Webinars Media Kit

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    Quality Lead Generation

    Reach Key Decision Makers

    Increase Product Awareness

    Position Your Company asLeader Your Field

    Turn-key Marketing Program

    Connect with Customers

    BENEFITS OF PARTNERING WITHTMCnet FOR YOUR NEXT WEBINA

    TMCnet makes it easy for you to impress yourbest prospects. TMCs expert team handles allmarketing, registration, technology (providing themost effective conferencing software platform)

    and post-event wrap-up.

    You deliver your message via streaming audio ortelephone along with a PowerPoint presentationproviding a content-rich learning experience.

    Events are interactive. Moderators ask and answerquestions, fully engaging the attendee through aQ&A session.

    IMPRESS THE BEST WITH A TURN-KEY EVENT

    TMCs dedicated team of experts makes yourWeb event a success!

    To ensure the success of your Webinar, TMC maintains adedicated team of experts to focus exclusively on makingsure every detail of your event is covered.

    TMC professionals create quality, effective Webinarscarefully planning and executing your event from strategysessions, to the actual event, and beyond. TMC fullyunderstands the resources that must be dedicated tosupport such a robust promotional vehicle and drives themost effective Web Events the industry has to offer.

    TMCS EXPERT TEAM

    Pre-Event Marketing and Branding:

    Print ads in TMC publications

    Web ads promoting the eventon TMCnet

    Series of e-mail blasts promoting

    the event to targeted lists

    e-newsletter promotion

    Editorial coverage

    (Web sites and blogs)

    Customized landing page

    During Event:

    Industry perspective delivered by

    respected industry analyst provided

    by TMC

    Speaking opportunity for your

    company executive

    Deliver your powerful message

    by educating the audience about

    your technology

    Engage in live Q&A with attendees

    Post Event:

    Receive complete database of allregistrant contact information

    Web events archived for up to 18

    months for new prospects to access

    and view 24/7 on demand

    Editorial write-ups in TMC

    publications, Web sites and blogs

    Archived event promoted through

    print advertising (up to 18 months)

    TURN-KEY EVEN

    2010 Technology Marketing Corporation. All Rights Reserved.

    Companies Beginning A-P or a Number: Call Jim Spangenberg (203) 852-6800 x211 [email protected] Beginning Q-Z: Call Joe Fabiano (203) 852-6800 x132 [email protected]

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    Lead Generation! Your TMC Webinar generates hundreds of quality leads. We work directly with you todesign a targeted promotional campaign allowing you to reach your exact audience.

    TMC can target your specific prospect groups

    with a compelling promotional campaignPinpoint your prospects by:

    Industry type (SP, Enterprise, Resellers,

    Integrators, Distributors)

    Annual Revenue

    Number of Employees

    Region, State, City (Domestic & International)

    Job Function

    Your ROI is virtually guaranteed. TMC will create custom

    questions during registration to collect the exact data you seek.Following your Webinar, you will receive qualified, targetedleads with complete contact information for all registrants -including those unable to attend the live session.

    LEAD GENERATION

    A successful branding campaign requires diversified and repetitive marketing initiatives. Through print advertising,online advertising and e-mail campaigns, you will fortify your brand name. Your event will be promoted through amassive outreach campaign including:

    Email Promotional Campaign - Customized text and HTML e-mails are delivered to TMCs distribution list.

    Print Advertising - Your Webinar will be included in TMCs print advertising campaign. TMC promotes

    Webinars through its five leading publications, INTERNET TELEPHONY, Customer Interaction Solutions,NGNMagazine, Unified CommunicationsMagazine and InfoTECH SpotlightMagazine.

    Web Advertising - TMCnet, the leading communication and technology Web site, promotes WebinarEffective online advertising including banner ads, splash pages, skyscrapers, leaderboards and tiles.As many as one million TMCnet visitors will be exposed to your companys Webinar.

    E-newsletter Sponsorships - Prospects will find details of your Webinar in their inbox. TMCe-newsletters pinpoint your target audience.

    Webinar Library - Your Webinar will be posted on TMCs Webinar schedule Web page prior to the event.Your event will remain as an archived event up to an additional 18 months giving busy professionals 24/7

    on demand viewing.

    These promotional efforts lead to a powerful branding campaign, producing recognitionfor your company as a leader in your field.

    BRANDING & PROMOTION

    Position your company as the authority for industry solutions. Become an exclusive sponsor of a Webinar andcultivate a thought leadership position. Your prospects will be directed to you for solutions to their needs, thussolidifying your company as an industry expert.

