Warid Zem Sunday Craze Marketing

download Warid Zem Sunday Craze Marketing

of 57

Transcript of Warid Zem Sunday Craze Marketing

  • 8/14/2019 Warid Zem Sunday Craze Marketing

    1/57

    _=115S

    L`en}h Rbennl nf Hbndncibr

    _W@]IK ZHC Q]H#

    Q@IK

    Q@BO@GH ]H#

    L@XDBES

    My

    C@E@C J@VHK

  • 8/14/2019 Warid Zem Sunday Craze Marketing

    2/57

  • 8/14/2019 Warid Zem Sunday Craze Marketing

    3/57

  • 8/14/2019 Warid Zem Sunday Craze Marketing

    4/57

    HUHBX[IVH RXCC@]Y

    W`}ik nffh}r ` }`dgh nf q}h#q`ik q`bo`ghr fn} i{r xrh}r rxbe `r Zhc Di{hr, Zhc Vnibh

    B}`zh, Zhc Idfidi{h B}`zh, Zhc Rxdk`y B}`zh `dk Zhc Bncci{{hh %hrq$ fn} {eh

    fhc`lhr)$ @ll {eh q`bo`ghr nffh} kiffh}hd{ rh}vibhr `dk b`{h} {n kiffh}hd{ dibeh id {eh

    c`}oh{$ [ehy nffh} v`}ih{y nf nq{indr `dk b`ll }`{h `ll b`{h}idg {n kiffh}hd{ dhhkr nf {eh

    bndrxch} rxbe `r xdlici{hk rcr q`bo`gh, f}hh dige{ b`llr `dk rn nd$

    Ndh nf rxbe q`bo`gh id{}nkxbhk my W`}ik w`r ZHC RXDK@Y B]@ZH$ [eh m`rib {ehch

    mheidk {eh b`cq`igd w`r {e`{ if ndh ir mxry `ll whho i{ b`d b`{be xq wi{e f}ihdkr `dkf`cily nd Rxdk`y$ [eh W`}ik {n W`}ik b`ll `}h f}hh nd Rxdk`y mh{whhd 5 `c {n 0= qc$ Id

    {eh [V `kvh}{irhchd{ i{ ir dn{ibhk {e`{ ` enxrh wifh ir {`loidg nd {eh qendh wi{e eh}

    f}ihdk `dk {eh exrm`dk ir bncql`ididg {e`{ reh ir `lw`yr nd {eh qendh$ W`}ik rqhd{ 0$6

    cillind nd i{r Rxdk`y b}`zh @kvh}{irhchd{ `dk huqhb{hk }hvhdxh nf 81 cillind mx{ kik dn{

    }hbnvh} {eh huqhb{hk }hvhdxh$ [e`{ hvhd `f{h} rqhdkidg ` exgh rxc nd {eir d`{indwikh

    `kvh}{irhchd{ {eh r`lhr nf {eh q}nkxb{ wh}h dn{ `r cxbe `r huqhb{hk$

    [exr {eh c`d`ghchd{ w`r f`bhk wi{e {eh q}nmlhc {e`{ renxlk i{ }h#l`xdbe i{r q`bo`gh

    wi{e kiffh}hd{ fh`{x}h `dk if {ehy kn wnxlk i{ idb}h`rh {eh r`lhr$

    [n ehlq {eh W`}ik c`d`ghchd{ ` c`}oh{idg }hrh`}be w`r bndkxb{hk$ [eir }hrh`}be w`r

    mn{e px`li{`{ivh `dk px`d{i{`{ivh$ [n huqln}h `dk xdkh}r{`dk {eh `{{i{xkhr nf qn{hd{i`l

    bxr{nch}r {nw`}kr W`}ik q`bo`gh ` fnbxr g}nxq w`r bndkxb{hk$ [eir w`r nd b`cqxr

    fnbxr g}nxqr `r nx} {`}gh{ qnqxl`{ind w`r xdivh}ri{y r{xkhd{r$ [eh r{xkhd{ will mh

    mh{whhd {eh `ghr nf 05#=8${ehy will mhlndg {n ` cikklh n} xqqh} cikklh idbnch g}nxq$

    [eh r{xkhd{r will mh f}nc lh`kidg xdivh}ri{ihr nf L`en}h rxbe `r LRH$ [eir fnbxr g}nxq

    g`vh xr idrige{ we`{ {eh bndrxch} w`d{hk f}nc ` q}h#q`ik q`bo`gh kh`l$ [eh fnbxr g}nxq

    bnvh}hk `ll {eh nqh}`{n}r rxbe `r Zndg, Xfndh, W`}ik, J`zz `dk [hlhdn}$ [eir g`vh xr `d

    ikh` {e`{ wey qhnqlh wh}h xridg bh}{`id dh{wn}o nqh}`{n}r `dk bh}{`id q`bo`ghr$ [eh

    fnbxr g}nxq `lrn bnvh}hk {eh }h`rnd {e`{ wey Zhc Rxdk`y B}`zh Q`bo`gh w`r dn{

  • 8/14/2019 Warid Zem Sunday Craze Marketing

    5/57

    f`cnxr `cndg {eh {hhd`gh `dk qnr{ {hhd qnqxl`{ind$ [eh }hrh`}be fidkidg nf {eh fnbxr

    g}nxq renwhk xr {eh hvhd {enxge f}hh b`llr wh}h mhidg nffh}hk id {eh q`bo`gh mx{ {eh

    q`bo`gh w`r khfibihd{ id chh{idg {eh m`rib dhhkr nf {eh {`}gh{ qnqxl`{ind$ [eh q`bo`gh

    kik dn{ nffh} `dk n{eh} v`lxh `kkhk rh}vibh `dk nffh} rxbe `r ` lici{hk dxcmh} nf f}hh rcr

    nf ccr$ [eh cnr{ m`rib khfibihdby w`r {eh {icidg nf {eh q`bo`gh$ @lcnr{ hvh}y

    }hrqndkhd{ w`d{hk {eh {icidg nf {eh q`bo`gh be`dghk$ Qhnqlh `rrnbi`{hk {eh Rxdk`y

    cn}didgr {n l`zidhrr, rlhhq `dk }hl`u id {eh bnzidhrr nf {ehi} mhk$ [ehy e`{hk {n w`oh xq

    h`}ly id cn}didg nd Rxdk`y mhb`xrh Rxdk`y ir enlik`y, ` m}h`o f}nc }nx{idh lifh, dn

    {h`beh}r dn `rrigdchd{r `dk dn pxizzhr$ Rn {icidg mh{whhd ` 9`c {n 0= dnnd w`r dn{

    gnnk nd ` Rxdk`y cn}didg$

  • 8/14/2019 Warid Zem Sunday Craze Marketing

    6/57

  • 8/14/2019 Warid Zem Sunday Craze Marketing

    7/57

    M@BOG]NXDK

    Q`oir{`d e`r hch}ghk `r ndh nf {eh f`r{hr{ g}nwidg cnmilh c`}oh{ id {eh khvhlnqidg

    d`{indr$ Id {eh yh`} =115 {eh cnmilh rhb{n} g}hw my 51($ [eh {n{`l rxmrb}imh}r e`vh

    }h`behk 76$9 cillind f}nc 2;$9 cillind id =116$

    Id Q`oir{ d {eh dn nf cnmilh rxmrb}imh}r `}h idb}h`ridg {eir kxh {n {eh idb}h`ridg

    hbndncib mnnc `dk bnd{idxhk x}m`diz`{ind {}hdk$ [eh}h `}h n{eh} }h`rndr {e`{ bnd{}imx{h

    {n {eh }iridg cnmilh rxmrb}imh}r rxbe `r {eh }`qikly }iridg kirqnr`mlh idbnch, `v`il`mili{y

    nf lnw bnr{ cnmilh e`dkrh{r `dk l`}gh ynx{e qnqxl`{ind$

    [eh c`jn} r{}hdg{e nf {eh {hlhbnc idkxr{}y id Q`oir{`d ir {eh bncqlh{h kh}hgxl`{ind nf {eh

    {hlhbnc rhb{n} `dk idbhd{ivhr fn} nqh}`{n}r {n huq`dk {eh dh{wn}o$ Mx{ {eh}h `}h ` fhw rh{

    m`bor `r whll rxbe `r {eh}h ir dn fn}c`l `rrnbi`{ind nf {eh grc nqh}`{n}r {n enlk m`bo {eh

    q}ibh w`}r `dk {eh}h ir idb}h`ridg q}ibh q}hrrx}h kxh {n bncqh{i{ind$

    [eh}h `}h nqqn}{xdi{ihr id {eh c`}oh{ {e`{ b`ddn{ mh nvh}lnnohk rxbe `r {eh}h ir 61( nf

    {eh }x}`l qnqxl`{ind {e`{ }hc`idr xd{`qqhk$ [exr {eh rxbbhrrhr dnw lihr id {`qqidg dhw

    `}h`r `dk givh cn}h v`lxh `kkhk rh}vibhr$ Id {eh h`}ly mnnc qh}ink {eh q}ibidg r{}`{hgy

    w`r {eh c`jn} khbikidg f`b{n} fn} rwi{beidg fn} rwi{beidg n} }hc`ididg wi{e nd {hlhbnc

    nqh}`{n}$ Mx{ dnw {eh xrh} ir mhbncidg `w`}h nf {eh q`bo`ghr `dk {`}iff }`{hr {exr {eh

    q}ibidg r{}`{hgy ir dn lndgh} {eh vi`mlh ndh$ [exr {eh lh`kidg bncqh{i{n}r `}h lnnoidg fn}

    {eh v`lxh `kkhk q`bo`gh kh`lr$

    [eh lh`kidg bncqh{i{n}r id {eh c`}oh{ `}h Cnmilido, Xfndh, [hlhdn}, `dk W`}ik$ [eh

    Zndg ir ` }hbhd{ hd{}y id {eh c`}oh{ `dk Q`o{hl %{eh Beid` Cnmilh Bncq`dy) `dk

    Idr{`qendh `}h r{ill id {eh {}`dri{ind`l qe`rh$ [ehrh {hlhbnc gi`d{ e`vh hd{h}hk id{n ` dhw

    bhllxl`} w`}$ Weh}h ndh b`d rhh lnwhr{ hvh} b`ll `dk RCR }`{hr bncqlichd{hk {e}nxge

  • 8/14/2019 Warid Zem Sunday Craze Marketing

    8/57

  • 8/14/2019 Warid Zem Sunday Craze Marketing

    9/57

    W`}ik [hlhbnc ir ` g}nxq bncq`dy nf {eh @mx Ke`mi G}nxq Bndrn}{ixc f}nc {eh Xdi{hk

    @}`m Hci}`{hr$ W`}ik mhg`d i{r nqh}`{indr nd C`y =2? =118$ [eh fid`dbi`l r{}hdg{e nf i{r

    re`}henlkh} `dk i{r {hlhbnc huqh}{irh ir qlxr qnid{ fn} W`}ik$ [eh r{}hdg{e fn} W`}ik

    idblxkh cnkh}d dh{wn}o wi{e GQ]R, hu{hdrivh r`lhr `dk rh}vibh dh{wn}o wi{e =87

    f}`dbeirhr `dk cn}h {e`d 5111 }h{`il nx{lh{r$ W`}ik e`r qlhd{y nf nqqn}{xdi{ihr {n huqlni{

    rxbe `r idb}h`ridg i{r dh{wn}o bnvh}`gh {n gh{ rxmrb}imh}r f}nc xd{ qqhk c`}oh{r,

    b`{h}idg {n {eh dibeh c`}oh{ `dk givh cn}h v`lxh `kkhk rh}vibhr {n }h{`id bxr{nch}r$

