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Credits to be earned for BLISc Credits to be earned 40 Core papers 20 Credits Open elective paper(s) 04 Credits Trasborder/Cross disciplinary/Discipline centric elective papers 16 credits Project work/Term work Nil Credits to be earned for MLISc Credits to be earned Cumulative total of credits to be completed 36 40 (BLISc) + 36 (Masters) = 76 credits Core papers 24 Credits Transborder/Cross disciplinary/Discipline centric elective papers 08 credits Self study elective (No more than one paper, as a supplement to project work) Nil Project work/Term work 04 Credits 1

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Credits to be earned for BLIScCredits to be earned 40

Core papers 20 Credits

Open elective paper(s) 04 Credits

Trasborder/Cross disciplinary/Discipline centric elective papers

16 credits

Project work/Term work Nil

Credits to be earned for MLIScCredits to be earned

Cumulative total of credits to be completed

36

40 (BLISc) + 36 (Masters) = 76 credits

Core papers 24 Credits

Transborder/Cross disciplinary/Discipline centric elective papers

08 credits

Self study elective

(No more than one paper, as a supplement to project work)

Nil

Project work/Term work 04 Credits

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University of MysoreDepartment of Library and Information Science

M.L.I.Sc. Revised Course Outline for Choice Based Credit System (CBCS) Syllabus.

Core Papers Sl. No. Code Type of the

PaperTitle of the Paper Credit pattern in Credit

ValueL T P

LIS-411

Core

Library, Information and Society

3 1 4

LIS-412

Management of Libraries and Information Centers

3 1 4

LIS-413

Information Sources 2 2 4

LIS-421

Fundamentals of Classification 2 2 4

LIS-422

Fundamentals of Cataloguing 2 2 4

LIS-511

Information Retrieval 3 1 4

LIS-512

Digital Libraries and E-publishing

2 2 4

LIS-513

Users and User Studies 2 2 4

LIS-521

Search and Search Strategies 1 1 2 4

LIS-522

Library Networks 3 1 4

LIS-523

Research Methods 3 1 4

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Electives – Discipline Centric(For the students of LIS Department)

Sl. No. Code Type of the Paper

Title of the Paper Credit pattern in Credit Value

L T PLIS-401

Electives Information Technology and Libraries

2 2 4

LIS-402

Public libraries and community knowledge centers

2 2 4

LIS-403

Academic libraries and institutional repositories

2 2 4

LIS-404

Bio-medical libraries and information centres

2 2 4

LIS-405

Engineering and technology libraries

2 2 4

LIS-406

Corporate and business librarianship

2 2 4

LIS-407

Universal Decimal Classification

1 1 2 4

LIS-408

Metadata standard 1 1 2 4

LIS-501

Children Librarianship 1 1 2 4

LIS-502

Library Automation Process and Products

1 1 2 4

LIS-503

Marketing of Information Products and Services

3 1 4

LIS-504

Major Project 4

LIS-505

Digital Library Software 1 1 2 4

L T P

LIS- Data Mining 2 2 4

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Sl. No. Code Type of the Paper

Title of the Paper Credit pattern in Credit Value

506

LIS-507

Museums and Archives 2 2 4

Elective – Transborder(For the students of LIS Department)

Sl. No. Code Type of the Paper

Title of the Paper Credit pattern in Credit Value

Data structures and Programming (From other department )

4

Introduction to statistics (From other department)

4

Date networks (From other department)

4

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Open Electives

(For the students of other departments)

Sl. No. Code Type of the Paper

Title of the Paper Credit pattern in Credit Value

MLISc-6001

Open Electives

E-Publishing 2 2 4

MLISc-6002

Information Literacy 2 2 4

MLISc-7001

Web 2.0 2 2 4

MLISc-7002

Information Systems 3 1 4

MLISc-7003

Personality Development & Soft Skills

2 2 4

MLISc-7004

Intellectual Property Right 3 1 4

MLISc-7005

Right to Information Act 3 1 4

MLISc-7006

Content Management Systems 1 1 2 4

MLISc-7007

Markup languages 1 1 2 4

MLISc-7008

Webometrics, Informetrics & Scientometrics

2 2 4

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Core Papers (Syllabus)LIS-411 Library, Information and Society

Unit -1Library as an institution and its evolution. Library as a social and cultural institution. History of libraries. Library movements in India. Different types of libraries - functions, objectives, activities and programs.

Unit -2Definitions and Notions of Information. Contributions Belkin, Robertson, Derwin, Ingwersen, etc. DIKW model (Data- Information- Knowledge-Wisdom). Communication theories and models. Barriers for communication. Levels of communications – intrapersonal, interpersonal and mass communication.

Unit -3Five laws of Library Science and its implications on LIS activities.

o Practical Component: Case Study of Libraries.

Unit -4Library legislation – need, importance and features. Library legislation in India. Study of public library acts in India. Concept of copy right and IPR. Role of professional associations in library development. Study of ALA, LA, IFLA, ILA, IASLIC, IATLIS.

