Quit fundas and win customers

We cannot sell your products. B’cos no

advertising can. But there is one thing

we can do. Reach through the clutter

and get your customers into a mental

state where they are open to your pitch.

The opportunity to do so exists for a spilt

second. And the state itself for a few

seconds. A blink can cost you millions.

Get brilliant and not blinding

An organisation is what its people are.

And becomes what they make it. An

average age of mid-twenties gives the

organisation a unique character -

flexible, adaptive and never-in-the-box.

Visualisers fortified with marketing

insights, and strategists endowed with

creative nuances ensure a logical

balance between creativity and

saleability. An open working culture,

transparent client rapport and a varied

market exposure keeps our innovative

juices flowing.

We are ready, are you?

We are not an advertising agency but a

single window communication house with

specialised services to encompass most

of your communication requirements. So,

if staring a problem in the eye, flushing

out decorative frills and making straight

talk is your style, then talk to us. And we

will talk to your audience. And have them

listen.

the key is...

to first identifythen create

to reach outthen entice

to informthus enhance sales

brand equity

All the above brands are those for whom we have done significant work. Some of them, now, are not our active clients. These trademarks and logos are the exclusive property of their respective owners.

brand equity

All the above brands are those for whom we have done significant work. Some of them, now, are not our active clients. These trademarks and logos are the exclusive property of their respective owners.

milestones

Hoechst Agrevo

Fujitsu ICIM

Crisil

TFCI

SAS

Kwality Wall’s

Godrej

Unilever

Pfizer

- redesigned the entire range of toothbrush packaging for Signal

- conceptualised & developed animation films for some of their most ambitious innovations for Mentadent, Signal & Pepsodent

- conceived, designed & developed their 1st digital sales & marketing kit which was taken nationwide for the entire sales force

- branding strategy for Nicholas Negroponte’s 1st conference in India

- retail communications for the hard launch of Paddle Pop in India which is Unilever's biggest kid’s ice cream brand

- developed their 1st integrated e-DM campaign

- managed & grew their rural loyalty club for farmers to become India’s largest

- international corporate logo

- their 1st corporate brochure which was to showcase all service lines

- re-branding of their top-grossing product line; Corex, Corex Dx, Core Z, Protinex, Mangex, Fumycin, Magnamycin, Vibazine, Becosules, Becosule Z

milestones

Araldite

Crompton Greaves

Siemens India

iflex

MTV

Siemens AG

Hindustan Unilever - research aids for product innovation for 22 countries

- developed their 1st Sustainability Report

- conceived & developed their premier performance club

- developed & designed Radiant- capturing the essence of one of their biggest research projects across 6 countries

- launched their branding communications when Siemens entered Sri Lanka

- corporate foyer branding for their head office

- annual reports from 2001 to 2008

- award winning diwali promotions

- 1st international solution brochure for their flagship product- Flexcube

- 1st corporate calendar in India; the only one that was developed apart from the global calender developed at their global headquarters in Switzerland

- re-branding of the home appliances range at the national level

recognition

direct mailer

stall

creative strategy

annual report

in-house magazine

communication strategy

product launch - appreciation certificate - Hindustan Unilever for Pepsodent

- best region award - Siemens India, across Siemens worldwide

- most creative region - SAS India, across SAS worldwide

- outstanding innovation & creativity in design, 2005-06, Siemens India

- all India award - Siemens Sansar, for 3 consecutive years

- Hindustan Unilever's Hamara wins gold at ABCI awards

- national award - Siemens India annual report 2004

- most innovative Diwali promotion - MTV India

- best stall award - Nirmal Datacom at IT.com, India’s biggest IT show

- best display award - Siemens Sri Lanka, at Techno 2005, Sri Lanka’s biggest trade fair

