Wbl2010candice pre
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Transcript of Wbl2010candice pre
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THE UNIQUE
BLEND
CandiceWomen’s Business Leadership
Part IProfessor Frey
08 December 2010
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Intro HMMM THAT SMELLS GOOD!
FRAGRANT SCENT > SHOWS PERSONALITY
> GIVES CONFIDENCE
> LEAVES A MEMORY
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My business idea
THE PERFECT SCENT FOR YOU!
YOU CHOOSE
COMBINE FAVOURITE SCENTS
AMOUNT YOU NEED
UNIQUE BOTTLE
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Target customer
WHO IS OUR PRODUCTS FOR???
WOMAN
AGED 18+
ANY LOCATION
UNIQUE AND SOPHISTICATED
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Supporting Research
80% say YES to buying the product
70% know other interested customers
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Financials
AFFORDABLE
QUALITY
60% agree $35 is fair price
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Actions
Samples to friends and testing groups
Acquire resources + raise capital= Business running within the next 2 years
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Continuous Learning
Continued market research
Customer feedback
Ensuring highest product quality and customer service
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Conclusion
THANK YOU
"The future belongs to those who believe in the beauty of their dreams.”
~ Eleanor Roosevelt9