    INDUSTRY EXPERT

    3Companies Beginning A-P or a Number: Call Jim Spangenberg (203) 852-6800 x211 [email protected] Beginning Q-Z: Call Joe Fabiano (203) 852-6800 x132 [email protected]

    2010 Technology Marketing Corporation. All Rights Reserved.

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    2010 Technology Marketing Corporation. All Rights Reserved.

    Companies Beginning A-P or a Number: Call Jim Spangenberg (203) 852-6800 x211 [email protected] Beginning Q-Z: Call Joe Fabiano (203) 852-6800 x132 [email protected]

    Reach 2 Million Communications Professionals Each Montwith the Worlds Leading Communications & Technology Sit

    No Other Communications Site EvenComes Close!

    40 Million Page Views1Average/Month

    Nearly 2 Million Unique Visitors/Monthon average

    Your TMCnet Ad Campaign

    Reaches More Prospects,

    Drives More Quality Leads, Faste

    #1 Search Result for 100s of

    Relevant Terms on Google,

    Yahoo, MSN

    TMC Blog Sites Alone ReachNearly 4x the Prospects of any

    Other IP Communications Site

    1Source: Webtrends 2019

    Source: Webtrends 20

    TMCnet is the worlds leading communicatand technology Website in the world. TMCis one of the most flexible, useful and fastegrowing b-to-b technology sites on the InteProviding news, features and commentarycovering IP Communications, CRM, contaccenter and information technology topics.

    TMCnet In IP Market

    * All stats generated through Alexa.com. Alexa ranks Web sites according to traffic volume. The site ranked #1 is

    Google.com, followed by Yahoo.com at #2, YouTube at #3, and so on. The lower the Alexa rank, the more traffic.Rankings shown are as of August 2010.

    TMCnet 4,293*

    eWeek.com 5, 409

    NetworkWorld.com 5,553

    CRN.com 14, 790

    LightReading.com 45, 256

    Voxilla.com 78, 251

    Totaltele.com 107, 473

    Phoneplusmag.com 204, 070

    FierceTelecom.com 247, 259

    NoJitter.com 313,445

    Cable360.net 354, 505

    TWorld.com 514, 571

    Xchangemag.com 858,130

    GlobalTelecomsbusiness.com 900,385

    Telecomreseller.com 1,803,402

    IPBBusinessmag.com 4,020,280

    TelephonyOnline.com 4,224,513

    Telecommagazine.com 8,262,579

    Company Alexa Ranking*

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    2010 Technology Marketing Corporation. All Rights Reserved.

    TMCs Powerful Media Vehicles

    Since the first issuein February of 1998,INTERNET TELEPHONYmagazine has been providingexperience and unbiasedviews of the complicatedIP communications space.INTERNET TELEPHONYoffers its audience of decision-makers rich content from

    solutions-focused editorial content to reviewson products and services from TMC Labs.

    Celebrating 29 years as the voiceof the contact center, CRM andteleservices industries, CustomerInteraction Solutionscontinues tolead the way with the mostcomprehensive editorial. Seniormanagement, decision makers,and customer interactionprofessionals rely upon CustomerInteraction Solutionsto keep them

    current in the most critical technologies and services forthe contact center.

    Added to the TMCsroster in January 2009,NGNis the resource

    for communicationsservice providers and thesupporting ecosystemof equipment providers,system integrators, andsolutions developers as theymake the transition to next

    generation networks.

    TMC has a successful track record as the leadingcommunications and technology media company.

    As the leading communications & technologyWebsite, TMCnet is ranked among the top 6,000most visited Web sites in the world by alexa.com,an amazon.com company that monitors Web traffic.TMCnet is viewed by nearly 2 millionunique visitors and more than 40 million page viewsmonthly on average.

    TMCs print publications are the leading industry trademagazines in their genre, reaching over 600,000readers in total every month.

    TMC produces ITEXPO; 4GWE Conference and M2MEvolution (in conjunction with Crossfire Media);

    Digium|Asterisk World (in conjunction with Digium); andSmart Grid Summit (in conjunction with IntelligentCommunication Partners). TMC serves othercommunications market segments with the CloudCommunications Summit (in conjunction with Light andElectric); CVx ChannelVision Expo (in conjunction withBeka Publishing); VIPeering Voice Interconnect andPeering Conference (in conjunction with Crossfire Media);SocialCRM Expo; Business Video Expo (in conjunctionwith Interactive Media Strategies); StartupCamp; andSIP Tutorial.

