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WE TRANSFORM REAL ESTATE INTO REAL ADVANTAGE · portfolio planning, process development and space...
Transcript of WE TRANSFORM REAL ESTATE INTO REAL ADVANTAGE · portfolio planning, process development and space...
WE T R A N S F O R M R E A L E S T A T E I N T O R E A L A D VA N T A G E
T A I W A N
G R E A T E R C H I N A
L E A D I N G P E R S P E C T I V E S . G L O B A L S C A L E .
E X P E R I E N C E D P R O F E S S I O N A L S .
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RANKS IN THE
FORTUNE 500, 2019
#128Most Recognized And
Respected Brand In The Industry
PROFESSIONALS IN
GREATER CHINA
7,700+Market-leading
Professionals
GLOBAL OFFICES
530+Unparalleled Service Line
And Geographic Footprint
WE SERVE 90% OF THE MOST
SUCCESSFUL FORTUNE 100
COMPANIES IN THE WORLD
90%Enviable
Client Base
2019 GLOBAL REVENUE
23.8 BillionWillingness And Ability
To Invest In Our Business
LEADING GLOBAL COMMERCIAL REAL ESTATE
SERVICES AND INVESTMENT FIRM
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GREATER CHINA SERVICES
GREATER CHINA
OFFICES11Beijing, Shanghai, Hangzhou,
Wuhan, Zhengzhou, Chengdu,
Guangzhou, Xi’An, Shenzhen,
Hong Kong and Taipei
100+Service coverage in over 100 cities
Beijing
ShanghaiHangzhou
Taipei
Wuhan
Chengdu
GuangzhouShenzhen
Hong Kong
ZhengzhouXi’An
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11 RICS AWARDS
In Mainland China &
Hong Kong,
2019
Named one of the
World's Most Ethical
Companies six years in a
row
One of the top companies for
sustainability two years in a
row
Most Admired real estate
company in 2019; seven
consecutive years on the list
Ranked among the top few
outsourcing service providers,
across all industries, for ten
consecutive years
Ranked top real estate
brand for 18 consecutive
years
One of the top
companies for
diversity
2 0 1 9 M I L E S T O N E
Global Real Estate
Advisor of the Year six
of the past seven years
Taiwan Wins
‘THE BEST PROPERTY CONSULTANCY’
for 7 Consecutive Years (2013-2019).
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CBRE SERVES OUR CLIENTS THROUGH SIX CORE BUSINESS LINES
Advisory &
Transaction ServicesCapital Markets
Investment
Management
(CBRE Global
Investors)
Valuation &
Advisory Services
Property
Management
Global Workplace
Solutions
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OUR CLIENTS
Investment Strategy
Valuation
Acquisition
Financing
Development
Management
Project Management
Leasing
Hold/Sell Strategy
Asset Sale
INVESTOR OCCUPIER
Portfolio Management/Strategic Planning
Space Acquisition
Financing
Project Management
Facilities Management
Space Disposition (Lease or Sublease)
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O U R C L I E N T
A d v i s o r y & T r a n s a c t i o n S e r v i c e s
S T R A T E G I C A D V I S O R Y
A N D E X E C U T I O N
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ADV I S ORY &
T RANS AC T ION S E RV IC E S
With proprietary market intelligence and the industry’s most powerful service
offering, we deliver the complete spectrum of strategic leasing services for occupiers
and investors.
Our professionals, unsurpassed in their local market expertise, are supported by
industry-leading econometric forecasting, market research and specialized expertise
to help clients make informed decisions.
• Forbes the best employer in Real Estate #1
• 65,450 Leases managed Globally
• Office, Retail & Industrial win 7 RICS awards in Mainland China & Hong Kong
• Transactions value ¥26.8B in Greater China, 2018
• 3000+ of deals closed in Greater China
• 400 Professionals in Greater China
KEY SERVICES
• Advisory & Transaction Services | Office Occupier / Investor Leasing
• Advisory & Transaction Services | Retail
• Advisory & Transaction Services | Industrial
• Advisory & Transaction Services | Business Park
• Occupier Advisory
• Workplace Strategy
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A D V I S O R Y & T R A N S A C T I O N
S E R V I C E S | O F F I C E | O C C U P I E R
KEY FACTS
• More than 120 office professionals in Greater China
• More than 800 transactions completed in 2018 covering 1.41 million sq. m.
• Transaction value of approximately RMB 21.6 billion in 2018
• Over 90 testimonials awarded by clients cross all business sectors
SCOPE OF SERVICES
• A&T | Office | Occupiers team focuses on delivering tangible results to our occupier clients.
• In addition to transacting, we also provide consulting services in the form of location studies, master planning of future occupational requirements, strategic portfolio planning, process development and space utilization assessment.
