VOL 1 • NO 1 January 2020 Rate CaRd/media/slack-design/media... · iPritii 2020 Rate CaRd Print...
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Healio.com/Psoriatic-Disease 2020 RATE CARD Print RATES 1. Space: a) Full Page: $4,995 gross b) Half Page: $3,495 gross 2. Color: No extra charge for standard, matched or 4-color. For metallic color charges contact sales representative for a quote. 3. Agency commission: Fifteen percent gross billings on space, color, cover, and preferred position charges. 4. Cash discount: Two percent if paid within ten days of invoice date. No discount allowed after this period. 5. Bleed: No extra charge. 6. Covers, Positions: a) Covers: • Fourth cover: 50% premium. • Second cover: 25% premium. • Table of Contents: 15% premium. • Center Spread: 15% premium. • All other special positions: 10% premium. 7. Online Advertising Rates: Please contact your sales representative for more information. 8. Recruitment/Classified Rates: Please contact your sales representative at [email protected]. Toll Free: 855-233-8100. Phone: 484-362-2365. DISCOUNTS 1. Combined Earned Frequency Discount: All insertions of a parent company and its subsidiaries are combined to determine the earned frequency rate. Advertisers may combine advertisements run in all Healio and SLACK publications to achieve maximum frequency. 2. Prescribing Information Discount: B&W prescribing information (PI) pages are eligible for the follow discount. The 3rd page of PI and after may take a 50% discount off the earned rate. 3. Clinical Trial Ad Buy One, Get One Free: Clinical trial advertisements may run a second insertion of the same ad unit in any issue for no charge. Ad creative must promote participation in a current clinical trial. Corporate and/or disease state advertisements are not eligible. May not be combined with other Continuity, Free Ad or New Advertiser Discounts. 4. Multichannel Program: Custom multichannel programs and pricing are available that meet your specific advertising needs. Contact your Sales Representative to discuss options. 5. Corporate Discount: Total net spending achieved in the year 2020 will set a Corporate Discount to be taken off 2021 advertising. 6. When taking advantage of more than one discount program, discounts must be taken in the following order: Gross Cost: a) Less New PI Discount b) Less Healio Strategic Solutions Corporate Discount c) Less 15% Agency Discount Equals Net Cost Effective Rate Date: March 2020 for all advertisers. page 26 Jasvinder Singh, MD, MPH, provides an insider’s look at the joint treat- ment guidelines for psoriatic arthritis released by the American College of Rheumatology and the National Psoriasis Foundation. VOL 1 • NO 1 JANUARY 2020 “ Phototherapy for the treatment of psoriasis has advanced significantly since the early days, nearly 100 years ago... ” Alan Menter, MD page 7 Joint guidelines explore best practices in NB-UVB therapy for psoriasis 20 | COVER STORY Joint Effort: Collaborative Guideline Poised to Confront PsA Challenges 28 | FEATURE Psychiatric disorders, CVD, IBD more prevalent in psoriasis with PsA 32 | TREND WATCH Biologic therapy for psoriasis reduces coronary inflammation 37 | MEETING NEWS Long-term ixekizumab appears effective, safe in severe psoriasis 40 | JOURNAL SUMMARY Some systemic psoriasis treatments may be associated with UTI risk Healio.com/PsD Advertising Office: HEALIO STRATEGIC SOLUTIONS Matthew Holland Chief Commercial Officer [email protected], ext. 394 Advertising Solutions Christine Martynick Vice President [email protected], ext. 416 Tara Kosmowsky National Account Manager [email protected], ext. 399 cell: 610-639-4021 Custom Solutions Pat Duffey Vice President & Group Sales Director [email protected], ext. 262 Leslie Celli Senior Account Manager [email protected], ext. 330 Send Product insertion orders and ad materials to: Joann Campisi Sales Administrator [email protected], ext. 585 6900 Grove Road Thorofare, NJ 08086-9447 856-994-9909 • 800-257-8290 Fax 856-848-6091 Send inserts and BRCs to: Jesse Davis HEALIO PSORIATIC DISEASE LSC Communications 13487 S. Preston Highway Lebanon Junction, KY 40150-8218 19,197 Circulation: Click to view print advertising terms and conditions
Transcript of VOL 1 • NO 1 January 2020 Rate CaRd/media/slack-design/media... · iPritii 2020 Rate CaRd Print...