- best stall award - Siemens Sri Lanka, at Techno 2006

- best design award & people’s choice award - Siemens Sri Lanka, at Techno 2007

- HOSTS Star Silver Vendor Award (F&B) - Unilever Food Solutions, at HOSTS 2010

finance

banking

investment

stock broking

consumer products

garments

electronic goods

white goods

realty

commercial

residential

investment

rural

pesticides

fertilisers

services & solutions

business intelligence

banking products

insurance

healthcare

pharmaceuticals

medical equipments

hospitals & clinics

entertainment

channels

music

films

fashion

hair salon

body spa

market spread

infotech

software solutions

banking solutions

tech hardware

personal care

oral care

skin care

health & hygiene

industrial

flooring

chemicals

automation

education

play school

school

activity centre

foods

ice creams

soups

seasonings

media

news wire

feed solutions

C3 has been created to profile our capabilities to deliver end-to-end solutions. Over the years we have added different services to move

towards a single-window communication agency. While we have attempted to communicate the same, we have realised that many

clients are not aware of all our services. C3 attempts to change that & soon have clients availing of our entire spectrum of services.

complete communication circle

across

targ

et gro

ups

consu

mer

channel

sta

kehold

er

~

~

soci

ety

pre

ss

em

ploye

e v

endor

~

~

~

across

funct

ions

~

~

stra

tegy

com

munic

ations

adve

rtis

ing

designin

g

brandin

g c

ontent

rese

arch

~

~

~

across

media

~

~

~

~

press

p

rint

am

bient

expo

web

film

anim

ation

audio

r

etail

~

~

~

product lines

digital

audio visual

branding strategy

visual strategy

creative strategy

customer management

business management strategy, research, image management, media strategy

retail management, loyalty club, direct mail, promotion

corporate identity, logo positioning, USP units, event branding, mnemonic

designing, advertising, product design, packaging

visual merchandising, pavilion branding, outdoor media,exhibition stall, conference, corporate interior

web solutions, web applications, online community, forum, intranet modules, digital presentations, digital catalogues, e-invites, eDMs, e-greetings, e-newsletters, engagement modules, training solutions

tvc, corporate films, product demos, infomercials, video magazines,event intros, skits, documentaries, event coverage, scripts, stills

copywriting, content development, editing, speech writing, brand name,baseline, slogans, anthems, script writing, tutorials, proof-reading

content

hybrid offerings

illustration

conceptual art

technical drawings

characters

calligraphy

abstract art

modern art

paintings

landscapes

portraits

art & craft

personal stationary

interior articles

fashion

accessories

utility items

office decor

home decor

gifts

toys

music

background score

signature tunes

radio jingles

rhythms

compositions

child stimuli

moral stories

rhymes & poems

infographics

study tools

animation

2d/3d animation

character development

character animation

logo animation

product modelling

CG for ads

titling

short films

special effects

morphing

environment

simulations

focus solutions

expo

invites

collaterals

event microsite

backdrop / stall

interiors

space planning

interior design

art & utility items

pre-event~event~post-event home~office

Over the years we have gained experience that enables us to offer complete circle of communication for certain

verticals & applications. These solutions are driven by critical insights that we have imbibed by virtue of having

handled challenging projects for clients across the vertical value chain. More details can be provided, if needed.

identity units

website

brochures & handouts

events

educationstudents~teacher~parent~in-school

edu-games

activity books

interactive modules

interior design

identity units

website

corporate brochures

product literature

case study info

medicaldoctor~patient~society~in-hospital

awareness kits

newsletters & mailers

interior design

event & conference

management systems

posters & panels

3d elevation

installation

film / skit

murals

handicraft

installation art

client speak

Hindustan Unilever: Sustainability

Communication Manager

Yashmi Yadav

“A big thank you to Sphinx for your

support for Unilever Foundation Day.

It turned out to be a great event and

was hugely appreciated by

employees, as you can judge by the

number of slips put up on the pin

board, each day. As always, I was

confident working with the team that

we will be able to make it a success.

It was great working with all of you.

