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Viralvideo 101227210802-phpapp02
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Transcript of Viralvideo 101227210802-phpapp02
![Page 1: Viralvideo 101227210802-phpapp02](https://reader035.fdocuments.us/reader035/viewer/2022062706/557d7ad3d8b42a2c428b4e38/html5/thumbnails/1.jpg)
CAN I CREATE A
VIRAL VIDEO?
![Page 2: Viralvideo 101227210802-phpapp02](https://reader035.fdocuments.us/reader035/viewer/2022062706/557d7ad3d8b42a2c428b4e38/html5/thumbnails/2.jpg)
THE SHORT ANSWER IS NO.
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NOW THE LONG ANSWER….WHILE THERE IS NO SURE-FIRE RECIPE FOR CREATING A SUCCESSFUL VIRAL
VIDEO, HERE ARE A 10 ELEMENTS OF SUCCESS TO MAXIMIZE YOUR CHANCES
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1 TARGETING NEEDS TO BE BAKED IN AT THE CONTENT CREATION STAGE,
NOT TACKED ON DURING THE MEDIA PLANNING PROCESS.
![Page 5: Viralvideo 101227210802-phpapp02](https://reader035.fdocuments.us/reader035/viewer/2022062706/557d7ad3d8b42a2c428b4e38/html5/thumbnails/5.jpg)
2 HOOK THE AUDIENCE IN THE FIRST 20 SECONDS!
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3 HIGH NEWS VALUE AND TIMING RELEVANCE INCREASES CAMPAIGN’S VIRAL POTENTIAL.
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4 CAN BE BRANDED BUT MUST BE WORTH SHARING AND TALKING ABOUT.
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5MUST BE UNIVERSAL . IT MUST BE ENTERTAINING TO THE MASSES.
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6THE COMEDY IS IN THE DIFFERENCE. CONTENT MUST BE FUNNY, AUTHENTIC AND UNEXPECTED.
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WHERE IS THE BEEF?
7ONE MEMORABLE LINE IS A MUST-HAVE FOR SOMETHING TO REALLY CATCH ON AND GO VIRAL!
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8INCLUDE ELEMENTS THAT ARE EASY TO DUPLICATE OR REMIX, ALLOWING VIEWERS TO MAKE THEIR OWN
PARODIES AND ENGAGE WITH THE BRAND.
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9CREATE A COMPELLING, ATTENTION-GRABBING TITLE, RELEVANT TAGS THAT INCLUDE ALREADY WIDELY-
SEARCHED KEY TERMS, AND AN INTERESTING DESCRIPTION.
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10SEED THE VIDEO TO INFLUENCERS, BLOGGERS AND JOURNALISTS FOR WHOM YOUR CONTENT WILL BE
MOST-RELEVANT. MARKET IT VIA SEARCH AND DISPLAY ADS.
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GOOD LUCK!