    [eh}h `}h r{ill {e}h`{r fn} W`}ik$ Ndh nf i{ ir mhidg {eh }h#l`xdbe nf Q`o{hl xdkh} Beid`

    cnmilh bncq`dy$ [eh n{eh} ir Cnmilido wi{e i{r wikh `}h` bnvh}`gh, m}`dk }hbngdi{ind

    `dk `bbhq{`mili{y$ [hlhdn} `dk Xfndh `lrn nffh} bncqh{i{indr `r {ehy nffh} kiffh}hd{ v`lxh

    `kkhk rh}vibhr id {eh q}hq`ik }`dgh$

    W`}ik nffh}r ` }`dgh nf q}h#q`ik q`bo`ghr fn} i{r xrh}r rxbe `r Zhc Di{hr, Zhc Vnibh

    B}`zh, Zhc Idfidi{h B}`zh, Zhc Rxdk`y B}`zh `dk Zhc Bncci{{hh %hrq$ fn} {eh

    fhc`lhr)$ @ll {eh q`bo`ghr nffh} kiffh}hd{ rh}vibhr `dk b`{h} {n kiffh}hd{ dibeh id {eh

    c`}oh{$ [ehy nffh} v`}ih{y nf nq{indr `dk b`ll }`{h `ll b`{h}idg {n kiffh}hd{ dhhkr nf {eh

    bndrxch} rxbe `r xdlici{hk rcr q`bo`gh, f}hh dige{ b`llr `dk rn nd$

    Ndh nf rxbe q`bo`gh id{}nkxbhk my W`}ik w`r ZHC RXDK@Y B]@ZH$ [eh m`rib {ehch

    mheidk {eh b`cq`igd w`r {e`{ if ndh ir mxry `ll whho i{ b`d b`{be xq wi{e f}ihdkr `dk

    f`cily nd Rxdk`y$ [eh W`}ik {n W`}ik b`ll `}h f}hh nd Rxdk`y mh{whhd 5 `c {n 0= qc$ Id

    {eh [V `kvh}{irhchd{ i{ ir dn{ibhk {e`{ ` enxrh wifh ir {`loidg nd {eh qendh wi{e eh}

    f}ihdk `dk {eh exrm`dk ir bncql`ididg {e`{ reh ir `lw`yr nd {eh qendh$ W`}ik rqhd{ 0$6

    cillind nd i{r Rxdk`y b}`zh @kvh}{irhchd{ `dk huqhb{hk }hvhdxh nf 81 cillind mx{ kik dn{

    }hbnvh} {eh huqhb{hk }hvhdxh$ [e`{ hvhd `f{h} rqhdkidg ` exgh rxc nd {eir d`{indwikh

    `kvh}{irhchd{ {eh r`lhr nf {eh q}nkxb{ wh}h dn{ `r cxbe `r huqhb{hk$

  • 8/14/2019 Warid Zem Sunday Craze Marketing

    10/57

  • 8/14/2019 Warid Zem Sunday Craze Marketing

    11/57

  • 8/14/2019 Warid Zem Sunday Craze Marketing

    12/57

    C@D@GHCHD[ KHBIRIND

    RENXLK W@]IK ZHC RXDK@Y B]@ZH

    Q@BO@GH MH ]H#L@XDBEHK>

    C@]OH[IDG ]HRH@]BE

    WNXLK ]H#L@XDBEIDG W@]IK ZHCR

    RXDK@Y B]@ZH Q@BO@GH IDB]H@RH I[R

    R@LH>

  • 8/14/2019 Warid Zem Sunday Craze Marketing

    13/57

    R[@[HCHD[ NF ]HRH@]BE NMJHB[IVHR

    0$ Enw f}hpxhd{ly ir {eh bndrxch} xridg {eh cnmilh qendh>

    =$ We`{ `}h {eh c`jn} xrhr nf {eh cnmilh qendh fn} {eir {`}gh{ g}nxq `dk rxm g}nxq>

    2$ @}h {ehy w`}h nf `dk kn {ehy xrh kiffh}hd{ v lxh `kkhk rh}vibhr nffh}hk my {eh

    cnmilh nqh}`{n}r>

    ;$ @}h {eh q}hq`ik bxr{nch}r `w`}h nf `dk kn {ehy xrh kiffh}hd{ q`bo`ghr l`xdbehk

    my cnmilh nqh}`{n}r>

    8$ We`{ `}h {eh c id `{{} b{ivh fh`{x}hr id ` q`bo`gh fn} {eir xrh} g}nxq>

    6$ We`{ ir {eh cnr{ hffhb{ivh `kvh}{iridg chkixc {n b}h`{h `w }hdhrr fn} ` dhw

    q`bo`gh l`xdbe>

  • 8/14/2019 Warid Zem Sunday Craze Marketing

    14/57

    FNBXR G]NXQ

    Fnbxrhk }hrh`}be will mh xrhk {n huqln}h `dk xdkh}r{`dk {eh `{{i{xkhr nf qn{hd{i`l

    bxr{nch}r {nw`}kr W`}ik Zhc Rxdk`y B}`zh `dk rxmrhpxhd{ px`d{i{`{ivh }hrh`}be

    will mh xrhk {n ch`rx}h enw wikh rq}h`k {ehrh `{{i{xkhr `}h$

    Dnd xrh}r, Lige{ `dk Eh`vy xrh}r fn} q}hq`ik q`bo`gh

    C`lh `dk fhc`lh mn{e

    @gh g}nxq mh{whhd 05#=8

    R{xkhd{r nf LRH

    FNBXR G]NXQ B]I[H]I@

    [eh}h will mh 6#5 chcmh}r id ` fnbxr g}nxq$

    [wn fnbxr g}nxqr will mh bndkxb{hk ndh nf mnyr `dk {eh n{eh} ndh nf

    gi}lr$

    [ehrh will mh nd b`cqxr fnbxr g}nxqr `r nx} {`}gh{ qnqxl`{ind ir

    xdivh}ri{y r{xkhd{r$ Nd b`cqxr id{h}vihw e`r `d `kv`d{`gh {e`{

    r{xkhd{r `}h `{ h`ry mhb`xrh {ehy `}h `bbxr{nchk {n {eh}h

    rx}}nxdkidgr$ [eh r{xkhd{ will mh mh{whhd {eh `ghr nf 05#=8${ehy will

    mhlndg {n ` cikklh n} xqqh} cikklh idbnch g}nxq$ [eh r{xkhd{r will mh

    f}nc lh`kidg xdivh}ri{ihr nf L`en}h rxbe `r LRH$

    [eh fnbxr g}nxq ir `lcnr{ 21 cidx{hr {n ;8 cidx{hr id lhdg{e$

    @ q}nqh} kirbxrrind gxikh fn} {eh fnbxr g}nxq ir q}hq`}hk$ [eh fnbxr

    g}nxq nf mnyr ir cnkh}`{hk my ` c`lh$ @dk {eh fnbxr g}nxq nf gi}lr ir

    bndkxb{hk my ` fhc`lh$

  • 8/14/2019 Warid Zem Sunday Craze Marketing

    15/57

    RB]HHDIDG

    =1#=8 qhnqlh nd {eh b`cqxr `}h givhd ` pxhr{indd`i}h {n fill

    `dk {ehy `}h {nlk {eh d`{x}h nf {eh r{xky `dk wey {eir ir mhidg

    kndh$ Nx{ nf weibe 01 `}h mnyr `dk 08 `}h gi}lr$

    Ndly 6 mnyr `dk 6 gi}lr `}h rb}hhdhk fn} {eh fnbxr g}nxq r{xky$

    RB]HHDIDG B]I[H]I@

    Cnkh}`{h {n eh`vy xrh}r nf {eh idfn}c`{ind will mh rhlhb{hk

    [ehy `}h xridg W`}ik `dk e`vh ` `l}h`ky xrhk n} `}h xridg

    `dn{eh} cnmilh nqh}`{n} `r ` rikh dxcmh} % J`zz, Khjxibh

    `dk Xfndh)

    RB]HHDIDG PXHR[IND@I]]H

    [eh pxhr{indd`i}h ir khrigdhk rxbe {e`{ i{ will {hll xr

    `mnx{ {eh cnmilh xr`gh }`{h nf {eh }hrqndkhd{$

    Ndly {eh }hrqndkhd{r {e`{ xrh cnmilh cnr{ f}hpxhd{ly

    will mh {`ohd$ [ehy `}h cn}h `w`}h `dk `b{ivh xrh}r$

    [ehy `}h `lrn cn}h khc`dkidg bndrxch}r$

    I{ will {hll xr if {eh }hrqndkhd{ ir ` q}hq`ik xrh} n} `

    qnr{q`ik xrh}$

    Mhb`xrh {eh r{xky ndly fnbxr nd {eh q}hq`ik xrh}r {eir

    will `x{nc`{ib`lly rb}hhd nx{ {eh qnr{ q`ik xrh}r$

    [eh pxhr{indd`i}h `lrn `ror fn} weibe dh{wn}o {eh

    }hrqndkhd{ e`r xrhk n} bx}}hd{ly xridg$

  • 8/14/2019 Warid Zem Sunday Craze Marketing

    16/57

    Rb}hhdidg Pxhr{indd`i}h

    K`{h: ^^^^^^^^^^^^^^^^ [ich: ^^^^^^^^^^^ Ghdkh}: ^^^^^^^^^ Bnkh: ^^^^^^^^^^^^

    0$ D`ch: ^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^ Qe: ^^^^^^^^^^^^^^^^^^

    =$ @kk}hrr: ^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^ Bi{y: ^^^^^^^^^^^^^^

    2$ @gh:

    08y}r `dk mhlnw 06#=1 y}r =0#=8 y}r

    =6# 21 y}r 21/ yh`}r

    ;$ Enxrhenlk Idbnch:

    Mhlnw ]r$ =1,111 ]r$ =1,111 ;1,111

    ]r$;1, 111 61, 111 ]r$ 61,111 /

    8$ C`}i{ l R{ {xr> C`}}ihk Xdc }}ihk

    6$ We`{ ir ynx} Nbbxq`{ind> ^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^

    7$ Rqnxrhr Nbbxq`{ind> ^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^

    5$ Ynx} Hkxb`{ind:

    Mhlnw C`{}ib C`{}ib Id{h}chki`{h M`behln}r C`r{h}r

  • 8/14/2019 Warid Zem Sunday Craze Marketing

    17/57

    9$ @}h ynx q}hq`ik xrh}>

    Yhr Dn

    01$ Enw nf{hd kn ynx xrh ynx} cnmilh>

    Li{{lh Cnkh}`{hly Eh`vily

    00$ Weibe Cnmilh Nqh}`{n} e`vh ynx xrhk>

    Nqh}`{n} Q}hq`ik Q`bo`gh [ibo {eh ndh ynx e`vh xrhk

    W`}ik Zhc

    [hlhdn} Kjxibh

    Cnmilido J`zz

    Xfndh Q}hq`y Lifh

    0=$ Weibe nqh}`{n} }h ynx xridg bx}}hd{ly> ^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^

  • 8/14/2019 Warid Zem Sunday Craze Marketing

    18/57

    KIRBXRRIND GXIKH

    Kirbxrrind Gxikh nd ]h#l`xdbe nd Zhc Rxdk`y B}`zh Q`bo`gh

    0$ M`bog}nxdk .Id{}nkxb{ind

    Cnkh}`{n} will:

    Id{}nkxbh cyrhlf `dk {e`do q`}{ibiq`d{r fn} `g}hhidg {n bnch$

    [e`do ynx fn} vnlxd{hh}idg ynx} {ich `dk bncidg {eir cn}didg$ I `c D@CHs I

    r{xky `{ L`en}h Rbennl nf Hbndncibr$ Ill mh cnkh}`{idg nx} kirbxrrind {nk`y fn} nx}