LIS-412 Management of Libraries and Information Centers:

Unit -1Management – meaning and definitions. Role, functions and principles of management. Schools of thought in management. Levels of management.

Unit -2Functional units of libraries

- Acquisitions section – Functions and procedures. Collection development -Selection policies and principles for print and electronic resources. Problems of Collection development for print and electronic resources (including licensing).

-Technical section.

- Circulation section

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- Periodical section

- Collection management. Stock rectification. Stock verification and its methods. Weeding (withdrawal) of resources. Conservation and preservation of library resources.

- Reference and customer care service.

Practical Component: Study in detail of the units of the any one library.

Unit -3Financial and records management. Importance. Sources of finance. Mobilisation of financial resources. Budgeting - methods and techniques. Annual records. Importance of statistical data. Rules and regulations.

Unit -4Personnel Management. Meaning and importance. Job analyses and Job description. Staff selection and recruitment. Education and training. Motivation and leadership. Job evaluation and Performance appraisal.

LIS-413 Information Sources

Unit -1Types of sources ( Primary, Secondary & Tertiary- both print and electronic)

o Mini Project: Study of the features and functionality of any one source ( E.g. Encyclopedia Britannica, Dictionary. Com, Wikipedia, ACM digital library, PLOS etc.)

Unit -2Primary sources- Structures and components Journals; Patents; Standards and Specifications; Conference Proceedings; Trade literature; Thesis and Dissertations; Technical Reports.

Unit -3Secondary sources- Dictionaries and Encyclopedias; Geographical and Bibliographical sources; Almanacs, Manuals and Year books.

Unit -4Databases. ( E.g. Pubmed Central; DOAJ; etc.)

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LIS-421 Fundamentals of Classification

Unit -1Classification – Meaning, Definition; Library Classification – Definitions, Need, Purpose and Functions. Types of classification schemes. Understanding the concept of and schemes in Knowledge classification. Knowledge classification vs. library classification. General theory of library classification. Study of Laws, Canons, Principles and Postulates for Library Classification. Understanding the concept of notation. Types and qualities of notation. Mnemonics and devices.

Unit-2Study of schemes of classification. DDC, UDC and CC. Trends in library classification.

Unit 3Practicals:

Introduction, structure and organization of DDC.

Classification of simple documents

Unit 4Practicals:

Classification of documents using Tables.

Classification of complex documents.

LIS-422 Fundamentals of Cataloguing

Unit-1Resource description: Concepts and Definition. Library Catalogue: Meaning, Definition, Need, Purpose, Objectives and Functions. Physical forms of catalogues. Types of catalogues: Inner formats. Cataloguing concepts: An Entry – traditional and electronic; Kinds of entries, their structure and uses. Subject cataloguing. Study of SLSH, and LCSH

Unit-2Study of resource description standards: ISBD, AACR2R. Resource Sharing of bibliographic data: meaning and importance. Centralised cataloguing, Co-operative cataloguing, Cataloguing at Source, CIP, Union Catalogues, Consortia approach to metadata. Current developments: WebOPACs, Z39.50, OAI-PMH.

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Unit-3Cataloguing of documents – single personal author, shared authors , editorial direction and pseudonymous authorship . Cataloguing – Periodicals and Corporate bodies.

Unit-4Cataloguing of non-book materials.

LIS-521 Information Retrieval

Unit 1Information Retrieval Systems: Basic concepts, definitions, objectives, components and functions. Functional model of an IRS. Types of Information systems – IRS, DBMS, MIS, DSS, QAS, and Expert Systems.

Unit 2Indexing Systems: Indexing - Meaning, purpose and need. An overview of historical development in indexing. Pre-coordinate indexing Vs. Post-coordinate indexing. Pre-coordinate indexing stems – brief outline of Chain procedure, POPSI, PRECIS and Keyword Indexing. Post-coordinate Indexing Systems – Uniterm Indexing. Citation Indexing – Meaning and importance, Different citation indexes: Shepard’s Citations, SCI, SSCI. Automatic Indexing – Techniques and methods. Uncontrolled vocabularies.

Practical Component: Indexing of micro documents using Chain Procedure and PRECIS. Searching of Citation Index.

Unit 3Vocabulary Control: Vocabulary control – Meaning and importance; Controlled Vs. Free text indexing; Vocabulary control tools – Subject heading Lists, Thesauri, Thesaurofacet, Classarus. Thesaurus construction techniques. Case Study of Controlled vocabularies/ Ontologies such, ERIC, MeSH, INSPEC, UNESCO-IB, AgroVac, UMLS

Unit 4Information Search Strategy and Retrieval Models: Types of queries. Search Strategy: Its pre-requisites, pre-search interview, the nature of search strategy, logic – Venn diagram, types of search strategy. Types of searches. Query formulation and searching process - Boolean operators and Boolean query formulation, Truncation, Wild Card Operators, Nested searching, Proximity searching, Range searching, Best match searching. IR models: Structural models – Swets model, Probabilistic retrieval model, the vector processing model, cognitive user model. Evaluation of IRS: Purpose; Evaluation criteria; Design of evaluation programmes; Steps of evaluation; Evaluation experiments: Overview of the Cranfield test, MEDLARS, the SMART Retrieval Experiment, The STAIRS project, TREC.

