VIMTO INTERNATIONAL

Vimto is locally produced in 30 countries and sold in 85. As we expand our business further, we invest more and

more resources into helping our partners with research, marketing, technical support and new product development.

Our goal is to create an open dialogue with our partners, striving together to achieve results and create long term and

fruitful partnerships. The unique Vimto flavour is delivered in recipes and packaging formats optimised for the tastes of local consumers and markets. This ability to adapt has been

fundamental to the company’s success.

VIMTO INTERNATIONAL

A DIVISION OF NICHOLS PLC

Vimto International is a fast-growing division of Nichols plc – a highly focused drinks company with annual turnover of $150

million. Since our first exports way back in 1919 to South America, our brand has remained true to its roots and mission

– delivering a unique and unforgettable taste experience.

Why is Vimto so unique and different compared to other soft drinks brands? The answer can be found in our taste! It starts

with our delicious flavour combination of blackcurrants and raspberries, which when added to our secret blend (containing over 25 ingredients and packed with herbs and spices) delivers

a wonderful flavour sensation!

In Vimto Malt and Vimto Gold, we also have the unique Vimto flavour combined with dark malt and Ginger Beer - both with

0% alcohol and 100% taste.

2016 also sees the launch of two new brands under the Vimto International portfolio – Feel Good and Noisy Drinks.

WHAT IS VIMTO?

FEEL GOODFeel Good is a range of still and sparkling fruit drinks made

from 100% natural ingredients with no added sugar. Counting as 1 of your 5-a-day, Feel Good comes in a wide range of

delicious flavours such as Apple & Blueberry, Cranberry & Lime, Cloudy Lemon and Orange & Passionfruit. With still

and sparkling fruit drinks, in glass bottles, PET and kids’ juice pouches, there is a Feel Good product for every occasion.

NOISY DRINKSNoisy Drinks offers a range of iced drinks – Starslush iced

slush drink with flavours including Vimto, cola, strawberry and lemon & lime; and Burrrst frozen carbonated drinks with flavours including Vimto and blue raspberry. We also provide the equipment and a first class service & backup to ensure a

smooth-running and profitable operation.

1908 1930

1920

1919 19911928

VIMTO WAS CREATED

Export Popularity expands By 1930, Vimto could already be found in over 30 countries, on 4 continents

Vimto reaches India Vimto goes halfway across the world and brings a bit of joy to our Indian consumers

Vimto first goes overseas First exports of Vimto are to Guyana

Vimto expands in Europe First exports to France, Portugal and Spain

Vimto goes to the Middle East The Vimto flavour reaches the Middle East via the family business of Abdulla Aujan & Brothers

HISTORY OF VIMTO

2002

1992 2011

20081999 2016

Expanding in Africa Vimto conquers Africa bit by bit! 2002 sees launches in Mozambique, Ivory Coast and MaliVimto

ConfectionaryVimto launches its confectionary range

New markets Continuing our mission: Vimto expands even further in Africa, Algeria, Cape Verde, Ghana, Guinea, Liberia Sierra Leone and strengthens distribution across Europe.

Happy Birthday Vimto! Vimto celebrates its centenary

Cameroon Vimto launches in glass bottles. Cameroon becomes one of our top performing markets in Africa

Angola, Chad, DRC, Gabon, India, Russia & Sudan 2016 sees exciting launches including India where we first exported in the 1920’s

TURNING THE WORLD PURPLEALGERIAANGOLAAUSTRALIAAUSTRIABAHRAINBELGIUMBENINBRUNEI DARASSALAMBULGARIABURKINA FASOCAMEROON

CANADACANARY ISLANDCAPE VERDECHADCONGOCOTE D’IVOIRECYPRUSDENMARKD R CONGODJIBOUTIEGYPT

EQUATORIAL GUINEAERITREAETHIOPIAFINLANDFRANCEGABONGERMANYGHANAGREECEGUINEAGUINEA BISSAU

INDIAIRANIRAQIRELANDISLE OF MAN ITALYJORDANKENYAKUWAITLEBANONLIBERIA

LUXEMBURGMALAYSIAMALIMAURITANIAMONACOMOROCCOMOZAMBIQUEMYANMARNEPALNETHERLANDSNIGER

NIGERIANORWAYOMANPAKISTANPORTUGALQATARROMANIARUSSIASAUDI ARABIASAO TOME & PRINCIPESENEGAL

SEYCHELLESSIERRA LEONESOLOMON ISLANDSSOMALIASOUTH AFRICASPAINSUDANSWEDEN SYRIATANZANIATHE GAMBIA

TOGOTUNISIAUGANDAUNITED ARAB EMIRATESUNITED KINGDOMUNITED STATES OF AMERICAYEMEN

AND COUNTING...

250mlSLIM

330mlCAN

300mlGLASS

350mlPET

1LPET

500mlPET

CHECK OUT OUR GLOBAL RANGE OF VIMTO PRODUCTS!

500mlPET

2LPET

600mlGLASS

725mlPET

250mlTETRA

330mlPET

ETHNIC CHANNEL OFFERING (NORTH AMERICA, EUROPE & MIDDLE EAST)

ICEPOPS

330mlLITE 350ml

PET

500mlPET

2LPET

591mlPET

591mlPET

330mlCAN

MALTCAN

710mlGLASS

CAN

The double Strength cordial has become synonymous with the holy celebration of Ramadan, with Vimto being the beverage of choice to break the fast during Iftar. Our presence in the Middle East for over 90 years has created a strong brand equity among our consumers.

35M BOTTLES ARE BOUGHT ACROSS THE MIDDLE EAST EACH YEAR

Starslush and Burrst frozen

drinks and equipment

Want to find out more about our brands? You can get in touch with us at the email address below:

iwantvimto@vimto.com

Alternatively you can write to us at our Head Office at:

Vimto InternationalLaurel House, Ashton Road, Woodlands Park, Newton Le Willows, WA12 0HH, UK.

Or contact us at:

www.vimto.co.ukwww.vimto.com

We look forward to hearing from you!