• Branding vikud as the largest e-commerce platform in the country for Traditional and Cultural Products

Over 70,000 page hits per month

Sales around Rs.27,00,000/- (45,000 USD) since

inception in 2014

SALES

HITS

Introduced More than 60 categories of Indian

Traditional and Rural products

PRODUCTS Web Portal and Mobile app for Android.( iOS in

Testing)

TECHNOLOGY

Secured Payment Gateways – CITRUS, PAYTM

Delivery Logistics – Ecomm Exp, Professional

PAYMENT &

LOGISTICS

“Vikud.com brings culture online”

– article by Indian Express, 15-Aug-15

“Market for golu dolls goes online”

- article by Times of India, 06-Oct-15

Golu dolls special online

– interview by Headlines Today TV, 09-Oct-15

“Rejuvenating traditional arts and crafts of all kinds”

– article by The Mint, 30-Oct-15

100 hours marathon program

– interview by RJ Giri Giri from BigFM, 26-Jan-16

www.vikud.com

Accessibility

Availability

Genuinity

Tremendously growing need for Indian Traditional & cultural Products across the Globe. Approximately $3M Global market as

per Deshpande Foundation’s Report

• There is a tremendously increasing demand for Indian

traditional products across the globe and only few

online providers available that too only in few product

lines .

• Over 6 million rural artisans in India, who have no

exposure to the rising demand

• www.vikud.com is the one stop shop online for

purchasing the above said items from anywhere in the

Globe, by paying safely and receiving at their door

steps.

• Enabling our Rural Artisans Products to reach Global

via our online portal

MA

RK

ETS

PRODUCTS

Exis

tin

g

Existing

New

New

Market Penetration • Loyalty programs • Reward points

Product Introduction • Exclusive offers • Group campaigns

Market Development • Digital marketing • Native advertising

Diversification • Rigorous marketing • Digital advertising

Siddarthan Sudarson

Devi Balamurugan

Balamurugan Sambandam Rajamani Sundaramurthy

Jaiganesh Kuppuswamy

Viswanath Anbalagan

Engineering Graduate, 20+ Years in IT Management Served in Pegasus Solution, Citi Technologies, Wipro, UST Global etc.

Master Graduate, with a passion to drive entrepreneur venture with a social cause for rural artisans

Engineering graduate with 10+ years of experience and have executed 20+ projects worth $2M

MBA graduate with more than 15 years of experience in marketing, served at Colgate -Palmolive, Sun Network, Reliance , Zee network and Airtel

Graduated MBA ,the most demanding Human resources demands and delivery logistics are meticulously handled though his knowledge and skills.

A mathematics graduate and a veteran Sales Manager in renowned retail outlets including BPL Sanyo, Samsung India, & JD electronics

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2015/16 2016/17 2017/18 2018/19 2019/20 2020/21

₹ 0.25 ₹ 6.25 ₹ 62.50

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₹ 0.50 ₹ 0.19 ₹ 5.63

₹ 37.50 ₹ 180.00

₹ 500.00 Cro

res

Financial Projections

sales (Cr) Profit(Cr)

Achievement target in year 2021

• Reaching 2000 Crore INR sales

• Targeting 25% profit

• Adding 50 million customers world wide

• Aiming of adding 10 million products in the next 5 years

• Bringing 1 million Indian Artisans to the Global market

• Any delay in capturing the market at the earliest, will provide room to other e-com players to adopt our concept.

• Growing demand for Indian Traditional and Cultural products In India and Globally

• Increasing sales through online network globally

• Indian Government focus towards startups and E-COM

• Inadequate funds to cater the need of Global demand for Indian traditional products

• Strong team with experienced professionals from various domains

• Network with Rural artisans

• Recognition of our vision by Indian media

• Well established e-com infrastructure

Strength Weakness

Threat Opportunity

• Vikud is the pioneer in the online market for Indian Traditional and Rural products opened up Globally.

• There are few players in the industry, but they are confined to only selective product lines and with restricted delivery and payment options.

• Hence we can proudly say that there is NO COMPETITION as of now in this business sector for us.

Business Potential

This is a USD3 billion market space

Vikud.Com is one of the early adapters into this “Blue Ocean” territory

Business with a human touch

Vikud.com is one of the very few early explorers of a relatively new and untapped space in Indian e-commerce industry

With VIKUD.COM, you are not investing into just another business. You are also investing on improving livelihood of thousands of artisans

Already creating difference in the E-com market

With the limited self-funding sources, we were able to make significant impact in e-commerce on traditional items particularly in Chennai and a small to moderate impact on other parts of the country

Why Vikud needs funds?

We need funds to establish our brand across the Nation and then grow Globally which has a high potential market with great demand

Also the funding is required to pool in artisans across India so that they get benefited and establish a strong logistic network around it

With funding coming in, our vision of branding Vikud as the largest platform of our country for rural artisan can be achieved in 18 months

“Hope you are impressed with our mission and achievements. Providing us a slot for presenting ourselves in person, we believe that we can elaborate and impress with our business and

financial plans for your consideration on funding. Looking forward for a positive response from you”