Visual Grammar of Design

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Informational Value:-Left Top Corner (Ideal, Given) Blue sky-Right Top Corner (Ideal, New) Speech bubblewith multiple sign systems symbolized-Left Bottom Corner (Real, Given) African American girl seated very rigidly in chair-Center (Make note if no center as Kress arguesthat no center invites the reader to occupy the Center) Blank-Margins – Blank

Salience:Foreground: Seated African American female speaking in multiple signsBackground: Outdoors – green grass, blue skySize: Figure & chair seem proportionalStriking Contrasts: Arms seem small and figureseems rigid, confined

Framing Techniques:Vectors: 1. V is formed using speech bubbleleading from figures mouth to right handcorner of picture.2. Ground-sky vector towards bottom ofpicture – leaving lots of sky and small amountof grass.3. Figure is looking off in a distance withgaze towards right side of picture.4. Colors: Vivid blues, greens, reds, and Yellows.