Our services includes:
• Market trend analysis • Portfolio review and disposition • Location outlet strategy • Strategy development • Site inspection and selection • Development of tailored negotiation
• Financial analysis • Quantitative analysis • Lease audit • Timeline management • Risk assessment and
mitigation solution
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A D V I S O R Y & T R A N S A C T I O N
S E R V I C E S | O F F I C E |
I N V E S T O R L E A S I N G
KEY FACTS
• Over 55 projects covering an area of 6 millions sq. m.
• Total transaction size of 0.4 Million sq. m. in 2018
• Transaction value of approximately RMB 2.3 Billion in 2018
• Total Solution from pre-construction stage to completion & leasing
SCOPE OF SERVICES
Marketing consultancy & positioning
• Strategic advice on timelines & critical path
analysis
• Comprehensive budgets
• Marketing & branding
Lease Services
• Profiling & selection of anchor and target
tenants
• Provision of expert on-site sales staff
• Coordination of marketing and leasing
process
• High level reporting and financial analysis
Research & Development Consultancy
• Considering all pros and cons of
the market
• Making recommendations as to the
occupier sectors
Lease Management
• Unlocking the potential of existing
assets
• Renewal and new rental strategies
Smart Building
• Scene set up
• Build an operating platform system
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A D V I S O R Y & T R A N S A C T I O N
S E R V I C E S | R E T A I L
KEY FACTS
• 200 retail professionals in Asia, and nearly 50 in Greater China
• First to China: assisting over 20 new brands opening the first store in China market
• Project leasing over 1.82 Million sq. m. with over 195 leasing transactions closed in 2018
• Total Solution, from design stage to completion & leasing
SCOPE OF SERVICES
Utilizing CBRE’s extensive global reach and in-depth local knowledge, our A&T |Retail team provides owners, occupiers and investors with complete retail property solutions.
Our team supports businesses with specialized market intelligence, comprehensive resources and creativity in order to help our clients achieve their real estate goals.
OCCUPIER SERVICES:
• Market entry strategy• Identifying key markets, trade area
analysis and customer and demographic profiles
• Site Inspection and selection• Competitive analysis and deal
validation• Partnership selection
INVESTOR SERVICES:
• Market trend analysis and competitor review
• Formulating positioning, tenant mix strategy & rental projection
• Project marketing and promotion• Onsite Staff• Timeline Management• Existing project repositioning
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A D V I S O R Y & T R A N S A C T I O N
S E R V I C E S | I N D U S T R I A L
& L O G I S T I C S
KEY FACTS
• 45 industrial and logistics professionals in Greater China
• 160 deals transacted in size of 1.23 Million sq. m. in 2018.
• Sales value of transactions nearly 3.01 Billions in 2018
SCOPE OF SERVICES
A&T | Industrial & Logistics team provides a complete range of advisory / transaction services for property owners, investors and tenants. We cover the full gambit of industrial requirements from industrial land, warehouse and distribution centers, factories for manufacturing to R&D / hi-tech parks.
We provide property marketing services, landlord / tenant representation, own or lease analysis, acquisition and disposition, and build to suit planning.
OCCUPIER SERVICES
• Site selection advisory
• Facility & land acquisition
• Build-to-suit
• Disposal
• Sales and lease back
• Market survey and report
INVESTOR SERVICES:
• Land acquisition
• Pre-project positioning
• Existing project repositioning
• Project marketing and promotion
• Exclusive agent
• Property sale or disposal
• Market analysis
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A D V I S O R Y & T R A N S A C T I O N
S E R V I C E S | B U S I N E S S P A R K
KEY FACTS
• 6 professionals in Eastern China Specialized in the Decentralized Office & Business Park Market
• Over 1.2 million square meters of projects transacted by the Business Park team members since 2010
• Property Type Focus: Decentralized Office, R&D Centers, High-End Manufacturing, HQ Campuses, Data Centers, etc.
SCOPE OF SERVICES
Highly specialized team focused on the expanding decentralized office, Hi-Tech and R&D park property market. Our experts leverage long standing local relationships, regulatory knowledge, and sharp market insight to provide occupiers and investors with solutions to any business park requirement including; lease, purchase, disposal, land transaction, build-to-suit, and consultancy.
OCCUPIER SERVICES:
• Lease • Purchase • Disposal• Land Transactions• Build-to-Suit• Site Selection• Lease vs. Buy• Sale & Lease Back• Consultancy
INVESTOR SERVICES:
• Acquisition • Disposal• Consultancy • Market Reports• Product Positioning• Landlord Representation
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A D V I S O R Y & T R A N S A C T I O N
S E R V I C E S | O C C U P I E R A D V I S O R Y
KEY FACTS
• 100+ professionals in 8 countries, across Asia Pacific; 30 in Greater China, 2 Workplace strategy and 1 Occupier Advisory in Mainland China.
