UNIT:Sketchbook Cover Design

UNIT:Sketchbook Cover Design

What will we learn & use?

• Crop & zoom

• Thumbnail sketches

• Positive & negative space

• Fonts

• Logos

• Composition

a huge part of ART is figuring out to do with blank space - it can be overwhelming!

a huge part of ART is figuring out to do with blank space - it can be overwhelming!

this brings us to:

a huge part of ART is figuring out to do with blank space - it can be overwhelming!

compositionthis brings us to:

composition:

the plan, placement, or arrangement of parts in a work of art - how the space is used

composition:

the plan, placement, or arrangement of parts in a work of art - how the space is used

composition:

a “good” composition is...

the plan, placement, or arrangement of parts in a work of art - how the space is used

composition:

a “good” composition is...

1. visually pleasing - there are actually scientific “rules” for this! (it relates back to how humans’ features are arranged)

the plan, placement, or arrangement of parts in a work of art - how the space is used

composition:

a “good” composition is...

1. visually pleasing - there are actually scientific “rules” for this! (it relates back to how humans’ features are arranged)

2. if not visually pleasing, then it is expressive in some other way

the science of lookin’ good

the science of lookin’ good(having a visually pleasing composition)

the science of lookin’ good(having a visually pleasing composition)

meet “phi” !

Φthe science of lookin’ good

(having a visually pleasing composition)

meet “phi” !

Φthe science of lookin’ good

(having a visually pleasing composition)

1 + √52 ≈ 1.61803...

meet “phi” !

Keys to Composition

S V P

Keys to Composition

S V PIZE

Keys to Composition

S V PIZE

IEW

Keys to Composition

S V PIZE

IEW

LACEMENT

SIZE

SIZE

SIZE

SIZE

SIZE

SIZE

VIEW

By altering your point of view of the

objects, you can also create a sense of

intrigue or interest.

VIEW

By altering your point of view of the

objects, you can also create a sense of

intrigue or interest.

VIEW

By altering your point of view of the

objects, you can also create a sense of

intrigue or interest.

VIEW

VIEW

PLACEMENT

PLACEMENT

PLACEMENT

PLACEMENT

ZOOM

CROP

POSITIVE & NEGATIVE SPACE

Dame Barbara HepworthTwo Figures (Menhirs)slate1964

Dame Barbara HepworthTwo Figures (Menhirs)slate1964

POSITIVESPACE

Dame Barbara HepworthTwo Figures (Menhirs)slate1964

POSITIVESPACE

Dame Barbara HepworthTwo Figures (Menhirs)slate1964

POSITIVESPACE

Dame Barbara HepworthTwo Figures (Menhirs)slate1964

POSITIVESPACE

Dame Barbara HepworthTwo Figures (Menhirs)slate1964

NEGATIVE SPACE

POSITIVESPACE

Dame Barbara HepworthTwo Figures (Menhirs)slate1964

NEGATIVE SPACE

POSITIVESPACE

Dame Barbara HepworthTwo Figures (Menhirs)slate1964

NEGATIVE SPACE

POSITIVESPACE

Dame Barbara HepworthTwo Figures (Menhirs)slate1964

NEGATIVE SPACE

POSITIVESPACE

POSITIVESPACE

POSITIVESPACE

POSITIVESPACE

NEGATIVESPACE

POSITIVESPACE

NEGATIVESPACE

FONTS

Arial

Courier NewArial

Courier NewArial

Times New Roman

Courier NewArial

Times New RomanCooper Black

Courier NewArial

Times New RomanCooper Black

Comic Sans

Courier NewArial

Times New Roman

Clementine^ Sketch^

Cooper BlackComic Sans

Courier NewArial

Times New Roman

Clementine^ Sketch^

Cooper BlackComic Sans

VTKS REVOLT

LOGO

THUMBNAIL SKETCHES

A thumbnail sketch is . . .

• Small• A quick drawing• A way of taking notes• Used to show an idea simply• A planning tool• A memory aid• Leads to something bigger!