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LIS-522 Digital Libraries and E-Publishing

Unit 1

Introduction to digital libraries. Concepts and issues. Understanding digital libraries. Evolution of digital libraries- Important milestones- Pre- DLI 1, NSF and DLI 1 and 2. Development of literature on digital libraries. DL communities - Agencies and organizations responsible for the development of DLs- CNI, CNRI, DLF. DL conferences- JCDL, ECDL and ICADL.

Unit 2

Content creation – Electronic documents, files and file formats. Study of different file formats. Studying PDF in detail- features of PDF. Born digital and legacy documents. Digitisation- scanning, OCRing and conversion to PDF. Electronic Publishing and scholarly communication, E-journals and e-books

Practical component: Comparative study of different document types. Digitization.

Unit 3

Creating Web documents- Mark Up Languages- SGML, HTML and XML. Creating documents in HTML. HTML editors and tools. Front Page and Dream Weaver. XML and its features- XML tools. DL architecture .Elements of a DL. DOI, Open URL, CrossRef and other aspects. Study of the DL content management issues- Metadata and other resource discovery issues. Access Control and DRM, Security and preservation issues.

Unit 4

Open Access Movement and Institutional repositories. Case study of select digital libraries and IRs. California Digital Library; Alexandria Digital Library; ArXive; Cogprintis; Vidyanidhi

LIS-523 Users and User Studies

Unit 1 Information seeking and use: Need for a conceptual framework; Need for a theory of information seeking; the desired characteristics of the theory: integrating theories of. information seeking with broader theories and framework study of attempts towards developing conceptual frameworks; classification of approaches to conceptual framework; sources of theory; contributions of Mensal, Paisley, T.J. Allen, Dervin, Crane and others. Information need:- Definitional and conceptual problems. Distinction between needs, wants, demands and requirements; Levels of information need -Taylor’s model, Lancaster’s four

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levels, Cronin’s three levels; Koikela’s two levels of nformation need; Kinds of information needs: Continuous and Discreet needs; Application needs and Nutritional needs. Factors affecting information need: Classification of factors, Dynamics of information need situation; Paisley’s schema of factors, Wilson’s categorization of factors. Mick etal’s model of factors. Taylor’s variables of information need and contribution of others.

Unit 2 User:-Understanding the psychology of information user; categorization of user; Identifying users and potential users; users by professional groups-industrial, commercial etc.,

Information use & user studies:- Origin, development and evolution of user studies; the renaissance of user studies, the two generations of user studies: The first generation studies- their characteristics, contributions and limitations; The second generation user studies: Their characteristics and contributions, Landmark and bench mark studies.

Unit 3Usage study

Unit 4 Methodology of user studies:- Study of various methods and tools: Quantitative and Quantitative and Quantitative methodologies; survey methods and experimental approach; Questionnaire, interview and other traditional tools/methods: Participant observation, Diasy method, time-line series method of Dervin and others; use of psychometric methods; the promise of quantitative methods and psychometric methods.

LIS-521 Search and Search Strategies

Unit 1 Introduction to search and retrieval. Concept of file, database. Types of databases. Structure of records in databases and on the Web. Structure of indexes and files. Vocabularies - free and controlled. Search models - Boolean (exact match), and ranking (best match). Web search engines. Metasearch engines.

Unit 2 Tools of internet search: Local search. Vertical search. Search engine optimization. Search oriented architecture. Selection-based search. Social search. Document retrieval. Text mining. Web crawler. Multisearch. Federated search. Search aggregator. Index/Web indexing. Focused crawler. Spider trap. Robots exclusion standard. Distributed web crawling. Web archiving. Website mirroring software. Web search query. Voice search. Natural language search engines. Web query classification. Image search. Video search engine. Semantic search.

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Unit 3 Protocols and standards: Z39.50. Search/Retrieve Web Service. Search/Retrieve via URL. OpenSearch. Representational State Transfer. Website Parse Template. Wide Area Information Servers. OAI/PMH.

Unit 4 Practical component: Searching of databases, catalogues. Searching in general search engines and meta search engines. Studying the searching features of the search engines. Searching Proquest, Pubmed, Emerald, EBSCO, JCCC.

LIS-522 Library Networks

Unit 1Historical Developments of Library Cooperation and Networking. Impact of cooperation, consortia, and networks on the library/information field: developments, network characteristics, problems, and issues.

Unit 2Network concepts: meaning and definition. Basics of Networks. Network Requirement. Analog and Digital Signals. Network devices.

Network topology: LAN, WAN, MAN,

Unit 3Network architectures. Comparisons of different network architecture. OSI and TCP/IP Reference models. Network protocols. Network security issues and measures. Planning for information networks.