• Client sectors include healthcare, manufacturing, technology, energy, non-profits, pharmaceutical, entertainment and Banking.
• Projects cover a quantum of 210,000 sq. m and 30,000+ end-users serviced in 2018.
SCOPE OF SERVICES
Working directly with our clients' business leadership teams and end users, we create occupier real estate and workplace strategies that align built environment assets with business vision, work processes and employee needs to improve performance and efficiency.
Through change management advisory, we help companies transition seamlessly through this new cultural shift using strategic communication and employee engagement programs.
Workplace Strategy
Leadership visioning | space utilization | end-user workshops | workplace principles | space programing | post-occupancy evaluation studiesChange Management
Change readiness assessment | communication tools | end-user focus groups | leadership and employee training | townhalls and events | protocol developmentOccupier consulting
Portfolio plan | labor analytics | retail advisory | data center advisory | M&A advisory
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C A P I TA L M A R K E T S
I N S I G H T A N D E X E C U T I O N A C R O S S M A R K E T S
A N D P R O P E R T Y T Y P E S
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CAP I TAL MARKETS
SCOPE OF SERVICE
CBRE Capital Markets provides local market expertise and the intelligence necessary for success. As the worldwide industry solutions leader, we offer premier advisory services. By combining investment sales with debt & structured finance and investment banking, we deliver real competitive advantage and superior returns on clients’ real estate investments.
Greater China Services include:
• Acquisition and Deposition • Industrial and Logistics Sector Investment • Corporate Financing• Platform Investment• Outbound Investment • Strategic Advisory
BIG WINS
Facilitated the transaction of the Star Harbour projectin Shanghai in RMB 20 billion. This landmark deal marks the largest en-bloc foreignpurchase by far. “Best Deal of the Year” Winner – RICS China Awards 2019.
OUR VISION
As the recognized worldwide leader in the real estate investment community, ourclients have access to complete capital markets solutions anywhere around the globethrough our unparalleled offerings.
STAR HARBOUR
Service CBRE offer:
Transaction advisory services
Client: Shanghai International Port Group
Size: 312,717 sq. m.
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G L O B A L W O R K P L A C E S O L U T I O N S
I N T E G R A T E D G L O B A L S O L U T I O N S F O R O C C U P I E R S
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GLOBAL WORKPLACE
SOL UT IONS
SCOPE OF SERVICE
CBRE Global Workplace Solutions is uniquely positioned to deliver integrated, full-service solutions across its core business lines — Enterprise Facilities Management, Advisory & Transaction Services, and Project Management — of which we are the clear industry leader in each. “Facility Management Team of the Year” Excellence Award – RICS China Awards 2019.
Enterprise Facilities Management
Facilities management professionals delivering integrated maintenance, soft services, and employee support services.
Advisory & Transaction Services
Transaction managers, brokerage professionals, and portfolio administrators leveraging the world’s deepest and broadest advisory capability.
Project Management
Variable or dedicated project managers worldwide, offering advantage pricing and integrated delivery.
OUR VISION
At CBRE Global Workplace Solutions we believe every place of work can become acompetitive advantage for our clients.
Productivity, Reliability, Engagement, Safety, Brand — the workplace enables businessresults whether work happens in an office, retail site, laboratory, manufacturing plant,data center, or a virtual location.
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P r o p e r t y M a n a g e m e n t
M A X I M I Z I N G A S S E T V A L U E
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PROPERTY
MANAGEMENT
KEY FACTS
• 4,000+ staffs in more than 30 cities in Greater China• Services provided to more than 400 properties and facilities• 110 million+ sq. m. under management • Providing 10 million+ sq. m. space LEED certification service• “Sustainability Achievement of the Year” Excellence Award – RICS China Awards 2019
OUR TEAM
• 33 LEED Accredited Professionals (LEED AP)• 121 Corporate Members from Chartered Institute of Housing (CIH)• 30 Members of the Royal Institution of Chartered Surveyors (RICS)• 6 WELL Accredited Professionals (WELL AP)
SCOPE OF SERVICES
• Property Management• Smart Building & Smart Management• Asset Management• Green Building & Sustainability Services
OUR VISION
Our commitment to consistently building distinct advantage has earned us the trust of topclients, and we manage the largest portfolio of assets worldwide. Besides the breadth ofour coverage or size of our portfolio, our ability to consistently and efficiently perform asone unified business everywhere we operate is also impressive. In CBRE, we dedicateourselves to provide cost-efficient high quality products that leading the trend in theindustry via up-to-date technologies, smart management, and cumulated experience withinthe most challenging market conditions. Thus, we are always able to create values for ourclients consistently.