    C`}oh{idg ]hrh`}be Q}njhb{

    Huql`id g}nxq gxikhlidhr `dk {hll enw lndg {eh fnbxr g}nxq will l`r{$

    Wh e`vh {eh kirbxrrind rbehkxlhk fn} ndh enx} {nk`y$ Kx}idg {eh g}nxq wh w`d{ {n gh{

    ynx} }h`b{ind `mnx{ ` q}h#q`ik q`bo`gh {e`{ ir mhidg }h#l`xdbehk wi{e ` kiffh}hd{

    `kvh}{irhchd{ `dk {`}gh{ c`}oh{$ [eh q`bo`gh ir Zhc Rxdk`y B}`zh my W`}ik [hlhbnc

    @g`id, I `c eh}h jxr{ {n f`bili{`{h {eh rhrrind {nk`y$ Ynx wnd{ ex}{ cy fhhlidgr n} c`oh

    ch fhhl gnnk wi{e we`{hvh} nqidindr ynx cige{ givh$ Wh `}h id{h}hr{hk id eh`}idg ynx}

    qnid{ nf vihw hvhd if i{ ir kiffh}hd{ f}nc we`{ n{eh}r e`vh huq}hrrhk$

    Ic gnidg {n c`oh hvh}y hffn}{ {n ohhq {eh kirbxrrind fnbxrhk `dk wi{eid nx} {ich f}`ch$

    If {nn cxbe {ich ir mhidg rqhd{ nd ndh pxhr{ind n} {nqib, I c`y cnvh {eh bndvh}r`{ind

    `lndg rn wh b`d bnvh} `ll nf {eh pxhr{indr$

    @kk}hrr bndfikhd{i`li{y

    Wh will mh `xkin#{`qidg {eh kirbxrrind mhb`xrh wh knd{ w`d{ {n cirr `dy bncchd{r$

    Mx{, wh will ndly mh xridg fi}r{ d`chr {nk`y `dk {eh}h will dn{ mh `dy d`chr `{{`behk {n

    {eh bncchd{r nd {eh fid`l }hqn}{$ Ynx c`y mh `rrx}hk bncqlh{h bndfikhd{i`li{y$

    Q`}{ibiq`d{ id{}nkxb{ind:Nd {e`{ dn{h, qlh`rh id{}nkxbh ynx}rhlvhr fi}r{ d`chr `}h fidh$ Qlh`rh {hll xr weibe

    xdivh}ri{y n} bnllhgh ynx r{xky `dk we`{ rxmjhb{ `}h ynx r{xkyidg$ Lh{r jxr{ gn `}nxdk

    {eh {`mlh$

  • 8/14/2019 Warid Zem Sunday Craze Marketing

    19/57

    =$ Kirbxrrind [nqibr

    Huql`id Q}nbhrr

    Nx} {nqib nf kirbxrrind {nk`y ir ` ]h#l`xdbe nf ` q}hq`ik q`bo`gh Zhc Rxdk`y

    B}`zh my W`}ik [hlhbnc$ Wehd W`}ik fi}r{ l`xdbehk {eir Q`bo`gh {eh m`rib

    {ehch mheidk i{ w`r {e`{ if ndh ir mxry `ll whho i{ b`d b`{be xq wi{e f}ihdkr `dk

    f`cily nd Rxdk`y$ [eh W`}ik {n W`}ik b`ll `}h f}hh nd Rxdk`y mh{whhd 5 `c {n 0=

    qc$ Dnw W`}ik w`d{r {n }h#l`xdbe {eh q}nkxb{ wi{e ` kiffh}hd{ c`}oh{idg ciu,

    `kvh}{irhchd{ `dk {n ` kiffh}hd{ {`}gh{ c`}oh{$

    Whk lioh {n gh{ ynx} fhhkm`bo nd {eh bx}}hd{ q`bo`gh `r whll `r {eh c`{h}i`lr {e`{

    wh}h xrhk {n q}ncn{h {eh q}ng}`c$

    Nvh}`ll ]h`b{ind

    0$ Wey ir {eh}h ` rxkkhd {}hdk id rcr q`bo`gh kh l {e`{ hvh}y dh{wn}o ir

    nffh}idg ndh> We`{ kn ynx {eido `mnx{ i{>

    =$ [eh lnwhr{ b`ll b}`zh Enw e`r i{ `ffhb{hk ynx} lifh> Knhr i{ rxi{ ynx}

    k`ily }nx{idh

    2$ I e`vh eh`}k qhnqlh r`y {e`{ ll di{h f}hh f}nc 00qc {n 6 `c ir ` mlhrridg

    id kirgxirh$ Wey `ll {eh be`dgidg rbhd`}inr>

    ;$ Cnr{ qhnqlh {eido {e`{ W`}ik ir {eh beh`qhr{ dh{wn}o wehd i{ bnchr {n

    b`ll }`{h `dk rcr q`bo`ghr> Kn ynx {eido rn>

    8$ W`}ik nffh}r ` l`}gh v`}ih{y nf q`bo`ghr {n bennrh {eh ndh ynx dhhk$ Enw

    c`dy e`vh ynx }hbhd{ly {}ihk `dk wey>

    6$ Wey kn qhnqlh ohhq r yidg {e`{ Xfndh q}nvikh {eh mhr{ q`bo`gh kh`l>

    7$ Qhnqlh r`y {e`{ Cnmilido J`zz ir q}nvikidg mh{{h} rh}vibhr {e`{ Xfndh Lifh

    id {h}cr nf b`ll }`{hr `dk rcr kh`lr>

    5$ Wey kn qhnqlh q}hfh} xridg [hldn} [w`o re`wo nvh} Xfndh lifh fn} i{r

    rcr }`{h> Ir i{ {}xh n} ir jxr{ `dn{eh} r{`{hchd{>

  • 8/14/2019 Warid Zem Sunday Craze Marketing

    20/57

    [EH ]HRQNDKHD[R WILL MH RENWD @ BNXQLH NF QIB[X]HR @DK [EHD

    [EHRH QIB[X]HR WILL MH QL@BH ND [EH [@MLH IDF]ND[ NF [EHC$ [EHY

    WILL [EHD MH [NLK [N QIBO NX[ NDH QIB[X]H$[EH QIB[X]H WILL [HLL XR WE@[ [EH BNDRXCH] CNR[ LIOHLY [N KN ND

    [EH RXDK@Y CN]DIDGR$

    [EH ]HRQNDKHD[ WNXLK [EHD HUQLI@D WEY [EHY RHLHB[HK @

    Q@][IBXL@] QIB[X]H$

    Zhc Rxdk`y B}`zh Q`bo`gh

    9$ We { kn qhnqlh m`rib`lly kn nd Rxdk`yr>01$ E`vh ynx hvh} eh`}k nf {eh Zhc Rxdk`y B}`zh q`bo`gh l`xdbehk my

    W`}ik> If yhr {eh enw>

    00$ E`vh ynx hvh} xrhk W`}ik Zhc Rxdk`y B}`zh>

    0=$ [eh ikh` nf rnch{eidg kiffh}hd{ nd Rxdk`y my W`}ik `dy gnnk>

    02$ We`{ cnkifib`{indr kn ynx w`d{ id {eir q`bo`gh kh`l>

    [EH ]HRQNDKHD[ WNXLK MH GIVHD @ QIHBH NF B@]K MN@]K @DK @

    QHD$[EHY WILL MH [NLK [N W]I[H @ @DY[EIDG [E@[ BNCHR [N [EHI]

    CIDK WEHD [EHY EH@] ZHC RXDK@Y B]@ZH

    BLNRIDG

    Nffh} `d nqqn}{xdi{y fn} `dy ren}{ fid`l bncchd{r q`}{ibiq`d{r wnxlk lioh {n

    c`oh$

    [e`do ynx vh}y cxbe fn} ynx} idqx{ {nk`y$ Wh `}h jxr{ `mnx{ nx{ nf {ich$ @}h {eh}h `dy

    l`r{ bncchd{r {e`{ `dyndh wnxlk lioh {n c`oh>

  • 8/14/2019 Warid Zem Sunday Craze Marketing

    21/57

    FNBXR G]NXQ GI]LR %VH]M@[IC)

    0$ Wey ir {eh}h ` rxkkhd {}hdk id rcr q`bo`gh kh`l {e`{ hvh}y dh{wn}o ir nffh}idg

    ndh> We`{ kn ynx {eido `mnx{ i{>

    Qnqxl`} `dk i{r id f`reind

    Rcr rh}vibhr ir idhuqhdrivh

    H`rih} {n ohhq id {nxbe wi{e f}ihdkr$

    Rcr }`{hr `}h beh`q

    F}ihdkr lioh {n hube`dgh jnohr rn rcr rh}vibhr ir qnqxl`}

    Rcr `}h qnqxl`} `dk qhnqlh xrh i{ cn}h nf{hd {ehd b`llr

    =$ [eh lnwhr{ b`ll b}`zh Enw e`r i{ `ffhb{hk ynx} lifh> Knhr i{ rxi{ ynx} k`ily

    }nx{idh>

    Hvh}yndh b`d `ffn}k ` cnmilh$

    C`kh bnccxdib`{ind wi{e f}ihdkr h`ry

    Cy cnmilh xr`gh e`r idb}h`rhk$

    Cn}h {ich rqhd{ {`loidg { f}ihdkr `dk lhrr {ich lhf{ fn} f`cily

    I givh lhrr {ich {n r{xkihr dnw

    Yhr {eh r{xky {ich ir `ffhb{hk$

    2$ I e`vh eh }k qhnqlh r`y {e`{ ll di{h f}hh f}nc 00qc {n 6 `c ir ` mlhrridg idkirgxirh$ Wey `ll {eh be`dgidg rbhd`}inr>

    I{r mlhrridg fn} qhnqlh id }hl`{indreiqr

    Yhr bnxqlh ynx {eir q`bo`gh cnr{ly

    Yhr i{r beh`qh} fn} bnxqlh

    F}ihdkr kn dn{ e`vh cxbe xrh nf {eir q`bo`gh

    Y`e {eh f}ihdk `}h {ngh{eh} `ll k`y rn {ehy kn dn{ dhhk {n {`lo `ll dige{

    [eh bncq`dihr `}h }h`lly c`oidg q}nfi{ `r cnr{ly bnxqlhr `}h rwi{beidg {n

    {eir q`bo`gh$

    ;$ Cnr{ qhnqlh {eido {e { W`}ik ir {eh beh`qhr{ dh{wn}o wehd i{ bnchr {n b`ll }`{h

