Wallpaper Media Information 2019 · 2018. 12. 11. · eS €14.00 cHF 18.90 AeD 85.00 Tomás...
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Wallpaper* Media Information 2019
Transcript of Wallpaper Media Information 2019 · 2018. 12. 11. · eS €14.00 cHF 18.90 AeD 85.00 Tomás...
Wallpaper* Media Information 2019
Audience Profile
International, intelligent and influential, Wallpaper* is the world’s most important design and lifestyle magazine brand. Since 1996, Wallpaper* has attracted a sophisticated global audience by constantly pushing into new creative territories and ensuring that its coverage of everything from architecture to motoring, fashion to travel, interiors to jewellery remains unrivalled.
Wallpaper* readers are voracious, educated and discerning consumers with tremendous spending power. These affluent young professionals live and breathe fashion, architecture and interiors and are often leaders in these fields. These true aficionados are passionate about design in all forms and appreciate genuine luxury in every part of their lives. Whether searching for beautiful luggage or a stunning dining table, they look to Wallpaper* as the authoritative design and lifestyle magazine to recommend products with both style and substance.
London HQ
Global Contributors
Readers in 100 Countries
Mission: to Inspire the Influential
Global Circulation of 100,008 BPA Jan 2016
International Distribution
30% UK 30% US
30% Europe 10% Rest of World
34 median age
52/48 male / female
91% visit wallpaper.com
74% live in cities
52% have been reading for over 5 years
£79,866 average salary
67% employed within the creative industries
29% own their own company
87% university graduate
47% own more than one property
Insight
Wallpaper* 2019 Issue Themes
January: Next Generation
Design Awards preview Design stars of the future Main fashion: Major players and new talent
February: Design Awards
A year of bests, from cities to sofas Main fashion: Best of S/S19 collections
March: Fashion
Cover-to-cover style for S/S19
April: Global Interiors
Inspiring design fromSouth Korea, Spain, Chile, USA, Norway, New ZealandGerman supplement Main fashion: Casual luxury S/S19 Jewellery
May: Salone Preview
Watches and jewellery special Main fashion: Tailoring S/S19
June: Transport, Travel & Technology
Flights of fancy and dream destinations Go-to gadgetry Main fashion: Outerwear Eyewear
*the stuff that refines youOctOber 2018
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uK £10.00us $16.99
AUS $16.99cDN $17.99DKK 125.00
Fr €14.50De €14.90ItA €14.50
JPN ¥2000SGP $28.50
eS €14.00cHF 18.90
AeD 85.00
Tomás SaracenoScience, spiders and the rise of urgent art
Honeybees, fibrebots and nature rebooted
Neri Oxman
+ Much more unusual greatness, including Prince Charlesand his cheese-and-wine-powered Aston Martin
93WPR18OCT910.pgs 24.08.2018 15:41 BLACK YELLOW MAGENTA CYAN PANTONE 8001 CV PANTONE 8603 CV
Insight
July: Design Directory
Kitchen & Bathroom supplement Architects’ Directory Main fashion: Pre-fall collections
August: Handmade 10th Anniversary!