Looking forward to your continued

support.”

Cogencis: Chief Executive Office

Pankaj Aher

“This is to acknowledge the fantastic

job Sphinx did on the corporate

presentation and that too in the

extremely limited time that you had

to turn this around. The presentation

looks superb and this is our best

corporate presentation ever. This is

amazing work and has raised the

bar as far as our expectations from

Sphinx are concerned. Thank you,

once again.”

Unilever: Oral Care Director,

South Asia

Anuj Kumar Rustagi

“Thank you for being instrumental in

making the vision of Project

Karishma, a reality. As we launch

this innovation, here is to the grand

success of Karishma in the market.”

Siemens India: Corporate

Communications, Vice President

Kavita Ghatge

“We have been working with Sphinx

since several years and have found

their creativity outstanding. Each job

is treated as a piece of art, infused

with tremendous passion. Sphinx, for

us, is a part of our extended team.

They understand us, understand our

business and most importantly,

understand what our customers

need to understand. Best regards.”

Citibank: Training, Manager

Deepika Sharma

“It was a complete delight to work

with the team at Sphinx. The

creative ideas, responsiveness and

implementation have been far

beyond industry norms and even

exceeded my expectations for

timeliness & accuracy. Looking

forward to work with you all in future

and start a long-term mutually-

beneficial relationship.”

Hindustan Unilever: Deputy

Company Secretary

Amit Bhasin

“The Diwali Gift Policy Activation

has been received well in the

organisation. Well done and thanks

to the entire team that has worked

on this project.”

client speak

Siemens India: Executive,

Corporate Communications

Lancy Jivani

“IRIA 2011 was a great success.

The panels came out very well and

as did the Did you Know AV. We

appreciate the efforts put in. It was

great working with each one of you

and the whole Sphinx team. Looking

forward to the same enthusiasm

and co-operation from your end.

Once again, good job done.”

SSA Global: Marketing Director,

South Asia Pacific

Rushenka Perera

“I have done a number of jobs with

Sphinx which ranges from

copywriting to electronic pieces,

design work for electronic and hard

copy, printing and sourcing. The

work is always of the highest quality

and Sphinx is always thinking of

ways to maximise response rates.

I wholly recommend them as an

agency.”

Unilever Food Solutions: Senior

Executive, Category

Krunal Shah

“The Knorr Sambar Selling Story

looks really great. This is why I trust

Sphinx always.”

Maquet Medical: Chief Executive

Officer

Ashim Purohit

“I'm reminded of the time when you

helped us give form to the idea of

“Caterpillar to Butterfly”

transformation at the time of hive-off

from Siemens. These are moments

& things you don’t forget so easily.

I appreciate in particular, your ability

to get into the clients shoes and

translating the raw ideas, into form &

detailed content. Here’s wishing you

& your team at Sphinx – enough

challenges in the future, which will

see you reach even greater

heights.”Siemens India: Healthcare

Marketing, Chief Manager

Lalitha Maheshwaran

“Sphinx is a good creative agency

with an ability to produce the right

communication solution for its

customers. They understand the

depth of the problem before arriving

at any solutions. They are great

guys to work with. Hope they reach

great heights in their endeavors.”

Unilever Food Solutions: Marketing

Manager

Priya Salian

“It is nice to see that UFS stall has

bagged the Silver Vendor Award at

HOSTS 2010. My thanks and

congratulations to all members of

your team who worked hard in

designing and execution of the stall.”

client speak

Hindustan Unilever: Oral Care,

Global Project Leader

Marco Maggiorotto

“I started working with Sphinx in

August 2008 upon the advice of the

HUL agency selection service. I was

looking for a ‘small size’ agency

able to respond quickly with quality

work to different sort of briefs. I have

from the very beginning being very

favourably impressed by the

professionalism of the contact and

follow up from Sphinx key accounts.

