Visuals: Welcome to the Future of Social Media
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The future of social media is going to be much more visual. Stop thinking about what to write on Facebook, Twitter, Pinterest, and the like and start thinking about what visual to post. Pictures are liked 7 times more and shared 10 x more on Facebook than textual content and the brain interprets visual information 60,000 times faster than text.
Transcript of Visuals: Welcome to the Future of Social Media
@atrainehttp://avalaunchmedia.com/infographics/the-complete-history-of-social-media
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100’s of Others• Google+• StumbleUpon• Reddit• Flickr• Yelp • Gentlemint• DailyBooth• Plurk• Classmates
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Trends To More Visuals• Pinterest Created a Monster • Facebook Timeline• Reply/Comment with Image• Instagram Videos• Larger Head/Cover Images
Mind Blowing Stats (up next)Visual Social Media Marketing – Krista Neher
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• Images get 50% more interaction than other content• 6 Billion photos uploaded each month• Photos get 7x more likes and 10x more shares than links
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# 1
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4000% growth in the last year80% of Pins are Repins
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Purchased for 1 Billion with over 100 Million users
575 likes and 81 comments per second
1,278,915 photos posted of Hurricane Sandy during storm
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90% of info submitted tothe brain is visual
Images process 60,000xfaster than text
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So How Do Businesses Succeed
Using Visuals in Social Media?
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NOT
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CreateA
VisualPublishingCalendar
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Start With
What’s Working
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TwoWords:NewsJack
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• SNOOP
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Utilize Your SM Assets•Tweet it (A LOT, and again)
• Facebook – Average post from your brand only reaches 16% of your fans
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Social MEowDIA: The Cast Study
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Social MEowDIA: The Cast Study
“Avalaunch Media dropped this SWEET infographic”“I think this infographic is genius”“PURE GENIUS”“Best, cutest, funniest infographic ever”“This infographic is AWESOME”“LOL!”“Social Meowdia is beyond absurd. So absurd, that I LOVE
IT”… the list goes on and on
“All other infographics can now go home!”
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http://avalaunchmedia.com/social-media-explained-ebooks
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What’s Next for Social MEowDIA?
• Memes (10)• Motion Graphic• Blog Post Series (10)• Wall Posters• Cause Campaign on 7/1
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Andrew Melchior, [email protected]
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Thank You!
Deck @ http://www.slideshare.net/MattSiltala
