WAYFINDING AND SIGNAGE STANDARDS MANUAL

109 East Front Street 304

Traverse City, Michigan 49684

corbindesign.com

corbindesign

D O W N T O W N T R A V E R S E C I T YMICH IGAN

tallation activities may have resulted in changes.

This document was compiled using documentation and proofing materials that were current as of May 26, 2009. Fabrication and installation activities may have resulted in changes. The fabricator should be consulted for as-built conditions.

WAYFINDING AND SIGNAGE STANDARDS MANUAL

Fabricator is responsible for matching all colors and materials as specified and are required to provide color and material samples to Corbin for approval.

CAUTION! CONSISTENT AND ACCURATE COLOR REPRODUCTION IN THIS DOCUMENT CANNOT BE ASSURED DUE TO THE LIMITA-TIONS OF COLOR COPYING TECHNOLOGY.

The Coated Pantone Matching System®, Matthews and/or Akzo Nobel Paint system is used for specifying signage color matches. (In the absence of actual sign material color chip reference sets, actual specified product color swatches should be referenced for color matching.)

Shown here are approximations of the primary signage background colors and supporting accent colors. Actual color finishes on signage must be matte or low luster (not shiny or glossy) and exclusively a premium acrylic polyurethane.

Signage paints produced by MPC Matthews Paint and Akzo Nobel Paint Company are to be the standard reference.

Vinyl Films from 3M and Avery Graphics are to be the standard.

Color application varies per sign type. Refer to drawings for appropriate application.

Matthews Paint:

Exterior grade vinyl:

MP11163

---

MP31630

---

MP07693

---

03 Gray (Warehouse Dist) 04 Dark Red (Old Town Dist)

TYPOGRAPHY (Editable)Fabricator is responsible for acquiring project related fonts.

COLOR PALETTEFabricator is responsible for supplying samples for all colors within the palette.

02 Black (Old Town Dist)

MP11477

3M 3930 High Intensity Reflective

Avery D-4956 Super Engineer

01 White

MP07332

---

05 Bright Red (Old Town Dist)

MP00053 (Setting Sun)

---

06 Yellow (Front St Dist)

MP07837

---

07 Light Blue (FS & WH Dist)

Matthews Paint:

Exterior grade vinyl:

MP03597

---

MP00364

---

MP00912

---

10 Dark Blue 1 (Warehouse Dist) 11 Dark Blue 2 (Msg Panel)09 Medium Blue 2 (Msg Panel)

MP02896 (Camille Blue)

---

08 Medium Blue 1 (FS & WH Dist)

MP07613

---

12 Off-white (Post)

MP18076

---

13 Metallic Silver (Post)

---

3M 1177 Green

14 Green

DISTRICT ARTWORKFabricator to reproduce from the Designer’s electronic art.

Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz 1234567890



Notes

01.30.09 Design Intent

Sign Type

Graphic Standards

Client

DowntownTraverse CityMichigan

109 East Front Suite 304Traverse City, MI 49684

231 947.1236

Date Description

Clearview Highway 1B

Clearview Highway 3W

Clearview Highway 5W

Acrylic polyurethanes are often the coatings of choice in finishing projects when durability and performance are required. Matthews Acrylic Polyurethane, MAP®, is engineered to provide long-term protection against weathering. Service performance is determined by many factors, including geographical location, orientation to the sun and exposure. While Matthews expects its product to outperform any number of coatings, extreme exposure conditions could result in a shorter time frame for the coating’s performance.

Maintenance and care of painted and clear coated polyurethane surfaces can be done with commercially available non-abrasive cleaners and polishes recommended for finishes exposed to the environment.

It is recommended to wait at least 30 days after painting before cleaning or polishing. A mild detergent and water solution with soft cloth toweling, followed with a thorough clean water rinse, is often sufficient to remove most dirt. Polish (liquid or paste) application should be done with a wet soft cloth covered sponge and buffed with a soft flannel cloth. This is best accomplished in the cooler hours of the day avoiding direct sunlight if possible. Use of polish over satin finishes may result in an increase to the gloss level.

Any questions should be directed to:

Matthews Paint 8201 100th Street Pleasant Prairie, WI 53158 800.323.6593

http://corporateportal.ppg.com/na/refinish/matthews/

MAINTENANCE REQUIREMENTS GRAPHIC STANDARDS

TRAVERSE CITY MI - WAYFINDING AND SIGNAGE STANDARDS MANUAL 7

Once the program is implemented it will be critical to establish an effective mechanism for overseeing the maintenance and upkeep of the components.

