Walk the Techie Walk: Using Technology to Enhance

Your Services & Extend Your Reach

Multi-District Workshop for Citizens & Monessen Libraries May 1st, 2009 -- Belle Vernon, PA

Photo source: http://www.flickr.com/photos/28438417@N08/3273899493

Choose a candy before going to your seat

Do NOT unwrap it

Leave the candy in front of you until instructed otherwise

Thanks!

Outline

Library 2.0/Web 2.0 (overview)

Utilizing 2.0 sites to serve library users

Improving Adult Programming with 2.0

2.0 Freebies

Gadget Petting Zoo

Web 2.0 is…

A Social, Collaborative Web where sharing and transparency are key

Defined by trends and sites such as:

Blogs/RSS — Wikis — Podcasts —Tagging —Flickr -- de.licio.us — Facebook — Meebo — Twitter—Blip — craigslist – eHow

LibraryThing

Web 2.0 is…

The Read/Write WebParticipatory and Social Information consumers and contributors

are often one in the same

But what does this really mean?

The Machine is Us/ing Us

http://youtube.com/watch?v=NLlGopyXT_g

Website Traffic Graph comparing myspace.com, youtube.com and flickr.com

Tim O’Reilly’s Concise Explanation

Source: http://www.oreilly.com/pub/a/oreilly/tim/news/2005/09/30/what-is-web-20.html

The Web as Platform

Virtual ApplicationsMash-UpsRecombinationsUser-Generated AppsPerpetual BetaOnline StorageOnline Office Suites

Harnessing the Hive

Wikis

Folksonomies

User- Based Tagging

The Wisdom of the Crowds

Bottom up Classification Schemes

Photo by dotpolka Source: http://www.flickr.com/photos/dotpolka/7938665/

The Origins of Library 2.0

Term coined by Michael Casey on his blog Library Crunch (10/05)

Viewed as a “disruptive idea”

Requires radical trust and innovation

Willingness to accept constant state of change as the new normal

Not just technology – also customer service and a new way of doing business

Photos by Ashley Baz source: http://www.flickr.com/photos/28438417@N08/3273899493

K.G. Schneider’s Concise Explanation

Source: Library 2.0 Cookbook at http://www.slideshare.net/tonywh/library-20-18639

Library 2.0 …

A model for constant and purposeful change.

Empowers library users through participatory, user-driven services.

Seeks to improve service to current library users while also reaching out to potential library users.

Source: Casey, Michael E. and Laura C. Savastinuk. Library 2.0: A Guide to Participatory Library Services. Medford, NJ: Information Today, 2007. (page 5)

Be willing to take a U-TurnSource: http://www.flickr.com/photos/73662475@N00/2431359497

Library 2.0 Buzz Words

ConnectionsCommunicationCollaborationCooperationChangeContributionCommunity

Sailing the 7 C’s:

Photo by: Wili Hybrid source:http://www.flickr.com/photos/62223880@N00/2692420732

Transparency

Photo by Inversefunction Source: http://www.flickr.com/photos/fluxus/8864477/

What prevents a library from being transparent?

Barriers. Roadblocks. Inability to change. The culture of perfect. The transparent library contains three key elements: open communication, adapting to change, and scanning the horizon.

Attribution: Michael Casey & Michael Stephens -- Library Journal, 4/1/2007 Online at: http://www.libraryjournal.com/

Library 2.0 in Practice

Blogs written by library staff

Twittering news updates and programs

Flickr accounts showcasing events, etc.

Presence on social networking sites such as Facebook

RSS feeds and Comments/Tags in the Catalog

Podcasts and Screencasts

Wikis for reader’s advisory and subject guides

Reference service by IM

Ann Arbor District Library

AADL’s web site is set up as a blog

Multiple staff members contribute

Comments are welcome

Content is current, relevant and open

Princeton Public Library

The PPL Flickr account showcases programs, and events, acts as an archive for PR posters and so much more.

Facebook

Librarians are creating Apps for catalog search and reference help.

Libraries are setting up profiles to attract users.

Librarians are using it for discussion and work within the profession.

New York Public Library

RSS feeds push the library’s content to the user.

Feeds not just for blogs, but for events, new books, and alerts.

Podcasting and Screencasting

Podcasts can highlight special events and performances or include interviews with authors, etc.

Screencasts can give user friendly tours of databases and services.

St. Joseph County Public Library

A wiki is used by SJCPL to update their subjects guides easily and quickly.

Mifflin Library

Microblog quick updates and program announcements via Twitter

TIME TO EXERCISE

Expand

How do you define programming ?

