Contents

Page 3 Note from the Weetabix CEO - Giles Turrell

Page 4 Company Overview

Page 5 History of Weetabix

Page 6 Our Vision

Page 7 The Weetabix Food Company Range

Page 8 Marketing

Page 9 Weetabix - a Global Company

Page 10 Weetabix in Numbers

Page 11 Doing The Right Thing

- Corporate Social Responsibility

Page 12 Our People

Page 13 Learning and Development

Page 14 Meet The Executive Team

Page 15 Weetabix Core Principles

Page 16 How To Find Us

Page 17 Fuel Your Career

Note from the Weetabix CEO - Giles TurrellI am delighted that you are considering joining us at Weetabix and we look forward to welcoming you when you visit us here at Burton Latimer.

I am confident you are making the right decision. I would like to take this opportunity to tell you why:

Our People Ambition:

• Building a reputation for developing great people where everyone is inspired to win and “Make the Difference”.

• Our obsession to continuously improve enables us to focus on our future and provide the fuel for growth.

• We strive to be “first choice” because we care, we lead, we adapt and we engage our People and Partners.

• We will invest and build talent and capabilities to support the long term growth ambitions.

• We will align our organisation to ensure our team are engaged, enabled, appropriately rewarded and recognised.

Our Leadership Behaviours:

• Strives to win with customers and consumers

• Collaborates with other teams to get the best outcomes for the business as a whole

• Leads by example – with integrity and authenticity

• Drives high performance, challenges poor performance, delivers results

• Actively listens, engages and involves the team

• Shows initiative, challenges the status quo, embraces change

• Operates with tenacity, pace and pragmatism to get results

• Committed to the business, unifies behind decisions

If you do join us we know you will find your career at Weetabix to be enjoyable, interesting, challenging and rewarding.

Giles Turrell

Chief Executive Officer

Company OverviewWeetabix Food Company is the second largest branded manufacturer of cereals and cereal bars in the United Kingdom. Based in Northamptonshire, UK, its family of brands includes Weetabix, Alpen, Ready brek, Weetos, Oatibix and Alpen cereal Bars. The Weetabix brand has been manufactured and sold in the UK since 1932; today it is the UK’s number one selling, most trusted and most recommended cereal and is one of Britain’s most iconic brands.

The mills at Burton Latimer export to more than 80 countries around the world and for the Weetabix brand all of the wheat is grown within 50 miles of the site. Weetabix also has manufacturing plants around the world, including at its North American division and other locations globally, employing c. 1,800 staff members across the world. See www.weetabix.com for links to websites around the globe.

A family controlled company until 2003, Weetabix Food Company is now 60% owned by Bright Food (Group) Co., Ltd, one of the largest Chinese international conglomerates in the food industry, with operations throughout the entire food industrial chain including agriculture, food processing, brand agency service and retail amongst others. Bright Food’s sugar, dairy, wine and retail businesses hold leading positions within their markets. The remaining share capital is largely owned by Lion Capital who have been investors in Weetabix since 2004 and are recognised as a leading investor in the consumer sector having held stakes in brands such as Jimmy Choo, Orangina, Kettle Foods, Picard Surgeles, AllSaints Spitalfields and Bumble Bee Foods. The firm works in partnership with the management of its companies to strategically transform the businesses in which it invests.

History of WeetabixWeetabix Food Company was founded in 1932 by two South Africans who introduced the Weetabix breakfast biscuit products into the UK. The Company’s founders set up a manufacturing facility near a wheat mill at Burton Latimer and the original site is still home to Weetabix’s

75 acre main production facility in the UK.

Weetabix Food Company is the leading British breakfast cereal company, and is home to a range of famous brands including Weetabix, Weetabix Minis, Alpen, Ready Brek, Weetos and the popular Alpen Bars.

A growing dynamic global food company present in twice as many homes.

Delighting more consumers with our great tasting nutritional brands.

Building a reputation for developing great people where everyone is inspired to win and “Make the Difference”.

Our obsession to continuously improve enables us to focus on our future and provide the fuel for growth.

We strive to be ‘first choice’ because we care; we lead; and we engage our People and our Partners.

Our Vision

Weetabix is a family favourite that has been enjoyed by generations of families. It is also the UK’s leading breakfast cereal.

The Weetabix Food Company headquarters and main manufacturing facility is based in Burton Latimer, with other factories at Corby and Ashton under Lyne.

•

•

•

•

•

•

Great British Icons….. Weetabix Food Company boasts a portfolio of iconic British brands with high awareness amongst consumers. As a result, its products have a ‘must stock’ status with retailers. The Weetabix strategy focuses on the fast growing market segments of healthy eating, hot cereals and bars.