Healio.com/Psoriatic-Disease
2020 Rate CaRdPrint
RATES1. Space:
a) Full Page: $4,995 grossb) Half Page: $3,495 gross
2. Color: No extra charge for standard, matched or 4-color. For metallic color charges contact sales representative for a quote.
3. Agency commission: Fifteen percent gross billings on space, color, cover, and preferred position charges.
4. Cash discount: Two percent if paid within ten days of invoice date. No discount allowed after this period.
5. Bleed: No extra charge.
6. Covers, Positions:a) Covers: •Fourthcover:50%premium. •Secondcover:25%premium. •TableofContents:15%premium. •CenterSpread:15%premium. •Allotherspecialpositions:10%premium.
7. Online Advertising Rates: Please contact your sales representative for more information.
8. Recruitment/Classified Rates: Please contact your sales representative at [email protected]. TollFree:855-233-8100.Phone:484-362-2365.
DISCOUNTS1. Combined Earned Frequency Discount: Allinsertions
of a parent company and its subsidiaries are combined todeterminetheearnedfrequencyrate.AdvertisersmaycombineadvertisementsruninallHealioandSLACKpublications to achieve maximum frequency.
2. Prescribing Information Discount: B&W prescribing information (PI) pages are eligible for the follow discount.The3rdpageofPIandaftermaytakea50%discount off the earned rate.
3. Clinical Trial Ad Buy One, Get One Free:Clinicaltrialadvertisements may run a second insertion of the same adunitinanyissuefornocharge.Adcreativemustpromoteparticipationinacurrentclinicaltrial.Corporateand/or disease state advertisements are not eligible. MaynotbecombinedwithotherContinuity,FreeAd orNewAdvertiserDiscounts.
4. Multichannel Program:Custommultichannel programs and pricing are available that meet yourspecificadvertisingneeds.ContactyourSalesRepresentative to discuss options.
5. Corporate Discount: Total net spending achieved in theyear2020willsetaCorporateDiscounttobetaken off2021advertising.
6. When taking advantage of more than one discount program, discounts must be taken in the following order:Gross Cost:a) LessNewPIDiscountb) LessHealioStrategicSolutionsCorporateDiscountc) Less15%AgencyDiscountEquals Net Cost
Effective Rate Date: March2020foralladvertisers.
VOL 4 • NO 2
February 2018VOL 4 • NO 2
February 2018
page 26
Jasvinder Singh, MD, MPH, provides an insider’s look at the joint treat-ment guidelines for psoriatic arthritis released by the American College of Rheumatology and the National Psoriasis Foundation.
VOL 1 • NO 1
January 2020
“Phototherapy for the treatment of psoriasis has advanced significantly since the early days, nearly 100 years ago...”Alan Menter, MDpage 7
Joint guidelines explore best practices in NB-UVB therapy for psoriasis
20 | cover story
Joint Effort: Collaborative Guideline Poised to Confront PsA Challenges
28 | feature
Psychiatric disorders, CVD, IBD more prevalent in psoriasis with PsA
32 | trend Watch
Biologic therapy for psoriasis reduces coronary inflammation
37 | Meeting neWs
Long-term ixekizumab appears effective, safe in severe psoriasis
40 | journal suMMary
Some systemic psoriasis treatments may be associated with UTI risk
Healio.com/PsD
Advertising Office:
Healio StRategiC SolutionS Matthew Holland
Chief Commercial Officer [email protected], ext. 394
Advertising Solutions Christine Martynick
Vice President [email protected], ext. 416
Tara Kosmowsky National Account Manager
[email protected], ext. 399 cell: 610-639-4021
Custom Solutions Pat Duffey
Vice President & Group Sales Director [email protected], ext. 262
Leslie Celli Senior Account Manager
[email protected], ext. 330
Send Product insertion orders and ad materials to:
Joann Campisi Sales Administrator
[email protected], ext. 585
6900 Grove Road Thorofare, NJ 08086-9447
856-994-9909 • 800-257-8290 Fax 856-848-6091
Send inserts and BRCs to:
Jesse Davis Healio Psoriatic Disease
LSC Communications 13487 S. Preston Highway
Lebanon Junction, KY 40150-8218
19,197Circulation:
Clicktoviewprintadvertisingtermsandconditions
Healio.com/Psoriatic-Disease
ISSUANCE AND CLOSING1. Established:March2020
2. Frequency: March,5timesin2020
3. Mailing Dates & Class: Mails within the issue months; Periodical Pending.
4. Extensions and Cancellations:a) Extensions: If an extension date for material is agreed
upon and material is not received by the Publisher on the agreed date, the advertiser will be charged for the space reserved.
b) Cancellations: If, for any reason, an advertisement is canceled after the closing date, the Publisher reserves the right to repeat a former ad at full rates. If the advertiser has not previously run an ad, the advertiser will be charged for the cost of space reserved. Neither the advertiser nor its agency may cancel advertising after the closing date.