    `dk rcr q`bo`ghr> Kn ynx {eido rn>

    Yhr W`}ik e`r {eh lnwhr{ b`ll }`{hr {e`{ wey I xrh i{$

    Yhr `}ik ir }h`lly beh`q {n xrh$

    Dn I knd{ {eido rn

    W`}ik ir no

    W`}ik e`r ` ln{ nf eikkhd be`}ghr `dk {`uhr$

    Y`e {eh eikkhd be`}ghr `}h {eh}h hvhd id rcr }`{hr$

  • 8/14/2019 Warid Zem Sunday Craze Marketing

    22/57

    8$ W`}ik nffh}r ` l`}gh v`}ih{y nf q`bo`ghr {n bennrh {eh ndh ynx dhhk$ Enw c`dy

    e`vh ynx }hbhd{ly {}ihk `dk wey>

    Yhr {ehy kn cnr{ly id b`llr }`{hr

    [ehi} Zhc di{h ir }h`lly gnnk

    I cnr{ly xrh {ehy znnc xdlici{hk q`bo`gh Yhr {eh znnc rcr q`bo`gh ir gnnk i{ ndly bnr{ 9 }xqhhr fn} xdlici{hk

    chrr`ghr$

    Rcr q`bo`gh

    Yhr {ehy kn nffh} kiffh}hd{ q`bo`ghr$

    6$ Wey kn qhnqlh ohhq r`yidg {e`{ Xfndh q}nvikh {eh mhr{ q`bo`gh kh`l>

    Mhb`xrh nf {eh RCR q`bo`ghr i{ ir {eh mhr{ kh`l$

    I {eido {eh Id{h}d`{ind`l chrr`ghr `}h `lrn }h`lly beh`q$

    Mhb`xrh i{ e`r rcr }`{hr `}h lnwh} {e`d n{eh} bnddhb{indr rxbe `r

    Cnmilido `dk W`}ik$ [eh dh{wn}o bnvh}`gh ir vh}y gnnk$

    I{ wn}or hvh}yweh}h hvhd id Mx}oi B`cqxr$

    I{ ir ` bncqlh{h q`bo`gh wi{e gnnk b`ll }`{hr `dk g}h`{ RCR kh`lr$

    7$ Qhnqlh r`y {e`{ Cnmilido J`zz ir q}nvikidg mh{{h} rh}vibhr {e`{ Xfndh Lifh id {h}crnf b`ll }`{hr `dk rcr kh`lr>

    J`zz e`r ` wikh} bnvh}`gh

    I xrh Xfndh Lifh$ I{r mhr{ fh`{x}h ir {e`{ b`llr `}h be`}ghk `{ e`lf }`{hr nd

    {eh whhohdkr$

    I xrh Xwnd$ [eh mhr{ {eidg `mnx{ {eir ir {e`{ `ll b`llr {n Xfndh `}h be`}ghk

    `{ ]r$0. cid$

    Dn Xfndh ir `lrn q}nvikidg 0 q{bl dxcmh} id f}ihdk `dk f`cily nq{ind

    I `c ` W`}ik xrh}$

    I kn dn{ xrh Xfndh mx{ I {eido Cnmilido ir cn}h mh{{h}

    5$ Wey kn qhnqlh q}hfh} xridg [hldn} [w`o re`wo nvh} Xfndh lifh fn} i{r rcr }`{h>

    Mhb`xrh [hlhdn} nffh}r cn}h rcr id {eir q`bo`gh

    Dn Xfndh ir cn}h beh`qh} {e`d [hlhdn}

    Dn bncchd{r I `c W`}ik xrh}

    Mhb`xrh [hlhdn} nffh}r cn}h rcr id {eir q`bo`gh

    Dn Xfndh ir beh`qh} {e`d [hlhdn} hrqhbi`lly id id{h}d`{ind`l rcr

    Xfndh nffh}r cn}h q`bo`ghr {e`d [hlhdn}$

    9$ We { kn qhnqlh m`rib lly kn nd Rxdk`yr>

    Rlhhq

    Viri{r {n f}ihdk ql`bhr

    [`lo nd qendh

    ]hl`u

  • 8/14/2019 Warid Zem Sunday Craze Marketing

    23/57

    W`{be cnvihr

    ]hl`u

    01$ E`vh ynx hvh} eh`}k nf {eh Zhc Rxdk`y B}`zh q`bo`gh l`xdbehk my W`}ik> If

    yhr {eh enw>

    Yhr %[$V)

    Yhr %[$V)

    Yhr %[$V)

    Dn

    Yhr %M}nbex}hr)

    Yhr %[$V)

    00$ E`vh ynx hvh} xrhk W`}ik Zhc Rxdk`y B}`zh>

    Yhr

    Dn

    Yhr

    Dn

    Dn

    Dn

    0=$ [eh ikh` nf rnch{eidg kiffh}hd{ nd Rxdk`y my W`}ik `dy gnnk>

    Dn i{r dn{ gnnk

    Dn i{r dn{ gnnk

    Dn i{r dn{ gnnk

    Dn i{r dn{ gnnk

    Dn i{r dn{ gnnk

    Dn i{r dn{ gnnk

    02$ We`{ cnkifib`{indr kn ynx w`d{ id {eir q`bo`gh kh`l>

    Cn}h f}hh {ich renxlk mh nffh}

    E`qqy enx}r renxlk mh mh{whhd 9$11 q$c {n 9$ 11 `c

    I{r fidh

  • 8/14/2019 Warid Zem Sunday Craze Marketing

    24/57

    I{r fidh

    I{r fidh

    E`qqy enx}r renxlk mh mh{whhd 9$11 qc {n 9$ 11 `c

    0;$ We`{ kn ynx {eido nf {eir qnr{h}>

    Mn}idg

    I{r gnnk

    I{r `{{}`b{ivh

    I{r `mnx{ ` wnchd {`loidg

    Dn{ `{{}`b{ivh

    Dn{ `{{}`b{ivh

    08$ We`{ bnln}r renxlk mh xrhk {n c`oh i{ cn}h vim}`d{ `dk {{}`b{ivh>

    N}`dgh `dk ]hk

    ]hk

    Mlxh `dk Qido

    ]hk `dk Ml`bo

    Qido

    ]hk `dk Mlxh

    FNBXR G]NXQ MNYR %VH]M@[IC)

    0$ Wey ir {eh}h ` rxkkhd {}hdk id rcr q`bo`gh kh`l {e`{ hvh}y dh{wn}o ir nffh}idgndh> We`{ kn ynx {eido `mnx{ i{>

    Qhnqlh fidk RCR cn}h hubi{idg

    [n b}h`{h rnbi`l dh{wn}oidg

    I{ ir beh`qh} {e`d b`llidg

    I{ ir beh`q `dk bndvhdihd{

    I{r {eh dhhk nf enx}

    Id{}nkxb{ind nf dhw q`bo`ghr

    =$ [eh lnwhr{ b`ll b}`zh Enw e`r i{ `ffhb{hk ynx} lifh> Knhr i{ rxi{ ynx} k`ily}nx{idh>

    Dn{ cxbe

    Yhr

    Yhr

    Dn, I knd{ hvhd xrh i{

    Dn, Ic dn{ ` bhll qendh qh}rnd

  • 8/14/2019 Warid Zem Sunday Craze Marketing

    25/57

    Dn

    2$ I e`vh eh`}k qhnqlh r`y {e`{ `ll di{h f}hh f}nc 00qc {n 6 `c ir mlhrridg id

    kirgxirh$ Wey `ll {eh be`dgidg rbhd`}inr>

    Qhnqlh w`d{ {n {`lo l`{h dige{

    Dhvh} {enxge{ `mnx{ {e`{

    [eh}h `}h cn}h mny f}ihdkr `dk gi}l f}ihdkr {ehrh k`yr$ Qhnqlh knd{ e`vh {ich {n {`lo id n{eh} enx}r

    Dn bncchd{r

    ;$ Cnr{ qhnqlh {eido {e`{ W`}ik ir {eh beh`qhr{ dh{wn}o wehd i{ bnchr {n b`ll } {h

    `dk rcr q`bo`ghr> Kn ynx {eido rn>

    Dn{ `dy cn}h

    Dn

    Yhr

    Yhr Yhr

    Dn

    8$ W`}ik nffh}r ` l }gh v`}ih{y nf q`bo`ghr {n bennrh {eh ndh ynx dhhk$ Enw c`dye`vh ynx }hbhd{ly {}ihk `dk wey>

    2, i{ r`vhr cndhy

    2, {ehy rxi{hk ch

    =, `bbn}kidg {n cy dhhk

    dndh 0, I ndly dhhk rcr

    dndh

    7$ Wey kn qhnqlh ohhq r`yidg {e`{ Xfndh q}nvikh {eh mhr{ q`bo`gh kh`l>

    beh`q RCR }`{hr

    beh`q id{h}d`{ind`l RCR }`{hr

    q}nvikidg 0 Q[BL dxcmh} id f`cily f}ihdk nq{indr

    beh`q id{h}d`{ind`l RCR }`{hr

    F}hh RCR {n `ll dh{wn}o id lici{hk be`}ghr

    Beh`q id{h}d`{ind`l RCR `dk b`ll }`{hr$

    5$ Qhnqlh r`y {e`{ Cnmilido j`zz ir q}nvikidg mh{{h} rh}vibhr {e`{ Xfndh lifh id {h}crnf b`ll }`{hr `dk rcr kh`lr>

    Yhr Cnmilido e`r ` g}h`{h} dh{wn}o bnvh}`gh

  • 8/14/2019 Warid Zem Sunday Craze Marketing

    26/57

    Dn Cnmilido ir huqhdrivh

    Dn {ehy lhvy eikkhd be`}ghr

    Yhr Cnmilido e`r ` g}h`{h} dh{wn}o bnvh}`gh

    Dn Xfndh ir lhrr huqhdrivh {e`d Cnmilido `dk `lrn q}nvikidg cn}h

    q`bo`ghr

    Cnmilido ir huqhdrivh mx{ i{r gnnk$

    9$ Wey kn qhnqlh q}hfh} xridg [hlhdn} [w`o re`wo nvh} Xfndh lifh fn} i{r rcr } {h>

    Mhb`xrh [hlhdn} [w`o re`wo ir beh`qh} {e`d Xfndh lifh id rcr q`bo`gh$

    Dn Xfndhr dh{wn}o ir cn}h mh{{h} {e`d [hlhdn}

    W}ndg R{`{hchd{ Cnr{ qhnqlh q}hfh} Xfndh

    Yhr [hlhdn} [w`o re`wo ir q}nvikidg mh{{h} rcr kh`l

    Mhb`xrh [hlhdn} [w`o re`wo ir beh`qh} {e`d Xfndh lifh id rcr q`bo`gh$

    Dn Xfndhr dh{wn}o ir cn}h mh{{h} {e`d [hlhdn}

    01$ We`{ kn qhnqlh m`rib`lly kn nd Rxdk`yr>

    Rlhhq

    Rlhhq

    Bhlhm}`{h enlik`y

    rlhhq

    B`{be xq wi{e f}ihdkr

    Rlhhq

    00$ E`vh ynx hvh} eh`}k nf {eh Zhc Rxdk`y B}`zh q`bo`gh l`xdbehk my W`}ik> If yhr

    {eh enw>

    Yhr, {e}nxge `kr

    Yhr

    Yhr, nd [V

    Dn

    Yhr

    Yhr, [V

    0=$ E`vh ynx hvh} xrhk W }ik Zhc Rxdk`y B}`zh>

    Dn

    Dn

    Dn

    Dn

  • 8/14/2019 Warid Zem Sunday Craze Marketing

    27/57

    Dn

    Dn

    02$ [eh ikh` nf rnch{eidg kiffh}hd{ nd Rxdk`y my W`}ik `dy gnnk>

    Dn i{r dn{ gnnk, enw w`d{r {n {`lo nd Rxdk`y

    Dn{ gnnk `{ `ll, I{r jxr{ ndh k`y ynx w`d{ {n }hl`u

    Dn I jxr{ w`d{ {n Rlhhq

    Rlhhq `dk e`dg nx{ id {eh hvhdidg

    Rlhhq

    W`{be cnvih

    0;$ We`{ cnkifib`{indr kn ynx w`d{ id {eir q`bo`gh kh`l>

    Be`dgh id {icidgr

    Be`dgh id {icidgr

    Dn{eidg

    Dn{eidg

    Hvh}y{eidg

    Be`dgh id {icidgr

    08$ We`{ kn ynx {eido nf {eir qnr{h}>

    Mn}idg

    Mn}idg

    Dn{eidg rqhbi`l

    Dn{ xq {n {eh c`}o

    Mn}idg

    Dn bncchd{r

    06$ We`{ bnln}r renxlk mh xrhk {n c`oh i{ cn}h vim}`d{ `dk `{{}`b{ivh>

    ]hk `dk mlxh

    ]hk `dk n}`dgh

    ]hk `dk ml`bo

  • 8/14/2019 Warid Zem Sunday Craze Marketing

    28/57

    ]hk `dk mlxh

    ]hk `dk wei{h

    Yhllnw `dk mlxh

    RXCC@]Y NF [EH FNBXR G]NXQ NF MNYR

    @lcnr{ `ll {eh q`}{ibiq`d{r id {eh fnbxr g}nxq wh}h W`}ik xrh}r$ [eh }h`rndr fn} xridg

