Visual Inspiration - nyannastephens.files.wordpress.com · font settings a mood envisioned for my...

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Transcript of Visual Inspiration - nyannastephens.files.wordpress.com · font settings a mood envisioned for my...

Page 1: Visual Inspiration - nyannastephens.files.wordpress.com · font settings a mood envisioned for my future company’s collection. Created with Adobe Photoshop NY ANNA. Creating A Collection
Page 2: Visual Inspiration - nyannastephens.files.wordpress.com · font settings a mood envisioned for my future company’s collection. Created with Adobe Photoshop NY ANNA. Creating A Collection

Visual Inspiration

This vision board sums up the different

aspects of trend, style, and color of my

Endless Glam Adventure creating

sketches, designs, fabric, and purchase

orders for my future Company.

When creating this vision, I learned how

to experiment with different colors, tones,

font settings a mood envisioned for my

future company’s collection.

Created with Adobe Photoshop

NY ANNA

Page 3: Visual Inspiration - nyannastephens.files.wordpress.com · font settings a mood envisioned for my future company’s collection. Created with Adobe Photoshop NY ANNA. Creating A Collection
Page 4: Visual Inspiration - nyannastephens.files.wordpress.com · font settings a mood envisioned for my future company’s collection. Created with Adobe Photoshop NY ANNA. Creating A Collection

Creating A Collection

I created a sketch and full look for my

potential company Endless Glam. The

Fall/Winter 2015 collection was inspired by

the Kardashians and consisted of 8 looks. I

chose look 6 because it captured the fine

details within the jacket.

Created with Adobe Photoshop,

Illustrator, & PowerPoint

I learned how to create complex, detailed

garment illustrations using a 2D dress form, in

Adobe Illustrator.

NY ANNA

Page 5: Visual Inspiration - nyannastephens.files.wordpress.com · font settings a mood envisioned for my future company’s collection. Created with Adobe Photoshop NY ANNA. Creating A Collection
Page 6: Visual Inspiration - nyannastephens.files.wordpress.com · font settings a mood envisioned for my future company’s collection. Created with Adobe Photoshop NY ANNA. Creating A Collection

Living life

on the

Edge

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Event Coordinating

I planned and coordinated a fashion show for the

company Molten Lava. The event was named

“Diamonds Are A Girls Best Friend,” featuring

evening gowns with form fitting silhouettes. I

created a press kit, mood boards, invitations,

guest lists, and more for the event.

Planning for the company Molten Lava taught

me how to plan events, choose venues &

décor to correspond to theme, plan tasks, as

well as roles throughout a fashion show.

Created with Microsoft Word,

PowerPoint, Adobe Photoshop, &

Illustrator

NY ANNA

Page 8: Visual Inspiration - nyannastephens.files.wordpress.com · font settings a mood envisioned for my future company’s collection. Created with Adobe Photoshop NY ANNA. Creating A Collection
Page 9: Visual Inspiration - nyannastephens.files.wordpress.com · font settings a mood envisioned for my future company’s collection. Created with Adobe Photoshop NY ANNA. Creating A Collection

The special event and evening wear retailer Molten Lava, located

in Los Angeles is presenting a small showcasing of their fall winter

2017 collection, at the local night club Exchange LA located at 618

S Spring St Los Angeles, CA 90014 on Saturday May 27th.

The event sponsors are Ruth’s Chris, Chambord, Maybelline, and

Getty Images. Doors will open at 9:30pm and the show will begin at

10:30pm. Semi casual attire is required for this event. Guest are

required to send a RSVP for seating at the live show. Other guest

that purchase tickets at the door will watch the show from the

Luxury Lounge where they will receive food and drinks.

The Molten Lava Fashion show will be the most glamorous event for

the month. Check it out because you wouldn’t want to miss out on

this!