EDITORIAL1. General Editorial Direction: HealioPsoriaticDisease
will feature the latest news in psoriatic disease research,recentFDAapprovals,recurringcolumnsdeveloped by our editorial staff in conjunction with notable opinion leaders who add detail and perspective.
2. Average Issue Projection:a) Averagearticles:18b) Averagearticlelength:1,000words
3. Editorial features/columnsa) Features: •CoverStory •Physician-ContributedArticles
•InTheJournals •Guidelines •FDA/DrugPipeline •MeetingNewsCoverage
b) Topics Covered: •Diagnostics •Combinationtherapies •Guidelines •Practicemanagementissues •Regulatoryissues •Treatmentofpatientsinspecialpopulations
and those with comorbidities •Meetingcoverageofleadingcongresses
4. Origin of Editorial:a) Source:Amixofcolumns,articleseriesand
staff-written feature articlesb) Staffwritten:Yesc) Solicited:Yesd) Submitted:Yes
CIRCULATION1. Description of Circulation Parameters:
a) Dermatologists–13,869b) Clinical&LabDermatologicalImmunology(DDL)–2c) Dermatopathology(DMP)–1,171d) PediatricDermatology(PDD)–26e) ProceduralDermatology(PRD)–620f) PCPs(FamilyMedicine&InternalMedicine)–594g) DermatologyNursePractitioners&
PhysicianAssistants–2,915
2. Demographic Selection Criteria:a) Prescribing:No
3. Circulation distribution: Controlled:100%
4. Paid information:a) Associationmembers:N/Ab) Ispublicationreceivedaspartofdues?:Noc) U.S. Subscriptionrate:$197/yr.individual
Canada:add5%tax/yr. OutsidetheU.S.:add$92/yr.
5. Circulation Verification: a) AddressfilesprovidedbyDirectMedicalData(DMD)
6. Mailing house: LSCCommunications
7. Estimated total circulation for 2020: 19,197
GENERAL INFORMATION1. Requirements for Advertising Acceptance:
Advertisementsforprofessionalandnon-professionalproducts or services are accepted provided they are in harmony with the policy of service to the health care profession and subject to Publisher’s approval. Non-professional product and service advertisers must submit ad copy two weeks prior to closing date.
2. Editorial Research:Yes
3. Ad Format and Placement Policy: Interspersed within articles
4. Ad/Edit Information:50/50Ad/EditRatio
5. Value-Added Services:a) BonusConventionDistribution
6. Additional Advertising Opportunities:a) BRCinserts:See5bunderInsertInformationfor
specificationsb) Split-runadvertising:Contactpublisherformore
informationc) Reprints:Yes,email:[email protected].
2020 Rate Card: Print
Healio.com/Psoriatic-Disease
2020 Rate Card: Print
AD SPECIFICATIONS1. Available Ad Unit Sizes:
Ad sizes: Non-bleed (Live area) sizes: Bleed sizes:*
Width Height Width Height
FullPageSpread 153/4" x 103/8" 161/2" x 111/8"
Full Page 75/8" x 103/8" 83/8" x 111/8"
1/2 Page Horizontal 75/8" x 43/4" 83/8" x 51/2"
1/2 Page Vertical 33/8" x 103/8" 41/8" x 111/8"
*Bleed ads use non-bleed size for live area.a) Trim size of journal: 81/8"x107/8"b) To view thumbnails of ads specs, visit healio.com/slackadspecs.
2. Type of Binding:Saddle-stitch
3. Print Ad Requirements: For specifications go to healio.com/slackadspecs.
4. Color Proofs:OneproofmadefromsuppliedfilesandmeetingSWOPspecifications,mustbeprovidedwithdatafile.Proofmustbeat100%oftheprintsize.PublisheracceptsKodakapprovals,Matchprints,Chromalins,High-endEpsonQualityorIrisDigitalproofs.If only color lasers are furnished, color match on press cannot be guaranteed.
