Welcome to Windermere Offices are locally owned and neighborhood oriented Experienced agents and...

34
Welcome to Windermere Offices are locally owned and neighborhood oriented Experienced agents and multi-faceted marketing programs for every market segment Cutting-edge Web site and agent technology tools Real estate industry leading Web site windermere.com Community commitment through the Windermere Foundation

Transcript of Welcome to Windermere Offices are locally owned and neighborhood oriented Experienced agents and...

Page 1: Welcome to Windermere  Offices are locally owned and neighborhood oriented  Experienced agents and multi-faceted marketing programs for every market.

Welcome to Windermere Offices are locally owned and neighborhood oriented

Experienced agents and multi-faceted marketing programs for every market segment

Cutting-edge Web site and agent technology tools

Real estate industry leading Web site windermere.com

Community commitment through the Windermere Foundation

Page 2: Welcome to Windermere  Offices are locally owned and neighborhood oriented  Experienced agents and multi-faceted marketing programs for every market.

Welcome Home

Know that your happiness is my only goal. There are few things in life more important than your home.

I understand that a home is about making memories and a place where dreams come true. It’s about family, friends and experiences you cherish. A home is where life takes place.

My part in this process is to help you easily, quickly and safely reach the next chapter of your life.

Page 3: Welcome to Windermere  Offices are locally owned and neighborhood oriented  Experienced agents and multi-faceted marketing programs for every market.

Your rights in this

PartnershipYou have the right to: Expect prompt and caring service. All of the correct information, immediately. Find exactly what you want quickly and easily. Expect me to know everything about the home, the

neighborhood and your dreams. Expect me to guide you through every step of the process. The ultimate real estate experience.

I fully expect to honor your rights and because of that, ourjourney will be mutually rewarding.

Page 4: Welcome to Windermere  Offices are locally owned and neighborhood oriented  Experienced agents and multi-faceted marketing programs for every market.

Our Extended Family

Windermere at a glance

Established 1972

Number of offices 350

Number of agents 7,500

Gross transactions $21 billion

For more than three decades, we’ve been providing memorable experiences for our clients in a way that’s uniquely Windermere.

Page 5: Welcome to Windermere  Offices are locally owned and neighborhood oriented  Experienced agents and multi-faceted marketing programs for every market.

Our Extended Family

Our commitment to building vibrant communities has helped our company grow from one office to more than 350 offices, with 7,500 sales associates in ten states.

We really appreciate the chance to get to know you, our clients, in neighborhoods across the West.

Page 6: Welcome to Windermere  Offices are locally owned and neighborhood oriented  Experienced agents and multi-faceted marketing programs for every market.

Windermere

Your Office Name

Your Office Name at a glance

Established (year) ????

Number of agents ???

Total sales volume $???,???,???

Page 7: Welcome to Windermere  Offices are locally owned and neighborhood oriented  Experienced agents and multi-faceted marketing programs for every market.

Windermere

Foundation

Helping Homeless Families

Created in 1989

Supports programs that help homeless and low-income families

Every time I complete a real estate transaction, I make a donation to the Foundation

My office supports (org name) through the Foundation

Page 8: Welcome to Windermere  Offices are locally owned and neighborhood oriented  Experienced agents and multi-faceted marketing programs for every market.

Windermere

Community Service Day

Dedicated to the Community

One day each year, since 1984

All Windermere associates take off a day give back to the communities in which we live and work

Hands-on assistance to organizations in our community

This year, my office spent the day…

Page 9: Welcome to Windermere  Offices are locally owned and neighborhood oriented  Experienced agents and multi-faceted marketing programs for every market.

How I am Compensated

444,444

44,444

44,444 44,444 44,44444,444

44,44444,444

44,44444,444

44,44444,444

44,44444,444

Helping you sell your home is my top priority

I’m an independent contractor

I’m paid by commission only after a sale is complete

I retain only a portion of the total commission

Page 10: Welcome to Windermere  Offices are locally owned and neighborhood oriented  Experienced agents and multi-faceted marketing programs for every market.

Moving Out of the Area

Windermere’s membership with Leading Real Estate Companies of the World® connects me to knowledgeable agents worldwide. And since so much of real estate is based on relationships, I’m able to pull together resources that will facilitate your relocation.

No matter where you need to move, I can place you in good hands.

Page 11: Welcome to Windermere  Offices are locally owned and neighborhood oriented  Experienced agents and multi-faceted marketing programs for every market.

Real Estate Relationships Worldwide

Page 12: Welcome to Windermere  Offices are locally owned and neighborhood oriented  Experienced agents and multi-faceted marketing programs for every market.

Real Estate Relationships Worldwide

Page 13: Welcome to Windermere  Offices are locally owned and neighborhood oriented  Experienced agents and multi-faceted marketing programs for every market.

Real Estate Relationships Worldwide

Leading Real Estate Companies of the World®

Page 14: Welcome to Windermere  Offices are locally owned and neighborhood oriented  Experienced agents and multi-faceted marketing programs for every market.

Experience 15 years experience in Seattle Specializing in the Sand Point area

Training Currently hold Broker’s License Hold several designations including ASP, SRES, IMS Certified instructor in the State of Washington

Professional Profile

Jane Agent

Page 15: Welcome to Windermere  Offices are locally owned and neighborhood oriented  Experienced agents and multi-faceted marketing programs for every market.

My Support Team is

Here for You

My support team helps me provide top-notch customer service to clients.

Page 16: Welcome to Windermere  Offices are locally owned and neighborhood oriented  Experienced agents and multi-faceted marketing programs for every market.

I’ll Maximize My

Network for You

Drawing on the strength of the personal and professional network that I have built, I will easily find qualified buyers for your home.