Unit 4Library Networks: Study of the functions and activities of ERNET, NICNET, DELNET, JANET, BLAISE, OCLC, INFLIBNET, INTERNET

LIS-523 Research Methods

Unit 1

Foundations of research: Nature, definition and objectives of research, Types of research, Basic Concepts of research. Ethics in research. Areas of research in Library and Information Science

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Unit 2

Planning of research: The Planning process; Review of literature. Selection of a problem for research- mode of selection, sources of problems, process of identification, criteria of selection, formulation of the selected problem. Hypothesis – Meaning, types, sources, functions, hypothesis; conceptualization; Research design - Essentials of good research design & its importance, Research design / writing the research proposal.

Unit 3

Research methods: Quantitative and qualitative methods of LIS research: Survey method, Historical method, Observation method, Experimental method, Case-Study method. Delphi method. Sampling & data collection: Sampling techniques/methods, sample design or choice of sampling techniques, sample size, sampling and non-sampling errors. Meaning and importance of data, sources of data, types of data, Use of secondary data

Unit 4Data collection tools-observation : Rating scale check list; Questionnaire- types of questions, structured and unstructured questions, Cautions regarding questions & questionnaires. Interview schedule – types, merits & limitations; Measurements indices, pilot studies. Observation. Statistical analysis of data Statistical analysis; measures of central tendency, mean, median & mode; measures of dispersion – Range, intermediate ranges, measures of aggregate dispersion, mean-absolute deviation, the variance and standard deviation & normal distribution. Chi-square test.

Graphical presentation of data and report writing: Meaning & importance, commonly used graphics forms-live graphs or charts. Histograms, Frequency polygons, Ogive bar charts, pie charts & pictogram. Organization of reports. Steps in writing research reports, writing style.

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Elective – Discipline Centric (Syllabus)(For the students of LIS Department)

LIS-401 Information Technology and Libraries

Unit 1Data representation in computers: Number systems, Binary numbers: Binary addition (1’s and 2’s complement methods), subtraction, multiplication and division. Representation of integers, fractions. Character encoding standards – ASCII, EBCDIC, ISCII and UNICODE. Issues with respect to character collation and sorting.

Unit 2Computer software: System and application software; Programming concepts: System analysis, flowcharts, and algorithms. Open source and proprietary software. Operating Systems: M S- DOS, Windows & UNIX / LINUX. Working with Windows. File organization: Sequential, Indexed Sequential and Direct file.

Unit 3Understanding communication concepts: Digital and analogue signals, Modulation, Frequency, Spectrum, Bandwidth, Multiplexing (FDM, TDM, STDM, and WDM), attenuation, Noise, Asynchronous and synchronous transmission, Simplex, Half-duplex and Full duplex channels. Network devices: file server, work station, network Interface Unit, transmission media, hub, repeater, bridge, router, gateway, modem. Understanding networks concepts: Types of computer networks: Local Area Networks – Concept, Topologies (Bus, Star, Mesh, Tree, and Ring). Wide Area Networks and Metropolitan Area Networks- Concepts, Circuit switching and packet switching. Difference between LAN and WAN. Wireless Networks –Mobile telephones.

Unit 4Internet Technologies: Internet- History and development. World Wide Web (WWW). Protocols and its functions. Study of protocols: HTTP protocol, HTML, The Internet Transmission Control Protocol (TCP) and IP Transmission over a telephone channel using PPP. Network Security Issues and Measures: Understanding the following issues in Network security- Security requirements and attacks, Confidentiality with conventional encryption, Message authentication and hash functions, Public-key encryption and digital signatures. Fire walls and anti- virus software.

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LIS-402 Public Libraries and Community Knowledge Centers

Unit-1Meaning and definition, origin , objectives, and functions of Public Libraries, Role of Public Libraries in 21st century. History and Development of Public Libraries in India and other countries. Role of government and non-government agencies in the development of public libraries. Role of public library in literacy and mass education. Public library users.

Unit-2Public Library Finance and Budgeting: Source of public library finance, Administration of Budget.

Study of public library legislation: Need and importance. An overview of Public Library Acts in UK, USA, and other countries. Public Library Acts in different states with emphasis on Karnataka State Public Library Act 1965.

Unit-3Public Library Services: Planning and Organization of various types of information services to the different categories of users including the physically and mentally challenged persons and special groups: women and children. Rural Library Services; Need and importance; library users in rural areas. Library services to rural public; means and methods.

Library publicity, exhibition, seminar, book talks, A.V. programs; Mobile Library Services; user awareness programmes. Outreach activities.

Unit – 4Role of national and international associations and organizations in the promotion of public libraries. Raja Ram Mohan Roy Library Foundation, UNESCO, IFLA etc. Internet Public Library, www.ipl.org. A study of the site and variety of resources and services.

Practical component: Case study of public libraries.

LIS-403 Academic Libraries and Institutional Repositories

Unit-1Academic libraries. Meaning, objectives and functions. Types of academic libraries. Role of UGC in academic library development.