Very understanding of client needs

and always trying to go the extra

mile (especially regarding

‘impossible’ deadlines!), they have

on various occasions shown that for

them, the client is truly first. I would

definitely recommend working

with Sphinx.”

SAS: Global Corp Comm, Marketing

Creative Director

Steve Benfield

“First of all, I would like to

congratulate you on the great

interpretation of “The Power to

Know” Creative Direction and its

application to these campaign

materials. I have shared them with

my leadership team and others in

Corporate Communications Global

(CCG), and we are all impressed

with your progress. Very nice work!

Jens also mentioned that your work

here may be shared and used by

some of the AP offices.

Very good examples of the

Campaign Creative Framework

elements. Great rendering of the

gradient in the SAS logo on multiple-

colored backgrounds - it looks good

on all posters Good image choices

and nice designs.”

Hindustan Unilever: HR Manager

Sonal Jain

“A friend in need is a friend indeed.

Sounds like an old saying but I

experienced it after working with the

Sphinx team. While we were

working for a critical project, Sphinx

team shared the same seriousness,

urgency, quality, anxiety and

commitment. We walked together

step by step to ensure that we

create a delightful experience for our

employees. We have truly enjoyed

each moment of working with the

Sphinx team and wish them a great

future ahead.”

client speak

Siemens India: Corporate

Communications

Rekha Khare

“I grab the opportunity to

congratulate all of you on the

fabulous job done on Medcare. We

have received appreciations from

many people. And above all our

Medical representative Komal is

there at the venue now and has

commented that the posters are

looking awesome. Great work done,

I really appreciate the support of all

those involved in this project. Hope

we work with similar standards at a

greater pace towards betterment at

every step.”

Siemens India: Marketing

Communications, Executive

Gitanjali Laad

“Working with Sphinx, was like

working with your own family. The

sense of ownership and commitment

was phenomenal, even while

executing the smallest of projects.

Utmost positivity and good

understanding of customer, helped

me deliver all projects on time.”

Closeup: Brand Manager

Samardeep Subandh

“Our experience with Sphinx has

been very satisfying. We have found

the Sphinx team to be eager to

contribute and understand the brand

and customer requirements. They

delivered quality output for our

brands.”

Kwality Wall's: Cornetto, Brand

Manager

Ankur Malhotra

“Please accept my compliments for

an excellent job done for different

creative elements we have worked

on. Selection cups dangler drew an

excellent response from our team in

Kolkata for the colors that brought

the Festive mood alive.

Tram branding, which was done for

the first time by the Category has

been hugely appreciate for the

manner in which colors & different

elements have been used. Above all

a special thanks to the team for all

the time, effort, understanding &

working with such efficiency. My

compliments once again…”

Unilever: South Asia, Regional

Operations Manager

Anuja Agarwal

“Sphinx is a team of dedicated

professionals, extremely good at

understanding client requirements.

I found them very professional and

extremely good at their job. They are

speedy and helped us meet a highly

crunched timeline, without any

compromise on the quality of

outcome.”

Knorr: South Asia, Regional

Marketing Manager

Kartik Chandrashekar

“Sphinx is a creative hotshop that is

able to churn out ideas and

concepts, efficiently and effectively.

They have done great work for

Unilever in executing concepts that

we have briefed them on for our skin

care and oral care categories. They

keep things simple and build on the

ideas that you brief them with. They

go the extra mile to help the client

and keep at it. Sphinx is the place to

go to for executing concepts at the

right price and in the right time.”

How the answers appear, will a lotdepend on how you ask the questions

Head Office

171, 1st floor, raja industrial estate,

p. k. road, mulund (w), mumbai-80, india.

+91 22 41566024

anita@sphinxworld.com

lalitha@sphinxworld.com

Branch Office

unit no. 3O-01-905, jewellery & gemplex 3,

plot no. dmcc-ph2- j & g plexs, dubai, uae.

+971 501887968

kinjal@sphinxworld.com