Welcome!. The LA.com network of sites: .
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Transcript of Welcome!. The LA.com network of sites: .
Welcome!
The LA.com network of sites: www.LA.com
www.dailynews.com
www.presstelegram.com
www.sgvtribune.com
www.pasadenastartribune.com
www.whittierdailynews.com
www.dailybulletin.com
www.sbsun.com
www.redlandsdailyfacts.com
www.impactousa.com
www.LAmarketplace.com
Network of local newspapers:
Los Angeles Daily News
Long Beach Press Telegram
San Gabriel Valley Tribune
Pasadena Star News
Whittier Daily News
Inland Valley Daily Bulletin
San Bernardino Sun
Redlands Daily Facts
Local Networks
The Big Picture
• The Internet Adoption curve has been much more rapid than any other broadcast media, taking only 5 years to reach an audience of 50 million people compared to 13 years for radio and 38 years for television.
• 75% of the population or 204.3 million people in the United States now have access to the Internet at home.
• Of the home internet users 53% have broadband connection, up from 35% in 2003.
• On a average day some 82 million American adults log on to the Internet, a 58% increase from the 52 million on an average day in 2000.
• 88% of online Americans say the Internet plays a significant role in their daily routines and that the rhythm of their everyday lives would be affected if they could no longer go online.
Sources: Nielsen/NetRatings; Internet World Stats; Pew Internet Research
• Over 60 million Americans look online for information about jobs - a 82% increase in the number of online job hunters from 2000.
• 75% of the nations employees are looking for a new job – the most desired workforce - currently employed/passive audience.
• Traffic to career sites has grown 30% to an average of 27 million monthly visitors. They are likely to visit these sites from home and from work.
• Web visitors are loyal to their site of choice - Employers must post to more than one site in their selected markets to get high penetration.
• One quarter of Internet users who changed jobs between 2000 and 2002 said that the internet played a crucial role in their job search.
Sources: Pew Internet Research; SHRM; Neilsen/NetRatings;
Online Trends Employment
• Internet is not just for white collar jobs – The number of blue collared workers online jumped from 6.3 million in March 2001 to 9.5 million in March 2002 – 51% increase in one year.– 62% of Internet users between the ages of 18-29 seek jobs online– 45% of Internet users between the ages of 30-49 seek jobs online – 34% of Internet users between the ages of 50-64 seek jobs online
• Top job search tactics used:– Internet job postings 96%– Personal contact/networking 95%– Newspaper ads 95%– Employee referral programs 92%– Online or Web site job applications 90%
Sources: Neilsen; Pew Internet Research; SHRM
Online Trends Employment
• The LA.com Network and Yahoo! HotJobs have teamed up to provide a valuable solution to help you recruit qualified applicants - fast.
• When you purchase an online posting with The LA.com Network your job will also be posted on Yahoo! HotJobs!
• Key benefits: Increased exposure Access to the Yahoo! Network Exposure to a new candidate pool Find qualified candidates faster!
The Power of the Partnership
Find Qualified Find Qualified Candidates – Candidates – FASTFAST
Online Solutions
Our Personal Recruiter service matches job seekers skills with employers needs as advertised in the job posting. Matching job seeker profiles are sent to the employer via fax or email.
Pre-screens for qualifications
Increases results by sending job seekers profiles who may not have seen the ad
Helps shorten the recruiting time by helping to find qualified candidates
Personal Recruiter
Each Posting Includes: • 30 days on myCareerSite.com• 30 days on Yahoo! Hot Jobs• Personal Recruiter Service• Email / URL hotlink
Flexible purchase options!
Job Posting
Helps employers attract qualified candidates by providing a ‘mini’ web page to promote benefits, history, culture, location etc…an employers ‘resume’ for job seekers. Located on myCareerSite.com
Provides an easy ‘research’ tool for job seekers to compare potential employers
Drives job seekers to your website through direct links
Increases results by linking to all of your current job openings
Allows job seekers to apply directly to your open positions
Company Profile
Job Clips bring your posting to life with audio and video!
