Vijaya Karnataka Project Report

Vijayananda printers Ltd

INTRODUCTION TO ORGANIZATION STUDYINTRODUCTION TO ORGANIZATION STUDY

INTRODUCTION

the organizational study has become an increasingly complex field in which the

students of management need to keep abreast of current best practice, legal

requirements and likely trends, this study sets out to give an overview

of some departments at Vijaya times and Vijaya Karnataka, that are relevant to the

effective management study.

being a post graduate student of business administration (MBA), it’s must to under

go the internship training for eight weeks at the organization. This is to fulfill the

requirements prescribed by the Bangalore university for awarding the mba degree.

further it was a personal interest to choose Vijaya Karnataka for the study and get an

exposure from various department of the organization.

OBJECTIVES OF THE STUDY:

to be familiar with the working environment of the said organization.

to study how theoretical knowledge is made use of in real life.

to identify strength and weakness of the organization.

to study the theoretical and practical aspects of the organization.

City college, Bangalore.


INDUSTRY PROFILEINDUSTRY PROFILE

Press is the fourth estate the other three being the legislative and the judiciary.

It owes its emergence following long struggle between the disputes and people for

establishment of democracy and representative institutions. The press is supposed to

play crucial role of a watchdog to see that, the foreside in situation functions fairly

with in the constitution of framework and serve the people of whose they were

created. The moment press ceases to perform this function, it shows its credibility

The newspaper can initially be defined as a written means of conveying

current information. This means that the first organized attempt to provide such a

service occurred in ancient Rome, where news letters conveyed what was going in the

capital to the father reach of the Roman Empire. In Julius Caesar’s time there were

also the ‘actadiurna’ daily announcements of Government and other activities that

were posted in the capital public place.

“World’s 100 largest news paper”

According to the survey of “world association newspaper” “yomiorin

shimbun” a Japan’s news paper stands in rank 1st the circulation is nearly about 1.4

crores. There are 15 Indian newspapers in the least.

“Dainik jagran” is Indian newspaper which stands 1st in the circulation. The

circulation is nearly about 19 lakhs and this is in 20th rank of “world’s 100 largest

newspaper”

“Times of India” a newspaper which stands in 24th rank. The circulation of

this newspaper is nearly 16 lakhs

Totally there are 15 Indian newspapers stands in the rank least



INTRODUCTION ABOUT THE COMPANY

Vijayananda Printers and Publishers is new jewel in the crown of the

VRL group, established during the year October 1999 with a laudable objective of

serving Kannadigas and Karnataka in particular and the country in general and to

provide unbiased news well in time and sumptuous reading material for the readers to

update their knowledge and entertain them.

The circulation at present is about 4, 50,000 copies (approx) in Karnataka. A

separate edition from Mumbai as boon to Mumbai Kannadigas is given by APP.

The founder and the M.D. of VRL group Hubli. Sri.V.B.Sankeshwar is

guiding spirit of M/s Anand Printers and Publishers his son Mr.Anand Sankeshwar

looks after general administration and accounts, other bills and payments. The

Director is in charge southern states. The company has three centers at Hubli,

Gulbarga and Bangalore for printing and published. The total strength of employees at

APP is 105 at Bangalore, 85 at Hubli and 25 at Gulbarga.

“At present the company is engaged in the printing and publication of

Kannada news daily and as ‘VIJAYA KARNATAKA’. We have to consider that,

entry of Vijaya Karnataka in newspaper industry made some drastic change in

journalism and a revolution in Kannada news paper industry.

The company is provided with an advanced processing and printing

technology machine and other infrastructure facilities like Internet and DTP

technology.



1. COMPANY CORE VALUE:

They strive for excellence in everything they think, say and do. The values

that guide their thought and action are:

QUALITY:

They are dedicated to achieve the highest levels of quality in everything they

do to delight their customers/readers every time.

INNOVATION & CONTINUOUS LEARNING:

They provide and environment of innovation and learning that fosters, in each

one of them, a desire to excel and willingness to experiment.

TRUTH & INTEGRITY:

Their business practices are guided by highest ethical standards of truth,

integrity and transparency

RESPECT FOR THE INDIVIDUAL:

They bring out the bet in individuals by valuing diversity and nurturing team

spirit, individual deployment and self esteem spirit.

QUALITY SERVICE:

To provide quality service and product to the public.