5. Note:Spreadadsshouldbesentasaone-pagefile.
6. Ad File Submission:Electronicfilesmustbesubmittedasahigh-resolution,printreadyPDF.Minimum300dpi.AdsareacceptedonCD/DVD,viaemailoruploadedtotheHealioStrategicSolutionsftpsite.Contactthesalesadministratorforftpinstructions.
7. Disposition of Ad Materials:Admaterialswillbeheldoneyearfromdate of last insertion and then destroyed unless notified otherwise in writing.
INSERT INFORMATION1. Availability and Acceptance:
a) Availability:Two-toeight-pageinsertsareavailablefullrun.Demographicand/orgeographic inserts are accepted.
b) Acceptance:AsampleoftheinsertmustbesubmittedtothePublisherforapproval.
2. Insert Charges: Furnished inserts billed at space rate on a page-for-page basis.
3. Sizes and Specifications:Allinsertsmustbefullsize,supplieduntrimmed,printed,folded(except single leaf), and ready for tipping/binding. Varnished inserts are acceptable at the Publisher’s discretion. Inserts are jogged to foot.
No. of PagesPaper Stock
Max Micrometer
Max Min Reading
2 page (one leaf) 80#coatedtext 70#coatedtext .004"
4, 6, 8 page 70#coatedtext 60#coatedtext .004"
4. Trimming:Supplysize:81/4” x 111/8”. Trim size 81/8”x107/8”. Trimming of oversized inserts will bechargedatcost.Keeplivematter¼”fromtrimedgesand3/16” from gutter trim. Book is jogged to foot. Head, foot, and outside edge trim 1/8”.
5. BRCs:a) Pricing:Contactyoursalesrepresentativeforprices.Non-commissionable.b) BRCSpecifications:3½”x5”minimumto4¼”x6”maximum;perforatedwith½”lip
(fromperforation)fortipping/binding.Add1/8”forfoottrim.Cardstockminimum: 75 lb. bulk or higher.
6. Quantity:Fullrun—22,000(estimated).ExactquantitywillbegivenuponPublisher’sapproval of insert, or call Publisher prior to closing date.
7. Shipping: Cartonpackingmusthavepublicationname,issuedate,andinsertquantityclearlymarked.Insertsshippedine-containerscannotbeverifiedandHealioStrategicSolutionswillnotberesponsibleforshortageonpress.
Healio.com/Psoriatic-Disease
2020editoRial CalendaRPrint
iSSue SpaCe CloSe
mateRial due featuRed topiCS meeting mentionS bonuS diStRibution
Issue 1
(Premier)4/8/2020 4/24/2020
Pediatric psoriasis guidelines, Q&A with Gelfand on vaccines
Maui Derm, possibly virtual AAD
Issue 2 6/15/2020 7/1/2020 COVID-19 lessons learned
Issue 3 8/3/2020 8/17/2020 CVD and psoriasis GRAPPA
Issue 4 9/15/2020 10/1/2020 Metabolic syndrome AAD Summer
Issue 5 11/2/2020 11/16/2020 Inflammatory bowel disease
Note: Editorial content subject to change
VOL 4 • NO 2
February 2018VOL 4 • NO 2
February 2018
page 26
Jasvinder Singh, MD, MPH, provides an insider’s look at the joint treat-ment guidelines for psoriatic arthritis released by the American College of Rheumatology and the National Psoriasis Foundation.
VOL 1 • NO 1
January 2020
“Phototherapy for the treatment of psoriasis has advanced significantly since the early days, nearly 100 years ago...”Alan Menter, MDpage 7
Joint guidelines explore best practices in NB-UVB therapy for psoriasis
20 | cover story
Joint Effort: Collaborative Guideline Poised to Confront PsA Challenges
28 | feature
Psychiatric disorders, CVD, IBD more prevalent in psoriasis with PsA
32 | trend Watch
Biologic therapy for psoriasis reduces coronary inflammation
37 | Meeting neWs
Long-term ixekizumab appears effective, safe in severe psoriasis
40 | journal suMMary
Some systemic psoriasis treatments may be associated with UTI risk
Healio.com/PsD