A budget should be in place to handle maintenance and updating. We have found in our work with other city programs that if certain destinations successfully leverage for inclusion in the wayfinding signage system, it is possible to negotiate with them to carry some of

likelihood of these requests coming at a time when other changes or updates need to be made is so great that it is not practical to expect a single destination to carry the total financial burden. An ongoing maintenance budget should be established before promoting the funding process itself. This budget can be supported by contributions made by venues appearing in the system messaging (based on frequency of name occurrence for example).

The wayfinding system has been designed to accommodate changes over time. While the majority of destinations are not expected to change (particularly high level destinations), additions and changes to existing signage should be cost-effective, as should system maintenance over time.

Given the nature of the destinations that will appear on signage, changes should be infrequent, and will probably for the most part be driven by repair/refurbish needs (i.e. damage by vehicle). A good rule of thumb for inspections seems to be every two to three years. Fully damaged or vandalized units need to be dealt with immediately. We recommend that the City keep a stock of blank sign panels that can be updated quickly if a sign is damaged and needs to be replaced. More complex signs, such as pedestrian kiosks, will have a longer lead time when updates or replacements are needed.

We recommend aligning with a local fabricator for updating message

incorporated into the system, we recommend contacting Corbin Design to maintain the integrity of the wayfinding system and design intent.

A central point of control should be designated for all signage changes and additions. We also recommend having a plan in place for the anticipated updating, as well as sign additions, repairs and changes. As part of communication and training to all staff involved, it should be emphasized that all signage must work as a cohesive system, and that procedures must be followed to ensure signage conforms to the standards as a part of a larger wayfinding system.

SYSTEM MANAGEMENTVEHICULAR GUIDE SIGNS

This directional sign type guides drivers to key public destinations. These signs would be used on key wayfinding routes and major roads at points of intersection. Their size and cap height (the height of uppercase letters used for messaging) would be scaled to meet the needs of fast-moving drivers and wider roads.

PARKING IDENTIFICATION SIGNS

This sign type is placed on or next to public parking venues to identify them and provide information about the type of parking allowed there and which primary destinations are served by the particular garage or lot.

PEDESTRIAN GUIDE SIGNS

These signs function much like the Vehicular Guide signs discussed above. Pedestrian Guides direct to destinations along the pedestrian paths. Destinations included on these signs help identify the destinations that are in walking distance from the sign location.

PEDESTRIAN MAP KIOSKS

This informational sign type typically consists of a map of the local area, correctly oriented to the environment (the top of the map is oriented toward the direction that the viewer is facing). Pedestrian maps should be planned for the exits of all City parking ramps, and frequently along pedestrian routes, as space permits.

Vehicular Guide Gx-2a(existing post)

Vehicular Guide Gx-2b(new post)

Parking Identification Ix-1 Pedestrian Guide Gx-3a(existing post)

Pedestrian Guide Gx-3b(new post)

Map Kiosk Gx-4

These descriptions help to explain the signs that make up the wayfinding system. The following pages are illustrations of the approved design array. These illustrations are considered design intent drawings.

SIGNAGE DESCRIPTIONS

Top View

Old Town Dist

Warehouse Dist

Public Parking

FRONT STREET DISTR ICT

Old Town Dist

Warehouse Dist

Public Parking

FRONT STREET DISTR ICT

2 BLKS

1 BLK

1/2 BLK

1/4 BLK

City Opera House

Beaches/Marina

Open Space

State Theater

2 BLKS

1 BLK

1/2 BLK

1/4 BLK

City Opera House

Beaches/Marina

Open Space

State Theater

2 BLKS

1 BLK

1/2 BLK

1/4 BLK


APPROVED DESIGN INTENT DRAWINGSRendering

Main Structural Framefabricated aluminum frame for

mounting to post and attachingthe message panel and district

banner panel. Integratedmounting brackets, frame isattached to post with straps.

Message Panel1/8" thick painted aluminumbackground with reflectivevinyl copy.

Post Mounting BracketIntegrated bracket weldedto Structural Frame andpainted the same color.Bracket to accept mountingstraps painted to match post.

Holes to accept thethreaded rods onthe Banner Panel

message panel. Mechanicalfastened to structural frame.


Front View Back View

Exploded View

Side View

DimensionalRendering

Main Structural Framefabricated aluminum frame for

mounting to post and attachingthe message panel and district

banner panel. Integratedmounting brackets, frame isattached to post with straps.