Page 17: Welcome to Windermere  Offices are locally owned and neighborhood oriented  Experienced agents and multi-faceted marketing programs for every market.

Coordinating

the Closing

Page 18: Welcome to Windermere  Offices are locally owned and neighborhood oriented  Experienced agents and multi-faceted marketing programs for every market.

How I Help You

Sell Your Home

My responsibilities:

Explain basic real estate principles

Research your home’s value

Market your property

Negotiate the purchase

Help close the transaction

Page 19: Welcome to Windermere  Offices are locally owned and neighborhood oriented  Experienced agents and multi-faceted marketing programs for every market.

Sources buyers use in their home search

Finding Buyers for

Your Home

Page 20: Welcome to Windermere  Offices are locally owned and neighborhood oriented  Experienced agents and multi-faceted marketing programs for every market.

Where buyer found home theyeventually purchased

Finding Buyers for

Your Home

Page 21: Welcome to Windermere  Offices are locally owned and neighborhood oriented  Experienced agents and multi-faceted marketing programs for every market.

Marketing

Your Property

My customized marketing approach includes:

Preparing your home for sale

Maximizing advertising and marketing opportunities both online and in print

Your property included on www.windermere.com and the Multiple Listing Service for maximum exposure to potential buyers

Page 22: Welcome to Windermere  Offices are locally owned and neighborhood oriented  Experienced agents and multi-faceted marketing programs for every market.

Put Your Home on

Our Home Page

Attract Buyers on Windermere.com

Our Photo Gallery feature lets buyers take a virtual tour

The myWindermere feature sends buyers an e-mail if your home is a match

Open House search lets buyers know when your house will be held open.

Page 23: Welcome to Windermere  Offices are locally owned and neighborhood oriented  Experienced agents and multi-faceted marketing programs for every market.

I’ll Put Your Home on

My Home PageJoeAgent.myWindermere.com

I can set your home as a featured property on my home page.

Buyers using the myWindermere feature will receive an e-mail if your home is a match

Additional tools that attract buyerssuch as our Photo Gallery feature,PropertyPoint™ map search.

Page 24: Welcome to Windermere  Offices are locally owned and neighborhood oriented  Experienced agents and multi-faceted marketing programs for every market.

Attracting Buyers with

Online Advertising

I will use online advertising opportunities to get your property in front of potential buyers. One such opportunity is with Trulia.com.

Windermere Real Estate has engaged in an advertising partnership with Trulia that enables me to increase the exposure of your property by posting it to the Trulia website.

Page 25: Welcome to Windermere  Offices are locally owned and neighborhood oriented  Experienced agents and multi-faceted marketing programs for every market.

Deciding to put your home on the market is a big decision. And it cannot be stressed enough how important it is to price your property correctly from the beginning of the process.

Positioning Your Home

on the Market

Page 26: Welcome to Windermere  Offices are locally owned and neighborhood oriented  Experienced agents and multi-faceted marketing programs for every market.

Recognizing

Key Market Factors

We do not control: Location Competition Market Conditions

We can control: Condition of the house Terms Price

Page 27: Welcome to Windermere  Offices are locally owned and neighborhood oriented  Experienced agents and multi-faceted marketing programs for every market.

The 80/20 Rule

There are two major factors in selling your home:

Page 28: Welcome to Windermere  Offices are locally owned and neighborhood oriented  Experienced agents and multi-faceted marketing programs for every market.

Pricing Your Property

Determining price is the most critical step in preparing your home for sale, so you can get the highest return in the least amount of time.

Page 29: Welcome to Windermere  Offices are locally owned and neighborhood oriented  Experienced agents and multi-faceted marketing programs for every market.

Pricing Your Property Pricing strategy depends on market conditions

Best exposure during the first 3 to 5 weeks

Well-priced homes sell quickly

The longer a home is on the market, the lower the selling price

The “right” price attracts qualified buyers

Overpricing a property loses buyers that are looking and are ready to purchase at the “right” price

Page 30: Welcome to Windermere  Offices are locally owned and neighborhood oriented  Experienced agents and multi-faceted marketing programs for every market.

Increase Marketability

Showing Your Property

Strategies to target the most interested buyers:

Real estate agent previews

Windermere.com Open House search

Controlled access to your property

Create a welcoming Open House experience

Page 31: Welcome to Windermere  Offices are locally owned and neighborhood oriented  Experienced agents and multi-faceted marketing programs for every market.

Buyers Go Beyond Search on

Windermere.com

Page 32: Welcome to Windermere  Offices are locally owned and neighborhood oriented  Experienced agents and multi-faceted marketing programs for every market.

Windermere.com

Buyers enjoy features such as:

Photo Gallery

Interactive map search

myWindermere

RSS Feeds

Open House search

Our Website Attracts Buyers

Page 33: Welcome to Windermere  Offices are locally owned and neighborhood oriented  Experienced agents and multi-faceted marketing programs for every market.

Windermere’s Exclusive

Photo GalleryPhoto Gallery is a multi-media presentation tool that I can use to highlight your property’s best features.

Take a virtual tour of the home anytime online.

Include unlimited high quality photos featuring exterior and interior shots.

PDF, Flash and video files can also be attached to the Photo Gallery

Page 34: Welcome to Windermere  Offices are locally owned and neighborhood oriented  Experienced agents and multi-faceted marketing programs for every market.

Windermere’s Premier Program for

Luxury Properties

Created more than a decade ago to meet the unique demands of marketing and selling luxury homes.

Benefits include:

Special advertising opportunities

Enhanced Web presence

Networking with other agents in high-end market

Unique signage and logo