Unit -2Collection development and collection management – Policies, procedures and problems. Academic library services: Virtual Reference Services, Documentation and information services, Current awareness services, SDI services. Abstracting and indexing services,

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Information product development services. ILL document delivery services. Literature survey.

Unit 3Academic library networks. Library co-operations: Resource sharing, networks and consortia. International and National scenario. Academic networks. INFLIBNET and its services and activities.

Unit 4Institutional repositories: Meaning, definitions, need, and benefits. Overview of IR projects. IR software.

Practical component: Case study of Institutional repository.

LIS-404 Bio-medical Libraries and Information Centers

Unit 1Introduction to health science libraries :

Growth and development of Health Science libraries . Types of Health Science libraries/information centres. Information Services : Current Awareness Service, SDI service, Indexing and abstracting service, Literature search. Users of Health Science information.

Unit 2Health Science Information Sources :

Sources of Information : Documentary: Printed and non-print. ( list to be provided by the concerned teacher)

Unit 3Health Science Information Institutions :

National Medical Library. WHO. ICMR. Department of Biotechnology. Council of Ayurveda and Siddha. Council of Homeopathy. National Institute of Health and Family Welfare. CDRI. CFRI. CFTRI. NIN.NII. NIC

Unit 4Information Systems and Networks :

HELLIS, MEDLARS, BIOSIS. Trends in Health Science Information System. Application of Hypertext, Hypermedia, Multimedia. Expert System and Artificial Intelligence- Pubmed, Open access in Biomedical

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Practical component: Case study of bio-medical libraries.

LIS-405 Engineering and Technology Libraries

Unit 1The industry –features, objectives, types and structure, industrial policies, Industrial information and its impotence, Roles of industrial libraries, function and services industrial library. Development of library systems in different countries such as USA, UK and India. Industrial Library Users-types, need, user study and techniques. User education –importance and implications.

Unit 2Collection development policies and procedures. Management of industrial library collection. Industrial Library Collection- types, features and procurement with special reference to parents and specifications; standards and specifications and trade literature. Problems in collection development.

Unit 3Human Resource Management- Characteristic of personnel manager, functional areas of personnel management, personnel policies. Industrial Library Personnel-Kinds, qualifications, duties and responsibilities, knowledge and skills. Selection and recruitment and performance. Training, education and performance evaluation . Human Resource Development for management of industrial information systems and services.

Unit 4Library and Information Services: Reference services, CAS and SDI services, Abstraction/ condensation and indexing service, Bibliographic service, Document supply service, Information product development service and marketing service, On-line information service. Resource sharing and networking among industrial libraries. Example of industrial library networks in different countries. Activities and services if Industrial Support Organisations and Documentation Centers- INSDOC, SIDO, SENDOC, SISI, NISSAT, CSIR, UNIDO, WIPO, INPADOC, ICICI, IBID STPI, PERA. Chambers of commerce and industry. Professional organizations and associations, Research associations- ASLIB, IASLIC, KSIA, TECSOK, visit and study of an industrial library and report.

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LIS-406 Corporate and Business Librarianship

Unit 1Introduction- Definition, Need, Nature and functions of corporate libraries and information centers. Learning resources, Types of corporate libraries and types of users and their information need.

Unit 2Collection Development and its use. Information searching and access. Use of various search techniques

Unit 3Web based information services, corporate librarian 2.0 and social networks- Blogs, Twitters, face book, Google buzz etc. for communication. Information analysis and consolidation. Packaging and delivery.

Unit 4Corporate communications systems and tools-news letter, research round ups. Bulletins, preparing for organizing events, talks, conference, news briefs, press releases, editing, reporting. Knowledge management in corporate libraries.

LIS-407 Universal Decimal Classification

Unit 1Introduction, structure and organization of DDC.

Unit 2Classification of simple documents

Unit 3Classification of documents using AuxiliaryTables

Unit 4Classification of complex documents

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LIS-408 Metadata Standards

Unit 1Introduction to MAR21. Tags, Indicators and Subfields.

Creating MARC21 records for print documents.

Unit 2Creating MARC21 records for electronic resources.

Creating MARC21 records for complex documents – print and e-resources.

Unit 3Introduction to Dublin Core

Preparing Simple and Qualified Dublin Core records in HTML.

Unit 4Preparing Simple and Qualified Dublin Core records in XML.

Preparing Simple and Qualified Dublin Core records in RDF.

LIS-501 Children Librarianship

Unit 1Children Library: Definition. Nature and functions. Principles of Children’s librarianship. Reading and reading levels. Cultivating reading habits among children. Types of children and their needs: Preschoolers, Elementary school children, Tweenagers, and Teenagers/Young Adults.

Unit 2Collection development: Criteria for Selection. Children books: picture books, beginning readers, juvenile fiction, juvenile non-fiction, reference, video collection, audio books, recorded music, Internet sources, and toys. Selection tools.

