Web 2.0 Driving Government Transparency through Citizen Engagement
-
Upload
janette-toral -
Category
News & Politics
-
view
473 -
download
0
description
Transcript of Web 2.0 Driving Government Transparency through Citizen Engagement
![Page 1: Web 2.0 Driving Government Transparency through Citizen Engagement](https://reader034.fdocuments.us/reader034/viewer/2022042714/5557a25bd8b42a696c8b45f6/html5/thumbnails/1.jpg)
Web 2.0 Driving Government Transparency through Ci;zen Engagement
Jane?e Toral DigitalFilipino.com
SearchProfileIndex.com 4thMediaCorp.com
![Page 2: Web 2.0 Driving Government Transparency through Citizen Engagement](https://reader034.fdocuments.us/reader034/viewer/2022042714/5557a25bd8b42a696c8b45f6/html5/thumbnails/2.jpg)
What are the main challenges for online engagement?
![Page 3: Web 2.0 Driving Government Transparency through Citizen Engagement](https://reader034.fdocuments.us/reader034/viewer/2022042714/5557a25bd8b42a696c8b45f6/html5/thumbnails/3.jpg)
Internet Search emerges as the top online ac;vity.
Ac#vi#es showing significant increase at 95% confidence levels Base: Past month Internet users aged 10+ across Na#onal Urban Philippines Source: Yahoo!-‐Nielsen Net Index 2010
![Page 4: Web 2.0 Driving Government Transparency through Citizen Engagement](https://reader034.fdocuments.us/reader034/viewer/2022042714/5557a25bd8b42a696c8b45f6/html5/thumbnails/4.jpg)
h?p://selnd.com/9nEOR3
![Page 5: Web 2.0 Driving Government Transparency through Citizen Engagement](https://reader034.fdocuments.us/reader034/viewer/2022042714/5557a25bd8b42a696c8b45f6/html5/thumbnails/5.jpg)
h?p://bit.ly/9DLFnc
![Page 6: Web 2.0 Driving Government Transparency through Citizen Engagement](https://reader034.fdocuments.us/reader034/viewer/2022042714/5557a25bd8b42a696c8b45f6/html5/thumbnails/6.jpg)
h?p://bit.ly/a23Zsh
![Page 7: Web 2.0 Driving Government Transparency through Citizen Engagement](https://reader034.fdocuments.us/reader034/viewer/2022042714/5557a25bd8b42a696c8b45f6/html5/thumbnails/7.jpg)
![Page 8: Web 2.0 Driving Government Transparency through Citizen Engagement](https://reader034.fdocuments.us/reader034/viewer/2022042714/5557a25bd8b42a696c8b45f6/html5/thumbnails/8.jpg)
![Page 9: Web 2.0 Driving Government Transparency through Citizen Engagement](https://reader034.fdocuments.us/reader034/viewer/2022042714/5557a25bd8b42a696c8b45f6/html5/thumbnails/9.jpg)
![Page 10: Web 2.0 Driving Government Transparency through Citizen Engagement](https://reader034.fdocuments.us/reader034/viewer/2022042714/5557a25bd8b42a696c8b45f6/html5/thumbnails/10.jpg)
![Page 11: Web 2.0 Driving Government Transparency through Citizen Engagement](https://reader034.fdocuments.us/reader034/viewer/2022042714/5557a25bd8b42a696c8b45f6/html5/thumbnails/11.jpg)
![Page 12: Web 2.0 Driving Government Transparency through Citizen Engagement](https://reader034.fdocuments.us/reader034/viewer/2022042714/5557a25bd8b42a696c8b45f6/html5/thumbnails/12.jpg)
![Page 13: Web 2.0 Driving Government Transparency through Citizen Engagement](https://reader034.fdocuments.us/reader034/viewer/2022042714/5557a25bd8b42a696c8b45f6/html5/thumbnails/13.jpg)
How to get involved in Web 2.0?
