WEB ANALYTICS ECOMMERCE SOCIAL MEDIA SEARCH ENGINE OPTIMIZATIO PAY PER CLICK MANAGEMENT EFFECTIVE...

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Transcript of WEB ANALYTICS ECOMMERCE SOCIAL MEDIA SEARCH ENGINE OPTIMIZATIO PAY PER CLICK MANAGEMENT EFFECTIVE...

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WEBANALYTICSECOMMERCE

SOCIAL MEDIA

SEARCHENGINEOPTIMIZATIO

PAY PER CLICKMANAGEMENT

EFFECTIVE WEBSITE COPYDIGITAL MARKETING

LETS DISCUSSIN DETAIL

ECOMMERCE

ECOMMERCE WEBSITE CREATIONPAYMENT GATEWAY INTEGRATIONONLINE LEAD GENERATION & LEAD MANAGEMENTSALES TRACKING AND ORDER MANEGEMENTCLICK TO CALL ACTION MANAGEMENTECOMMERCE ANALYTICS AND OPTIMIZATIONPAY PER CLICK MANAGEMENTInspirations Communication & Services Step Plan for PPC

Create anStep 2 Build youStep 4 Improve yourinformative Create thecampaign. Monitor youperformancewebpage.right adresultsstrategyStep 1Step 3Step 5Benefits

INCREASE ININCREASE IN SITEINCREASE IN BRANDAQUISITIONSTRAFFICAWARENESSLOWERING COST PERGENERATION OFAQUISITIONQUALITY LEADS

SEARCH ENGINE OPTIMIZATIONWHAT DOES GOOGLE WANTFor businesses to provide content that is relevant at precisely the moment someone is looking for informationStafford Massie,MD Google SAInspirations Communication & Services Step-wise Plan for SEO

Step 1 Identify your target audience.Step 2 Set your website goals.Step 3 Analyze your competition.Step 4 Ensure your site structure is search engine friendly.Step 5 Track, monitor & AdjustBenefitsCUSTOMIZED PLANS FOR YOUR WEBSITEINCREASE IN WEBSITE TRAFFICQUALITY LEAD GENERATIONINCREASE IN CONVERSION BYINCREASED BRAND BUILDING

SOCIAL MEDIA MARKETINGOur Services

Social media profile creation & management. Social media monitoring and understanding industry trends. Social Media Ad campaign strategy formulation and execution. Social media bookmarking links posted in top social networks. Monthly review detailing account activity and growth. Creation of Contests and Apps to increase the brand reach organically Benefits

Conduct real time market research. Increase brand recognition. Promote new product & services. Interact and update your brand personality easily. Build brand awareness at a low cost. Social Media Setup

Facebook, twitter, LinkedIn , slide share & Pinterest. Banner/Sponsored advertisement on all social media platforms App creation. Design and content management Break into the world of social media and create, brand & manage your online presence. Inspirations Communication & Services will show you how to leverage the social media frenzy to your advantage and capture the attention of largest growing online audience.

EFFECTIVE WEBSITE COPYInspirations Communication & Services Step Plan for EWC

Create the rightQuality designsEngage thecontent for yourand layoutsconsumerswebsite Designs specific to User engaging brand Informative articlesthe brands needcontent formulationEnsuringabout the business Quality control and Gripping websiteconsistent search Newsletters forcompetitoruser experienceengine rankingadvantagecreationcustomer assistance Descriptive contentpages for thewebsite

BenefitsINCREASE IN VISITOR TIMELOWER PPC COSTS BYON THE WEBSITEADDING ORGANIC TRAFFICGOOD SEARCH ENGINE ENHANCED USERRANKEXPERIENCE

WEB ANALYTICSEvery marketing campaign on the internet needs to be tracked in order to make in successful. After planning and implementation, tracking tools are necessary to calculate the ROI of a particular campaign.

TYPES OF REPORTS

WEBSITE OVERVIEW

WEBSITE AUDIT REPORT

SEO AUDIT REPORT

SOCIAL MEDIA AUDIT

CAMPAIGN ROI ANALYSIS

CAMPAIGN STRATEGY AUDIT

WHY WEB ANALYTICS?

Which campaign strategy is attracting your most desirable business prospects.

What advertising copy pulled the most response.

Visitor segmentation to indentify the source that generate first time and returning visitors.

Which pages & links are most popular. BENEFITS

Increase in visitor time on site.

Helps better brand personality digitally

Improves customer acquisition strategy

Provides realistic cash burn analysis on what not to invest in.

Provides an overview on what in digital works for my brand.

WHAT ELSE CAN WE DO?

ONLINE REPUTATION MANAGEMENTEvery brand utilizing the digital medium requires Online Reputation Management to ensure the brand personality is not diluting and the medium is becoming effective for the brand

WHAT IS ONLINE REPUTATIONMANAGEMENTWHY IS IT REQUIRED?Online monitoring of the brand

Searching and Analyzing brand feedback

Removing all malpractices against the brand

Finding dissatisfied consumers and changing their perception about the business To maintain the brand sanctity and positioning

Stop malpractices which hamper the brands image

It provides direct business/product feedback which helps in business improvement

It keeps the brand message intact and non controversial

SOME OF OUR WORK

INSPIRATIONCNS - WEBSITES

INSPIRATIONCNS - WEBSITES

INSPIRATIONCNS - WEBSITES

INSPIRATIONCNS - WEBSITES

INSPIRATIONCNS - WEBSITES

INSPIRATIONCNS - LOGOS

INSPIRATIONCNS - LOGOS

INSPIRATIONCNS - LOGOS

INSPIRATIONCNS SOFTWAREDEVELOPMENT

INSPIRATIONCNS SOFTWAREDEVELOPMENT

INSPIRATIONCNS - SEO

THANK YOU

http://www.inspirationsindia.net

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