HANDMADE X
September: Fashion
Cover-to-cover style for A/W19
October: Guest Editors
Best Urban Hotels Smallpaper* Main fashion: Casual luxury A/W19 Jewellery
November: Smart Art
Studio Time: the Smart Art special Contract furniture Main fashion: Cruise collections
December: Entertaining & Technology
Wine & Design Main fashion: Tailoring Watches
Wallpaper* 2019 Issue Themes
Insight
Copy Dates
Issue 2019 On sale COpy deadlIne BOOKInG deadlIne
January 13 Decmber 2018 14 November 2018 26 October 2018
February 10 January 2019 03 December 2018 05 November 2018
March 07 February 2019 10 January 2019 10 December 2019
April 07 March 2019 07 Febuary 2019 07 January 2019
May 11 April 2019 11 March 2019 11 Febuary 2019
June 09 May 2019 08 April 2019 08 March 2019
July 13 June 2019 15 May 2019 15 April 2019
August 11 July 2019 13 June 2019 13 May 2019
September 08 August 2019 10 July 2019 10 June 2019
October 12 September 2019 13 August 2019 15 July 2019
November 10 October 2019 11 September 2019 12 August 2019
December 07 November 2019 10 October 2019 10 September 2019
Insight
Print Rate Card 2019
GBp paGe spread
1st spread – €47,328
1st bank – €38,658
1st bank consecutives – €29,376
Contents, masthead, contributors, IBC €24,651 –
Premium 3-page unit, contents, editor’s letter €44,166 –
Premium (first third) + editorial openers €22,488 €34,068
Island €22,488 €33,400
Front half €20,897 €32,028
Run of magazine €18, 851 €27,540
Outside back cover €31, 620 –
Guaranteed right hand / consecutive / island +15% –
Bound-in inserts from €135 per thousand –
Gatefold Available on request –
BespOKe* 2019
Bespoke creative solutions from €35,000
Insight
Digital Rate Card 2019
*A 15% Premium will be applied for roadblocking of channels or content
dIsplay
Leaderboard €48cpm
MPU €52cpm
Super MPU €65cpm
Billboard €103cpm
Filmstrip €74cpm
Newsletter €3,000
MOBIle
Mobile Banner €48cpm
Wallpaper* daily sponsorship €9,600
Interscroller €76cpm
TaKeOVers
Standard Homepage Triptych from €8,900
Standard Channel Triptych from €4,800
Dynamic Homepage Triptych from €14,000
Dynamic Channel Triptych from €7,200
Expandable Triptych €12,353
VIdeO
In Read €123cpm
Bespoke
Bespoke is the creative partnerships division of Wallpaper*. Our Bespoke clients benefit from having creative control in an editorial setting.
Each Bespoke project is approached differently working with the following formats:
• Print Bespoke Promotions. Minimum DPS with Wallpaper* created assets
• Digital Bespoke Hubs. Dedicated branded hub on wallpaper.com/bespoke with either Wallpaper* or brand created assets
• Videos. Produced by Wallpaper*
• Print supplement sponsorships
• International events (receptions, parties and panel discussions)
• Exhibitions
• Social Campaigns
Minimum investment level £30,000
White Label
Wallpaper* produce white label marketing collateral and art direction for some of the world’s leading brands. Price on application.
Heaven’s gateOur sanctuary of contemporary craft and
holistic uplift revived the tired and dispirited at the Handmade exhibition in Milan
Photography Michael Bodiam
Interiors Maria Sobrino Exhibition design DWA
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93WPR18AUG164.pgs 25.06.2018 18:35 BLACK YELLOW MAGENTA CYAN
Insight
Contacts
Global HQ Managing Director Malcolm Young [email protected] Tel: 44.203148 7718
Associate Publisher Dave Harvey [email protected] Tel: 44.2031487722
Digital Advertising Director Scott Lambert [email protected] Tel: 44.20 3148 7726
Bespoke Director Sarah Jane Molony [email protected] Tel: 44.7984180751
Italy Marcella Biggi (Design) [email protected]
Antonella Caporale (Fashion) [email protected]
Paolo Mongeri (Corporate) [email protected]
Germany, austria and switzerland Peter Wolfram [email protected] Tel: 49.89 9611 6800
France Magali Riboud [email protected] Tel: 33.1 42 56 33 36
usa Matt Carroll North & Warren Tel: 312.420 0663
Thailand Christopher Stephen Marsh Tel: 662.204 2699
australia Dave Harvey [email protected] Tel: 44.2031487722
Hong Kong, Taiwan and Korea Herb Moskowitz [email protected] Tel: 852.2838 8702
China Maggie Li [email protected] Tel: 86.10 6588 0051
singpore Tim Howat [email protected] Tel: 65.9423 6786
Insight
Insight