47

STARTING OUR LOGO DESIGNS

Caroline Sturges Appel

Caroline Sturges Appel

C S A

CSA

CSAcsa

CSAcsaCSA

CSAcsa csaCSA

CSAcsa csaCSA

CSA

CSAcsa csa

Cs^A^

CSA

CSA

CSAcsa csa

Cs^A^

CSA

CSACSA

CSA

CSAcsa csa

Cs^A^

CSA

CSACSA

SC A

SC A

SCA

SCA

SCA

SCA

SCA

sketchbook logo thumbnail sketches• Create at least 3 thumbnail sketches to design a cover logo using your initials - think SIZE, VIEW, and PLACEMENT - don’t stop with your first idea!

• Designs must touch all 4 edges

• Make sure you are using “block letters”

• Color in your designs (marker or colored pencil) to make the positive / negative space clear

sketchbook logo thumbnail sketches• Create at least 3 thumbnail sketches to design a cover logo using your initials - think SIZE, VIEW, and PLACEMENT - don’t stop with your first idea!

• Designs must touch all 4 edges

• Make sure you are using “block letters”

• Color in your designs (marker or colored pencil) to make the positive / negative space clear

sketchbook logo thumbnail sketches• Create at least 3 thumbnail sketches to design a cover logo using your initials - think SIZE, VIEW, and PLACEMENT - don’t stop with your first idea!

• Designs must touch all 4 edges

• Make sure you are using “block letters”

• Color in your designs (marker or colored pencil) to make the positive / negative space clear

sketchbook logo thumbnail sketches• Create at least 3 thumbnail sketches to design a cover logo using your initials - think SIZE, VIEW, and PLACEMENT - don’t stop with your first idea!

• Designs must touch all 4 edges

• Make sure you are using “block letters”

• Color in your designs (marker or colored pencil) to make the positive / negative space clear

Enlarge your chosen thumbnail design onto tracing paper, using a pencil. You can erase and re-draw lines to make sure you get it the way you want it.

Enlarge your chosen thumbnail design onto tracing paper, using a pencil. You can erase and re-draw lines to make sure you get it the way you want it.

Enlarge your chosen thumbnail design onto tracing paper, using a pencil. You can erase and re-draw lines to make sure you get it the way you want it.

This is a good time to erase any unnecessary lines.

This is a good time to erase any unnecessary lines.

For example: this is all going to be one shape,

This is a good time to erase any unnecessary lines.

For example: this is all going to be one shape,

This is a good time to erase any unnecessary lines.

For example: this is all going to be one shape,so I don’t want these lines to be here

This is a good time to erase any unnecessary lines.

For example: this is all going to be one shape,so I don’t want these lines to be here

This is a good time to erase any unnecessary lines.

otherwise I might accidentally cut them.

For example: this is all going to be one shape,so I don’t want these lines to be here

It’s a good idea to write “cut” in the areas of NEGATIVE SPACE. (This makes it easy to keep track of your design once all of your lines are on the same color paper.)

It’s a good idea to write “cut” in the areas of NEGATIVE SPACE. (This makes it easy to keep track of your design once all of your lines are on the same color paper.)

cut

cut

cut

cut

cut

cut

Decide which colors you want for your positive shapes, and which colors for your negative shapes.

Roll PaperConstruction Paper

?

Now you need 2 pieces of paper (one color for your positive space, one color for your negative space).

They need to be bigger than 10” x 13” (the size of your cover, which is also the size of your tracing paper) but you don’t need to measure exactly.

red

purple

purplepurple

purple

purplepurple

Decide which colors you want for your positive shapes, and which colors for your negative shapes.

red

purple

purplepurple

purple

purplepurple

Decide which colors you want for your positive shapes, and which colors for your negative shapes.

red

purple

purplepurple

purple

purplepurple

Decide which colors you want for your positive shapes, and which colors for your negative shapes.

red

purple

purplepurple

purple

purplepurple

Decide which colors you want for your positive shapes, and which colors for your negative shapes.

1. Take a piece of tracing Paper and a Drawing Pencil. Enlarge your design so that it fits exactly on the tracing

paper as it does in your thumbnail sketch.

Tracing Paper

Materials: Drawing Pencil, Tracing Paper

1. Take a piece of tracing Paper and a Drawing Pencil. Enlarge your design so that it fits exactly on the tracing

paper as it does in your thumbnail sketch.

Tracing Paper

Materials: Drawing Pencil, Tracing Paper

1. Take a piece of tracing Paper and a Drawing Pencil. Enlarge your design so that it fits exactly on the tracing

paper as it does in your thumbnail sketch.