To rsvp or any further questions about the upcoming event contact:

[email protected]

Page 10: Visual Inspiration - nyannastephens.files.wordpress.com · font settings a mood envisioned for my future company’s collection. Created with Adobe Photoshop NY ANNA. Creating A Collection
Page 11: Visual Inspiration - nyannastephens.files.wordpress.com · font settings a mood envisioned for my future company’s collection. Created with Adobe Photoshop NY ANNA. Creating A Collection

Guest Affiliation Seat RSVP

Joseph Taylor Celeb A1 x

Sandra Anderson Celeb A2 x

Sharon White Celeb A3 x

Christopher Martin Celeb A4

Edward Lee Buyer A5

Kimberly Lopez Buyer B1 x

Brenda Hill Buyer B2 x

Kevin Scott Buyer B3

Amy Green Buyer B4 x

Timothy Baker Buyer B5

Eric Garcia PressC1 x

Rebecca MartinezPress

C2

Larry RodriguezPress

C3 x

Stephanie ClarkPress

C4 x

Frank WalkerPress

C5

Paula AllenFriend

D1 x

Adam YoungFriend

D2 x

Jennifer HernandezFriend

D3 x

Herschel KingFriend

D4 x

Ruby WrightFriend

D5 x

Page 12: Visual Inspiration - nyannastephens.files.wordpress.com · font settings a mood envisioned for my future company’s collection. Created with Adobe Photoshop NY ANNA. Creating A Collection

Marketing Research

For a Department Store I created a

customer profile for each location, to

pin point their demographics and how

much each customer spent on average,

their age, and income.

Throughout researching each location I

learned the attitude of sales, how to

display, buy, market, and merchandise to

each locations, behavior.

Created with Microsoft

PowerPoint, Excel, & Adobe

Photoshop

NY ANNA

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Demographics

Gender

Category: C

Store: Carolina

Average Age of Purchase: 25-54 years old

Family Income: $43,533

Average Purchase in Dollars: $4,775,000

Fashion Attitude: Budget

The Carolina location produces $4,775,000 dollars within their location. The average amount of

customers that shop in their location is 5000.. Those 5000 customers spend on average of $995 a visit.

Customer Store Profile

C Store Layout

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Product Development

I created a tech pack sheet for the Nordstrom’s

Brass Plum “BP” Winter 2015 Zip Detailed Sweater

Dress. Which included the color ways, item

number, sketched image, measurements, and

garment description.

The tech sheet is used as a directory for

manufacturers to use to create a sampled

garment. The sheet provides the length and

width of sleeves, neckline, waist, bust, hips,

back, shoulders, and total length of garment

within centimeters. As well as the length and

number of trim, hardware, finishing's used on

the garment.

Created with Microsoft Excel &

Adobe Illustrator NY ANNA

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Page 17: Visual Inspiration - nyannastephens.files.wordpress.com · font settings a mood envisioned for my future company’s collection. Created with Adobe Photoshop NY ANNA. Creating A Collection

Buying Plan

I created a six-month buying plan for a

Department Store. The department I bought

merchandise for was the Juniors Department.

Creating the six-month plan taught me how to

compare sales, ratios, stock, markdowns, and

purchases from the last year to predict sales for

the future. Using the six-month plan I could

pinpoint the markup, markdown, gross margin,

average stock, and turnover percentages from

previous year to help plan for the next, to

increase or decrease the percentages to beat

and the last years sales plan.

Created with Microsoft Excel & Adobe

Photoshop

NY ANNA

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Purchase Order

For a Department Store I created a purchase

order and wholesale line sheet for TOPSHOP

merchandise in the Junior’s department.

Based on each locations volume of sales and

foot traffic helped me determine the amount

of items to order for each location.

I learned if a store has high sales and heavy

foot traffic volume I should purchase more

items to accommodate the demands of the

customer compared to a store that has a

lower foot traffic volume with lesser

demands.