    W`}ik `r {ehi} q}ic`}y bnddhb{ind wh}h `r fnllnwr:

    Hbndncib`l [`}iffr

    Bncqlhchd{`}y bnddhb{indr givhd f}nc M`do @lf`l`e fn} nqhdidg `d `bbnxd{

    Lnw F}ihdkr `dk F`cily b`llidg }`{hr

    Mh{{h} Bnddhb{ivi{y

    Dxcmh} Qn}{ mili{y %r`ch dxcmh} weibe {ehy `}h `l}h`ky xridg nf n{eh}

    bncq`dihr wi{e W`}ik q}hfiu ehlqr {ehc {n rwi{be)$

    Wehd `rohk `mnx{ {eh RCR `dk B`ll q`bo`ghr nffh}hk my W`}ik, cnr{ }hrqndkhd{r r`ik

    {e`{ W`}ik kik dn{ nffh} bxr{ncizhk q`bo`ghr `r n{eh} nqh}`{n}r kn$ [ehy r`ik Xfndh

    nffh}r cnr{ bxr{ncizhk q`bo`ghr$

    Wehd `rohk `mnx{ {eh `b{ivi{ihr nf qhnqlh nd Rxdk`yr, `lcnr{ `ll nf {ehc r`ik {ehy rlhhq

    fn} lndg enx}r nd Rxdk`y$ Id n{eh} enx}r {ehy w`{be [$V, ql`y b}iboh{, e`dg nx{ wi{e

    f}ihdkr h{b$

  • 8/14/2019 Warid Zem Sunday Craze Marketing

    29/57

    @ll nf {eh }hrqndkhd{r wh}h `w`}h nf Zhc Rxdk`y B}`zh mhb`xrh nf [$V `kr, mx{ dndh nf

    {ehc w`r ` xrh} nf i{$ Wehd `rohk {e`{ we`{ bnchr id {ehi} cidk wehd wh r`y Zhc

    Rxdk`y B}`zh? cnr{ nf {ehc {enxge{ nf f}hh b`llr nd Rxdk`y$

    Wh `rohk `mnx{ {eh qnrrimlh cnkifib`{indr {e`{ bnxlk icq}nvh {eh q}nkxb{? `ll nf {ehc

    r`ik {e`{ {icidgr `llnb`{hk {n {eh q`bo`gh wh}h {n{`lly m}`idlhrr, mhb`xrh cn}h {e`d e`lf

    nf {eh qhnqlh `}h rlhhqidg `{ {e`{ {ich$ [ehy rxgghr{hk {e`{ {eh {icidgr renxlk mh be`dghk

    {n 0=qc {n 6qc$

    Wehd wh renwhk {eh qnr{h} nf {eh b`cq`igd {n {eh {`}gh{ g}nxq, {ehy r`ik i{ w`r }h`lly

    mn}idg `dk knhr dn{ `{{}`b{ `{ `ll$ [ehy r`ik {e`{ @kvh}{irhchd{ `dk {eh qnr{h}r renxlk mh

    }h#l`xdbehk wi{e q}nqh} gxik`dbh givhd `mnx{ {eh q`bo`gh `dk b`ll }`{hr? {eh bx}}hd{ @k

    w`r khqib{idg ` dhg`{ivh ic`gh `mnx{ {eh q}nkxb{$ Cnr{ nf {ehc rxgghr{hk ]hk bnln} fn}

    {eh b`cq`igd {n c`oh {eh qnr{h}r cn}h vim}`d{$

    M}`dk Qh}rnd`li{y nf W`}ik:

    W`}ik ir ` cikklh `gh `dk }hrqndrimlh c`lh mhb`xrh i{ e`r bnch xq wi{e ` vh}y

    fi}c `dk n}g`dizhk r{}xb{x}h `r bncq`}hk {n n{eh} bncq`dihr$

    Q]NJHB[IVH [HBEDIPXH

    [EH ]HRQNDKHD[ WNXLK MH GIVHD @ QIHBH NF B@]K MN@]K @DK @

    QHD$[EHY WILL MH [NLK [N W]I[H @ @DY[EIDG [E@[ BNCHR [N [EHI]CIDK WEHD [EHY EH@] ZHC RXDK@Y B]@ZH

  • 8/14/2019 Warid Zem Sunday Craze Marketing

    30/57

    [eh }hrqndkhd{ ikh`r jn{{hk knwd nd {eh q`qh} wh}h {eh r`ch {e`{ {ehy {enxge{ {e`{

    W`}ik l`xdbehk ` q`bo`gh wi{e f}hh b`llr `dk rcr fn} `ll k`y nd Rxdk`y$ [ehy r`ik {eir

    w`r we`{ {ehy idfh}}hk f}nc Zhc Rxdk`y B}`zh nffh}$

    [EH ]HRQNDKHD[R WILL MH RENWD @ BNXQLH NF QIB[X]HR @DK

    [EHD [EHRH QIB[X]HR WILL MH QL@BH ND [EH [@MLH IDF]ND[ NF

    [EHC$ [EHY WILL [EHD MH [NLK [N QIBO NX[ NDH QIB[X]H$[EHQIB[X]H WILL [HLL XR WE@[ [EH BNDRXCH] CNR[ LIOHLY [N KN ND[EH RXDK@Y CN]DIDGR$

    Wehd {eh }hrqndkhd{r wh}h renwd ` qib{x}h nf we`{ {ehy dn}c`lly kn nd Rxdk`y

    Cn}didgr {ehy bennrh {eh fnllnwidg qib{x}hr$

    [ehy r`ik {e`{ {ehy lioh {n rlhhq `w`y {eh hd{i}h cn}didg {ill `{ lh`r{ 0 n blnbo$ Mhb`xrh

    i{r jxr{ ndh k`y {ehy e`vh id ` whho wehd {ehy kn dn{ e`vh {n gh{ xq fn} {eh 5 n blnbo

    bl`rr$ [ehy r`ik {ehy wnxlk dhvh} r`b}ifibh {ehi} rlhhq fn} rxc W`}ik nffh} mhb`xrh whlioh {n r{`y xq `ll dige{ `dk rlhhq {ill l`{h id {eh cn}didg$

  • 8/14/2019 Warid Zem Sunday Craze Marketing

    31/57

  • 8/14/2019 Warid Zem Sunday Craze Marketing

    32/57

    RXCC@]Y NF [EH FNBXR G]NXQ NF GI]LR

    Cnr{ nf {eh q`}{ibiq`d{r id nx} fnbxr g}nxq wh}h xridg W`}ik [hlhbnc rh}vibhr$ F}nc {eh

    fnbxr g}nxq wh fnxdk {e`{ W`}ik ir q}nvikidg {eh mhr{ rh}vibhr mx{ ridbh {eh bncqh{i{ind

    ir idb}h`ridg `dk cn}h `dk cn}h dhw hd{}`d{r `}h bncidg id{n {eh c`}oh{, W`}ik renxlk

    }h`lly wn}o nd {ehi} q}ncn{ind`l r{}`{hgihr `dk {ehi} q`bo`ghr$ [eh bn}h }h`rndr nx{lidhk

    my nx} }hrqndkhd{ fn} xridg W`}ik wh}h:

    0Xdlici{hk RCR

    =Lnw F}ihdkr `dk F`cily b`llidg }`{hr

    2F}hh cidx{hr id qnr{q`ik q`bo`ghr

    ;Mh{{h} rnxdk px`li{y

    Wehd wh `rohk {eh q`}{ibiq`d{r fn} {ehi} ghdh}`l nqidind }hg`}kidg bxr{ncizhk q`bo`ghr

    nffh}hk my W`}ik, rnch nf {eh q`}{ibiq`d{r r`ik {e`{ J`zz nffh}r cn}h v`}ih{y id {eh re`qh

    nf -J`zz Ndh-, -J`zz @kv`dbhk-, h{b$ weh}h`r }hr{ nf {eh }hrqndkhd{r r`ik {e`{ Xfndh

    q}nvikhr mh{{h} rh}vibhr id {h}cr nf dh{wn}o bnvh}`gh, b`ll }`{hr `dk id{h}d`{ind`l RCR

    wehd bncq`}hk {n W`}ik$

    Wehd wh `rohk `mnx{ {eh `b{ivi{ihr nf qhnqlh nd Rxdk`yr, cnr{ nf {eh }hrqndkhd{r r`ik

    {e`{ {ehy w`d{ {n }hl`u, w`{be {hlhvirind, e`dg nx{ wi{e f}ihdkr `dk givh {ich {n f`cily$

    Fn} {ehc Rxdk`yr `}h mn}idg weh}h ndh e`r dn{eidg hlrh {n kn hubhq{ w`{be {hlhvirind

    `dk rlhhq {eh hd{i}h `f{h}dnnd$

    Dn{ `ll nf {eh }hrqndkhd{r wh}h `w`}h nf Zhc Rxdk`y B}`zh$ Ndly ndh n} {wn r`w `d

    `kvh}{irhchd{ nd {hlhvirind$ Wehd `rohk we`{ bnchr {n {ehi} cidk wehd wh r`y -Zhc

  • 8/14/2019 Warid Zem Sunday Craze Marketing

    33/57

    Rxdk`y B}`zh-, cnr{ nf {ehc }hrqndkhk wi{e Hd{h}{`idchd{ nd Rxdk`y$

    Wh `rohk `mnx{ {eh v`lxh `kkhk rh}vibhr {e`{ {ehy wnxlk lioh {n rhh `chdkhk id {eir

    q`bo`gh id n}kh} {n c`oh i{ cn}h `{{}`b{ivh, `dk {ehy `ll nffh}hk {e`{ {eh {icidgr renxlk

    mh cn}h fh`rimlh `r 5 `c {n 0= q$c ir vh}y h`}ly {n mh {`loidg nd {eh qendh fn} ` Rxdk`y$

    Q]NJHB[IVH [HBEDIPXH

    [EH ]HRQNDKHD[ WNXLK MH GIVHD @ QIHBH NF B@]K MN@]K @DK @

    QHD$[EHY WILL MH [NLK [N W]I[H @ @DY[EIDG [E@[ BNCHR [N [EHI]

    CIDK WEHD [EHY EH@] ZHC RXDK@Y B]@ZH

    [ehy }hrqndkhd{r e`k ricil`} ikh`r }hl`{idg {n {eh wn}k Zhc Rxdk`y B}`zh `dk `ll nf{ehc {enxge{ {e`{ W`}ik c`kh b`ll f}hh {eh hd{i}h Rxdk`y$ ]hrqndkhd{ {enxge{ {eir w`r

    {eh ndly b}`zy ikh` W`}ik bnxlk bnch xq wi{e$ [eir w`r `b{x`lly `d icchki`{h }h`b{ind

    nf {eh }hrqndkhd{r$ [ehy {enxge{ {e`{ W`}ik c`kh b`llr nd f`cily `dk f}ihdk q`bo`gh