The Weetabix Food Company Range

..... & Leading Market PositionsUK cereal market worth £1.55bn and cereal bars & breakfast biscuits market worth £434m each yearWeetabix is the no. 1 cereal brand in the UKWeetabix Food Company by value is:• No. 2 in the ready-to-eat segment• No. 1 in the muesli segment• No. 2 in hot cereals• No. 5 in cereal bars & breakfast biscuits

•

••

MarketingWorking with some of the biggest and best marketing partners in the world we deliver award winning,

effective marketing that benefits the quality of our products.

From advertising to pack design, brand promotion and NPD, our marketing team are responsible for the marketingand promotion of some of the UK’s most loved brands. Some examples of recent activities are shown below.

Weetabix - a Global Company

The Weetabix Food Company exports to over 80 countries with export sales of £36 million

Weetabix in Numbers

Doing the Right Thing

Weetabix: A company that strives to do things in the right wayWeetabix is a company run on the same principles now as it always has been – delighting consumers with product we are proud of in terms of quality, nutrition and production. Staying true to those principles has been a key part of the company’s success with consumers, suppliers, customers and employees, both in the home UK market and in expanding international markets over more than 80 years.

Weetabix mills are in Burton Latimer in the heart of Northamptonshire, surrounded by a 50 mile area known by many as Weetabix Country.

We believe that breakfast is important, that eating the right food and getting the right nutrients in the morning helps set you up for the day ahead.

We are committed to being responsible at every stage of making our products, from field to delivery to our customers.

Our PeopleWorking for Weetabix: We are committed to attracting, retaining and rewarding our biggest asset, our people

Learning and Development

Learning and Development.

At Weetabix we recognise that in order to grow our business

successfully we need to create an environment where personal development and learning is

at the heart of individual performance.

Meet The Executive Team

Giles TurrellChief Executive Officer

Stuart BranchGroup Human Resources

Director

Sally AbbottGroup Marketing Director

Richard MartinChief Financial Officer

Gareth MartinStrategy and Business Development Director

Kevin FawellCommercial Director UK

& Ireland

Duncan McIntyreOperations Director

Steve Van TasselChief Executive Officer,

Weetabix North America

Weetabix Core Principles

People - We are committed to attracting, retaining and rewarding our biggest asset, our people.

Responsibility - At Weetabix we will always behave in a responsible manner minimising waste, promoting socially responsible activities, and providing great nutrition.

Nutrition - We believe that we have a responsibility to provide our consumers with a better start to the day. We will always strive to deliver a better nutritional alternative to the competition or consumer’s current options.

Partnership - We work with our suppliers and our customers to

promote mutually beneficial long term partnerships at all levels –

from our individual growers to the largest retailer.

Quality - We have a commitment to quality in everything we produce. Since 1932 the Weetabix brand has

been known for high quality output, and everything that we produce

must enhance that reputation.

How To Find UsDirections to Burton Latimer Site - Head Office and Factory.From the South (via M1):- Leave the motorway at junction 15. Follow signs to Northampton. Keep on the A45 dual carriageway for approx. 10 miles until you reach Wellingborough. Follow the A509 Kettering signs to the village of Isham. Turn right at the second mini roundabout at the end of Isham village, the main entrance for Weetabix is situated on the left just past the railway and river bridges.From the North (via M1):- Leave the motorway at junction 19. Taking the A14, follow signs to Kettering. Leave the A14 at the A509 junction (junction 9). Travel South to the mini roundabout as you approach the village of Isham, turn left. The main entrance for Weetabix is situated on the left just past the railway and river bridges.From the A1:- Turn off onto the A14 and follow to Kettering. Follow

the instructions in the previous paragraph.

On arrival, you should report to the

Security Gatehouse on Station Road, who

will show you where to park and will

direct you to your interview.

Should you encounter any difficulties

during your journey please contact us on:

HR Department 01536 721330

Main Reception 01536 722181

Weetabix Mills, Station Road,

Burton Latimer, Kettering, Northants.,

NN15 5JR

A global dynamic food company that is committed to attracting, retaining

and rewarding talent.

We are committed to:

• attracting

• retaining

• rewarding

our biggest asset, our people.

Our people Values Weetabix behaviours

• Strives to win with customers and consumers

• Collaborates with other teams to get the best outcomes for the business as a whole

• Leads by example – with integrity and authenticity

• Drives high performance, challenges poor performance, delivers results

• Actively listens, engages and involves the team

• Shows initiative, challenges the status quo, embraces change

• Operates with tenacity, pace and pragmatism to get results

• Committed to the business, unifies behind decisions