Web Strategy Plus Media Kit

24
Web Strategy Plus Strategy + Content + Social = Results

Transcript of Web Strategy Plus Media Kit

Page 1: Web Strategy Plus Media Kit

Web Strategy Plus Strategy + Content + Social = Results

Page 2: Web Strategy Plus Media Kit

We Deliver Results Our Mission Understanding: We dig deep to truly understand your unique business needs and provide you with a marketing plan that fits your budget to meet your goals. Experts: Our team is the “best of the best” having all worked with small startups and Fortune 500 companies in Web Design, SEO, PPC, Social Media, Content Writing, Brand Development, Marketing Strategies and more. Strategy: We know running a successful business can take a lot of money and time so we want to save you both. Results: Once implemented you can start seeing immediate results from our efforts and use those profits to reinvest back into your success!

Page 3: Web Strategy Plus Media Kit

Our Process Step 1: Initial Consultation We dig deep to understand your business so we are sure to create a completely customized web strategy to meet your unique goals. Your Web Strategy Report includes: • User Experience Analysis • Competitive Analysis • Search Engine Analysis • Social Media Analysis • Content Marketing Analysis • Link Analysis • Custom Recommendations

Page 4: Web Strategy Plus Media Kit

Web Design & Development As specialists in Internet Marketing, the websites we build are search engine optimized from the ground up. Every Website Includes: • Mobile Friendly Version • Social Media Integrations • Search Engine Friendly • Content Management System • Html 5 Responsive Web Design • Blog Integration • Email Form Installed • Training on how to use the platform

Companies that blog have 97% more inbound links.

Page 5: Web Strategy Plus Media Kit

Print Design Don’t have a logo for your business? Then you don’t have an identity – it all starts with your logo. Show your clients that you are established, professional and trustworthy with a complete stationary set. • Business Logo • Postcards • Sales Sheets • Flyers • Brochures • Catalogs

You want to ensure that all of your marketing initiatives, both online and offline are consistent and reinforce your brand.

Page 6: Web Strategy Plus Media Kit

Video Creation Our Video Production team is highly experienced in creating videos embedded with the right keywords to help your business gain the maximum impact on search engines. Our Services Include: • Motion Graphics Videos • Storyboarding • Human Voice Over • High Quality Animation • Video Interviews • Search Engine Optimization

Your website is 50 times more likely to appear on the first page of a search engine result if it includes a video.

Page 7: Web Strategy Plus Media Kit

Mobile App Development Our applications are cutting edge and with our in-depth expertise on the integrated development environments, we create apps that stand out, have progressive features, user friendliness and offer optimal user experience. We develop on the following platforms: • iPhone • iPad • Android • Blackberry

By 2015 more people will be accessing the web from mobile devices than from their computers.

Page 8: Web Strategy Plus Media Kit

Social Media Design Step 2: Design Social Media Platforms Our talented design team goes to work on your design and branding. We make sure to brand, or in some instances rebrand everything, as people need to be able to readily identify with your social media channels. Step 3: Custom Setup of Media Platforms Our experts will setup your social media platforms with the tools to provide the specific results your business needs.

Page 9: Web Strategy Plus Media Kit

Facebook Custom Design & Setup

Create a powerful first impression for your business with custom designed landing pages. This package includes: • Design of Timeline Image and Profile Pic • Design of 3 Custom landing pages and Tabs • Install Email Newsletter Signup Tab • Install Video Tab (if needed) • Install E-commerce Tab (if needed) • Install Events Tab (if needed) • Search Engine Optimize content

1 out of every 7 minutes online is spent on Facebook.

Page 10: Web Strategy Plus Media Kit

Twitter Custom Design & Setup

Create a unique customized twitter business page designed by our expert internet marketing consultants. This package includes: • Design of custom background • Setup “Welcome Message” • Submit to Twitter search directory • Create Twitter Targeted Lists • Search Engine Optimize content

Companies that use Twitter average 2x more leads per month than those who do not.

Page 11: Web Strategy Plus Media Kit

YouTube Custom Design & Setup

You’ve already invested a lot of time and money producing your videos so why not give your YouTube channel a professional look to match? This package includes: • Design of custom background • Import all videos into YouTube platform • Creation of playlists • Search Engine Optimize content

YouTube is the #2 search engine in the world.

Page 12: Web Strategy Plus Media Kit

LinkedIn Custom Design & Setup

LinkedIn is a powerful platform for developing relationships, building your reputation and promoting your business. Company Page Design • Design of custom background • Setup of services tabs and links • Add video to promote Personal Profile Optimization • Search Engine Optimize Content • Install apps as needed • Add contact and social media links

LinkedIn averages one new member per second.