    `mrnlx{hly f}hh {eh hd{i}h Rxdk`y$

    [EH ]HRQNDKHD[R WILL MH RENWD @ BNXQLH NF QIB[X]HR @DK

    [EHD [EHRH QIB[X]HR WILL MH QL@BH ND [EH [@MLH IDF]ND[ NF[EHC$ [EHY WILL [EHD MH [NLK [N QIBO NX[ NDH QIB[X]H$[EH

    QIB[X]H WILL [HLL XR WE@[ [EH BNDRXCH] CNR[ LIOHLY [N KN ND

    [EH RXDK@Y CN]DIDGR$

    Hvhd id {eh fnbxr g}nxq bndkxb{hk fn} {eh gi}lr {eh r`ch qib{x}hr wh}h

    rhlhb{hk$ Qhnqlh `rrnbi`{hk {eh Rxdk`y cn}didgr {n l`zidhrr, rlhhq `dk

    }hl`u id {eh bnzidhrr nf {ehi} mhk$

    [ehy e`{hk {n w`oh xq h`}ly id cn}didg nd Rxdk`y mhb`xrh Rxdk`y ir

    enlik`y, ` m}h`o f}nc }nx{idh lifh, dn {h`beh}r dn `rrigdchd{r `dk dn

    pxizzhr$

    Rxdk`y ir f}hh f}nc `ll oidk nf {hdrindr `dk ndh jxr{ ri{r m`bo `dk }hl`uhr$

  • 8/14/2019 Warid Zem Sunday Craze Marketing

    34/57

  • 8/14/2019 Warid Zem Sunday Craze Marketing

    35/57

    PX@D[I[@[IVH R[XKY

    Pxhr{indd`i}h fn} {eh ]h#l`xdbe R{xky

    RB]H@DIDG PXHR[INDD@I]H

    0$ Weibe cnmilh bnddhb{ind kn ynx xrh>

    n Cnmilido

    n W`}ik

    n Xfndh

    n [hlhdn}n Zndg

    =$ @}h ynx q}hq`ik xrh}

    n Yhr

    n Dn

    2$ We`{ ir ynx} ghdkh}>

    n C`lh

    n Fhc`lh

    ;$ We`{ ir ynx} `gh>

    n Xdkh} !; n 0; 07 n 07 # 09

    n 09 #=0 n =0# =8 n Nvh} =8

  • 8/14/2019 Warid Zem Sunday Craze Marketing

    36/57

    Q}h#Q`ik Q`bo`gh ]h#L`xdbe Pxhr{indd`i}h

    Ehlln, I `c ` CM@#II r{xkhd{ nf L`en}h Rbennl nf Hbndncibr$ Wh `}h bndkxb{idg `

    C`}oh{idg ]hrh`}be Q}njhb{ {n fidk nx{ `mnx{ {eh V`lxh @kkhk Rh}vibh {eh bndrxch} w`d{

    id ` Q}h#Q`ik Q`bo`gh$ [eir }hrh`}be will qx}hly mh xrhk fn} {eh `b`khcib qx}qnrh$

    Qlh`rh bncqlh{h {eir pxhr{indd`i}h my {iboidg {eh `qq}nq}i`{h mnuhr n} my w}i{idg id ynx}

    `drwh} id {eh rq`bh q}nvikhk$

    0$ Enw c`dy b llr kn ynx c`oh kx}idg ` {yqib`l k`y>

    n 1#=

    n 2#8

    n 6#01

    n 00#08

    =$ @mnx{ enw c`dy cidx{hr wnxlk ynx} vh}`gh b`ll l r{ kx}idg ` k`y>

    n Lhrr {e`d 8cidr

    n 8#01 cidr

    n =1#21 cidr

    n cn}h {e`d 21 cidr

    n N{eh}r %rqhbify)

    2$ @mnx{ enw c`dy cidx{hr wnxlk ynx} vh}`gh b`ll l r{ { dige{>

    n Lhrr {e`d =1 cidr

    n 21 cidr

    n

    0e}

    n cn}h {e`d 0 enx}

    n N{eh}r %rqhbify)

  • 8/14/2019 Warid Zem Sunday Craze Marketing

    37/57

    ;$ We`{ ir ynx} `vh} gh cnd{ely rqhdkidg nd cnmilh qendh mill>

    n Mhlnw 011 }xqhhr

    n 011 # 211 }xqhhr

    n 211 # 811 }xqhhr

    n `mnvh 811 }xqhhr

    8$ Enw nf{hd kn ynx xrh {eh fnllnwidg chrr`gidg rh}vibhr>

    `) RCR %{hu{ chrr`gh nd ` cnmilh qendh)

    n Lhrr {e`d 01 qh} k`y

    n 01 =1 qh} k`y

    n =1 ;1 qh} k`y

    n ;1 61 qh} k`y

    n Cnh {e`d 61 qh} k`y

    m) CCR %cxl{ichki chrr`gh nd ` cnmilh qendh)

    n Lhrr {e`d 01 qh} k`y

    n 01 =1 qh} k`y

    n =1 ;1 qh} k`y

    n ;1 61 qh} k`y

    n Cnh {e`d 61 qh} k`y

  • 8/14/2019 Warid Zem Sunday Craze Marketing

    38/57

    b) Vnibh c`il

    n Lhrr {e`d 01 qh} k`y

    n 01 =1 qh} k`y

    n =1 ;1 qh} k`y

    n ;1 61 qh} k`y

    n Cnh {e`d 61 qh} k`y

    0=$ Enw c`dy cnmilh nqh}`{n}r e`vh ynx xrhk id {eh q`r{ 2 6 cnd{er>

    n Ndly 0

    n 0 # =

    n = # 2

    n 2 # ;

    n ; 8

    02$ Qlh`rh rhlhb{ `ll nf {eh cnmilh nqh}`{n}r {e`{ ynx e`vh xrhk id {eh q`r{ 2 6cnd{er>

    n Zndg

    n [hlhdn}

    n J`zz

    n Xfndh

    n W`}ik

  • 8/14/2019 Warid Zem Sunday Craze Marketing

    39/57

    0;$ Qlh`rh lir{ cnmilh nqh}`{n} {e`{ ynx `}h xridg bx}}hd{ly>

    n ########################

    n ########################

    n ########################

    n ########################

    n ########################

    08$ Qlh`rh }`do {eh fnllnwidg f}nc 0 {n 8$

    Wi{e 0 mhidg {eh cnr{ q}hfh}}hk `dk 8 mhidg {eh lh`r{ q}hfh}}hk$

    n Zndg $

    n [hlhdn} $

    n J`zz $

    n Xfndh

    n W`}ik $$

    06$ Qlh`rh rhlhb{ {eh cnmilh nqh}`{n} {e`{ ynx `}h xridg cnr{ f}hpxhd{ly {ehrh k`yr>

    n ################################

  • 8/14/2019 Warid Zem Sunday Craze Marketing

    40/57

    07$ Qlh`rh rhlhb{ `ll nf {eh }h`rndr fn} {eh rhlhb{ind nf {eir cnmilh nqh}`{n}>

    J`zz Xfndh [hlhdn} W`}ik Zndg

    Lnwhr{ b`ll }`{hr

    Lnwhr{ rcr }`{hr

    V`lxh `kkhk rh}vibh

    G}h`{h} bnvh}`gh

    Xd#lici{hk rcr

    Mh{{h} rh}vibh

    M}`dk Ic`gh

    Di{h Q`bo`gh

    0=$ Qlh`rh chd{ind 8 nf {eh v`lxh `kkhk rh}vibhr {e`{ ynx e`vh xrhk>

    ]`do {ehc `bbn}kidg {n icqn}{`dbh wi{e 0 mhidg {eh cnr{ icqn}{`d{ `dk 8 mhidg{eh lh`r{$

    0)

    =)

    2)

    ;)

    8)$

    02$ Weh}h kik ynx eh`} `mnx{ {ehrh rh}vibhr>

    n F}ihdkr

    n Whmri{h

    n Dhwrq`qh} @kk

    n Millmn`}k

    n Rcr Rh}vibh

  • 8/14/2019 Warid Zem Sunday Craze Marketing

    41/57

    0;$ Wh wnxlk lioh {n gh{ ynx} nqidind nd v`}inxr v`lxh `kkhk rh}vibhr>

    Vh}y Lh`r{Icqn}{`d{ Icqn}{`d{

    0 = 2 ; 8

    B`llh} {xdhr n n n n n

    Be`{ Rh}vibh n n n n n

    M`l`dbh Re`}h n n n n n

    Rcr Fil{h} n n n n n

    Irl`cib Rh}vibh n n n n n

    X}kx Idfn Rh}vibh n n n n n

    Id{h}d`{ind`l [nq xq n n n n n

    Fidk ` f}ihdk.ql`bh n n n n n

    Rqn}{r R{`{ind n n n n n

    H`ry Ln`k n n n n n

    Qendhmnno M`bo xq n n n n n

    [`loy Chrr`gh n n n n n

    Xdlici{hk Rcr nffh} n n n n n

    Cirr b`ll dn{ifib`{ind n n n n n

    Ln`d fn} m`l`dbh lnw n n n n n

    B`ll Mlnbo n n n n n

    W`loih [`loih n n n n n

  • 8/14/2019 Warid Zem Sunday Craze Marketing

    42/57

    Rndg B`{beh} n n n n n

    08$ Qlh`rh }`do {eh fnllnwidg q}hq`ik q`bo`ghr weibe `}h mhr{ rxi{hk {n ynx} dhhk

    Wi{e 0 mhidg {eh cnr{ q}hfh}}hk `dk 7 mhidg {eh lh`r{ q}hfh}}hk$

    n Hdjny 081 cidx{hr nf {`lo {ich `dk

    81 cidx{hr nf {`loy chrr`ghr hvh}y whho! ##################################

    n Hdjny F]HH B`llr nd

    Rxdk`y Cn}didg ###################################F}nc 5`$c {n 9 qc

    n B`ll A99 q`ir`r `dyweh}h

    @dy dh{wn}o `dk `dy {ich ##################################

    n F}hh l`{h di{h b`ll,

    Kirbnxd{hk whhohdk b`ll #################################

    @c`zidg rcr }`{hr

    n H`be 8 cid b`ll givhr ynx

    [eh dhu{ 01 cidx{hr `mrnlx{hly f}hh #################################

    n L`{h Di{h nffh} A ndly 78 q`ir`r qh} cid

    F}nc 00qc {n 7`c ##################################

    n B`ll ynx} F&F dxcmh} f}hh `ll di{h@{{}`b{ivh k`y {ich nffh} A 81 q`ir`r #################################

    [n `ll F& F dxcmh}r

    06$ Weibe q}hq`ik q`bo`gh `}h ynx bx}}hd{ly xridg

    n #####################################

    07$ Qlh`rh lir{ knwd `{ lh`r{ 8 }h`rndr fn} xridg {eir q`bo`gh>

    n ######################################

    n ######################################

    n ######################################

    n #####################################

  • 8/14/2019 Warid Zem Sunday Craze Marketing

    43/57

    n #####################################

    05$ E`vh ynx hvh} eh`}k nf Zhc Rxdk`y B}`zh Q`bo`ghn Yhr

    n Dn

    09$ E`vh ynx hvh} xrhk {eh Zhc Rxdk`y B}`zh Q`bo`gh>

    n Yhr

    n Dn

    =1$ Enw kik ynx fidk Zhc>

    0 = 2 ; 8 6 7

    Cnkh}d n n n n n n n Nlk F`reind

    @{{}`b{ivh n n n n n n n Xd#`{{}`b{ivh

    B}h`{ivh n n n n n n n Mn}idg

    Mnlk n n n n n n n Kxll

    Ql`yfxl n n n n n n n Ricqlh

    Vim}`d{ n n n n n n n Bl`rrib

    Xdipxh n n n n n n n N}kid`}y

  • 8/14/2019 Warid Zem Sunday Craze Marketing

    44/57

    D`ch: ^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^

    We`{ ir ynx} Hkxb`{ind>

    n Ch{}ib

    n Id{h}chki`{h

    n Xdkh}g}`kx`{h

    n G}`kx`{h

    Weh}h kn ynx R{xky>

    n LRH

    n LXCR

    n QBM@

    n QX

    n MDX

    n N{eh}r %rqhbify)$$

    %[e`do ynx fn} ynx} {ich$ E`vh ` gnnk k`y$)

