Volodymyr Getmanskyi How to build a dynamic pricing model using big data

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Dynamic ticket pricing model: increasing revenue with satisfied customers

Transcript of Volodymyr Getmanskyi How to build a dynamic pricing model using big data

Page 1: Volodymyr Getmanskyi How to build a dynamic pricing model using big data

Dynamic ticket pricing model: increasing revenue with

satisfied customers

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Price Elasticity of Demand and Total Revenue

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Customer

Challenge

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Demand features

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First naïve pricing model

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Business Benefits

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Q&A