HISTORY OF THE ORGANIZATION

Firstly Gangavathi unit was attached with Hubli unit on 24-5-2001 it started to

work as independent unit the Vijaya Karnataka reaching to readers very easily and

covering a news of various places the Gangavathi unit covering Bellary, Koppal,

Raichur districts the Vijaya Karnataka paper reaches to people as much as early

possible

When the Vijaya Karnataka was attached with Hubli unit it not possible to

cover the news of these above mentioned districts because the length of the distance is

very high to avoid this problem it started to work as independent unit to supply this

Vijaya Karnataka paper to supply for every village there are many agents distributed

throughout these districts, the printed papers are supplied to agents through vehicles

in early morning with in 6’o clock

When Gangavathi unit started to work independently they have appointed

Taluka and some other village reporters for sending there happened events and news

of their areas Vijaya Karnataka of Gangavathi unit is having totally 277 agents in 3

districts and they send the news of their places and it has 18 taluk the Vijaya

Karnataka is giving the commission to the agents when this unit was attached with

Hubli unit the agents of these 3 districts faced many problems for getting commission

due to this Hubli unit was far from these 3 districts now this is benefit to the agents

Vijaya Karnataka total circulation from this Gangavathi unit is 32000 per day

COMPANY VISION AND MISSION:

Vision – To be leading newspaper admired globally for its innovation and quality.

Mission – “To be always the No. 1 newspaper that it is present and serve the

public”.



PRODUCT PROFILE

The only newspaper in the state having 9 editions / printing centers in Hubli,

Gangavathi, Gulbarga, Shimoga, Mangalore, Mysore and Bangalore. Vijay Karnataka

is known for its quality supplements. It has 18 supplements encompassing a range of

subjects as varied as AGRICULTURE, BUSINESS, ENTERTAINMENT, SPORTS,

WOMEN AND CHILDERN’S ISSUE and A SUNDAY FEATURE CATERING

ALL SEGMENTS OF READERS.

NICHE SUPPLEMENTS

Monday- : SPORTING PASSION, EDUCATION, PROPRETY.

Tuesday-BUSINESS: Your instant guide to product launches, finance tips,

property, tax, CEOS, company profiles.

Wednesday-Science and Technology: Exposes the reader in laymen terms to

the wonder world of science. Brings you face to face with Inventors, Inventions and

Innovators.

Thursday-HEALTH AND FITNESS : Doctors, fitness gurus and nutritionists

provide the fitness advice on exercise, diet and the working of your body.

Friday –Ticket: Meet the stars of the Glamour World in your ticket to the

weekend entertainment circuit. Movies, Television, Drama, Theater, you name the

entertainment, its there in your ticket.

Saturday-Family Matters: Children, Women, Etiquette, Cooking, Gardening,

Fashion and Passion they all are there in abundance in the only supplement of its kind

in the state.

Sunday-Magazines: Your best Sunday reading without doubt. Books, Art,

Fashion trends, Music, Travel and the unique theme pages all come alive in this.



ORGANIZATION STRUCTURE

Managing director

Director

General Manager

Editorial Circulation Production Advertising Finance HRM

Dept Dept Dept Dept Dept Dept

OVERVIEW OF THE DEPARTMENTS

VIJAYANANDA PRINTERS LIMITED is primarily into the

business of editing, producing, circulating the newspaper A brief description of the

various departments and their functions are given below.

1. Finance Department

2. Marketing Department

3. Advertisement department

4. Circulation department

5. Human resource Department

6. Production Department

7. Editorial Department



FINANCE DEPARTMENT

Finance department of VIJAYANAND PRINTERS LTD. is a centralized

department of all other unit’s with head office in Hubli. The main object of this

department is to finance the activities of the company.

This department is having 8 members and it also deals in purchasing materials

like news print ink, chemicals, printing plates etc., from Russia, china, Singapore,

Poland, Iran, Austria etc. and other materials are purchased in India only.

This department will prepare financial statement in the end of every month.

FINANCE DEPARTMENT STRUCTURE:-

Finance Director

Finance Manager Company Secretary

Chief Accountant

Accounts Assistants (4 members)



Objectives

To protect the financial interest of the company.

To help in achieving the proper utilization of funds.

To exercise the cost control & cost reduction techniques.

To monitor the budget & budgetary control.