Created in Adobe Photoshop,

InDesign, & Microsoft ExcelNY ANNA

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Style #: 30E14JIND

Color: INDIGO DENIM

Description: Tall Moto

Badged Denim JacketFiber: 100% Cotton

Retail Price: $95.00

Style #: 11C06JBLK

Color: BLACK

Description: Distressed

Belted Leather JacketFiber: 100% Leather

Retail Price: $360.00

Style #: 11B17JKHA

Color: KHAKI

Description: Badged

MA1 Bomber JacketFiber: 100% Polyester

Retail Price: $110.00

Style #: 36D16IPNK

Color: PINK

Description: Printed

Jacquard Crop FlaresFiber: 98% Cotton, 2%

Elastane

Retail Price: $80.00

Style #: 36K12JBLS

Color: BLUSH

Description: Punch-

Textured Pelmet SkirtFiber: 100% Polyester

Retail Price: $68.00

Style #: 02G09JBLE

Color: INDIGO DENIM

Description: MOTO Laser

Panel Straight Leg JeansFiber: 99% Cotton, 1%

Elastane

Retail Price: $80.00

8091 OH-708

Russells Point, OH

43348

(937) 843-6760

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Page 3 of 3

A B C B A

DESCRIPTION CL STYLE COLOR DWNT DALE CARO STAF SPOT QUANTITY UNIT TOT UNIT TOT

TALL MOTO Badged Denim Jacket6 30E14JIND INDIGO DENIM

36 24 12 24 36 132 95 12540 238 31350

Distressed Belted Leather Jacket6 11C06JBLK BLACK

24 12 0 12 24 72 360 25920 900 64800

Badged MA1 Bomber Jacket6 11B17JKHA KHAKI

36 24 12 24 36 132 110 14520 275 36300

Printed Jacquard Crop Flares5

36D16IPNK PINK36 24 12 24 36 132 80 10560 200 26400

Punch-Textured Pelmet Skirt4

36K12JBLS BLUSH48 36 24 36 48 192 68 13056 170 32640

MOTO Laser Panel Straight Leg Jeans5

02G09JBLEINDIGO DENIM

36 24 12 24 36 132 80 10560 200 26400

Total: 792 87,156.00$ 217,890.00$

Date MU%

DateDMM/GMM

INVOICE INSTRUCTIONS

Submit separate invoice for each store. Show order and department number on each invoice.

Invoice must accompany shipment in an envelope attached to the lead carton marked Invoice

Enclosed.

PACKING AND SHIPPING

Pack merchandise separately for each store with individual

packing slips. Mark each carton with the store name, order

number, department number, and number of cartons in shipment.

Ship complete unless otherwise instructed.

Ship Via Air

COST RETAIL

Special InstructionsBuyer

Signature Ny Anna Stephens 3.9.16 60.0%

This order is subject to the terms and

conditions on the reverse side of this sheet.

Cancel 3/31/16

Allowance 500 Terms Net 30

TRANSPORTATION With anticipation for

prepayment all dating

except EOM begins at

date merchandise is

received. Under EOM

terms all goods shipped

on and received after

the 25th of the month

FOB Origin

Vendor 50 Start ship 3/15/16

Store 50

City: Russells Point 15203 King Street Vendor # 2677

State/ZIP: OH, 43348

Fredericksburg, VA

22401 DUNS# 123,456,789.00

PURCHASE ORDER

Name:Topshop PO# 01971

Address: 8091 OH-708Perry's Department Store

Dept # 88

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Floor Plan

Here is a floor plan and layouts created for a Department

Store in the Juniors Department. The floor plan consisted

of two sets of fitting rooms, stock room which included a

restroom, office, and break space. On the sales floor, I

included a cash rep, table displays, face out & straight

bar fixtures, accessory shelving, and visual mannequin

displays. Each display layout that was created for the

department was made to appeal and draw the

customers in to buying the merchandise.

Creating the floor plan taught me how to

manage a floor space and placement of

fixtures, displays, & inventory.

Created with Smart Draw

NY ANNA

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Floor Plan

Layout CLayout B

Layout A