  • 8/14/2019 Warid Zem Sunday Craze Marketing

    45/57

    R@CQLIDG QL@D

    Qnqxl`{ind nf id{h}hr{

    Nx} qnqxl`{ind nf id{h}hr{ ir q}hq`ik xrh}r nf kiffh}hd{ cnmilh nqh}`{n}r rxbe `r

    W`}ik, Xfndh, J`zz `dk [hlhdn}$

    Nx} qnqxl`{ind nf id{h}hr{ ir {eh ynxdgh} g}nxq lioh q}h#{hhd `dk {eh qnr{#{hhd

    r{xkyidg id gnnk hkxb`{ind`l idr{i{x{indr$

    [eh qnr{q`ik xrh} will dn{ mh idblxkhk id {eir r{xky$

    K`{` bnllhb{ind ch{enk

    Wh will fln`{ {eh pxhr{indd`i}h {n bnllhb{ k`{`$ [eh pxhr{indd`i}h will mh fln`{hk

    `cndg {eh xdivh}ri{y r{xkhd{r nf LRH$

    R`cqlidg F}`ch `dk Rxm#g}nxqr

    Ghdkh}

    [eir will idblxkh c`lh `dk fhc`lh mn{e$

    @gh

    [eir will idblxkh = g}nxqr nf

    06 09

    =1 =;

    Cnmilh Qendh Nqh}`{n}

    [hlhdn}

    Xfndh

  • 8/14/2019 Warid Zem Sunday Craze Marketing

    46/57

    W`}ik

    J`zz

    R`cqlidg Ch{enk:

    Bndvhdihdbh r`cqlidg ch{enk fn} nx} r{xky$

    R`cqlh Rizh:

    Nx} r`cqlh rizh ir 061 dnd }`dknc }hrqndkhd{r$ Dnw nx} r`cqlh f}`ch `dk r`cqlh

    rizh ir givhd mhlnw id {eh {`mlh$

    Xrh} C`lh Fhc`lh [n{`l

    W`}ik =1 =1 ;1

    [hlhdn} =1 =1 ;1

    Xfndh =1 =1 ;1

    J`zz =1 =1 ;1

    51 51 061

  • 8/14/2019 Warid Zem Sunday Craze Marketing

    47/57

    LIR[ NF V@]I@MLHR

    Khqhdkhd{ V }i`mlh:

    R`lhr

    Idkhqhdkhd{ V`}i`mlhr:

    F}hpxhdby nf xr`gh

    B`ll Q`bo`ghr & [`}iffr

    RCR Q`bo`ghr

    L`{h Dige{ Q`bo`ghr

    V`lxh @kkhk Rh}vibhr

    CCR

    B`llh} [xdhr

    H`ry Ln`k

    M`l`dbh Re`}h

    @kvh}{irhchd{r

  • 8/14/2019 Warid Zem Sunday Craze Marketing

    48/57

    EYQN[EHRIR

    En: [eh}h ir ` }hl`{indreiq mh{whhd {eh f}hpxhdby nf xr`gh `dk r`lhr

    E0: [eh}h ir dn }hl`{indreiq mh{whhd {eh f}hpxhdby nf xr`gh `dk r`lhr

    En: [eh}h ir ` }hl`{indreiq mh{whhd {eh b`ll q`bo`gh }`{hr `dk r`lhr

    E0: [eh}h ir dn }hl`{indreiq mh{whhd {eh b`ll q`bo`gh }`{hr `dk r`lhr

    En: [eh}h ir ` }hl`{indreiq mh{whhd {eh RCR q`bo`gh }`{hr `dk r`lhr

    E0: [eh}h ir dn }hl`{indreiq mh{whhd {eh RCR q`bo`gh }`{hr `dk r`lhr

    En: [eh}h ir ` }hl`{indreiq mh{whhd l`{h dige{ nq{ind q`bo`ghr wi{e r`lhr

    E0: [eh}h ir dn }hl`{indreiq mh{whhd l`{h dige{ nq{ind q`bo`ghr wi{e r`lhr

    En: [eh}h ir ` }hl`{indreiq mh{whhd V@R %v`lxh `kkhk rh}vibhr) `dk r`lhr

    E0: [eh}h ir dn }hl`{indreiq mh{whhd V@R %v`lxh `kkhk rh}vibhr) `dk r`lhr

    En: [eh}h ir ` }hl`{indreiq mh{whhd @kvh}{irhchd{r `dk r`lhr

    E0: [eh}h ir ` }hl`{indreiq mh{whhd @kvh}{irhchd{r `dk r`lhr

  • 8/14/2019 Warid Zem Sunday Craze Marketing

    49/57

    PXHR[INDR FN] [EH R[@[IR[IB@L

    BN#]HL@[IND

    R`lhrP0) we`{ ir ynx} `vh}`gh cnd{ely rqhdkidg nd cnmilh qendh mill>

    Idkhqhdkhd{ V`}i`mlhr

    F}hpxhdby nf xr`gh

    P) @mnx{ enw c`dy cidx{hr wnxlk ynx} `vh}`gh b`ll l`r{ kx}idg ` k`y>

    RCR Q`bo`ghr

    P) Enw nf{hd kn ynx xrh {eh fnllnwidg chrr`gidg rh}vibhr>

    RCR %{hu{ chrr`gh nd ` cnmilh qendh)

    @kvh}{irhchd{r

    P) Weh}h kik ynx eh`} `mnx{ {ehrh rh}vibhr>%@kvh}{irhchd{r)

    V lxh @kkhk Rh}vibhr

    CCR

    B`llh} [xdhr

    H`ry Ln`k

    M`l`dbh Re`}h

    P) Wh wnxlk lioh {n gh{ ynx} nqidind nd v`}inxr v`lxh `kkhk rh}vibhr l`xdbehk my

    W`}ik>

    B`ll Q`bo`ghr & [`}iffr

    L`{h Dige{ Q`bo`ghr

    P) Qlh`rh }`do {eh fnllnwidg q}hq`ik q`bo`ghr weibe `}h mhr{ rxi{hk {n ynx} dhhk$

    %Wi{e 0 mhidg {eh cnr{ q}hfh}}hk `dk 7 mhidg {eh lh`r{ q}hfh}}hk$)

  • 8/14/2019 Warid Zem Sunday Craze Marketing

    50/57

    [HR[IDG

    P) @mnx{ enw c`dy cidx{hr wnxlk ynx} `vh}`gh b`ll l`r{ kx}idg ` k`y>

    Bei#Rpx`}h [hr{r

    27$2=9` 9 $111

    ;1$801 9 $111

    =7$776 0 $111

    061

    Qh`}rnd Bei#Rpx`}h

    Liohliennk ]`{inLidh`}#my#Lidh`}

    @rrnbi`{ind

    D nf V`lik B`rhr

    V`lxh kf

    @rycq$ Rig$

    %=#rikhk)

    8 bhllr %20$2() e`vh huqhb{hk bnxd{ lhrr {e`d 8$ [eh

    cidicxc huqhb{hk bnxd{ ir $07$

    `$

    `{ ir ynx} `vh}`gh cnd{ely rqhdkidg nd cnmilh qendh mill> * Enw c`dy b`llr kn ynx c`oh kx}id

    {yqib l k`y> B}nrr{`mxl`{ind

    Bnxd{

    0 0

    01 01 = ==

    9 =1 06 9 8;

    5 06 =5 20 52

    =7 ;6 ;7 ;1 061

    Mhlnw 011 ]r

    011#211 ]r

    211#811 ]r

    @mnvh 811 ]r

    We`{ ir ynx} `vh}`gh

    cnd{ely rqhdkidg nd

    cnmilh qendh mill>

    [n{`l

    1#= 2#8 6#01 00#08

    Enw c`dy b`llr kn ynx c`oh kx}idg ` {yqib`l

    k`y>

    [n{`l

  • 8/14/2019 Warid Zem Sunday Craze Marketing

    51/57

    Rycch{}ib Ch `rx}hr

    $;05 $166 8$752 $111b

    $;07 $167 8$771 $111b

    061

    Qh`}rnd'r ]Id{h}v`l my Id{h}v`l

    Rqh`}c`d Bn}}hl`{indN}kid`l my N}kid`l

    D nf V`lik B`rhr

    V`lxh

    @rycq$

    R{k$ H}}n}`

    @qq}nu$ [m

    @qq}nu$ Rig$

    Dn{ `rrxcidg {eh dxll eyqn{ehrir$`$

    Xridg {eh `rycq{n{ib r{`dk`}k h}}n} `rrxcidg {eh dxll eyqn{ehrir$m$

    M`rhk nd dn}c`l `qq}nuic`{ind$b$

    P) Enw nf{hd kn ynx xrh {eh fnllnwidg chrr`gidg rh}vibhr>

    RCR %{hu{ chrr`gh nd ` cnmilh qendh)

    Bei#Rpx`}h [hr{r

    6$9;6` 0= $560

    5$9=8 0= $719

    $066 0 $652

    061

    Qh`}rnd Bei#Rpx`}h

    Liohliennk ]`{in

    Lidh`}#my#Lidh`}

    @rrnbi`{ind

    D nf V`lik B`rhr

    V`lxh kf

    @rycq$ Rig$

    %=#rikhk)

    08 bhllr %78$1() e`vh huqhb{hk bnxd{ lhrr {e`d 8$ [eh

    cidicxc huqhb{hk bnxd{ ir $10$

    `$

    { ir ynx} `vh}`gh cnd{ely rqhdkidg nd cnmilh qendh mill> * Enw nf{hd kn ynx xrh {eh fnllnwidg chrr`gidg rh}vib

    Vnibh Ci`l B}nrr{`mxl`{ind

    Bnxd{

    0 0

    05 ; ==

    81 ; 8;

    65 0 = = 01 52

    027 0 = = 05 061

    Mhlnw 011 ]r

    011#211 ]r

    211#811 ]r

    @mnvh 811 ]r

    We`{ ir ynx} `vh}`gh

    cnd{ely rqhdkidg nd

    cnmilh qendh mill>

    [n{`l

    Lhrr {e`d

    01 qh} k`y 01#=1 qh} k`y ;1#61 qh} k`y

    Cn}h {e`d

    61 qh} k`y Dndh

    Enw nf{hd kn ynx xrh {eh fnllnwidg chrr`gidg rh}vibhr> Vnibh Ci`l

    [n{`l

  • 8/14/2019 Warid Zem Sunday Craze Marketing

    52/57

    Rycch{}ib Ch `rx}hr

    $12= $158 $;17 $658b

    $171 $152 $577 $25=b

    061

    Qh`}rnd'r ]Id{h}v`l my Id{h}v`lRqh`}c`d Bn}}hl`{indN}kid`l my N}kid`l

    D nf V`lik B`rhr

    V`lxh

    @rycq$

    R{k$ H}}n}`

    @qq}nu$ [m

    @qq}nu$ Rig$

    Dn{ `rrxcidg {eh dxll eyqn{ehrir$`$

    Xridg {eh `rycq{n{ib r{`dk`}k h}}n} `rrxcidg {eh dxll eyqn{ehrir$m$

    M`rhk nd dn}c`l `qq}nuic`{ind$b$

    P) Weh}h kik ynx eh`} `mnx{ {ehrh rh}vibhr>%@kvh}{irhchd{r)