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V A L U A T I O N A N D A D V I S O R Y S E R V I C E S
Q U A L I T Y , M A R K E T - L E A D I N G A N A L Y S I S
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VALUAT ION AND
ADV ISOR Y SER V ICES
SCOPE OF SERVICES
CBRE Valuation and Advisory Services provides accurate, comprehensive and reliable valuation & advisory services that facilitate informed decision making that are congruent with clients’ targeted business outcome.
SECTIONS:
• Office• Retail• Industrial and Logistics• Land• Residential• Hotels, Leisure and Serviced Apartments• Plant & Machinery and Infrastructure• Business Valuations of Equity Interests,
Intangible• Assets and Financial Instruments
OUR VISION
Our approach, thinking and success lies in these core principles:• Dedicated and experienced sector and geographic specialists• Commitment to Quality and Risk Management Practice that mitigates valuation
risk to our clients• Centrally managed cross border valuation projects providing seamless project
management and a consistent approach• Cutting edge valuation technology, platform and database providing industry
leading and accurate reporting for our clients
PURPOSES:
• Due Diligence• Financial Reporting• Litigation Support• Internal Reporting• Investment Analysis• Merger and Acquisition• Mortgage Security• Public Offerings (IPO), REIT
and Fund Reporting• Rating and Property Tax
Dispute• Rent Review• Transaction
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C B R E R E S E A R C H
U N I Q U E P E R S P E C T I V E S A N D A C T I O N A B L E I N S I G H T S
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RESEARCH
KEY FACTS
• Covers 19 major cities in China
• Provides market research services for:
o Prime office
o Prime retail
o Industrial facilities / Logistics / Business Park
o Monitoring of land and investment markets
• “Research Team of the Year” Excellence – RICS China Awards for twoconsecutive years of 2017,2018 & 2019.
• CBRE Research is an integrated community of 35 preeminent researchers whoprovide real estate market research, econometric forecasting and corporateand public-sector strategies to investors and occupiers around the globe.
OUR SERVICE
We are committed to providing the most objective and forward-looking marketinformation for occupiers, landlords and investors, assisting our client inunderstanding market dynamics, grasping the current market status and futuretrends, identifying market opportunities, and providing customized solutions thatfully reflect market trends, and aligned with our client’s business strategy:
• Data subscription service
• Customized market research study
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RESEARCH
OUR THOUGHT LEADERSHIP
CBRE Research professionals provide thoughtful, forward-looking insight into real estate trends, strategies and opportunities around the world to guide our clients in achieving distinctive and substantial performance.
OUR PUBLICATIONS
• MarketView – A quarterly market report covers the primeoffice, prime retail, industrial & logistics, propertyinvestment markets across 19 cities.
• Topical Report – White papers / Viewpoint / Infographicsaddress on hot topics of real estate market in the GreaterChina region.
• MarketFlash – A quick, insightful and opinionatedcommentary on the market changes, rules and regulationsand other trends that will bring significant implications tothe market.
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GREATER CHINA CONTACTS
BEIJING
11th Floor, Tower 2, Prosper Centre5 Guanghua Road, Chaoyang District, BeijingPeople’s Republic of China
CHENGDU
Unit 1101, Office Tower 2Chengdu IFS, No.1, Section 3Hongxing Road, Jinjiang District, ChengduPeople’s Republic of China
GUANGZHOU
Suite 804, R&F Centre10 Huaxia RoadPearl River New City, Tianhe District, Guangzhou People’s Republic of China
SHENZHEN
Suite 1601, Tower 2Kerry Plaza, 1 Zhongxinsi RoadFutian DistrictShenzhenPeople’s Republic of China
HANGZHOU
Suite 119 7F Gonglian City Center, 292 Yan An Road, Shangcheng District, HangzhouPeople’s Republic of China
SHANGHAI
11th Floor, Wheelock Square1717 Nanjing West RoadJing’an DistrictShanghaiPeople’s Republic of China
SHANGHAI
Unit 2510-13, 2 IFC, 8 Century AvenueShanghai
People’s Republic of China
WUHAN
Suite 1001, T1Greatwall Complex, 9 ZhongbeiRoadWuchang DistrictWuhanPeople’s Republic of China
ZHENGZHOU
Suite 1822, Block D, Kineer IFC, No.88 Jinshui RoadZhengdong New DistrictZhengzhouPeople’s Republic of China
HONG KONG
HEADQUARTERS
Three Exchange Square OfficeSuite 1204-06, 3/F & 4/FThree Exchange Square8 Connaught PlaceCentral, Hong Kong
HONG KONG
Kowloon OfficeSuites 1201-03 & 14, Tower 6The Gateway, 9 Canton RoadTsimshatsui, Kowloon, Hong Kong
TAIPEI
16F/E, Hung Tai Financial Plaza,156, Min Sheng East Road, Sec 3,Taipei 105, Taiwan