PRODUCTION PORTFOLIO

CROSS MEDIA MUSIC PROMOTION

END OF YEAR 10• We started this project at the end of last term,

so in your folder you should have:1. A Powerpoint on a music artist2. A worksheet where you planned out a brand

new music artist or band3. You should also have written an artist or band

biography http://www.biography.com/people/justin-bieber-522504

IF THAT ISN’T DONE YOU NEED TO GET ON WITH IT #1 IS TO BE AT HOME AND BROUGHT

IN OR EMAILED TO ME BY TOMORROW

HAVE you DONE THAT??• Whoo hoo GREAT! You can move on!• But first let’s recap what you need to do for

this coursework

PRODUCTION PORTFOLIO• Working in group of no more than 4 OR individually• You will produce a promotional package for the release

of a new album to possibly include the following• CD Cover• music promo video/ TV advert• Radio interview• Magazine article• Magazine advertisement• Website

What can you create?• It all depends on the size of your group

1 PERSONCD Cover

and either aRadio interview, website or

promo/advert

2 PEOPLECD Cover

and either aRadio interview, website or

promo/advert

3 PEOPLECD Cover and promo/advert

and either aRadio interview, website, or

magazine advert

4 PEOPLECD Cover and promo/advert

and either aRadio interview, website, magazine advert or article

Only someone who is really hardworking, organised and dedicated would be able to do the promo and CD Cover

Only students who are really hardworking, organised and dedicated would be able to do the promo and CD Cover

Any one choosing the website option would have to know how to use software to create a website OTHERWISE DON’T CHOOSE IT!

DON’T CHOOSE WHAT YOU’RE DOING YET!

• Firstly, decide who you’re going to work with – MAKE THE RIGHT DECISION – Final say is with Mrs. Raji

• Make sure everyone in your group has THEIR OWN artist idea (Worksheet filled in and biography written)

• Share your artists or band and discuss if you want to choose one of those? or create a brand new one?

• If you create a new one write a new biography

Time to get moody!• Do you know what a mood board is?• There are examples in class• You need to create a mood board for your artist• The board needs to communicate who your artist is and

what their album (music) would be like and also who their fans are it should express their style, personality and music genre (hence it creates a mood!)

• We don't want too much writing – lots of pictures and images GET CREATIVE & MAKE IT LOOK GOOD

• You will have to present your mood board to the class and tell them and Mrs. Raji about your artist

Target audience• You will need to have an audience profile

completed to explain who your artist or band would appeal to. Look at the example

Audience profiling

This weeks check list I have completed my research on a music artist (PowerPoint) I have created my own music artist I have decided who I am working with Our group have created an artist and they have a biography We have created a mood board for our artist We have written an audience profile for our artist We have presented our work so far to the class and Mrs. Raji

and written down the feedback we got I have completed my Production Log I have written my homework in my planner

HOMEWORK• You now know the kind of artist you want to

create and what genre of music they are are going to make. So now you need to research similar artists.

• You can present this work in any format you would like –BUT remember to make it look good!

HOMEWORK: Researching similar artists

• Choose two artists that are similar to yours and complete the following:

• Who are the two artists?• What kind of music do they make (genre)?• What can you tell me about that genre of music? – Where did it come from?– Is it a mix of genres?– What kind of mood/ atmosphere does it have?

• Who is the target audience for your artist? What are their fans like? (e.g. Rhianna has The Navy and Nikki Minaj has The Barbs)

HOMEWORK: Researching similar artists

• What kind of clothes do these artists wear? Why? Is it unique to them? Or do they wear the fashion for the music genre?

• How does your artist act? what is their behaviour like? On and off stage? Does this go with the genres of music?

• Is there a message in their music? Are their songs typically about the same thing? Why or why not? Find the lyrics for one of their songs and describe what the song is about.