Message Panel1/8" thick painted aluminumbackground with reflectivevinyl copy.

District Banner Panel ScrewsCounter-sunk screws paintedto match background color

Post Mounting BracketIntegrated bracket weldedto Structural Frame andpainted the same color.Bracket to accept mountingstraps painted to match post.

Holes to accept thethreaded rods onthe Banner Panel

Threaded rods to acceptcounter-sunk screws. Weldedto back of Banner Panel.

Message Panel BracketsBrackets plug welded to back of

message panel. Mechanicalfastened to structural frame.

District Banner PanelThree custom cut-out 1/8"thick aluminium bannershapes. Spacer panel tomatch dimensions of thestructural ring attached tothe back to allow the bannerpanel to overlap themessage panel.

45˚ bevel onthis edge only

Surface painted graphics

Reflective vinyl graphics

Post MountingBracket painted to

match main structuralring and straps painted

to match post

This drawing is design-intent only.Fabricator is responsible for fabricationand overall level of quality. Any changesin design, materials, fabrication methodor other details must be approved byCorbin Design and the Traverse City DDA.

White

Black (Old Town Dist)

Grey (Warehouse Dist)

Dark Red (Old Town Dist)

Bright Red (Old Town Dist)

Yellow (Front St Dist)

Light Blue (FS & WH Dists)

Medium Blue 1 (FS & WH Dist)

Medium Blue 2 (Msg Panel)

Dark Blue 1 (Warehouse Dist)

Dark Blue 2 (Msg Panel)

Off-White (Post)

Metallic Silver (Post)

1" = 1'-0"

Scale

Notes

Color Code

01.30.09 Design Intent

Sign Type

Vehicular GuideGx-2a Existing PostGx2b New Post

Client



231 947.1236

Date Description

03

03

04

04

05

05

05

06

06

01

01

01

01

02

02

08

08

08

09

091010

1111

12

12

13

07

07

07

07

Additional Banner Designs and Color Schemes

Old Town District

Warehouse District Outside the Districts

FABRICATOR TO PROVIDECOORDINATED SHOP DRAWINGSFOR DESIGNER/OWNER REVIEW

AND APPROVAL.

Surface applied superengineer grade reflectivevinyl type centered vertically on sign panel. Font: Clearview Highway 1B, 4" cap.

2"

0601

08

11

12

01

08

08

09

07

01

4 1/2" 5 1/4"

4'-3 1/2"

4 1/2"

4 1/2"

7 3/4"panel

7"circle

4 1/4"arrow

2'-1 1/4"

3'-5 1/2"

2 3/4"

1"

09 11

01

01

3'-4 1/4"

3'-4 1/4"frame

8"


NOTE: Refer to Bracket Details Sheet for Revised Mounting

Bracket Details.


White











Off-White (Post)


Scale

Notes

Color Code

08.17.09 concept design

Sign Type

Gx-2 Vehicular GuideDistrict IdentificationLayouts

Client



231 947.1236

Date Description

03

04

05

06

01

02

08

09

10

11

12

13

07



White











Off-White (Post)


1 1/2" = 1'-0"

Scale

Notes

Color Code

01.30.09 Design Intent05.13.09 REVISION

Sign Type

Gx-2 Vehicular Guide &Gx-3 Pedestrian GuideLayout details

Client



231 947.1236

Date Description

03

04

05

06

01

02

08

09

10

11

12

13

07

Gx-2 Vehicular GuideFront View

Front Street Dist

BATA Transit Ctr

Public Parking

1" = 1'-0"

Gx-3 Pedestrian GuideFront View1 1/2" = 1'-0"

City Opera House

Beaches/Marina

Visitor Center

DDA Office

2 BLKS

1 BLK

1/2 BLK

1/4 BLK

consistent 3/8" space

Kern letters tomatch this illustration

Opaque white restroom symbolbackground with cut-out pictograms

Opaque white background

Scotchlite reflectiveWhite

Scotchlite reflectiveLight Blue

Cur-out to expose background

White and blueparking symbol

Kern text in to fit symbol

Kern text in to keep 2 1/2" space

1 1/4" 1"

4 3/4"

2 1/2"

1 1/4"

2 1/2"


SHOP DRAWINGS - AS BUILT

CENTER PANEL

STUD ATTACHED TO ACCENTTHROUGH CENTER PANEL

AND SECURED INSIDE OF RING

TOP ACCENT

DEEP BACK RING



CUSTOMER SIGNATURE

PANEL ATTACHMENTSIDE VIEW (NOT TO SCALE)