Functions

Monitoring the funds collection and payments

Negotiating with banks , financial institutions & other suppliers of credit

Evaluation of financial performance

Financial and investment decision making

Accounting and auditing

Looking after the overall financial requirement of the company

Recording the inflow and outflow of cash

POLICIES OF THE FINANCE DEPARTMENT

Accounting policies

Basis of preparation of financial statement

Valuation of Inventories

Fixed asset and depreciation

Foreign currency transactions

Borrowing costs

Investments

Retirements Benefits

Recognition of income & expenditure

Income Tax

Contingent liabilities

DEPRECIATION POLICY



VIJAYANANDA PRINTERS LIMITED follows straight line method

of depreciation for the companies act. In this method of depreciation, same amount is

depreciated every year for the assets..

INVENTORY POLICY:-

The company follows first-in – first-out policy i.e. FIFO method.

EDITORIAL DEPARTMENT

DEPARTMENT STRUCTURE

Executive managing Directors and Resident Editors make planning for day to day and other planning in the organization about Editorial department.

Exe. Managing Director

Resident Editor

Chief Sub Editor

Sr. Sub Editor

Sub Editor

Proof Reader

Reporter

Photographer

D.T.P Operator



FUNCTIONS:

Front page, last page (sports page), editorial and special papers are received

through e-mail from the Bangalore editorial department.

Collected rough information is edited and converted into precise and attractive

manner to the readers.

Most important news is highlighted on the front page on the top of the head

that give a brief to the busy people.

Chief editor looks after overall editors

Resident editor gives final approval to print.

Page Maker’s make pages using DTP technology and send these pages to the

production department.

Throughout Karnataka, state/National/Sports News remains the same, including

supplements. Districts and local news will be covered by each branch separately and it

is represented in the third page of the paper


AREA WISE SOURCE

Local News Reporters/Readers

Taluk News Collected by Reporters and

Stringers.

District News Reporters/Stringers

State Level Supplied from Bangalore regional office.

National PTI (Publication Television And Internet) /

UNI (User-to-Network Interface) Supplied

from

Bangalore and Delhi office.


MARKETING DEPARTMENT

Marketing is the human activity directed at satisfying needs and wants through

an exchange process of goods and services from the producer to consumers.

Marketing is so basic that cannot be considered as a separate function. It is

the whole business seen from the point of view. Business success is not determined by

the producer but by the consumer.

OBJECTIVE:-

Improvements in the customer service

Capture large market share

Expanding profit margin

Price stabilization

MARKETING STRATEGY :-

Quality maintain

Timeliness

All over news covering

Distributors problem solving

The marketing department of VPL is divided into 2 sub departments, namely

1. Advertisement Department

2. Circulation Department



ADVERTISMENT DEPARTMENT

Every advertising medium has characteristics that give it natural advantages and

limitations. As you look through your newspapers, you'll notice some businesses that

advertise regularly. Observe who they are and how they advertise their products and

services.

STRUCTURE:-

Advertisement manager

Scheduling Clerk Billing Clerk Business Executive

FUNCTIONS:

Sell the space of the newspaper to advertisers and advertising agencies.

Inform the editors about space needed for the advertise.

Collection of the payment from the advertisers and concerned parties.

Sending bill to concerned parties

TYPES OF ADVERTISEMENTS:-

1. Classified Ads. 4. Display Ads 7. Financial Ads

2. Commercial Ads. 5. Family Ads 8.Panel Ads

3. Corporate Ads. 6. Local Ads



GUIDELINES:-

The dimension of an advertisement should be in cm * cm (square centimeter),

hence it is imperative to define size of an ad as “width*height” in all

communications including the release order.

Minimum size of an ad should be 4cm*3cm.In case of appointments,

minimum size of an ad should be 8cm*6cm

Ads will be accepted in the units of integer centimeters both in width & height

i.e. width or height of an advertisement should not be represented in decimals

i.e. 25.5cm

In case the ad width is equal to the page width the published width will be

32.9 cms for broadsheet publications

Ads above 47cms in height will be charged at 50cms for broadsheet

publication

Full page strip ad should be minimum of 3cm in height

In terms of ad size for billing purpose, a fraction of sqcm will be adjusted to

the nearest integral sqcm for e.g. ad measuring 5cm * 5.5cm = 27.5 sqcm will

be charged at 28 sqcm.

The maximum dimension acceptable is 32.5 cm in width and 50 cms in height

for broad sheets.



BARGAINS (DISCOUNTS):-

Death and death related advertisements:

-50% on display rate up to 240 sq cm. Placement on specified

pages only.