Streaming Video Job Clips
Increase exposure
Direct link to employers website
Available on demand 24/7
Creates a visual that job seekers will remember!
30% of what they see
50% of what they see and hear
Enhances your ability to find the most qualified candidate by reaching the currently employed or passive audience – the most desirable candidate!
Top Jobs
Premium positioning on the section fronts of our newspaper web pages.
Located next to news stories.
Direct links to website or email
Increases response by reaching an additional audience
ATM like machines strategically located throughout LA and San Bernardino counties in 30 high traffic locations:
Libraries Workforce Centers Colleges LA.com Network Job Fairs
Through touch-screen technology, job seekers are able to search, view, print and apply for jobs.
A Company Profile or Sponsorship on our network of Kiosks allows you to increase your results by extending your reach to a different audience - beyond the newspaper and internet.
October 2005: 6,112 users 4,398 prints 707 applications 43,265 job searches
Kiosk Profile
Now hiring!
Apply today!
myCareerSite Homepage Banner
Maximum Maximum ExposureExposure
Print & Events
Premium Positions
Featured Employer
Section Front Strip Ad
In addition to our classified employment sections, we also have premium position opportunities!
Diversity
Impacto USA is a voice that resonates within LA’s Hispanic community through a deep commitment to editorial content that empowers readers and enhances their life.
Home delivered every Saturday to 250,000 targeted households
Largest weekend home-delivered Spanish language newspaper in the
Targeting the Hispanic candidate is now easier than ever when you add Impacto USA to your recruiting solutions:
myCareerSite.com Yahoo! HotJobs Yahoo! Espanol Impacto USA
Job FairsOur job fairs provide employers the opportunity to meet face to face with candidates.
Held January, May and September at different locations throughout the LA market.
Exhibitors receive a complete multi-media package to promote their participation in the job fair.
Promoted throughout The LA.com Network newspapers, websites, Kiosks, and CareerSite TV.
What our exhibitors have to say:
“We were able to identify several excellent candidates with all of the qualifications we needed!”
Jeff – L-3 Communications, Interstate Electronics
“The event staff was very attentive to detail and responsive to our needs throughout the event”
Carlton – ITT Aerospace
Solutions
RecruiterRecruiter
PackagesPackages
Posting Packs
Online Job Posting – myCareerSite.com & Yahoo! HotJobs
myCareerSite Company Profile
Best Value!
3 Pack - $ 717
5 Pack - $1,050
10 Pack - $1,820
All job packs include:
MyCareersite.com
Yahoo! HotJobs
A company profile
Recruiter desktop.
Valid for one year
Qualifying questions can be added to filter out unqualified candidates
Posting Plus - $499 30 day Job Posting
myCareerSite.com Yahoo! Hot Jobs
myCareerSite.com Company Profile
Resume Downloads Personal Recruiter
Complete Solutions
Online Job Posting – myCareerSite.com & Yahoo! HotJobs
myCareerSite Company Profile
Personal Recruiter
myCareerSite Resume Downloads
Complete Solutions
Online Job Posting – myCareerSite.com & Yahoo! HotJobs
myCareerSite Company Profile
Streaming Video Job Clip
Video Plus - $1,251 30 day Job Posting
myCareerSite.com Yahoo! HotJobs
myCareerSite.com Company Profile
Resume Downloads Personal Recruiter Streaming Video Job Clip Top Job
Top Job
Personal Recruiter
myCareerSite Resume Downloads
Recruiter Plus - $2,624 30 day Job Posting*
myCareerSite.com Yahoo! HotJobs
myCareerSite.com Company Profile
Resume DownloadsPersonal Recruiter Streaming Video Job Clip Top JobKiosk Employer SponsorshipBanner RON (50,000 imp)
Complete Solutions
Online Job Posting – myCareerSite.com & Yahoo! HotJobs
myCareerSite Company Profile
Streaming Video Job Clip
Kiosk Employer Profile
Best Value!
Run of Network Banner Ad
Top Job
Personal Recruiter
myCareerSite Resume Downloads
THANK YOU!