Voddler and Copyright in the eu digital single market
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Voddler and Copyright in the EU Digital Single Market 14 November 2012, Brussels Anders Sjöman, [email protected]
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Presentation by Anders Sjöman, VP Communication at video-on-demand service Voddler, at workshop on copyright in EU Digital Single Market, held by CEPS on 14 Nov 2012 in Brussels.
Transcript of Voddler and Copyright in the eu digital single market
- 1. Voddler and Copyright in the EU Digital Single Market14 November 2012, BrusselsAnders Sjman, [email protected]
2. The best films and TV-shows where and when youwant them, legally, on all Internet-connected devices. 3. Voddler at a snapshot Launched in Sweden 2010 1,3 million users in Scandinavia +Spain 30 content deals, includingHollywood majors and localpartners +5 000 movies; primarily TVODand EST, but also AVOD and SVOD 18 million movies served since2011 One login, mulitiple platforms:PC/Mac, iPad, iPhone, Android, Symbian, Meego, Windows Phone Patented streaming platform forbetter quality, lower costs andeasy roll-out. Unparalleled viewingexperience, with HD and offlinemode. 4. BUSINESS MODELAVOD)THE INDUSTRYTHE TECHNOLOGY 5. SHOWME THEMONEY![TOM CRUISE| JERRY MCGUIRE| 1996] 6. Rental (TVOD Current)SubscriptionAd-funded (AVOD) Purchase (EST)(SVOD) Rental (TVOD Library)3 - 4 yearsCinemaDVD (rent/buy) Pay-TVFree-to-air TV 7. Rental (TVOD Current)SubscriptionAd-funded (AVOD) Purchase (EST)(SVOD) Rental (TVOD Library)3 - 4 yearsCinemaDVD (rent/buy) Pay-TVFree-to-air TVMarket situation in Sweden , November 2012 8. Rental (TVOD Current)SubscriptionAd-funded (AVOD) Purchase (EST)(SVOD) Rental (TVOD Library)3 - 4 yearsCinemaDVD (rent/buy) Pay-TVFree-to-air TVYour onlineYour cable-TV, nowCatch-up TV.video store. online. 9. ITS GETTINGCROWDEDIN HERE[AUSTIN POWERS| GOLDMEMBER| 2002] 10. A Scandi VOD Explosion! 11. SHOULD BE THESAME RULES FORALL KIDS[ROB SCHNEIDER| BIG DADDY | 1999] 12. Allow copyrighted video to spread - Actions towards atruly single digital market1. Easier border-crossing: More movies that go abroad! Simplified Rights Identification (standards, databases...) Promote Multi-Territory Licensing Simplified and Transparent Collective Rights Management All Rights Cleared By Rights Owner Rights Owners Clear Collective Rights, Not Last-Window Out Aggregator Markets with One-Stop Shop Clearance Localization Support2. Support new film: Promote window-neutrality Technology and Window-Neutral Public Film Systems Digital Distribution Support Window-neutral VAT: One film, one tax-level3. Free old film: Spread our cultural heritage Digitilization Public Service Focus on Being an Enabler, Not a Market Distorter Public Sector Information 13. I FEEL A GREATDISTURBANCEIN THE FORCE[OBI-WAN KENOBI | STAR WARS | 1977] 14. Anders Sjman +46 70 717 60 78 [email protected] Twitter: @anderssjoman