Unit 3Children library services: Reference service. Information literacy. Reader’s advisory service. Story hours. Book discussion groups. Booktalking. Entertainment and enrichment programs. Summer reading programs. Family programs and family literacy.

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Unit 4Children Library management: Budget and finance. Planning. Policy and procedures. Public relations, promotions, and marketing. Professional development.

Case study of children library services.

LIS-502 Library Automation Process and Products

Unit 1Library automation. Definition, need, purpose and advantages. Historical development. Planning for library automation.

Unit 2Automation of library operations. Acquisitions, Cataloguing, OPACs, Circulation and Serials control.

Unit 3Evaluation of library automation systems. Criteria for evaluation. Evaluation techniques. Study of standards relevant to library automation .

Unit 4Case study of automation systems. Case study of Webcats and Webopacs.

LIS-503 Marketing of Information Products and Services

Unit 1Information as a Resource: Economics of Information; Marketing concepts; - Corporate

Mission; Marketing Strategies.

Unit 2Portfolio Management BCG Matrix Model; Product Market Matrix;

Product Life Cycle, Pricing Information.

Unit 3Marketing Mix; Kotler’s Four C’s; McCarthy’s Four P’s.

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Unit 4Marketing Plan & Research: Corporate Identity, marketing plan: Marketing Research.

Market Segmentation and Targeting; Geographic and Demographic Segmentation;

Behavioral and Psychographics Segmentation; User Behavior and Adoption. Information

industry marketing information Products & Services.

LIS-504 Major Project LIS-505 Digital Library Software

Unit 1Building collections and adding metadata: Building a small collection of HTML files, images, word and pdf files, Exporting a collection to CD-ROM/DVD. Designing collections: A large collection of HTML files. Enhanced collection of HTML files. Adding hierarchically-structured metadata and a Hierarchy classifier. Adding a hierarchical phrase browser (PHIND). Partitioning the full-text index based on metadata values. Controlling the building process. Collections of bibliographic material. Bibliographic collection. CDS/ISIS collection Greenstone formatting exercises: Formatting the HTML collection. Formatting the Word and PDF collection.

Unit 2Advanced collection configuration. Pointing to documents on the web. Enhanced Word document handling. Enhanced PDF handling. Section tagging for HTML documents. Multimedia. Building a multimedia collection. Scanned images: Building scanned image collection. Customization: Customization: macro files and stylesheets. Sharing collections with OAI-PMH: Open Archives Initiative (OAI) collection. Downloading over OAI. Advanced features: Downloading files from the web. Editing metadata sets. Building and searching with different indexers

Unit 3Introduction to DSpace. Studying some of the dspace institutional repositories.

Installation of DSpace. Building Communities in Dspace. DSpace Users: Anonymous, Members & Authors

Unit 4Building collection in Dspace. Document submission and approval. DSpace Administration. Indexing and Searching DSpace Content Using the Lucene Search Engine Persisting the Identifiers Using the Handle System. DSpace Customization and advanced features. Demonstration of Metadata Harvesting Using the OAI-PMH

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LIS-506 Data Mining

Unit 1Introduction: Models, methodologies, and processes. The KDD process., Generic tasks, Broad themes (search, induction, querying, approximation, and compression). Application areas including the good, bad, and ugly of data mining practice: data dredging, data fishing, and data scrubbing.

Unit 2Data mining tasks: Classification - Arranging data into predefined groups including decision tree learning, nearest neighbor, naive Bayesian classification and neural networks. Clustering - classification but the groups are not predefined, so the algorithm will try to group similar items together; Regression - Attempts to find a function which models the data with the least error; Association rule learning - Searches for relationships between variables.

Unit 3Discrete Structures: Itemset mining; Concept lattices; Borders and level wise theories; Condensed representations; Frequent pattern mining; Redescription mining. Graphs and other structures; Combinatorial tiles; Customized data structures for speeding up data mining algorithms.

Unit 4Data mining Techniques: Artificial neural networks; Decision trees: Specific decision tree methods include Classification and Regression Trees (CART) and Chi Square Automatic Interaction Detection (CHAID) ; Genetic algorithms: Nearest neighbor method; Rule induction

LIS-507 Museums and Archives

Unit 1Memory institutions and their role in preserving the culture and heritage. Understanding the scope of historical and cultural preservation - historical monuments and museum collections, protected structures, rare professional knowledge, film and photography, and other cultural expressions and manifestations including rural heritage, industrial and technical ideas, and modern architectural achievements. Essentials of records and knowledge management in diverse organizational settings ;theoretical principles, methodologies, and practical administration of archives, records, and other information sources from print to oral --encompassing explicit and implicit knowledge--contributing to the management of knowledge necessary for organizations and society. Archives theory and management – balancing access and preservation; Archives Administration.

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Unit 2Archival Appraisal: Advanced analysis of the basic theories, principles, techniques, and methods that archivists and records managers need to use for identifying and appraising records with continuing or enduring value to records creators, researchers, and society. Archival Access and Advocacy: Provide historical, theoretical and practical orientation to access, advocacy, and ethical matters and orientation to the ways of providing access to archives’ holdings, advocate for their programs and societal mission, and the ethical and other challenges in carrying out such functions.

