WAAS Update

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 1

WAAS UpdateNeil Sullivan – PSSMichael Olsen – CSETerritory covered: IA, IL, NE, WI


Agenda• Industry recognition & competition + MAJOR news

• Engagement plan• How is WAAS Relevant• Where to find WAAS opportunities• Technology Overview• New hardware and software• Next steps – net new acct mapping


WAAS team engagement planto support you

• Proactive• Target Citrix accounts• Target all non-WAAS customers• Target ISR G2 customers

• Active opps• Deals already closed

• Responsive• More resources to support you than ever before


Adaptive Cache Adaptive Cache

Challenges Facing Businesses Today

User Demands• More devices

coming into the workplace

• Higher user expectation on app performance

Distributed Workforce• Distance creates

latency• Branch proliferation

increases costs

Cloud Computing• Latency often cited

as hindrance• Emerging

applications use more bandwidth


Recognition by market analysts / competitive info

“WAAS is Cisco’s best product” – Mike Latham, Aon“WAAS is Cisco’s single greatest contribution to our IT infrastructure for how it accelerates SAP” – Kimberly Clark

Cisco offers broad capabilities, including features for large and small branch networks, and single remote users” MQ Dec 2010

http://www.gartner.com/technology/media-products/reprints/cisco/208714.html

Cisco Confidential 6© 2010 Cisco and/or its affiliates. All rights reserved.

Cisco WAAS- Winner 2011 Nemertes PilotHouse Award For Application Delivery Optimization

“It’s the best available” IT Manager, very large retailer

“the products integrate easily into the network,”IT Director, mid-size manufacturer

“It does help traffic and bandwidth, and I’d rather have it built into the routers,”IT Director, very large manufacturer

Survey Comments for WAAS

Methodology- Non-vendor sponsored research. 2,000 customers surveyed. Vendors graded (1 to 5) on Technology, Customer Service and Value. Vendors included CSCO, RVBD, BCSI, Expand, CITRIX, Juniper…

#1 in Cust Sat

#1 Overall


Competition• Riverbed

• Don’t have Cisco’s network integration or breadth of form factors and deployment options

• No application aware DRE• Can’t support Citrix ICA natively


New: WAAS Acceleration for Citrix VDI!

Easy Deployment Performance @Scale App-Vendor Validated

• Out-of-box deployment, no changes to client/server

• Transparent interop with Citrix encryption, compression

• Context-aware DRE for highest performance and scalability

• New WAAS appliances support B/W required for VDI @scale

• No reverse-engineering!

• Jointly supported solution

• No surprises upgrading XenApp/XenDesktop


Adaptive Cache

Context Aware DRECachePrepositioned Files

• Increased bandwidth savings through better compression

• Improve application performance on Video, Virtual Desktops, SaaS

• Per branch fault isolation and protection • Performance fairness across all branches

Symmetric Cache Symmetric Cache

+Non-Symmetric

CacheVideo, VDI, SaaS

Email, HTTP

Data Center Branch


Application Performance ImprovementsCategory Applications 2X 5X 10X 25X 50X 100X+File Sharing CIFS, NFS

Email Microsoft Exchange, Lotus Notes,Internet Mail

Web andCollaboration

HTTP, WebDAV, FTP, Microsoft Sharepoint

Software Distribution

Microsoft SMS, AltirisHP Radia

EnterpriseApplications

Oracle, Siebel, SAP, CRM, ERP

BackupApplications

Microsoft NTBackup, Legato Networker, Veritas NetbackupCommVault Galaxy

Data Replication EMC SRDF/A, EMC IP ReplicatorNetApp SnapMirror, Data DomainDouble-Take, Veritas Vol Replicator

2-20X Avg >100X Peak

2-10X Avg 50X Peak

2-10X Avg 100X Peak

2-20X Avg >100X Peak

2-8X Avg

20X Peak

2-10X Avg 50X Peak

2-10X Avg 50X Peak

SaaSApplications

Cisco WEBEX 2-8X Avg20X Peak


7,000+ Companies Use WAAS

WAAS Delivers Industry’s Broadest Portfolio

Physical Appliance In the ISR G2• WAAS in IOS

• WAAS SM-SRE

Virtualized with UCS

Mobile Software


Platform Management and Services

Cisco WAAS Operating SystemPolicy Engine, Filter-Bypass, Egress Method, Directed Mode, Auto-Discovery

Embedded virtualization

ConfigurationManagement

System(CMS)

