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Welcome to the age of customer find win keep your customers
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Transcript of Welcome to the age of customer find win keep your customers
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EXECUTIVE KEYNOTE:
Welcome to theAge of the Customer
Adelyn Le Ngoc TuSales Manager, Salesforce, VN & PH
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Forward-Looking StatementsStatement under the Private Securities Litigation Reform Act of 1995:
This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or if any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results expressed or implied by the forward-looking statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any projections of product or service availability, subscriber growth, earnings, revenues, or other financial items and any statements regarding strategies or plans of management for future operations, statements of belief, any statements concerning new, planned, or upgraded services or technology developments and customer contracts or use of our services.
The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and delivering new functionality for our service, new products and services, our new business model, our past operating losses, possible fluctuations in our operating results and rate of growth, interruptions or delays in our Web hosting, breach of our security measures, the outcome of any litigation, risks associated with completed and any possible mergers and acquisitions, the immature market in which we operate, our relatively limited operating history, our ability to expand, retain, and motivate our employees and manage our growth, new releases of our service and successful customer deployment, our limited history reselling non-salesforce.com products, and utilization and selling to larger enterprise customers. Further information on potential factors that could affect the financial results of salesforce.com, inc. is included in our annual report on Form 10-K for the most recent fiscal year and in our quarterly report on Form 10-Q for the most recent fiscal quarter. These documents and others containing important disclosures are available on the SEC Filings section of the Investor Information section of our Web site.
Any unreleased services or features referenced in this or other presentations, press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that are currently available. Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements.
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CloudMainframe1960s 1980s
Client/ServerToday
New Technology ModelNew Business ModelNew Philanthropic Model
Cloud Computing Revolution
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New Technology Model
Fast innovationMultitenant cloud Rapid customization
Scalable metadata platform Most trusted enterprise cloud
Security | Availability | Performance
faster time to market
+70%
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New Business ModelFocused on Customer Success Subscription pricing Customer Success Group Broad ecosystem and community
increase in customer revenue growth
+37%
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2013 • 20142015 • 2016 2008 • 2009 • 2010
2011 • 2012 • 20132014 • 2015 • 2016
2011 • 2012 2013 • 2014
2015
Most innovative
companies in the world
20KFY16 Employees
Salesforce: 4th Largest Enterprise Software Company in the World This Year
4th largest software company based on analyst consensus revenue for FY2017. Salesforce fiscal 2017 guidance provided November 18, 2015: "revenue for the company's full fiscal year 2017 is projected to be approximately $8.0B to $8.1B.”
$ 6.67BFY16 annual revenue
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New Philanthropic Model 1-1-1 Model
1.3M+ Service hours1% Time
$115M+Grants1% Equity
28K+ Nonprofit organizations
1% Product
pledge1percent.org
$250M Donated product
500+ CompaniesPledge 1%
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SalesforceAt A Glance
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IoT
DataScience
Social
Mobile
Cloud
LAN/WAN
Client
Server
SNA
Mainframe
Terminal
The Age of the Customer Everything and everyone
is connected
of connections
TrillionsMillionsThousands Billionsof connections
IoT
DataScience
Social
Mobile
Cloud
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Connect to Your Customers in a Whole New Way
ConnectedEmployees
ConnectedCommunities
ConnectedPartners
ConnectedCustomer
faster resolution time
+66%
ConnectedApps & Products
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Run Your Business From Your Phone
6B+smartphones
by 2020
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Build 1-to-1 Customer Journeys
Connected products by
2020
75B24°
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Predictive analytics
Machine learning
Artificial intelligence
Make Everyone and Every Thing Smarter Get smarter about your customers
of world’s data created in last
12 months
90%
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Your company
of customer data has been analyzed1< % 77%
of customers are not engaged with companies
The Customer GapYour customers
IoT
DataScience
Social
Mobile
Cloud
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Become a Customer Company
Connect to your customers in a whole new way
Run your business from your phone
Build 1-to-1 customer journeys
Get smarter about your customers
Powered by Lightning
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A Global CRM Leader
7 industry leading apps.
1 platform.Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.
The Gartner documents are available upon request from Salesforce.
App Cloud
Community Cloud
MarketingCloud
Service
Cloud
SalesCloud
A Magic Quadrant Leader for Sales Force AutomationGartner, "Magic Quadrant for Sales Force Automation," Rob DeSisto, Tad Travis, 7/9/15
#1 Marketshare in Sales Automation Applications, 2014IDC's Worldwide Semiannual Software Tracker, June 2015
#1 Marketshare in Customer Service Applications, 2014
A Magic Quadrant Leader for the CRM Customer Engagement CenterGartner, "Magic Quadrant for the CRM Engagement Center," Michael Maoz, Jim Davies, 4/27/15
IDC's Worldwide Semiannual Software Tracker, June 2015
A Magic Quadrant Leader in Horizontal PortalsGartner, "Magic Quadrant for Horizontal Portals," Jim Murphy, et al 9/15/15
A Magic Quadrant Leader for Enterprise Application Platform as a ServiceGartner, "Magic Quadrant for Enterprise Application Platform as a Service, Worldwide" Paul Vincent, et al 3/24/16
A Magic Quadrant Leader for Digital Marketing HubsGartner, "Magic Quadrant for Digital Marketing Hubs," Andrew Frank et al, 1/5/16
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DataAnalytics
CollaborationAppExchangeCommunity Mobile
JourneysIoT
L I G H T N I N G
Trusted Multitenant
Cloud
Applications & Development
Platform
PlatformServices
Sales Service Marketing IndustriesApps
Customer Success
User & DeveloperCommunity
Partner Ecosystem
Cloud Services
A Complete Platform for Customer Success
Experience • Platform • Ecosystem
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Business Challengesand Salesforce Advantage
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Engaging with Customers Delivers Success
+ 45%
Customer satisfaction + 55%
Faster deployment
Customer retention
+ 45%Increasein sales
+ 37%
Marketing ROI
+ 43%
Source: Salesforce Customer Relationship Survey conducted March 2015 - May 2015, by an independent third-party, Confirmit Inc., on 4,600+ customers randomly selected. Response sizes per question vary.
Average Percentage Improvements Reported by Salesforce Customers
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World’s Most Trusted Enterprise Cloud
TrustedSecurity
Always onAvailability
Performanceat Scale
GlobalData Centers
EnterpriseCompliance
Five elements of trust
52%YoY Transaction Growth
99.98%FY16 Availability
9Global Data Centers
303BQ1 Transactions
4BTransactions/Day
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Enterprise cloud computingThe Cloud is the Fastest Path to Success
Fast Innovative Open Easy Trusted
No HardwareNo SoftwareFaster ROI
FlexibleAutomatic Upgrades
Continuous Improvement
Any DeviceAPI First
Data Portability
SecureTransparent
Performance at Scale
Subscription ModelReal-time Customizations
AppExchange
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New to Salesforce? Or just want to dive deeper? www.trailhead.salesforce.com
Learn Salesforce with Trailhead
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thank y u
Peter