Unit 3Archival Representation and Metadata: Introduction to the theoretical foundations, history, principles, and research with reference to the representation of archival materials; Institute of Museum and Libraries Services (IMLS) Framework; Metadata standards for Archival Materials-AGLS Metadata sets including Australian Government Recordkeeping Metadata Standard and implementation manuals; Dublin Core, MODS and METS standards.

Unit 4Museum Archives: Evolution of the purposes of museums; history and development of museum record-keeping systems, with emphasis on changes from paper-based to electronic records, use of functional analysis to identify principle functions of museums and to guide the appraisal of records that document those functions. Museum records and artifacts. Moving Image Archives: Importance of moving image media in memory institutions as well as basic procedures to preserve these works. Motion picture film will be of primary focus, but other moving image media types will also be explored. Archival functions will be approached using cross-disciplinary frameworks as a way to interrogate the histories, technologies, preservation processes and accessibility of moving image media.

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Open Electives (Syllabus)(For the students of other departments)

LIS-601 E-Publishing

Unit-1What is content ? Types of content. Digital content types, File formats, Encoding systems ASCII, UNICODE and ISCII.

Unit-2Markup Languages, SGML, HTML and XML.

Unit-3 Page Description Languages: Adobe PDF and Photoshop. Legacy documents- Conversion from analog to digital, OCR Software and Adobe Capture.

Unit-4Electronic Publishing and scholarly communication, E-journals and e-books. Platforms, Standards and formats. DTP software. Delivery devices. Social, economic, and legal issues in electronic publishing. Use and usability issues. Economics of e-publishing. IPR and copyright issues.

LIS-602 Information Literacy

Unit 1Information literacy: Meaning, Definition, Need, Evolution. Types of Information Literacy: Technology literacy, media literacy, computer and digital literacy. Levels of Information Literacy: Entry level, Mid level, High level, Advance level. Lifelong learning and its components, Partners of information literacy.

Unit 2Information literacy instructions in different types of library-information centers. Models of information literacy: SCONUL model and CAUL ( Australian) model. Guidelines and standards for information literacy programs: ALA and ACRL. Information literacy programmes. Challenges facing information literacy. Role of libraries in information literacy.

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Unit 3Current trends and recent research in information literacy. Study of information literacy program in the world.

Unit 4Conducting information literacy programs for Academic libraries.

LIS-701 Web 2.0

Unit 1Web 2.0. Definition and characteristic features. Web 2.0 challenges for libraries. Web 2.0 based library services.

Unit 2Study of the concepts and application: RSS feeds. Metadata. Tags. Tag clouds. Folksonomy, Blogs, Photosharing, Social book marking, Social networking.

Unit 3Understanding Podcasting, VODcast and screencast. WIKIS, Mashups, Real time communications.

Unit 4Case studies of Web 2.0 in libraries.

LIS-702 Information Systems

Unit 1

Information systems: Basic concepts, Meaning, Objectives and Functions.

Components of Information System: Structure, Functions and Services, Libraries, Documentation Centres, Information centres, Data centres, Information Analysis centres, Clearing Houses, Data Banks, Data Curation Centres, Museums, Memories, Institutional Repositories, Open Archives, Referral and translation Centres, Publishing Houses.

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Unit 2

Understanding the different systems and their services. Understanding the user communities- Identification of user communities; Introduction to the user centered approach to information seeking behavior. User Education - methods and techniques. User studies.

Unit 3

Study of National Documentation Centres, Information Systems and programmes- NISCAIR, DESIDOC, NASSDOC. NISSAT.

Study of International Information Systems and programmes- CAS, INSPEC, AGRIS, BIOSIS, INIS, MEDLARS, ASINFO, COMPENDEX. ISI.

Resource Sharing and Networks : Consortia- Importance and objectives. Study of information networks- OCLC, INFLIBNET, UGC-INFONET, DELNET, , and INDEST.

Information Polices and programmes. Planning, Design and Evaluation of Information systems.

Unit 4

Information Services- Reference and Documentation Services: Introduction to references services, Examination of reference collection for various types of libraries. Current Awareness Services(CAS): SDI service. Abstracting service - Abstracting techniques, Types of abstract, Abstracting writing (style, content) Abstracting bulletins. Indexing services. Alerting services- List Servs and other email based services. Survey of List servs in different disciplines. FAQs –Developing FAQs – methods and techniques.

Virtual Reference Desk. VRD- Management, technology and resources. The evolution of VRD. Major VRD projects. Virtual Libraries. Developing portals and virtual libraries. Data mining for information.

LIS-703 Personality Development & Soft Skills

Unit 1 Understanding self – ‘know yourself’. Personality types – Four temperaments and personality. MBTI. Understanding personal strengths and weaknesses. Emotional Intelligence and competence. Stress Management . Time management.