Tracing Paper

Materials: Drawing Pencil, Tracing Paper

2. In each shape, write what color it is supposed to be.

Tracing Paper

Materials: Drawing Pencil, Tracing Paper

2. In each shape, write what color it is supposed to be.

Tracing Paper

Materials: Drawing Pencil, Tracing Paper

red

red

purple

purplepurple

purple

purple

purple

Materials: Drawing Pencil, Tracing Paper

Tracing Paper

red

red

purple

purplepurple

purple

purple

purple

3. Make sure that the lines of your shapes are DARK, and have been drawn with a drawing pencil

Materials: Drawing Pencil, Tracing Paper

Tracing Paper

red

red

purple

purplepurple

purple

purple

purple

3. Make sure that the lines of your shapes are DARK, and have been drawn with a drawing pencil

Materials: Drawing Pencil, Tracing Paper

Tracing Paper

red

red

purple

purplepurple

purple

purple

purple

3. Make sure that the lines of your shapes are DARK, and have been drawn with a drawing pencil

Materials: Drawing Pencil, Tracing Paper

Tracing Paper

red

red

purple

purplepurple

purple

purple

purple

3. Make sure that the lines of your shapes are DARK, and have been drawn with a drawing pencil

Materials: Drawing Pencil, Tracing Paper, Colored Paper (at least two colors)

4. Make sure that your colored paper is EXACTLY 10” x 13”

Materials: Drawing Pencil, Tracing Paper, Colored Paper (at least two colors)

4. Make sure that your colored paper is EXACTLY 10” x 13”

Materials: Drawing Pencil, Tracing Paper, Colored Paper (at least two colors)

5. Turn your tracing paper over so the lead is not facing up. Align it with the colored paper you are using for your

POSITIVE SHAPES.

Tracing Paper

redpurple

purplepurple

purple

purple

purple

(front)

Materials: Drawing Pencil, Tracing Paper, Colored Paper (at least two colors)

5. Turn your tracing paper over so the lead is not facing up. Align it with the colored paper you are using for your

POSITIVE SHAPES.

Tracing Paper

redpurple

purplepurple

purple

purple

purple

(front) Tracing Paper

redpurple

purplepurple

purple

purple

purple

(back)

Materials: Drawing Pencil, Tracing Paper, Colored Paper (at least two colors)

5. Turn your tracing paper over so the lead is not facing up. Align it with the colored paper you are using for your

POSITIVE SHAPES.

Tracing Paper

redpurple

purplepurple

purple

purple

purple

(back)

Materials: Drawing Pencil, Tracing Paper, Colored Paper (at least two colors)

5. Turn your tracing paper over so the lead is not facing up. Align it with the colored paper you are using for your

POSITIVE SHAPES.

Tracing Paper

redpurple

purplepurple

purple

purple

purple

(back)

redpurple

purplepurple

purple

purple

purple

Materials: Drawing Pencil, Tracing Paper, Colored Paper (at least two colors)

5. Transfer your design! Using the back of your pencil, firmly press along the pencil lines you see through your tracing

paper.

redpurple

purplepurple

purple

purple

purple

Materials: Drawing Pencil, Tracing Paper, Colored Paper (at least two colors)

5. Transfer your design! Using the back of your pencil, firmly press along the pencil lines you see through your tracing

paper.

purple

purplepurple

purple

purple

purple

Materials: Drawing Pencil, Tracing Paper, Colored Paper (at least two colors)

6. Peel back just a corner of your tracing paper to make sure the pencil lead is transferring clearly.

purple

purplepurple

purple

purple

purple

Materials: Drawing Pencil, Tracing Paper, Colored Paper (at least two colors)

6. Peel back just a corner of your tracing paper to make sure the pencil lead is transferring clearly.

Take your cardboard cover, cover it with glue, and place it face down on your negative space sheet.

cover your cover with glue - but

don’t stop here! spread out your

glue before attaching the paper

use a scrap of cardboard to

spread out your glue

you should have a flat “sheet” of glue on your cardboard - if it seems like its drying out at the edges, add more

put your cover face down on your negative space

paper, and smooth it out

when glueing your logo (positive space)

onto your cover, also spread out your

glue!

TAKE YOUR TIME!

spread out glue on a little big of your

logo to start - NOT THE WHOLE

THING!

glue part down, then work your way out