CROSS SECTION OF RING

CENTER PANEL

C.S. BACK SECURING SCREW

TOP ACCENT

DEEP BACK RING

MOUNTING BRACKETFOR RADIUS POST

POST

BINDING STRAP

TOP VIEW OF RING

1.50 in

0.125 in

0.125 in

STUD (ATTACHED TO ACCENTTHROUGH PANEL AND SECURED

ON INSIDE OF 1.50” RING)

DETAIL LAYERDRAWING #141,076 CSCALE: 1/2" = 1'-0" TWENTY SIX (26) DOUBLE-FACED SIGN REQUIRED

PROJECT:PHOTOSCAN (S):DATE:

HOURS:

DESIGNER:REVISIONS:SALES:

NoTraverse City

5.08.094.5 + 2.50

BRHJB, BRH,JB

32 (SU)

An Employee Owned Company

5009 West River Drive . Comstock Park, MI 49321 . Ph.616.784.5711 . Fax.616.784.8280 . www.valleycitysign.com


DETAIL LAYER

CENTER PANEL

SIDE VIEW (NOT TO SCALE)

PANEL ATTACHMENTDETAIL CROSS SECTION OF RING

CENTER PANEL

BACK SECURING SCREW

TOP ACCENT

BACK RING


POST

BINDING STRAP


TOP VIEW OF RING

2.75”w x 2” DEEP FABRICATED ALUMINUM RING

W/REMOVABLE BACK

BACK RING

.125” THICK PANEL

.125” THICK ACCENT RING (STUDS TO LINE UP

THROUGH PANEL INTO RING,AND SECURE INSIDE W/NUT & LOCK WASHER)

TOP ACCENT RING

EXPLODED VIEW


2.00 in

0.125 in

0.125 in

STUD (ATTACHED TO ACCENTTHROUGH PANEL AND SECURED

ON INSIDE OF RING)

DRAWING #141,077 C SCALE: 3/8" = 1'-0" NINE (9) DOUBLE-FACED SIGN REQUIRED


HOURS:


NoTraverse City

5.8.092.0 + 2

BRHJB, BRH,JB

32 (SU)





DETAIL LAYER

CENTER PANEL



CENTER PANEL

STUD ATTACHED TO ACCENTTHROUGH CENTER PANEL

AND SECURED INSIDE OF RING

STUD

C.S SECURING SCREW

TOP ACCENT

DEEP BACK RING


POST

BINDING STRAP


TOP VIEW OF RING

1.75”w x 1.5” DEEP FABRICATED ALUMINUM RING

W/REMOVABLE BACK

BACK RING

.125” THICK PANEL

TOP



EXPLODED VIEW(for visual purposes only)


1.50 in

0.125 in

0.125 in

DRAWING #141,078 C SCALE: 1" = 1'-0" EIGHT (8) DOUBLE-FACED SIGNS REQUIRED


HOURS:


NoTraverse City

05.08.091.50 + 1.50

BRHJB, BRH,JB

32 (SU)




DRAWING #141,079 C

FOUR (4) DOUBLE-FACED SIGN REQUIRED


HOURS:


NoTraverse City

5.08.09.75 + 2

BRHJB, BRH,JB

32 (SU)




DETAIL LAYER

CENTER PANEL



CENTER PANEL

STUD ATTACHED TO ACCENTTHROUGH CENTER PANEL AND

SECURED INSDIE OF RING

BACK SECURING SCREW

TOP ACCENT

1.50“ DEEP BACK RING


POST

BINDING STRAP


TOP VIEW OF RING

1.75”w x 1.5” DEEP FABRICATED ALUMINUM RING

W/REMOVABLE BACK

BACK RING

.125” THICK PANEL

TOP



EXPLODED VIEW(for visual purposes only)


1.5 in

0.125 in

0.125 in


CUSTOMER SIGNATURE

Side ViewSide A

Side B



to match post

1 1/2"

CUSTOM ALUMINUM PANELS FOR EXISTING POSTS:

COPY:Front Street District sign

Warehouse District sign Old Town District sign

Front Street District signWarehouse & Old Town District sign

INSTALLATION:

NOTE: EXISTING POSTS TO BE FIELD VERIFIED

41.50 in

51.50 in

25.25 in

50.50 in

2.75 in

4.50 in

SIGN TYPE: Gx-2a(EXISTING POSTS)