![Page 14: Web 2.0 Driving Government Transparency through Citizen Engagement](https://reader034.fdocuments.us/reader034/viewer/2022042714/5557a25bd8b42a696c8b45f6/html5/thumbnails/14.jpg)
![Page 15: Web 2.0 Driving Government Transparency through Citizen Engagement](https://reader034.fdocuments.us/reader034/viewer/2022042714/5557a25bd8b42a696c8b45f6/html5/thumbnails/15.jpg)
![Page 16: Web 2.0 Driving Government Transparency through Citizen Engagement](https://reader034.fdocuments.us/reader034/viewer/2022042714/5557a25bd8b42a696c8b45f6/html5/thumbnails/16.jpg)
![Page 17: Web 2.0 Driving Government Transparency through Citizen Engagement](https://reader034.fdocuments.us/reader034/viewer/2022042714/5557a25bd8b42a696c8b45f6/html5/thumbnails/17.jpg)
![Page 18: Web 2.0 Driving Government Transparency through Citizen Engagement](https://reader034.fdocuments.us/reader034/viewer/2022042714/5557a25bd8b42a696c8b45f6/html5/thumbnails/18.jpg)
Anchored on a social media policy
Source: h?p://www.hubspot.com/social-‐media-‐5-‐pack/
![Page 19: Web 2.0 Driving Government Transparency through Citizen Engagement](https://reader034.fdocuments.us/reader034/viewer/2022042714/5557a25bd8b42a696c8b45f6/html5/thumbnails/19.jpg)
How to transform a democra;c na;on to
“government with the people”?
![Page 20: Web 2.0 Driving Government Transparency through Citizen Engagement](https://reader034.fdocuments.us/reader034/viewer/2022042714/5557a25bd8b42a696c8b45f6/html5/thumbnails/20.jpg)
![Page 21: Web 2.0 Driving Government Transparency through Citizen Engagement](https://reader034.fdocuments.us/reader034/viewer/2022042714/5557a25bd8b42a696c8b45f6/html5/thumbnails/21.jpg)
![Page 22: Web 2.0 Driving Government Transparency through Citizen Engagement](https://reader034.fdocuments.us/reader034/viewer/2022042714/5557a25bd8b42a696c8b45f6/html5/thumbnails/22.jpg)
Dialogue on E-‐Government
• RA 8792 E-‐Commerce Law mandates: – Accept the crea;on, filing, or reten;on of such documents.
– Issue permits, licenses, approval in electronic form. – Require and/or accept payments in electronic form.
– transact the government business and/or perform governmental func;ons using electronic commerce, and for the purpose, are authorized to adopt and promulgate, a`er appropriate public hearing…
![Page 23: Web 2.0 Driving Government Transparency through Citizen Engagement](https://reader034.fdocuments.us/reader034/viewer/2022042714/5557a25bd8b42a696c8b45f6/html5/thumbnails/23.jpg)
![Page 24: Web 2.0 Driving Government Transparency through Citizen Engagement](https://reader034.fdocuments.us/reader034/viewer/2022042714/5557a25bd8b42a696c8b45f6/html5/thumbnails/24.jpg)
Do you know what people say about you?
Social media is changing the rules of engagement
Base: Past month Internet users aged 10+ across Na7onal Urban Philippines Source: Yahoo!-‐Nielsen Net Index 2010
![Page 25: Web 2.0 Driving Government Transparency through Citizen Engagement](https://reader034.fdocuments.us/reader034/viewer/2022042714/5557a25bd8b42a696c8b45f6/html5/thumbnails/25.jpg)
Building Tribes
• Tell a story – Who are you upsecng?
– Challenge the status quo • Connect a tribe
– Who are you connec;ng?
– Stage 1 to 5 • Life sucks • My life sucks • I’m great • We’re great
• Life is great
• Lead a movement – Who are you leading? – Establish a culture.
• Everyone is important.
– Being a leader gives you charisma.
• Make change – Commit
![Page 26: Web 2.0 Driving Government Transparency through Citizen Engagement](https://reader034.fdocuments.us/reader034/viewer/2022042714/5557a25bd8b42a696c8b45f6/html5/thumbnails/26.jpg)
• Bring out the best in others. • Get recognized. • Outperform. • Overcome life's challenges. • Enjoy beVer health. • Be a top choice (win life's popularity contests: job, rela#onship, friendship).