Ads prompting National/social awareness/family planning:

-25% on display rates

Ads promoting spiritually and theology

-50% on display

Sick units registered with BIFR/SFC

-25% on all categories

Lottery

- 50% discount

Panel /spot discount

-10 to 19 insertions 10%

-20 to 29 insertions 20%

-30 and above insertions 25%

DEADLINE:-



If Black and White printing is there then minimum 5 days before publication

date for all edition Ads and 3 days before publication date for individual

editions.

If color printing the minimum 7 days prior date of publication for issue and

minimum 10 days for special feature supplements.

For cancellation of Black & White printing of front page and premium

positions the before 4 days of publication.

No cancellation is accepted for color printing.

TERMS AND CONDITIONS: -

Advertisement, which offends the provision of the status that are in force, and

that would be brought into force hereafter from time to time, and the code of

standards of the Indian Newspaper society, will not be accepted.

Advertisements are accepted in good faith and the company takes no

responsibility whatsoever regarding the bonfire of the advertiser, delay, error,

omission in publication, forwarding replies and shrinkage in production. No

interview will be granted or correspondence entered into regarding any

advertisement published. The management reserves the right to refuse or to

suspend the publication of any advertisement without assigning reasons.

We stand indemnified against any claims arising directly or indirectly from the

publication of an advertisement.

Advertisement measuring more than 48cm in height will be billed for the full

column height.

The types used for display advertisement and the layouts are subject to the

approval of the General Manager, Marketing, whose decision will be final.



Corrections and changes in schedules must be intimated at least two weeks

before that date of insertion.

For color advertisement, the color proofs given must match the positives

supplied. All promotions regarding published advertisement should be sent to

us in writing within 30 days from the date of insertion, or else any claim

whatsoever, will not be accepted.

The management does not hold itself responsible for any damage to

advertisement material while in transit or in its custody.

Minimum size of the advertisement space acceptable is 5cm*1 column.

Fraction of centimeter exceeding 0.5cm. for billing purpose will be taken as

one full centimeter.

If the material is to be returned after use, specific instruction should be given

in the release order.

Irrespective of the rates mentioned in the release order, the rate in force at the

time of publication of the advertisements will be payable. Size billed will be as

per the scheduled size or the actual size published whichever is higher

Certified voucher cutting of advertisements will be provided on request latest

up to 2 months of the date of publication.

If an agency or client submits a laser print or artwork the responsibility of

reproduction resets with the agency or client.

These terms and conditions are subject to change without notice.

Sales Promotion: -

Free sample and door to door canvas.



Everyday special pages/supplement with regular features.

Subscription scheme with special offer

They advertise through banners/hoarding, film theatre and magazine

CIRCULATION DEPARTMENT:-

Circulation department is most important department, which takes care of all

the activities of circulation. There is director who takes all major decision and gives

advice to the other workers. Under director there are some field executives,

circulation executives and dispatch in charge with total staff of 23 members. There

are 12 vans and 295 agents. The circulation is handled in the district- Koppal, Bellary

and Raichur.

Functions:-

Receiving the printed papers from the production department.

Packaging and refilling the orders.

Dispatching as per requirements.

Suggestions from the agents in distribution channel.

Maintenance of distribution of vans and self owned three wheelers.

Agreements with private distribution sources such as government buses

private buses etc.,

Appointing of new agents.

Monitors performance of distribution channels.

Deposit of Rs. 150/- is taken for per copy @ 33.33%of profits is given for per

copy on MRP i.e., 55 paisa and on Friday and Sundays 0.90 paisa of profit is given



for per copy. Rs.3.00 for van transportation is given as a rent for per kilometer and

6% of interest is given on deposits is given.

PRICING

These papers are generally priced not on the basis of the cost of production

and profit margin but they are priced approximately in the same range of the other

papers and this price is decided by management of the company.

DISTRIBUTION CHANNEL:-

Agents Indent

Supply Region Wise

Parcel

Van Contract

Agents

Readers



RESPONSIBILITIES:-

Increasing sales volume of papers.

Appointing and terminating the new agents.

Generating security deposits.

Designing the routes.

Packaging and dispatching of the printed newspaper to various places.

Suggesting and finding new routes for distribution.

Collection of the payments from the agents and other concerned parties.

Maintenance of the records relating to circulation.

Hiring of vehicles for distribution.

Sales promotion activities.

Circulation.



HUMANRESOURCE DEPARTMENT

The most important resources of any organization are its Human resources the

people supply the organization with their work, talent, creativity and drive. Thus,

most important aspect of an organization is the Personnel management.

