Websites at the Next Level
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Websites at the next level david lee king | topeka & shawnee county public library | davidleeking.com
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Ever had that feeling there was something missing on your website, or something not quite right ... but you couldn’t put your finger on it? In addition to the seven essential elements, King describes ways to take your library’s web presence to the next level. Leave with lots of insights and ideas to improve your library’s website!
Transcript of Websites at the Next Level
Websitesat the
next leveldavid lee king | topeka & shawnee county public library | davidleeking.com
7 weird goals & 6
Hot Tips!
Hmm...
endresults
1.Customers want
something to read, watch, & listen to
when they visit the library
Not thereal goal
Not thereal goal
Not thereal goal
This is thereal goal
ebooksprovideebooks
flickr.com/photos/38314728@N08/4040927469
ebooks
you can’t get thisat the “real”
library!flickr.com/photos/38314728@N08/4040927469
create something
for them to do
flickr.com/photos/99283995@N00/4714600224
1.
2.Customers have questions, & ask at the library
flickr.com/photos/93482873@N00/5252737515
Awesome!
engage
answer Questions
2.
3.Customers need
to know thenormal stuff, too.
flickr.com/photos/91871643@N00/4872236368
provide basic info
provide basic info
provide basic info
provide basic info
3.tell people
the normal stuff
4.Websites need actual staff!
flickr.com/photos/79053562@N00/4330136289
library building
website = actual work
flickr.com/photos/laughingsquid/4117760291/
+ freetheme
website = real staff
flickr.com/photos/laughingsquid/4117760291/
staff the website
4.
5.Goals!
flickr.com/photos/7amanito/3039338366/
librarygoals
geekgoals
:-)You should
be here
blog posts
scheduled content
# of responses
check out analytics
5.create &
meet goals
reach beyondyour webbishboundaries
6.flickr.com/photos/39685654@N00/388012741
go where people gather
flickr.com/photos/beavis/2425374221/
tweetup, SMC, conference, event,
gathering
tweetup, SMC, conference, event, gathering
go where people gather
6.
mobile-friendly
7.
designmodo.com/responsive-design-examples/
brainstormfirst
7.be mobile friendly
6 hot tips to take your library website to the next level
flickr.com/photos/11080284@N02/6743109907/
mobile again?
flickr.com/photos/35448539@N00/4773693893/
Connectwith Content
flickr.com/photos/30003814@N03/7796230116/
flickr.com/photos/31288116@N02/4008216690/
flickr.com/photos/smemon/5683575389/
Analyze &
Improve
Talk to your Customers
flickr.com/photos/70021771@N00/277705805/
EC=MCEvery Company is a Media Company
4why?RE:
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davidleeking.com
Thank You!
