Vision 2020 and the future of meetings and conferences by Peter Fisk
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Transcript of Vision 2020 and the future of meetings and conferences by Peter Fisk
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Vision
and the future of meetings
by Peter Fisk
2020
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welcome to 2020
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Ayutthaya
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Worldchanging
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GDP Growth 2010-2020
Source: WEF 2012
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GDP Shift 2010-2020
Source: FT.com
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Source: The Economist
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Worldchanging
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Issues for business in 2020
Source: Future Exploration Network
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Source: IFTF
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Source: IFTF
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Source: Now and Next
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2012 2050 2020 2030 2040
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2012 2050 2020 2030 2040
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Look back at 2012
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GAGA
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Touch
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Provoke
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Bilbao
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Unusual
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Surprise theGeniusWorks.com
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Impact
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New world
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OLD world
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opportunities
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Here’s to tHe crazy ones ...
The misfits. The rebels.
The troublemakers.
The round pegs in the square holes.
The ones who see things differently.
They're not fond of rules.
And they have no respect for the status quo.
You can praise them, disagree with them,
quote them, disbelieve them,
glorify or vilify them.
About the only thing you can't do is
ignore them.
Because they change things.
“Times of turbulence are the most
exciting times ... because
everything changes”
theGeniusWorks.com
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GE born in a
recession
1876
HP born in a
recession
1929
born in a
recession
1975
MTV born in a
recession
1981
born in a
recession
2001
iPod
Microsoft
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VUCA WORLD
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Volatile
Uncertain
Complex
Ambiguous
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Vibrant
UnREAL
Crazy
Astounding
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Game Changing
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GAME CHANGING
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Game Changing
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GAME CHANGING
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GAME CHANGING
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GAME CHANGING
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GAME CHANGING
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More CAPABLE
genius works
GAME CHANGING
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GAME CHANGING
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West East
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West
Big
East
Small
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West
Big
Business
East
Small
Consumer
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West
Big
Business
Mass
East
Small
Consumer
Niche
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Volume
West
Big
Business
Mass
Value
East
Small
Consumer
Niche
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New Business models
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M-Pesa/Safaricom
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TATA MOTORS
genius works
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ZIPCARS
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BYD ELECTRIC
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BETTER PLACE
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More Human
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More EXPERIENTIAL
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ENABLING change
Performance
Time
Risk to
overcome
Gain to
achieve
Change to
manage Shock
Denial
Anger
Accept
Resolve
Perform
Explore
Change
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Meetings?
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SEEING THINGS DIFFERENTLY
Business
narrow
view
Narrow
“event”
view
Broader
business
view
Event managers
Organisers
Venues
Clients
Sponsors
Participants
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Meetings?
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MEETING Trajectory
After Before
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MEETING Trajectory
Beyond
Before
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BEYOND?
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strategic Trajectory
Changing
attitudes Engaging
people
Enabling
collaboration
Changing
behaviours
Achieving
more
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strategic Trajectory
Changing
attitudes Engaging
people
Enabling
collaboration
Changing
behaviours
Achieving
more
Meeting
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strategic Trajectory
Changing
attitudes Engaging
people
Enabling
collaboration
Changing
behaviours
Achieving
more
Meeting
Collaborative
Meeting
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strategic Trajectory
Changing
attitudes Engaging
people
Enabling
collaboration
Changing
behaviours
Achieving
more
Meeting
Collaborative
Meeting
Enablement
Meeting
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strategic Trajectory
Changing
attitudes Engaging
people
Enabling
collaboration
Changing
behaviours
Achieving
more
Meeting
Collaborative
Meeting
Innovation
Meeting
Enablement
Meeting
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Meetings are about change
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Phases of change
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ISSUE DRIVEN
Neuro100
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DRIVING ACTION
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BUILDING COMMUNITY
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EVENTS AS ENABLERS
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ENABLING MORE
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ACHIEVING more
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iPad
EVENTS AS Slingshots
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THE REAL ROI
theGeniusWorks.com
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2000 2002 2004 2006 2008 2010
$100bn
$200bn
$300bn APPLE v MICROSOFT v NOKIA
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2000 2002 2004 2006 2008 2010
$100bn
$200bn
$300bn
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2000 2002 2004 2006 2008 2010
$100bn
$200bn
$300bn
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2000 2002 2004 2006 2008 2010
$100bn
$200bn
$300bn
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MEASURING RESULTS
theGeniusWorks.com
Actual profits of previous years
Estimated profits of future years
Adjusted profits of future years
(discounted for uncertainty)
Economic “value” is the sum
of the likely future profits
(more accurately, we consider
the “economic” profit, which
takes into the cost of capital)
This
year
Future
years
Previous
years
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More profitable too
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BUSINESS MODELS
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The change agents
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visionary, catalyst, Enabler
The change agents
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Are you ready to be a change agent?
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Be the change
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Will you?
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Welcome to
THE FUTURE OF
meetings
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Where people are
always connected
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im
Sms
PURLS
TWEETS
Communities
Virtual worlds
New business models
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When knowledge is infinite
And everywhere
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instant
personal
Interactive
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When time is precious
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and only
the best ideas
count
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When business is fast
and digital
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we can do most things
Easier, faster, cleaner
And better ...
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... virtually
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Why would I take a week out?
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Why would I travel halfway
around The world?
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To watch more boring
Powerpoints?
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When i could be at home
With my kids?
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Or back at my work
Making Things
happen?
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Life is too short
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what is the future
of meetings?
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Meetings need to do more
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To solve the most
Difficult challenges
together
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To make the big decisions
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To inspire
And Enable
change
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Amaze me
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Meetings will be The
turning points
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Not just the Talking points
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Meetings will be the
Moments when
The world changes
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Engaging
Stretching
provoking
inspiring
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They will enable people
to do what they could
Never do alone
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They will enable people
to do what they never
Thought possible
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the Platforms
For change
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REAL
HUMAN
EMOTIONAL
COLLABORATIVE
TrANSFORMATIONAL
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Creating New TRAJECTORIES
for business
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Enabled
By
meetings
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Accelerated
By
Meetings
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Meetings will be the
Special moments
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In a fast and virtual world
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Meetings need to do more
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Make every meeting
A special one
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Make every moment
Special
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And you ...
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you are the change agents
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The catalysts
The facilitators
The enablers
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Be Bold
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Be Brave
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Be Brilliant