VOICES FOR THE VOICELESS...VOICES FOR THE VOICELESS 2019 VISION & IMPACT REPORT OVERVIEW Every year...
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VOICES FOR THE VOICELESS CREATING A WORLD WHERE NO ONE FACES UNPLANNED PREGNANCY ALONE.
Transcript of VOICES FOR THE VOICELESS...VOICES FOR THE VOICELESS 2019 VISION & IMPACT REPORT OVERVIEW Every year...
VOICES FOR THE VOICELESS
CREATING A WORLD WHERE NO ONE FACES UNPLANNED PREGNANCY ALONE .
VOICES FOR THE VOICELESS 2019 VISION & IMPACT REP ORT
OVERVIEW
Every year in the U.S., over 400,000 women get abortions because they don’t have the support of their partners, schools, medical professionals, workplaces, or communities.
We’re on a mission to change this.
Here’s how.>
> Winsome media campaigns that
open minds and change hearts
throughstorytelling.
Training and resources that equip students and young professionals to support friends facing unplanned pregnancies.
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VOICES FOR THE VOICELESS
This year, with your support, we created 4 major content campaigns, including our first-ever documentary series.
Our content has reached 1.4 million people on social media in 2018.
MEDIA PRODUCTION
600kvideo views
1.4mreach
8kshares
2019 VISION & IMPACT REP ORT
We target two audiences:
OUR AUDIENCE
> AdvocatesStudents and young
professionals looking for effective
ways to advocate for life and provide
support to those around them facing
unplanned pregnancies.
Fence-sittersUndecided young people from diverse political and religious viewpoints who aren’t sure what to think about abortion.
>
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VOICES FOR THE VOICELESS
We worked with pregnancy resource centers in Arizona to create standbyheraz.com—a place where anyone facing unplanned pregnancy can book a confidential appointment.
STANDBYHERAZ.COMOUTREACH
2019 VISION & IMPACT REP ORT
> Enter your ZIP code and quickly find the nearest
high-quality clinic, see the services they provide,
and book an appointment.
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In 2018, we empowered 150 students and young professionals to engage in hundreds of conversations with their peers about abortion and unplanned pregnancy. Equipped with our conversation-starting resources, they’re transforming the culture in coffee shops, classrooms, and online.
Here’s what they’re saying:
“I spoke with a dear friend of mine who has no religious background but she was moved to tears when she learned the stats on Down syndrome abortions.” – Chelsea
“I changed [my classmates’] perspective on how we value life.” – Makayla
“The conversation starter was the t-shirt. I talked to everyone, including teachers and students, about the campaign.” – Emily
“I shared the 4 dad’s video with one of my coworkers and he was absolutely moved by it.” – Merari
GROW OUR IMPACT
VOICES FOR THE VOICELESS
GROW OUR TEAM
2019 VISION & IMPACT REP ORT
With every dollar donated, we reach 13 people with the pro-life message.
Growing our impact in 2019 begins with growing our team.
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> Go full-time with Marketing & Creative Directorsto change more hearts and minds.
> Hire a Producer to create even better content more efficently.
> Expand our outreach budget to reach more people per campaign.
> Hire a Director of Outreach to grow our movement through school presentations and training.
VOICES FOR THE VOICELESS
L AUNCHING MEDIA CAMPAIGNS THAT REACH MILLIONS
2019 VISION & IMPACT REP ORT
In 2019, We’ll continue to Launch Well-Researched, Winsome Storytelling Campaigns to Transform the Culture, including:
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> Reducing discrimination against the differently-abled among medical professionals, so they can better prepare parents for parenthood.
> Challenging young mento stand by her and be strong when it counts.
> Empowering workplacesto implement pro-mom policies, so no woman faces the choice between her job and her child.
BUILDING COMMUNITIES OF SUPP ORT
In 2019, we’ll grow our Reach Agent program by:
> Expanding our movement of students and young professionals who are advocating for life and supporting friends facing unplanned pregnancies.
> Going public with standbyheraz.comto instantly connect women facing unplanned pregnancy with their nearest high-quality PRC.
VOICES FOR THE VOICELESS
FINANCIALS 2019FINANCIALS 2018
2019 VISION & IMPACT REP ORT
Media Production
Outreach
Finance
Executive5%
38%
24%
32%
$144k
Media Production
Outreach
Finance
Executive
10%
23%
36%
31%
$215k
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VOICES FOR THE VOICELESS
> Dr. Tracy MunsilAssociate Professor, Political Science Chair, Department of Government, History, & PhilosophyArizona Christian University
> Chris Van Egmond Marketing and SystemsPrint. Save. Repeat.
> Andy MaurerLicensed Associate Marriage & Family TherapistThe Phoenix Counseling Collective
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