Page 13: Web Strategy Plus Media Kit

Google+ Custom Design & Setup

Google Plus �currently has 359+ million active users and is gaining 625,000 users per day. Get your local business listed and improve your search engine visibility. • Design of custom background • Website Integration for Authorship • Create photo galleries • Search Engine Optimize Content

Websites that use Google's +1 button generate 3.5 times more traffic from Google+ than websites that don't have it.

Page 14: Web Strategy Plus Media Kit

Email Custom Design & Setup

Your email database is priceless and building this list is so important for potential sales. We can help you design and implement the best email marketing strategy for your business. This package includes: • Design and Installation of custom template • Automate blog posts to email subscribers • Create and install multiple opt-in forms • Create first “welcome” email • Create multiple email lists for your company • Import current subscribers to platform 59% of marketers say that email is the most effective channel for generating revenue.

Page 15: Web Strategy Plus Media Kit

Pinterest Custom Design & Setup

Pinterest currently has 10+ million accounts and� 12 million monthly unique visitors. It’s the fastest site in history to break 10 million unique visitors and is used by 100+ brands with 97% of their audience women. • Design and install profile image • Create 10 board strategies • Creation of company Infographic • Pin all company blogs • Pin all company videos • Search Engine Optimize Content

Females make up over 80% of consumer spending.

Page 16: Web Strategy Plus Media Kit

Content Creation Step 4: Content Creation The next step is to create content that is going to be shared and distributed across these social media channels. • Blog Article Writing • Press Release Writing • eBook Writing • Social Media Content Creation • Monthly Editorial Calendar

Page 17: Web Strategy Plus Media Kit

Content Promotion Step 5: Content Distribution and Promotion We make sure to cross promote your content across all social media channels to drive traffic back to your website. • LinkedIn Group Post Strategy • Pinterest pins • Twitter Tweets • Facebook Posts • Google+ Posts • Email Auto-Responders • PPC & Retargeted Ads

Page 18: Web Strategy Plus Media Kit

Engagement Process Step 6: Community Building We help you develop a strong call-to-action marketing strategy each month so you can see direct results from our efforts. These programs help create buzz and build customer loyalty. • Coupons • Contests • Surveys • Sweepstakes • Events • Webinars • VIP program

Page 19: Web Strategy Plus Media Kit

Measure Results Step 7: Measuring, Analyzing, Adapting At the end of each month we provide a detailed report analyzing all of our marketing efforts. We then provide a plan for optimization. • 3-5 page detailed report • Includes Google Analytics • Click data for all blog posts • Click data for all social media content • Optimization recommendations

Page 20: Web Strategy Plus Media Kit

Facebook Case Study The Social Media Monthly Problem: The Social Media Monthly was a new magazine concept and needed investment money to continue operations. Strategy: We helped them develop a Kickstarter campaign to raise awareness of the concept. We manually engaged with similar Facebook pages introducing them to our cause. Results: We helped raised $22,928 giving them the capital they needed to be a thriving magazine today!

Page 21: Web Strategy Plus Media Kit

Twitter Case Study The Best of Cincinnati Problem: The Best of Cincinnati was trying to increase sales for the Holiday season. Strategy: We searched Twitter for keywords “Cincinnati, Cincinnati Reds, Cincinnati Bengals” followed and engaged with fans of the city Nationwide. Results: Increased awareness of the brand and influenced them to buy gifts. We were able to increase sales by 10% within the first month. We also drove over 400+ new social media followers!

Page 22: Web Strategy Plus Media Kit

Pinterest Case Study Don Aslett’s Cleaning Center Problem: The Cleaning Center wanted to gain more social media followers and brand advocates. Strategy: We promoted a contest where entries were posted on Facebook, added to the Pinterest board for review and then promoted via Twitter. On the final week the entry with the most “likes” on Facebook would win. Results: The winning post resulted in over 90+ “likes” increasing the page reach by 500%+. The Pinterest, Facebook and Twitter followers grew by 1500+ in weeks and we attracted new brand advocates.

Page 23: Web Strategy Plus Media Kit

LinkedIn Case Study Keir Educational Resources Problem: Keir did not have an online marketing strategy and sales were dropping each month. Strategy: Our team created a mirrored blog (saving the company $40k in web development providing a solution at less than 3% of this cost). Developed a LinkedIn content strategy writing 4 blogs per month promoting to targeted LinkedIn groups. Results: Drove the sales numbers up each month on average $22,000+ over 2013! YTD increased sales volume of $135,000.

Page 24: Web Strategy Plus Media Kit

Please Contact: Michelle Hummel Founder and CEO

513.399.6870

[email protected] webstrategyplus.com

Thank you!