WEB-TV PP final

7/28/2019 WEB-TV PP final

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COMPUTERS

TELEVISIONS

TABLETS

INTERNET

STUDENTS AS A CONTENT CREATORS (S2S model)


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PHASE 1. PHASE 2. PHASE 3. PHASE 4.

EDUCATIONALMODEL

BUSINESSMODEL

TECHNICALMODEL

LEGALMODEL


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PHASE 1.

EDUCATIONALMODEL

- PRIMARILY FOR EDUCATIONAL PURPOSES

- BASED ON THEORY OF LEARNING BY EDGAR GALE

- EMPHASISES THE LEARNING OF MEDIA LITERACY

- GIVES NEW TOOLS FOR CLASSES

- CREATES COOPERATION BETWEEN INSTITUTIONS


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http://www.acu.edu/cte/activelearning/whyuseal2.htm

ACTIVE LEARNING CONE BY EDGAR CALE 1946


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-

SCRIPT

-

CAMERAWORK

-

EDITING

-

DIRECTING

PLUMBER-COURSEAV- COURSE

CONTENT IN THE INTERNET

VIDEO

VIDEOWORK

WHAT TO DO


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-

Short

tips

-

Instructions

-

l ive

recordings

-

music

videos

-

events

-

Sport

events

-

tv

-

segments

-

l i festyle

-

Short

movies

-

documentaries

-

TV

-

pilots

EDUCATION

MUSICHOW TO?

SPORT ART

CONTENT IN THE INTERNET


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PHASE 2.

BUSINESSMODEL

- MANUFACTURING MODEL

- PUBLIC FUNDING (MINISTRY OF EDUCATION)

- COMMUNITY MODEL

- SUBSCRIPTION MODEL

- UTILITY MODEL


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PUBLIC FUNDING

- 961.OOO IN 2012 TO DEVELOPING EDUCATIONAL SYSTEMS

OPETUSHALLITUS

- APPLICATIONS ARE ACCEPTED 6.2-16.3.2012

- 70% FUNDING, 30% OWN MONEY

- FUNDING TO BE USED AT THE LATEST BY 31.12.2013


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-Lesson recordings- educationalmaterial

- Intra/publicity

-short tips-educational

material-information videos

-live shows

-music videos-events

-events-tv-segments

-lifestyle

-short films-docomentaries

-pilots

KEUDA

RECORD LABELS

PRODUCTION COMPANIESSPORTS

CORPORATIONS & KEUDA

euroja

WEB-TV

MANUFACTURING MODEL


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COMMUNITY, SUBSCRIPTION &

UTILITY MODEL

- SALE OF SUPPORTIVE PRODUCTS AND SERVICES

- PERIODIC FEE

- CROWD FUNDING (IN THE SENCE OF TIME)

- FREE FOR STUDENTS


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PHASE 3.

TECHNICALMODEL

WEBCHANNEL MOBILE

SD/HD VIDEOS?

CONVERSIONWIFI 3G

EDGE


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CONNECTIONS & USERS

USERS

VS

FREE FOR ALL


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COSTS

Webserver running open source Linux with Apache(webserver) and MySQL (database), software cost 0 plus a1500 hardware.

Conversionserver, also running Linux and FFmpeg, software 0,

server 1500

Streamingserver, running Wowza streamingserver $55/month,

server 1500

4500 + $55/month plus one staff to part-time look after theservers (could be a already in-house IT department). Can

theoretically serve 1.5/15 (100Mbps/1Gbps) million videos a

month


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HIDDEN COSTS

HOW MANYUSERS?

$570 with 660 000served videos a

month

15 million videos /month is $16 000

IN-HOUSECONVERSION


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SWOT

Own server Wowza Streamingserver

STRENGTH WEAKNESS OPPORTUNITIES TREATH

Fixed price. Limited users can be served.More capital need at start.

Customizable serviceStream to mobile

Users blocked if server is full.

Amazon EC2 Wowza Streamingserver


Scalability.Pay per use.

None Customizable service.Stream to mobile.

Big bill if many users.

YouTube


Free everything Content is hard to restrict Unlimited viewersAds can bring money

Users easily views other videosthan our own.


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PHASE 4.

LEGALMODEL


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WHO OWNS WHAT?


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CONCLUSION

MODEL 2S2S +S2B

MODEL 1S2S


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Suggested next steps

1.

- Vastuuhenkilt- Tilat- Kalusto-WEB- tyryhm(HTML5 + grafiikka)-Pilotti yhteisty-Ptkset koulutuksesta(web TV- ryhm)

2.

- Pilottituotanto(workflow)- Opiskelijoiden valinta- Yhteistykuvioneuvottelut-Keudan sisinen tiedotus-Keudan oma tuotantoalkaa

3.

- Koulutus alkaa- Tuotannot alkaa-cEvaluation during- Adjustments

KEVT 2012

4.

- Evaluation of the project

SYKSY 2012

WEB-TV PP final

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