    Bei#Rpx`}h [hr{r

    5$96;` 0= $716

    01$=15 0= $895

    $550 0 $2;5

    061

    Qh`}rnd Bei#Rpx`}h

    Liohliennk ]`{in

    Lidh`}#my#Lidh`}

    @rrnbi`{ind

    D nf V`lik B`rhr

    V`lxh kf

    @rycq$ Rig$

    %=#rikhk)

    9 bhllr %;8$1() e`vh huqhb{hk bnxd{ lhrr {e`d 8$ [eh

    cidicxc huqhb{hk bnxd{ ir $15$

    `$

    We`{ ir ynx} `vh}`gh cnd{ely rqhdkidg nd cnmilh qendh mill> * Weh}h kik ynx eh`} `mnx{ {eh rh rh}vibhr>

    B}nrr{`mxl`{ind

    Bnxd{

    0 0

    9 6 8 = ==

    == 07 6 6 2 8;

    26 == 6 01 9 52

    65 ;8 07 05 0= 061

    Mhlnw 011 ]r

    011#211 ]r

    211#811 ]r

    @mnvh 811 ]r

    We`{ ir ynx} `vh}`ghcnd{ely rqhdkidg nd

    cnmilh qendh mill>

    [n{`l

    F}ihdkr Whmri{h

    Dhwrq`qh}

    @kk Millmn`}k RCR Rh}vibh

    Weh}h kik ynx eh`} `mnx{ {ehrh rh}vibhr>

    [n{`l

  • 8/14/2019 Warid Zem Sunday Craze Marketing

    53/57

    Rycch{}ib Ch `rx}hr

    $17; $170 $925 $281b

    $121 $175 $278 $715b

    061

    Qh`}rnd'r ]Id{h}v`l my Id{h}v`l

    Rqh`}c`d Bn}}hl`{indN}kid`l my N}kid`l

    D nf V`lik B`rhr

    V`lxh

    @rycq$

    R{k$ H}}n}`

    @qq}nu$ [m

    @qq}nu$ Rig$

    Dn{ `rrxcidg {eh dxll eyqn{ehrir$`$

    Xridg {eh `rycq{n{ib r{`dk`}k h}}n} `rrxcidg {eh dxll eyqn{ehrir$m$

    M`rhk nd dn}c`l `qq}nuic`{ind$b$

    P) Wh wnxlk lioh {n gh{ ynx} nqidind nd v`}inxr v`lxh `kkhk rh}vibhr l`xdbehk my

    W`}ik>

    Bei#Rpx`}h [hr{r

    7$686` 0= $500

    9$25= 0= $671

    =$;07 0 $0=1

    061

    Qh`}rnd Bei#Rpx`}h

    Liohliennk ]`{in

    Lidh`}#my#Lidh`}

    @rrnbi`{ind

    D nf V`lik B`rhr

    V`lxh kf

    @rycq$ Rig$

    %=#rikhk)

    9 bhllr %;8$1() e`vh huqhb{hk bnxd{ lhrr {e`d 8$ [eh

    cidicxc huqhb{hk bnxd{ ir $15$

    `$

  • 8/14/2019 Warid Zem Sunday Craze Marketing

    54/57

    B}nrr{`m

    Bnxd{

    0 0

    2 9 7 2 ==

    7 =1 06 7 ; 8;

    00 =; == 07 9 52

    =0 82 ;6 =7 02 061

    Mhlnw 011 ]r

    011#211 ]r

    211#811 ]r

    @mnvh 811 ]r

    We`{ ir ynx} `vh}`gh

    cnd{ely rqhdkidg nd

    cnmilh qendh mill>

    [n{`l

    Vh}y icqn} { d{ Icqn} { d{ Cnkh}`{h

    Lhrr

    icqn}{`d{

    Lh`r{

    icqn}{`d{

    Ynx} nqidind nd v`}inxr v`lxh `kkhk rh}vibhr: M`l`dbh re`}h

    [n{`l

    Rycch{}ib Ch `rx}hr

    $0=2 $171 0$86= $0=1b

    $007 $176 0$;58 $029b

    061

    Qh`}rnd'r ]Id{h}v`l my Id{h}v`l

    Rqh`}c`d Bn}}hl`{indN}kid`l my N}kid`l

    D nf V`lik B`rhr

    V`lxh

    @rycq$

    R{k$ H}}n}`

    @qq}nu$ [m

    @qq}nu$ Rig$

    Dn{ `rrxcidg {eh dxll eyqn{ehrir$`$

    Xridg {eh `rycq{n{ib r{`dk`}k h}}n} `rrxcidg {eh dxll eyqn{ehrir$m$

    M`rhk nd dn}c`l `qq}nuic`{ind$b$

    P) Qlh`rh }`do {eh fnllnwidg q}hq`ik q`bo`ghr weibe `}h mhr{ rxi{hk {n ynx} dhhk$

    %Wi{e 0 mhidg {eh cnr{ q}hfh}}hk `dk 7 mhidg {eh lh`r{ q}hfh}}hk$)

    Bei#Rpx`}h [hr{r

    ==$590` 05 $098

    ==$50= 05 $095

    =$=09 0 $026

    061

    Qh`}rnd Bei#Rpx`}h

    Liohliennk ]`{in

    Lidh`}#my#Lidh`}

    @rrnbi`{ind

    D nf V`lik B`rhr

    V`lxh kf

    @rycq$ Rig$

    %=#rikhk)

    06 bhllr %87$0() e`vh huqhb{hk bnxd{ lhrr {e`d 8$ [eh

    cidicxc huqhb{hk bnxd{ ir $16$

    `$

  • 8/14/2019 Warid Zem Sunday Craze Marketing

    55/57

    B}nrr{`m

    Bnxd{

    0 0

    8 2 2 0 2 2 ; ==

    06 0; 7 6 ; 2 ; 8;

    ;2 6 7 7 2 7 01 52

    68 =2 07 0; 01 02 05 061

    Mhlnw 011 ]r

    011#211 ]r

    211#811 ]r

    @mnvh 811 ]r

    We`{ ir ynx} `vh}`gh

    cnd{ely rqhdkidg nd

    cnmilh qendh mill>

    [n{`l

    0r{ benibh =dk benibh 2}k benibh ; {e ben ibh 8 {e benibh 6 {e benibh 7{e benibh

    ]`do {eh q}hq`ik q`bo`gh: B`ll ynx} F&F dxcmh} f}hh `ll di{h, `{{}`b{ivh k`y {ich nffh} A 81

    q`ir`r {n `ll F& F dxcmh}r

    [n{`l

    Rycch{}ib Ch `rx}hr

    #$005 $152 #0$;98 $027b

    #$089 $150 #=$1=; $1;8b

    061

    Qh`}rnd'r ]Id{h}v`l my Id{h}v`l

    Rqh`}c`d Bn}}hl`{indN}kid`l my N}kid`l

    D nf V`lik B`rhr

    V`lxh

    @rycq$

    R{k$ H}}n}`

    @qq}nu$ [m

    @qq}nu$ Rig$

    Dn{ `rrxcidg {eh dxll eyqn{ehrir$`$

    Xridg {eh `rycq{n{ib r{`dk`}k h}}n} `rrxcidg {eh dxll eyqn{ehrir$m$

    M`rhk nd dn}c`l `qq}nuic`{ind$b$

    BNDBLXRIND & ]HBNCCHDK@[IND

    F}nc {eh }hrh`}be fidkidg wh bndblxkh {e`{ {eh}h `}h f`b{n}r {e`{ dhhk {n mh fxlfillhk fn}

    ` q}h#q`ik q`bo`gh {n mh rxbbhrrfxl$ [eh q}h#q`ik q`bo`gh e`r {n mh khrigdhk id rxbe `

    w`y {e`{ b`d q}nvikh {eh bndrxch} wi{e c`uicxc v`lxh `kkhk rh}vibhr, lnwh} b`ll }`{hr

    `dk gnnk rcr q`bo`gh$ Dn{ ndly {eir {eh dh{wn}o bncq`dihr e`r {n ikhd{ify {eh}h {`}gh{

    c`}oh{ b`}hfxlly `dk khrigd ` bxr{ncizhk q`bo`gh fn} {eh {`}gh{ g}nxq$ [eh bncqh{i{ind

    `dk {eh q}ibh w`} ir }h`lly fih}bh id {eh {hlhbnc idkxr{}y$ Cn}h bncq`dihr `}h bncidg xq

  • 8/14/2019 Warid Zem Sunday Craze Marketing

    56/57

    `dk nffh}idg ` lnwh} `dk `lcnr{ f}hh b`llr$ Mx{ {eir ir dn{ we`{ ir `{{}`b{idg ` bndrxch}$

    [eh bndrxch} }h`lly w`d{ ` wenlh q`bo`gh kh`l$ [eh jxr{ kn dn{ w`d{ ` q`bo`gh {e`{

    b`d nffh} {ehc jxr{ lnwh} b`ll n} lnwh} rcr }`{hr$ [ehy w`d{ ` q`bo`gh rxi{hk fn} {eh}h

    q`}{ibxl`} dhhk `dk {e`{ ir {eh }h`rnd wey {eh {hlhbnc bncq`dihr `}h bncidg xq wi{e

    kiffh}hd{ q`bo`ghr kh`l$

    [eh m`rib ikh` mheidk {eir ir {n odnw ynx} bxr{nch} b`}hfxlly nmrh}vh {eh}h be`dgidg

    {`r{h q}hfh}hdbhr$ [eh fi}r{ `dk {eh m`rib {`ro f`bidg {eh bncq`dihr ir {n ikhd{ify `

    qn{hd{i`l {`}gh{ g}nxq `dk {ehd c`q {ehc nx{ `bbn}kidg {n {ehi} {`r{h q}hfh}hdbh, {ehi}

    be`dgidg cnnkr `dk {ehi} be`dgidg dhhkr$

    [eh mhr{ {eidg {ehd ir {n nffh} ` q`bo`gh {e`{ ir nffh}idg ` kh`l {e`{ e`r ` wenlh rnch

    lnno `dk fhhl$ [`oidg fn} idr{`d{ {e`{ {eh bncq`dy e`r ikhd{ifihk ` {`}gh{ nf xdivh}ri{y

    gnidg r{xkhd{ {ehd khrigd ` q`bo`gh {e`{ e`r hlhchd{r nf rcr, ccr `dk b`ll }`{hr$ [eh

    xdivh}ri{y gnidg r{xkhd{ xrh {eh {hu{ c`rr`gidg {eh cnr{ rn khrigd ` q`bo`gh {e`{ e`r

    {eh lnwhr{ rcr }`{h n} `lcnr{ f}hh rcr }`{hr$ Rnch {ichr {ehy dhhk {n {`lo {n ` f}ihdk

    wen roiqqhk ` bl`rr n} {ehy dhhk {n re`}h gnrriq rn c`oh {eh b`ll }`{hr `ffn}k`mlh$ @

    q`bo`gh wi{e f}hh rcr }`{h `dk eige b`ll }`{h will `lrn f`il id {eh c`}oh{$ @ wenlhrnch

    fhhl nf {eh q`bo`gh will r`lh {eh cnr{$

  • 8/14/2019 Warid Zem Sunday Craze Marketing

    57/57

    @QQHDKIU