CIFSAO

TCP Proxy with Scheduler Optimizer (SO)DRE, LZ, TFO

MAPIAO

HTTPAO

SSLAO

VideoAO WoW

VirtualBlade# 2

VirtualBlade# 3

NFSAO

Disk Storage (Cache, VB storage etc.)EthernetNetwork

I/O

Cisco WAAS Architecture


WAAS Core Functionality | in every WAAS solution





System(CMS)

CIFSAO


MAPIAO

HTTPAO

SSLAO

VideoAO WoW

VirtualBlade# 2

VirtualBlade# 3

NFSAO


I/O


WAAS ExpressSoftware, runs on the ISR G2Better leverage overall architecture, investment and engineering resources





System(CMS)

CIFSAO


MAPIAO

HTTPAO

SSLAO

VideoAO WoW

VirtualBlade# 2

VirtualBlade# 3

NFSAO


I/O






System(CMS)

CIFSAO


MAPIAO

HTTPAO

SSLAO

VideoAO WoW

VirtualBlade# 2

VirtualBlade# 3

NFSAO


I/O

WAAS SRE (Services Ready Engine) Module Card for the ISR G2Powerful Branch Office Solution - Better leverage overall architecture, infrastructure investment and engineering resources


WAAS Appliance Wide Area Virtualization Engine (WAVE) AppliancesIndustries only branch-office appliance familythat incorporates comprehensive WAN optimization, embedded virtualization for local hosting, and branch-office video delivery





System(CMS)

CIFSAO


MAPIAO

HTTPAO

SSLAO

VideoAO WoW

VirtualBlade# 2

VirtualBlade# 3

NFSAO


I/O


Virtual WAAS Cloud Ready WAN optimization solution that accelerates applications delivered from private and virtual private cloud infrastructure

vWAAS





System(CMS)

CIFSAO


MAPIAO

HTTPAO

SSLAO

VideoAO WoW

VirtualBlade# 2

VirtualBlade# 3

NFSAO


I/O


Cisco WAAS MobileOptimized for “Real World”

and Cloud Internet Connection Persistence for HTTP Packet Loss Mitigation Techniques Congestion Mitigation Public and Private Cloud ApplicationsBroad Range of Supported Applications• HTTP(S), CIFS, MAPI, FTP, SMTP, POP, RDP, ICA• Accelerates VPN connections• VoIP Quality PreservationLow Footprint Installation• No Windows Firewall changes• No GPO Changes• Low Memory Footprint

9MB PP

T

6MB Doc

4MB PD

F

3MB PP

T

3MB Doc

0%20%40%60%80%

100%

WAAS Mobile File Acceler-ation

ADSL 768/512K-90ms RTT-2% loss

Gain over baseline


Central Manager: Management & Reporting

• Up to 2,000 WAAS instances can be fully managed from a single interface

• Includes configuration, monitoring, troubleshooting, administration, and reporting

• Interoperates with existing infrastructure

vWAAS

ISR-Integrated blades & software

Appliances

NAM


2RU Rack Mount

WAAS WAVE Platforms and Migration

WAE 7341

WAVE 274

WAVE 474

WAVE 574

WAE 674

WAVE 594

WAVE 694

Scale

WAE 7371

WAVE 7541

WAVE 7571

WAVE 294

WAVE 8541

Current WAE / WAVE

New WAVE Platforms

Branch OfficeData Center

Thro

ughp

ut

1RU Rack Mount 2RU Rack Mount

New Platform Highlights:•Increased WAN throughput•Increased scalability•New high end DC

•Flexible interface – 10GB, fiber, SE

•Increased inline ports•Increased VB size


WAVE-274, 474 Migration to WAVE-294More Bandwidth, More Memory, Video Ready.

0

100

200

300

400

500

5 mbps

10 mbps

15 mbps

20 mbps

WAVE-274

WAVE-2944GB

WAVE-4743GB

WAVE-2948GB

3GB


WAVE-574 Migration to WAVE-594More Memory, More Bandwidth

500

600

700

800

900

1,000

1,100

1,200

1,300

1,400

25 mbps

50 mbps

75 mbps

100 mbps

WAVE-574

WAVE-594

WAVE-574 WAVE-594

3GB

6GB

8GB

12GB


WAVE-674 Migration to WAVE-694More Memory, More Bandwidth, More Conns

1,0001,5002,0002,5003,0003,5004,0004,5005,0005,5006,0006,500

50 mbps

100 mbps

150 mbps

200 mbps

WAVE-674

4GB

WAVE-694

16GB

8GB 24GB

WAVE-674WAVE-694

Hea

d En

dBr

anc

h


3 NEW vWAAS on UCS Solution Packs Available Today!

UCS C-series FREE with vWAAS

Technical Benefits Business Benefits w/ Bundles

Simplified mgmt - VDI admin sets WAN Op policyMax VDI VM density

Compelling TCO

NEW

Bundle ComponentsR210-VWAAS-6K • vWAAS-6K

• C210R210-VWAAS-12K • vWAAS-12K

• C210

Branch bundle @ 20% discountR200-VWAAS-750 • vWAAS-750

• C200

Internal : http://wwwin.cisco.com/dss/adbu/waas/vwaas/ (Other Details on vWAAS-UCS Bundle will be posted here)