ONE (1) REQ’DSIGN # 15

ONE (1) REQ’DSIGN # 57b

SEE DETAIL LAYERPANEL ATTACHMENT DETAIL

DRAWING #141,076 CSCALE: 1/2" = 1'-0" TWENTY SIX (26) DOUBLE-FACED SIGN REQUIRED


HOURS:


NoTraverse City

5.08.094.5 + 2.50

BRHJB, BRH,JB

32 (SU)




POWDER COATPOWDER COAT

CUSTOM ALUMINUM PANELS:

COPY:Front Street District sign

Warehouse District signOld Town District sign

POST:

INSTALLATION:



to match post

2.75 in

41.50 in

51.50 in

25.25 in

4.50 in

2.75 in

47.75 in

6.89 in

11.50 in

138.00 in

5.00 in4.25 in

45.50 in

44.55 in

3.70 in

Side A

SIGN TYPE: Gx-2b

CUSTOMER SIGNATURE

15.25 in

TOP VIEW OF BASE (NOT TO SCALE)


Side B

SEE BASE & CAP DETAIL LAYER FOR BASE & CAP

QUANTITY AND DETAIL

SEE DETAIL LAYER

FOR PANEL ATTACHMENT

DRAWING #141,077 H SCALE: 3/8" = 1'-0" NINE (9) DOUBLE-FACED SIGN REQUIRED


HOURS:


NoTraverse City

5.27.092.0 + 3.0

BRHJB (4), BRH (3)

32 (SU)





CUSTOMER SIGNATURE








COPY SCHEDULE 1



DRAWING #141,076 ESCALE: 1/2" = 1'-0" TWENTY SIX (26) DOUBLE-FACED SIGN REQUIRED


HOURS:


NoTraverse City

5.14.094.5 + 2.75

BRHJB, BRH,JB(2)

32 (SU)




CUSTOMER SIGNATURE

COPY SCHEDULE 2



ONE (1) REQ’DSIGN # 36ONE (1) REQ’D

SIGN # 32








HOURS:


NoTraverse City

5.14.094.5 + 2.75

BRHJB, BRH,JB(2)

32 (SU)





CUSTOMER SIGNATURE

COPY SCHEDULE 3







ONE (1) REQ’DSIGN # 57a





HOURS:


NoTraverse City

5.14.094.5 + 2.75

BRHJB, BRH,JB(2)

32 (SU)








COPY SCHEDULE 1SIGN TYPE: Gx-2b

DRAWING #141,077 E SCALE: 3/8" = 1'-0" NINE (9) DOUBLE-FACED SIGN REQUIRED


HOURS:


NoTraverse City

5.15.092.0 + 2.50

BRHJB, BRH,JB(3)

32 (SU)





Local Streets

M-DOT Routes

Gx-1a - MDOT-jurisdictional sign types

Gx-1c - MDOT-jurisdictional sign types

Gx-2a - Vehicular Guide, existing post

Gx-2b - Vehicular Guide, new post

Gx-3 - Pedestrian Guide

Gx-4 - Pedestrian Map Kiosk, new

Gx-4a - Pedestrian Map Kiosk, existing

Gx-5 - Parking Identification, new post

LEGEND

01.30.09 PRELIMINARY LOCATIONS02.19.09 REVISIONS02.24.09 REVISIONS03.16.09 REVISIONS7.08.09 REVISIONS

Sign Location Plan

MASTER WAYFINDING PROGRAM

Traverse City DDATraverse City, MI

DATE DESCRIPTION

© 2007

109 East Front Suite 304Traverse City, MI 49684231 947.1236

Old Town

Front Street

Warehouse

GovernmentalCenter

Am LegionPark

Park Place Hotel

DowntownOffice

Clinch Park Beach

Restrooms

Riverwalk

TART Trail

TART Trail

Marina

OperaHouse

StateTheatre

Visitor’sCenter(restrooms)

Open Space

BATATransitCenter

PedestrianUnderpass

PedestrianUnderpass

Hardy ParkingDeck

Lay Park

Old TownPlayhouse

Lars HockstadAuditorium

GT HeritageCenter

Fish Wier

8th Street8th Street

E. State Street

6th Street

Grandview Parkway

31/37/72

To M22

E. Front Street

02

03

045354

55

56

50

51

52

49

48

47

05

45

4443

27

06

07

0828

29

30

31

2526

24

21

2220

19

23

1716

15

14

18

32

33 34

35

4246

41

38

39 37

36

57

5859

62

6061

64

6366

65

40

57a

57b

19a

19b

67

68

6970


WAYFINDING AND SIGNAGE STANDARDS MANUAL

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