Unit 2 Communication skills - Effective speaking . Improving vocabulary and grammar. Elements of effective speaking ; Types of speaking- Briefings, teaching lectures, speeches and others. Stages in the preparation- understanding the audience, audience analysis, subject , gathering

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materials, evaluating materials, presenting a talk, and other  processes . Non-verbal communication and body language

Unit 3 Writing skills. Principles of  presentation of ideas. Techniques, skills and tools for effective writing.

Unit 4 Work and organisation psychology. Leadership and working in teams. Working collaboratively. Working and sharing knowledge and experience. Team development.

Meetings and negotiation skills. Different types of meetings including video conferencing, conference calls. Conducting a meeting. Getting the best out of negotiation. Negotiation strategies.

LIS-704 Intellectual Property Right

Unit 1Intellectual Property and Industrial Property: Historical evolution of Intellectual Property

law, the main forms of Intellectual property, Rationale for protection of rights. Intellectual

property and economic development.

Unit 2Meaning of Patent. Historical evolution of the concept of patent, Acquisition and loss of the

right to the patentee, Grounds of opposition, Wrongfully obtaining the invention, Prior

publication, lack of inventive step, insufficient description. Rights conferred by patents and

obligation of patentee, Patents as chose in action, Duration of patent, Use and exercises of

rights, right to secrecy, Abuse of patent rights, Compulsory licensing. Remedies.

Unit 3Historical evolution of Trademark Law: Definition, Registration, Rights conferred,

Registered user, Assignment and transmission, Well-Known trademarks, domain name,

collective trademark, action for passing off and infringement of trademarks. Remedies.

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Historical evolution of Copyright law: Definition, Copyright in literary, dramatic and musical

works, cinematograph films, computer software, etc. Ownership of copyright, Author’s

Special rights, Infringement-Fair use provisions. Remedies.

Unit 4Provisions of TRIPS on IPR and its impact on India.

Plant varieties protection.

Utility models: Transfer of technology patents, Patenting Biotechnological

Inventions, Integrated Circuits, Industrial designs, Geographical Indications.

Protection of Traditional Knowledge.

Legal Practice in IPR

LIS-705 Right to Information Act

Unit 1Right to Information Act, 2005:

Historical background: Colonial and Post Independent Scenario, British and American

experiences, NGO activism.

Significance of Right to Information in democracy, Constitutional basis, Supreme Court on

right to information.

Other related laws: The Official Secrets Act, 1923; The Public Records Act, 1993; The

Commission of Inquiry Act, 1952.

Unit 2RTI Act: definitions, Right to information and obligations of public authorities.

Central information commission, State information commission, Powers and functions of

information commissions, Appeals and penalties.

Best practices: A study of decisions rendered by state commissions and central Commission

in the following areas of: Police, Revenue, PWD, Irrigation, Secretariat, BSNL, Posts and

Telegraphs, Scheduled Banks, CPWD, Income Tax Department, Central Excise Department,

Local Authorities.

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Unit 3Information Technology Act, 2000:

Preliminary, digital signature, Electronic Governance, attribution acknowledgment and

dispatch electronic records, secure electronic records and secure digital signature

Unit 4Regulation of verifying authorities, digital signature certificates, duties of subscribers,

Penalties and adjudication.

Cyber Regulations Appellate Tribunal, Offences, networks service providers and their exemption from liability, miscellaneous provisions and amendments.

LIS-706 Content Management Systems

Unit 1 Understanding content and content management systems. Roots and Branches of CMS;CMS elements, issues, and challenges; Functionality and Interaction issues; Studying Information Architecture, Content tagging and Metatoring, and Interaction.

Unit 2 Study of CMS software packages. CMS software and platforms – Joomla, Drupal, Wordpress and Moodle

Unit 3 Joomla and Drupal : study of features and functionalities and practical implementation

Unit 4 Wordpress and Moodle : study of features and functionalities and practical implementation

LIS-707 Markup languages

Unit 1 Introduction to Markup languages

Unit 2Preparing HTML pages.

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Unit 3Preparing XML documents. Introduction to XHTML.

Unit 4Introduction to RDF and OWL.

LIS-708 Webometrics, Informetrics & Scientometrics

Unit 1 Basic concepts: Bibliometrics, Informetrics, Scientometrics – Meaning, definitions and scope. Historical development. Study of bibliographic organizations: ISI, NCB, NISTAD.

Unit 2 Study and application of Classical Bibliometric Laws – Lotka's law of scientific productivity, Bradford's law of scatter, and Zipf's law of word occurrence. Other notable regularities: 80/20 rule, Success-breeds-success model, law of Price.

Unit 3 Study of the citation concepts: citation analysis, citation network, citation matrix, bibliographic coupling, co-citation analysis, Journal Citation Reports, obsolescence, aging, ageing, half-life, synchronous, diachronous, Hypertext Links as “Sitations”.

Unit 4 Science Indicators and Policy. Science Indicators. Science Policy Development. Web Impact Assessment. Link Analysis. Trends in informetrics.

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