High Tech, Low CostExtend your programming reach

with technology:

Interactive blogs and wikis

Podcasting

Technology Talks

Video and Photo Contests

Gaming Nights

Student Film Festival

Customized Social Network

Virtual Poetry Program

•Recorded and published a poet per day for National Poetry Month in 2007

•Our own community and visitors from across the globe listened and commented

•Attendance at the library’s monthly poetry readings went up significantly as a result

•Local poets received great PR and requested we do it again in 2008

Podcasting for Free (or close to it)

The Princeton Method:

•Purchase USB Microphone ($32.95)

•Record and edit using Audacity (free)

•Host files at the Internet Archive (free)

•Post podcasts on a WordPress blog (free)

•Staff Time (varies greatly)

The Proof is in the Numbers

Poetry Podcast 2007:

12,615 visits as of August 14

4,994 visits in April 2007

32 visitors per day on average since the blog went live in April 2007

31 posts total with 59 comments

Poetry Podcast 2008:

5,320 visits as of August 14

359 visits on April 28 2008 (best day ever)

125 visitors per day on average during National Poetry Month 2008

35 posts total with 95 comments

For more details on the PPL Poetry Podcast Blog visit:http://slideshare.net/janieh

Create an Interactive Adult Summer Reading Club for Free!

Princeton Public Library used a wiki to capture reviews in 2006 (we now use the review feature in our online catalog).

Many libraries have set up book review blogs and post reviews from members throughout the summer

Steal this next idea – a video contest on YouTube!

Video Review Contest

YouTube Channel: Free

Prizes – donations may be possible, if not the cost is relatively low:

Flip Video Camera $150MP3 Players $50-$75

Benefits:

Great PR Tool

Interactive

Encourages Creativity

Promotes new Technology

Fun!

Student Film and Video Festivals

•Designed for high school and college students up to age 24

•Guidelines and call for entries posted via library web site and press release

•Students submit completed films

•Committee of volunteers screen and selects film

•Films are viewed, often with filmmakers present, over several nights

•Cost can vary from close to free to $500 or more depending on amount of PR and if prizes or t-shirts are given to participants

•Susan Conlon won the VOYA MVP award for creating this program

For detailed Information See: http://www.princeton.lib.nj.us/teens/media/

Photo Contests

Not Just for Kids

Examples:

•reading favorite book

•PPL’s “Red Bag” photo

•Where is Thommy Ford?

Create a set on flickr.com for free or post directly to your web site

Digital cameras can be purchased for around $100 to use for contests

Create community, online

conversations, virtual

programs and promote

library events and news by

leveraging the power of

Ning.com to create a

customized FREE social

networking site for your

library.

TIME TO EXERCISE

FlickrCC

Created and hosted by bluemountains.netSearch via tags and text for Creative Commons

pictures posted to flickrCreative Commons licensing allows you to use the

photos based upon user specifications (ie: attribution, non-commercial, etc.)

http://flickrcc.bluemountains.net/

Tada List

Create, Share, and Store "to do" lists for everything from your Christmas shopping to daily task list

Lists are stored online and accessible from any computer via your account

Share your lists with others via RSSSave for future reference – great for packing lists

http://tadalist.com/

Senduit/YouSendIt

Both allow you to send and share very large files without freezing up email or taking down a network!

No registration required YouSendIt will hold the file for 30 days and send an

email to the recipient Senduit lets you determine how long the file stays

live (up to 30 days). Provides you with a download link.

http://senduit.comhttp://yousendit.com

Senduit

Senduit

Senduit

Senduit

Picnik

Online photo editing in your browserNo program installation requiredImport pictures from your PC or onlineSome features require premium subscriptionIntegrates seamlessly with flickr

http://www.picnik.com

Picnik

Picnik

Picnik

Doodle

Polling and Scheduling made easyNo need to create an accountSchedule a meeting and be assured you have the

best possible dateEasy to update

http://doodle.ch

Zamzar

Quickly converts files from one format to anotherEliminates need for conversion softwareConvert text, image, video, and sound files (large

array of file extensions available) Conversions emailed for downloading

http://www.zamzar.com

Wakerupper

No account requiredJust like a hotel wake up callEliminate worry about missing flights, morning

meetings, etc Schedule regular reminder phone calls with a free

account

http://www.wakerupper.com/

MonkeySee

Motto: See how the experts do it“Experts” in a variety of areas post short how-to

videosViewers can comment and rateEasy to share and post videos

http://www.monkeysee.com/

Vimeo

A great place to host videos An alternative to YouTubeAllows large file uploads No commercial content allowed Respect is required

http://www.vimeo.com

Gadgets! Gadgets! Gadgets!Source:http://www.flickr.com/photos/48393303@N00/291107648

Find Me!

Work email: jhermann@princetonlibrary.orgGmail: janieh@gmail.comTwitter/Flickr/Slideshare: JanieHYIM: janielianneMeebo/GTalk: JanieHFacebook: Janie Hermann in NJBlog: librarygarden.blogspot.com