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Visual Design: Day 1

Dr. Will Kurlinkus

+Assignment 1 English3183b.wordpress.com/

+Visual Rhetoric Basics

n Focal Point

n Vectors/Pathways

n Camera Angles

n Margins

n Negative Space

n Visual Hierarchy

n Tension

+Example Infographic: Visualizing Info n What story does it tell?

n How are things grouped?

n How does it move the viewer through the plot?

n What jumps out first?

n Whats most memorable?

n What visual metaphors are used?

n Whats the most and least important info?

+Example Movie Poster: Making Art

n Thinking back to BergerWhy is it remarkable?

n What story does it tell?

n What can we tell about the movie?

n What is the tone?

n Who are the characters?

n Different groupings?

n How is negative space used?

n How do text and image interact?

+Interactivity

+Homework o Readings o Have 3 topics o Come to class with a layout mock-up, and

some data that you can use in studio next period

+Photoshop