Webinar2

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Transcript of Webinar2

• Evolving

• Changing

• Growing

• There are new applications each day

• You can no longer be just “The Label Guy”

Let’s face it, today‘s Market is…..

CustomersDemand

More!

And at the end of the day….

TheEconomy

Oh Yeah…rumor has it that….

Stinks

In order to

Succeed

You must bring

New VALUEto your customers

Look around you right now…

• Would people know who are you ?

• Could people identify what you do?

• Are their places for color, interaction, and attention that aren’t being utilized?

Space Branding is the perfect addition to every printer’s portfolio

And HP Indigo Technology is the perfect way to deliver it

Challenge: Maximize your impact to your customers, and create engaging marketing packages for your clients

MGX and Partners can help!

Facts that matter to your customer…..And ultimately your revenue…..

•Study: Spending habits in alternative media, marketing, and brand recognition by brand owners will grow to 26% by 2012 *

That’s 1 in every 4 dollars spent going towards printing applications such as space branding

•Study: Simply adding branded shelf decoration can increase sales by 6%. Adding even a small floor graphic can increase sales by 7%.....and repeated hit 65% of the target market **

What are you offering customers that has that type of impact?

*Study conducted by PQ Media, Stamford CT**Study conducted by News America Marketing, Wilton CT

Take a momentAnd Think about

Your Largest Customer

•Where are they putting your printed pieces?

•How are people being driven to notice them?

•Are you aware of what other opportunities and materials you could be helping them with?

Let our new Space Branding Product Lineup Help!!

You printed an award winning design…

Don’t let it get lost on the shelf

Masterpiece Graphix MaterialsCombined with

Your HP Indigo allows you to:

•Create Short Run, personalized collateral marketing pieces

•Develop seasonal printing package for your best customers

•Be a true value adding partner to your customers, not just “the printer”

•Create the total experience for your customers, and their brands

•Build a singularity with marketing, brand owners, and advertising agencies….meaning loyal customers, long term relationship, and new opportunities

Masterpiece Graphix offers a Full Line of Space Branding

Products:Windows: White Glassmate, Clear Glassmate, White Static Cling, Clear Static Cling

Walls/Floors/Tables/Counters: 3.25 mil White Calendared Vinyl, 3.25 Clear Calendared Vinyl, 6 mil White Vinyl, ultra-repositionable

Personal Electronics: 3.25 mil White Calendared Vinyl, Polyethylene Vinyl Alternatives

Clothing: Light Fabric Thermal Transfer, Dark Fabric Thermal Transfer