Webinar: Social in SharePoint 2013 On-Premise: Optimize and Strategize
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Transcript of Webinar: Social in SharePoint 2013 On-Premise: Optimize and Strategize
Social in SharePoint 2013 On-Premise: Optimize and Strategize
Beezy – Webinar 2
Maximo CastagnoProduct Lead at Beezy
A sociologist with more than 13 years experience observing how people use technology and designing products based on that knowledge.
About Beezy
Beezy is the preferred On-Premises Enterprise Social Network solution for SharePoint 2010 and SharePoint 2013
Jill Hannemann@JHCherryBlossom
Editor, Digital
Workplace Today
Director of
Advisory Services
10+ years in Knowledge Management
SharePoint expertise: information architecture, records management, content migration, document management
Culinary project: perfect pizza dough
About Me
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Agenda
• Social and Engagement• Developing a Social Strategy• What is Beezy?• Beezy and SharePoint Demonstration
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About Portal Solutions
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Times selected in Office Early Adopter Program
45Full-time employees, consultants, developers, business analysts, SME
11
11 years in business
250+ SharePoint and Office 365 Implementations
We deliver Digital Workplace Products and Solutions that help organizations share what they know and find what they need by connecting people, data, and content.
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Engaged employees are 37% more likely to stay with their employer.- Constellation Research
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Social Objectives
Conversations make connections
People are always available
Context enriches interactions
You always know what’s happening
Enterprise Social networks for employee communication has been rated higher than all previous forms. (Email, intranet, newsletters, distribution lists)
Quality of responses are higher when compared to email.Reduces meetings and more.
– Deloitte Study (TMT Predictions)
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IT decision makers said such social technologies make their jobs more enjoyable (66%), more productive (62%) and
"help them get work done faster" (57%). All in all, said Avanade, of those businesses
currently using social collaboration tools, 82% want to use more of them in the future.
Source: InformationWeek article on Avanade study http://ubm.io/17WDTQs
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Return on Investment
• Happy Employees = Employee Retention
• Increased Ideation & Finding Answers = Productivity Measured in Minutes
• Increase in Remote Working = Travel Savings
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Why Social Collaboration Fails
Social collaboration initiatives that have a clear and compelling purpose from the outset tend to succeed.
While this may seem obvious, the vast majority of organizations treat collaboration as a platform decision, rather than a solution to a specific business problem or a route to a desired outcome.
-“Gartner Says the Vast Majority of Social Collaboration Initiatives Fail Due to Lack of Purpose”http://www.gartner.com/newsroom/id/2402115?goback=.gde_3904592_member_237431818
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Roadmap: Defining the Mission
What are the goals? • Defining engagement and gaps for
productivity• What will it mean to change work habits?
What resources are required to achieve those goals?• Identify champions for the initiative• Business sponsor
How will you determine success or failure?
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Social Strategy for User Engagement
Align To Business Goals/ Requirements
Phase The Approach
Develop Achievable Timeline
Identify Key Processes, Policies & Standards
Determine What Will Be Measured
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Plan + Measure Success
• Sharing of Best Practices• Reducing Email
Proliferation (it won’t eliminate it)
• Faster Decision Making• Reduce Meetings• Increase Sharing• Knowledge Capture• Increase Employee
Retention
• Improve Business Processes
• Evolve Company Culture• Reduce Duplication of Work• Strategic Transformation• Improve Employee
Collaboration (cross group)• Executives Involvement• Open Transparent Working
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Social Features
• User Profiles – about a person• Newsfeed – transparency!• Follow
people and notification documents sites tags
• Trending tags – topics • Online work teams• Tasking• Document sharing
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SharePoint 2013
Social Strategy
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Social Adoption Lifecycle
Goals/Use Case
Culture
Adoption Experiment
Measurement
Phased Approach18
Phase 1
Focus on single team or business unit
Newsfeed available to 100% of team
50% of business unit profiles populated
Standards, guidance & policies distributed
Groups or community sites piloted
Likes available on communicated content
Leadership blogs piloted
Discussion boards piloted in select community sites
Phase 2
Next business unit or activity selected for onboarding
Newsfeed used frequently by Phase 1 group
50% of profiles of next business unit populated
Standards & policies adopted (Usage High)
Community sites championed
Phase 3
Expand audience in similar activity
Newsfeed updates considered cultural norm for on-boarded
groups
Close to 100% profiles populated for on-boarded business units
Standards & policies (Expected)
Qualitative measurement in satisfaction, communication,
corporate culture
Quantitative measurement on productivity, time saves, $ savings
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Ideal Timeline
May June
July
August
Sept.
Oct.
Nov.
Social Strategy Planning Complete
Key Profiles Populated
Leadership Blog Launched
Collaboration Sites Roll OutGroup Communication features Roll Out
User Profile Roll Out30% Profiles Populated
50% Profiles Populated
Launch PTO Leave Request Form and Workflow
Implement Records Retention
Implement Document Management Knowledge Base
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Social Strategy - Measurements
•Quantitative Number of completed user profiles Number of connections per user Cross posting of blogs,
subscriptions to RSS and other feeds
Participation (Communities, Newsfeeds, etc) New Active
Reduction in e-mail (generally, on specific topics, corporate noise)
Search metrics: fewer similar queries=right information faster
•Qualitative Range of adoption
(departments, topics) Does a new policy or idea get
adopted easier? Effective use on major
projects Reduction of internal
meetings
What is Beezy?
Beezy is a social layer natively built
in SharePoint
and connected to most popular
employee tools
Beezy – Webinar 23
Beezy connects
all these layers
Beezy – Webinar 24
Offering
advanced
social features
Beezy – Webinar 25
With an
unmatched
User
Experience
Beezy – Webinar 26
Always
available
from any
device
Beezy – Webinar 27
Fully
integrated
in your
existing
Intranet
Why companies need Beezy?
Because it’s about adoption!
Beezy – Webinar 30
You need the
extra mile
User Experience
Adopti
on
Beezy – Webinar 31
User Experience
Ad
op
tion
File sharing & sync
Beezy – Webinar 32
User Experience
Ad
op
tion
EnterpriseSocial
Collaboration
Interested in real numbers?
Beezy – Webinar 34
40,000 employees have
registered for Beezy
(“Circle”)
Every month 18,000
unique employees use
Beezy (“Circle”)
Adoption increasing +
26% over last months
Vodafone Case Study
Which are Beezy’s main differentiators?
Beezy – Webinar 36
Better User Experience
Lighter product
Fully focusing on SharePoint
Market value
× Complex User Experience
× Complex integration
× Now focusing on SAP
VS
Beezy – Webinar 37
On premises solution
Natively built in
SharePoint
Fully customizable
Market value
× Cloud
× No real SharePoint
integration
× No customization
VS
Let’s see it in action
Beezy – Webinar 39
A day in a Marketing Team
Thank you!
Learn more at www.beezy.net
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May 29: Webinar - SharePoint Online: How Do We Think About SharePoint Now?
June 3: Business Power Lunch – What is Office 365’s Impact to Business? In-Person event at J. Gilbert’s Steaks & Seafood, McLean, VA (act fast, limited space)
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