The Likeability Factor by Tim Sanders
![Page 27: Web 2.0 Driving Government Transparency through Citizen Engagement](https://reader034.fdocuments.us/reader034/viewer/2022042714/5557a25bd8b42a696c8b45f6/html5/thumbnails/27.jpg)
Building Power and Influence
• Pick a niche • Share what you know • Be different and stand out • Forge alliances • Be featured • Appear in search engine results
![Page 28: Web 2.0 Driving Government Transparency through Citizen Engagement](https://reader034.fdocuments.us/reader034/viewer/2022042714/5557a25bd8b42a696c8b45f6/html5/thumbnails/28.jpg)
![Page 29: Web 2.0 Driving Government Transparency through Citizen Engagement](https://reader034.fdocuments.us/reader034/viewer/2022042714/5557a25bd8b42a696c8b45f6/html5/thumbnails/29.jpg)
![Page 30: Web 2.0 Driving Government Transparency through Citizen Engagement](https://reader034.fdocuments.us/reader034/viewer/2022042714/5557a25bd8b42a696c8b45f6/html5/thumbnails/30.jpg)
Lessons learned
• Not a one ;me effort – Web presence and compe;;on tracking (monthly if possible)
– On our end, this gave birth to h?p://www.searchprofileindex.com
• Be real – not canned • Experiment (TEFCAS by Tony Buzan)
![Page 31: Web 2.0 Driving Government Transparency through Citizen Engagement](https://reader034.fdocuments.us/reader034/viewer/2022042714/5557a25bd8b42a696c8b45f6/html5/thumbnails/31.jpg)
All channels will be digital
TV PRINT POS CRM
digital digital digital digital
![Page 32: Web 2.0 Driving Government Transparency through Citizen Engagement](https://reader034.fdocuments.us/reader034/viewer/2022042714/5557a25bd8b42a696c8b45f6/html5/thumbnails/32.jpg)
All channels will be social
We don’t believe in hypes.. (we trust friends more)
TV PRINT POS CRM
digital digital digital digital
social social social social
![Page 33: Web 2.0 Driving Government Transparency through Citizen Engagement](https://reader034.fdocuments.us/reader034/viewer/2022042714/5557a25bd8b42a696c8b45f6/html5/thumbnails/33.jpg)
Grabs a?en;on.. WOW!
TV PRINT POS CRM
digital
social
game
digital
social
game
digital
social
game
digital
social
game
![Page 34: Web 2.0 Driving Government Transparency through Citizen Engagement](https://reader034.fdocuments.us/reader034/viewer/2022042714/5557a25bd8b42a696c8b45f6/html5/thumbnails/34.jpg)
Be Useful
TV PRINT POS CRM
digital
social
game
digital
social
game
digital
social
game
digital
social
game
mobile mobile mobile mobile
![Page 35: Web 2.0 Driving Government Transparency through Citizen Engagement](https://reader034.fdocuments.us/reader034/viewer/2022042714/5557a25bd8b42a696c8b45f6/html5/thumbnails/35.jpg)
![Page 36: Web 2.0 Driving Government Transparency through Citizen Engagement](https://reader034.fdocuments.us/reader034/viewer/2022042714/5557a25bd8b42a696c8b45f6/html5/thumbnails/36.jpg)
A successful Web 2.0
• People will search for you. • People will write about you. • People will share you.
![Page 37: Web 2.0 Driving Government Transparency through Citizen Engagement](https://reader034.fdocuments.us/reader034/viewer/2022042714/5557a25bd8b42a696c8b45f6/html5/thumbnails/37.jpg)
You as the Person You as the Product / Service
You as a Company
![Page 38: Web 2.0 Driving Government Transparency through Citizen Engagement](https://reader034.fdocuments.us/reader034/viewer/2022042714/5557a25bd8b42a696c8b45f6/html5/thumbnails/38.jpg)
Know and manage exactly who you* are
on the Internet
h?p://www.SearchProfileIndex.com
email: [email protected]