    PARTNERS IN YOUR SUCCESS

    In July 2007, TMC launchedUnified Communicationsto educate enterprise

    decision makers on whyand how they need to deployUnified Communications(UC) solutions. Every issuefeatures a comprehensive

    news section; case studies of successful deployments andlessons learned; interviews with leading hardware andsoftware companies; and an industry section, featuringanalysis of important M&A activity, partnerships and a WallStreet perspective on the market.

    Unified CommunicationsmagazineNGN magazine

    Customer Interaction SolutionsmagazineINTERNET TELEPHONYmagazine

    InfoTECH Spotlight magazine isthe most comprehensive source

    for information technologysolution evaluations andaddresses the key issuesrelevant to todays IT executives.Its premiere issue in

    October 2010 has raised the bar for the IT industry.InfoTECH Spotlight Magazine covers the full spectrum

    of emerging technologies, with insightful reporting fromthe leading experts. InfoTECH Spotlight Magazine ispublished quarterly.

    InfoTECH Spotlight magazine

    Companies Beginning A-P or a Number: Call Jim Spangenberg (203) 852-6800 x211 [email protected] Beginning Q-Z: Call Joe Fabiano (203) 852-6800 x132 [email protected]

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    TMCs Reach

    46%United States

    Latin America

    3%

    Africa

    10%Australia2%

    Asia16%

    India

    12%

    Europe

    7% Canada5%

    Corporate Executive: CEO, President, VP . . . . . . . . . . . . . . . . . . . . . . .33%

    IT Management/Staff . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .27%

    $1 Billion+

    16%

    $500M-$999M6%

    59%Under $10M

    $100M-$499M

    6%

    $10M-$99M

    13%

    6

    2010 Technology Marketing Corporation. All Rights Reserved.

    Companies Beginning A-P or a Number: Call Jim Spangenberg (203) 852-6800 x211 [email protected] Beginning Q-Z: Call Joe Fabiano (203) 852-6800 x132 [email protected]

  • 8/6/2019 Webinars Media Kit

    7/9 7Companies Beginning A-P or a Number: Call Jim Spangenberg (203) 852-6800 x211 [email protected] Beginning Q-Z: Call Joe Fabiano (203) 852-6800 x132 [email protected]

    TMC Webinar All-Stars

    JOIN THE ALL STAR CAST OF TMCS WEBINAR SPONSORS

    2010 Technology Marketing Corporation. All Rights Reserved.

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    2010 Technology Marketing Corporation. All Rights Reserved.

    Companies Beginning A-P or a Number: Call Jim Spangenberg (203) 852-6800 x211 [email protected] Beginning Q-Z: Call Joe Fabiano (203) 852-6800 x132 [email protected]

    "Our entire team at IBM was extremely satisfied with the IP Convergence Webinar we

    produced in conjunction with TMCnet. The staff at TMCnet assisted us in conducting a wellattended webinar, with more than 1,000 pre-registrants and nearly 400 live attendees.

    TMCnet provided us with an excellent forum to discuss how IBM, and our partners, canhelp telecommunications organizations leverage convergence with the IBM BladeCenter

    family of systems, by combining the best from the telecom and IT industries - yieldingflexible deployment options, improved network efficiency, and lower operating costs and

    capital expenditures."

    "We are looking forward to working with TMCnet in the future."

    - Bruce AnthonyIBM Distinguished Engineer and Chief Technical Officer

    Next Generation Networks and Convergence

    TMC has always delivered for me on my important marketing projects. I was not

    disappointed by TMCs new webinar format. TMC provided effective promotion, wellorganized event-management, a very high-quality webinar tool with healthy attendeeinteraction, and ultimately a professional and cost-effective online event that delivered over

    400 leads and counting. I would recommend TMC webinars to my fellow marketers whomight be considering paying 3 to 4 times more for equivalent value.

    - Brian Mahoney

    VP MarketingEspial IPTV

    "Working with the TMCnet webinar team is like having an extension of your own marketing

    team. They work collaboratively with us on strategy, best practices, project managementand ROI reporting. The value of their membership community increases our reach,

    registration and attendance numbers. We enjoy above industry average success rates withTMCnet. We'll continue to include TMCnet webinars in our integrated lead generation

    programs."

    - Diane WalkerSenior Manager Americas Marketing

    Intervoice

    Start Generating Qualified Leads Today!Get More Information on the TMC Webinar Program(please contact the representative based on your companys name)

    Companies Beginning Q-Z:

    Contact Joe Fabiano

    (203) 852-6800, x132

    [email protected]

    Companies Beginning A-P or with a Number:

    Contact Jim Spangenberg

    (203) 852-6800 x211

    [email protected]

    TESTMONIA

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    2010 Technology Marketing Corporation. All Rights Reserved.