Web Research

An Overview

By Uma.C.J

Why Web Search ?“Increase / Expand” Business.

Reach “Target(s)” in time.

Enable “Focus” on every other minute responsibility.

Web Impact for Data /Information Generation

Print MediaAudiovisual MediaOnline Media

Advantages Of Online Media Over Print & Audiovisual Media

Print Media is useful to only for searching Information in “Text format & Pictures”

Audiovisual Media is useful only for searching “Videos and Audios”

Online Media is One Stop Solution for Text, Pictures, Audios and Videos Live with instant Feedback

The Changing Landscape of Print

Media And Audiovisual Media Over Online

Media

Business Growth

Print Media Redio Television Online Media0

5

10

15

20

25

30

% Growth Estimated Till 2013

User’s Activity

Reading books/maga-

zines

Usage of TV and Radio

Internet surfing0.00%5.00%

10.00%15.00%20.00%25.00%30.00%35.00%40.00%45.00%50.00%

House per week

Some Interesting facts  As of 2009, an estimated quarter of Earth's population used the services

of the Internet. From 2000 to 2009, the number of Internet users globally rose from 394

million to 1.858 billion.[

People now engage with a media environment which integrates print, audiovisual, telephony and computer media.

The history of print literacy shows that, while teaching the population to read was itself highly contentious, teaching people to write required yet a further struggle between the elitist interests of the establishment and the democratizing trends of the enlightenment

In audiovisual media education, a parallel struggle has been apparent, often argued in terms of pedagogic effectiveness; In key respects, content creation is easier than ever: one and the same

technology can be used for sending and receiving Online media, represent a radically new information and communication

environment

Benefits Of Outsourcing Web Search

Excess Workload Resulting in Strain and Fatigue

Enable To Cut down Unproductive Time & Manpower

Effective Time Management Effective Cost Management

Sources : Press referenceWikipediaTool stepsMedia literacy Clearing House. (Kintgen, Kroll, and Rose, 1988)KPMG - FICCI Report

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