VOGUE.COM Pitch Letter

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Transcript of VOGUE.COM Pitch Letter

Page 1: VOGUE.COM Pitch Letter

!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!! !May 28th, 2015 Chioma Nnadi Fashion News Director Vogue.com 1 World Trade Center New York City, NY 10007 Dear Ms. Nnadi, On behalf of the Style Scout and Style Scouting on CBS, I wanted to propose an excellent opportunity for Vogue Magazine. Successfully created and hosted by Style Scout Alia Ahmed-Yahia, Style Scouting on CBS is the #1 podcast on iTunes for the New and Noteworthy List. Style Scouting is the newest way to gain an all access pass to some of the industries most influential tastemakers so listeners and loyal audiences of CBS and The Style Scout can be inspired, and evolve their own style through the lens of today’s tastemakers. Alia Ahmed-Yahia has quickly become the first to market in the style podcast world, bringing global style to women everywhere. She is a former editor of ELLE, Glamour, Vanity Fair and spent six years as the Chief Style Director for Ann Taylor’s LOFT. We would absolutely be honored and wanted to request if Vogue.com could run a story on the Style Scouting CBS podcast show and add a feature on Alia and the new way she is bringing style to women everywhere? Consistently, podcasts have been the new informative and entertainment outlet for Americans and statistics have shown a substantial success rate. Americans listen to podcasts 21 hours a day. Podcasts are increasingly becoming a much larger aspect of American media. Over 46 million Americans listen to podcasts monthly, which is 17% of the American population over 12 years old. Around 10% of the American population listens to podcasts throughout the week. This is a massive game changer in media consumption for style listeners and followers. We would love for Vogue to be one of the first brands to present Style Scouting on CBS to the world. If you have any questions please feel free to contact Raven Davis, Style and Digital Content Director for the Style Scout at [email protected] or Alia Ahmed-Yahia, Founder/Editor-in-Chief of The Style Scout and Creator/Host of the Style Scouting CBS podcast at [email protected]. Thank you so much for your time, and we hope to speak with you very soon!