VMware Tech Talks - The art of the pitch

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Transcript of VMware Tech Talks - The art of the pitch

Page 1: VMware Tech Talks - The art of the pitch

VMware - One Perfect Pitch

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Overview

▪Writing a book

▪How I got into storytelling

▪Mistakes of any kinds of pitches

▪Your story optimization

▪Pitching situations 101

▪Youtube elevator pitches

▪What’s next

▪Q&A

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Have you ever thought of writing a book?

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Is storytelling an art or a science?

1. Neuroscience research 2. Ebay “significant objects” 3. Storytelling is universal

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Recurrent pitching mistakes for technology professionals

1. Overwhelming your audience 2. Giving context 3. Lacking precision

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So, how do you optimize your story?

1. The pitch is a snapshot of your story 2. Your pitch is meant to be shared with others 3. A pitch is tailored, rehearsed and perfect, once.

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Structure sets you free

1. If there’s one thing to remember: the hook 2. The problem you are resolving 3. End with a bang: call to action

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Youtube Elevator Pitches critique

1. What to look at 2. What you can improve 3. What’s important

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What’s next?

1. Practice 2. Read 3. Q&A

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Thank YouFind “One Perfect Pitch, how to sell your idea, your business, your product or yourself” at

McGraw-Hill on Amazon, Barnes and Nobles and share it with your colleagues and friends.

Ask me for storytelling workshops for your teams: [email protected]

Follow My Page Marie Perruchet on FB for videos of inspiring storytellers