VR and the Gamer Community
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Transcript of VR and the Gamer Community
V I R T U A L I Z E Y O U R R E A L I T Y
Virtual Reality Summit Dennis Adamo - COO daydream.io Corporation
V IRT UA L IZE YO UR RE A L I T YDaydream.io is a Virtual Reality software company founded in 2015. Our product daydream.VR is a D2C entertainment & communications platform. Transform your personal media into dazzling sociable environments where you can powwow™ with your friends.
daydream.io
By 2020, The AR/VR market is projected to reach $150 Billion in total revenue.
VR is a megatrend
Source: KZero
VR Software revenue world-wide from 2015-2018
VR Head Mounted Displays revenue worldwide from 2015-2018
Number of paying VR users worldwide from 2015-2018 $4.66 B
$129 MM$1.09 B
$2.57 B
$2.98 B
$3.88 B
$685 MM 570k
4.8 MM
12 MM
$3.89 B 28 MM
2015 2016 2017 2018 2015 2016 2017 2018 2015 2016 2017 2018
Source: Digi-Capital
VR$30 B
Games
Hardware
Film
ThemePark
NicheMarkets
AR$120 B
Hardware
Data
Voice
Film
EnterpriseAd spend
ConsumerGamesTheme Park
Commerce
2020:
Our target is the novice VR user, or anyone with a smartphone.
Addressable Market, USA, 2015:Teen & Tween (12-17): 8.7 MMYoung Adult (18-24): 21.4 MMMillennial (25-34): 32.1 MMAdult (35-44): 27.6 MM
daydream.io virtualizes popular mobile behaviors.
Target Market
Sources: Google Search, CTIA, Emarketer
Text messagingVoice/video calls
InternetEmail
Social networkingTake pictures/video
NewsWatching video
GamesMaps
Music or podcasts
97%92%89%88%75%60%55%50%47%41%41%
Total: 89.8 MM
Awareness of VR is clearly growing at an exponential rate.
5MM2013
2014
2015
9.8MM
105MM
Google searches for “Virtual Reality”
Global Games Marketby segment, 2015
$74.2BTotal global games
market, 2015E
Mobile$22.3B
Free-to-playMMO$8.7B
Social$7.9B
PC DLC$7.5B
Digital console $3.1BPay-to-play MMO $2.7B
Gaming video content $1.5BeSports $612MM
Virtual Reality $225MM
Retail $19.7B
Source: gamesindustry.biz
$5.1B Total worldwide market for the VR gaming, hardware and peripherals market, 2016E
Source: superdataresearch
N. America$1.5B
Rest of World$0.6B
Europe$1.9B
Asia$1.1B
2015
$540M $1.5B$1.0B
$2.8B
$6.8B
$2.7B
$5.9B$1.5B
$3.5B
$650M
$121M$1.8M
$662M$5.1B
$8.9B
$12.3B
2016E 2017E 2018E
ConsolePCMobile
VR Games Market 2016
Source: superdataresearch
VR Audience 2016VR will reach over 55M users in 2016E
• INVESTORS• CONTENT PLATFORMS• HEADSET MANUFACTURERS• HARDWARE MANUFACTURERS• CONTENT DEVELOPERS
Virtual RealityUsers, 2016E
55.8M }
Source: superdataresearch
Interests of Gamers
Ratio of content available by device, 2015
Oculus Rift 71%Google Cardboard 24%
Playstation VR 5% US Gamer Interest by VR Genre
Indie Studios jump on VR’s promise while AAA Studios stay reluctant
US Gamer Interest in Non Gaming Content
58%
Action-Adventure
62%
Action
56%
Adventure
48%
FPS
40%
RPG
37%
RTS
36%
Simulation
36%
Fight
36%
Race
41%
Film&TV
36%
Exploration
30%
Tourism
29%
Social VR
29%
Sports
29%
Music
29%
Shopping
daydream.VR live appBeta Launch Date: March 18, 2016 Official Launch Date: April 11, 2016 Game: HEADBANGERZ Endless Runner VR Roller-coaster powered by music. Smash BEATCOINZ with your gaze as you’re catapulted through an abyss of music powered environments. Size: 45MbModel: Freemium: $1.99 in-app purchase Platforms: iOS and Android VR Viewer: Google Cardboard SDKDownloads: 45,000MAU: 12,000, DAU: 300±
PLATFORMS
VIEWER / HMDGoogle Cardboard / Samsung Gear / Oculus Rift
LIVE IN PROGRESS
Our founders are four senior executives in the fields of marketing, gaming and entertainment. We have been friends and colleagues for over 20 years. We have founded and managed companies that anticipate the challenges of VR & AR.
the daydream dream team
V Owen Bush - CEOImmersive entertainment
director & tastemaker.
Ignacio Platas - CPOProduct designer. Creative director.
Agustín Abreu - CTOInnovative mobile and MMO game developer.
Dennis Adamo - COODigital marketing executive.
Serial entrepreneur.
strategic partners
At daydream.io we value our partnerships with local and state economic development partners.
@daydream_io/daydream.iovisit: www.daydream.io
THANK YOU!