http://wwwin.cisco.com/dss/adbu/waas/vwaas/


Next steps• Account mapping

• Citrix customers• Existing Riverbed accounts/renewals

• Go back to those we’ve lost 2+ yrs ago• Non-WAAS customers• ISR G2 customers and prospects• Application deployment initiatives• Any customer that hasn’t heard the WAAS story in

1+ yrs

Questions?


Where to find WAAS opportunities

WAN Optimization Bandwidth optimization Latency mitigation

• Consolidation

• ApplicationAcceleration

• Productivity

Faster Applications User Productivity Remote/mobile users Improved DR

Centralization Centralize IT while maintaining SLAs Virtualized branch services Emerging cloud computing

WAN

BranchUser

MobileUser

DataCenter

Cisco WAAS

Cisco WAAS


Enhanced visibility into app & network performance

Integrated Application Performance Management (APM)

Rapidly detects application performance issues

Operational and management efficiency with WAAS + NAM

• Visibility into end user experience with application response time

• Top talkers allows businesses to pinpoint appropriate bandwidth usage and prioritize


Solution for every part of your customer’s business

WAAS Mobil

e

Small Branch Office

Teleworker

Data Center WAAS Expres

sData

Center Applianc

eVirtual WAAS (vWAAS)

Large Branch Office

Appliance Supporting Virtual Blades

HQ

WAAS on SRE Module

Cloud SP

Virtual WAAS (vWAAS)


WAAS VDI Enhancements Provide the Best User Experience Over the WAN, While Lowering TCO

Accelerate VDI Performance

Reduce WAN Costs

Optimize Printing Video-ready

VDI performance improvements by up to 60% - 90%

Increase scalability of # VDI users by up to 2X-4X without WAN upgrades

•Up to 95% optimization

•Option to consolidate print server on WAAS

•Up to 90% optimization of VDI Video using MMR

Cisco Internal


Similar results seen at customers

(Customer names are Cisco Internal)

Citrix RDP0

10

20

30

40

50

60

Seco

nds (

s)

60% faster

70% faster

VDI User Experience Improvement With WAASResponse time tests including accessing Outlook, Office, Web apps

Cisco Internal


Similar results seen at customers

(Customer names are Cisco Internal)

Bandwidth Savings and # Users Scalability With WAAS

Bandwidth consumption tests included accessing Outlook, Office, Web apps

Citrix RDP0

50

100

150

200

250

300

60% Savings2X+ Users

70% Saving3X Users

Kbps

Cisco Internal


Improving Video Quality Using WAAS

05

1015202530

HD Training Video 1080p on Win7 RemoteFX Desktop

LAN 80ms T1

WAN

80ms T1 WAN + WAAS

HD Quality

Fram

e pe

r se

cond

PixelatedChoppyOut of Sync

User Experien

ce

Cisco Internal


1. Drive ISR G2 Refresh and Upsell With WAAS VDI

• Head-room for VDI, Video traffic growth

• UCS Express option for local print server• WAAS essential to deliver VDI over WAN

• WAAS + ISR G2 bundles provide better TCO vs. Riverbed WAN Op appliance alone!

• WAAS bundles provide up to 75% off on ISR G2

Got VDI? Get ISR G2 + WAAS.

Use $100B VDI spend to refresh ISR

Cisco Internal

http://wwwin-tools.cisco.com/cecsearch/display?url=http://iwe.cisco.com/c/document_library/get_file?folderId=1009991&name=DLFE-31718421.pptx&pos=1&strqueryid=1&websessionid=Z4wu-AsVObniugknKgkfEjz

http://wwwin-tools.cisco.com/cecsearch/display?url=http://iwe.cisco.com/c/document_library/get_file?folderId=1009991&name=DLFE-31718421.pptx&pos=1&strqueryid=1&websessionid=Z4wu-AsVObniugknKgkfEjz

WAAS Update

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