Human resource management is the branch of management, which deals with

the planning, organizing and controlling the labor force to the best interest if both

organization and its employees. This includes manpower planning, recruitment,

selection and placement of organizational members.

The personnel department handles all the employees’ personal record keeping

and documentation activities related to employees. There are two assistants who assist

the personnel manager. The personnel manager looks after attendance, salary,

recruitment, absenteeism etc.

The employee strength of this unit is nearly about 150 workers who are

working for the development of the organization. The promoters have the unique

quality in then of choosing the right person for the right job at the right time.

This has taken them to the heights they have achieved in a very short span of

time. With this the background the promoters are in the processed of selection of the

chief editor, editor, sub – editor and local reporters after due care to ensure that the

newspaper published is of a very high order in its quality and standards.



Chief Executive Editor does recruitment related to editorial department in

consultation with General Manager and Director of VPL and also the procedure of

production department is same as of former.

FUNCTIONS:

H.R policy Implementation

Attendance management.

Training and Development.

General Administration

HR Records

Ensuring good relations

Complying communication through meeting

Managing the facilities

Performance Appraisal

OBJECTIVES

To recruit and retain the human resources of required quantity and quality.

To fore seen the employee turn over and make the arrangement for minimizing

turn over and filling up consequent vacancies.

To meet the needs of the programmers of expansion, diversification etc.

To foresee the impact of technology on work, existing employees and future

Human resources requirements.



To improve the standard, skill, knowledge, ability, discipline etc.,

To assess the surplus or shortage of human resources and take measures

accordingly.

To maintain congenial Industrial relations by maintaining optimum level

structure of Human resources.

To minimize imbalances caused due to non availability of Human resources of

right kind, right number in right time and right place.

To make the best use of its Human resources.

To Estimate the cost of Human Resources.

PROCEDURE OF SALARY PAYMENT:-

Salary list is prepared based on attendance sheet of all employees.

The payment is usually done on 5th and between 7th of each month.

Salary slips for all branches are dispatched from Hubli branch.

Leave facility

For employee is 30 days in a year.



RECRUITMENT POLICY

Once the required number and kind of human resource are determined the top

management plans to recruit the vacant post. It conducts meetings where all directors

and heads of departments participate in that. It searches for the right kind of people,

doing a right job for the organization.

Internal Recruitment

For internal recruitment the organizational thinks to recruit for the vacant jobs.

Existing employees are received for the vacant job.

A recommendation of any Experienced Employee for the vacancy of a right

person is considered.

If previous employee again wants to join the organization it will recruit them.

External Recruitment:

The organization never goes for institution or any agency. It follows only one

method of external recruitment. The candidate who comes directly to the organization

it will be considered for recruitment.

After job analysis is prepared by personal manager for recruitment it is sent to

Directors and MD after there approval the advertise for that post is given. It is given

for only managerial level and above that. In the advertisement candidates job

specification and job description are clearly mentioned.



SELECTION POLICY:-

Selection policy is followed by recruitment. Selection is process of choosing

the right employee for right time doing the specified job. It is effective when only.

1. Employee specification and job requirement should meet.

2. Job analysis is field.

In VPL the directors and MD plays an important role in selecting any

managerial and assistant post in the organization.

The other jobs in the organization must be filled by these persons permission

only.

After identifying the right person the directors call that candidate for

interview. In the interview the candidates qualification, performance in education,

knowledge about work, ability of controlling situation, his commitment and whether

the candidate will do what the organization wants or not will be tested.

His earlier work will be taken into consider at the time of selection. If

directors and MD feels good and particular candidate is fit for the job and he will take

the organization to words progressive trend then only think to select that candidate.

Salaries of the candidate are finalized at the time of interview only.

For selecting reporters the executive managing directors has authority. He conducts

the interview and tests and the reporter is selected on the basis of following

qualities:-

a. Skill

b. Knowledge

c. Ability

d. Special qualities



Selection Process chart:-

Job analysis

Application

Test

Interview

Select/reject

TRAINING AND DEVELOPMENT

Training and Development being one of the pillars of HRM activity, HR

department is in charge of this pillar. In order to enable employees for better

performance, Training and Development activities is undertaken. Training here is

imparting specific skills and basic training is also given to fresh, successful candidates

placed on jobs in order to perform effectively.

Development programs are aimed at the employees to grow in the

organization this involves inter personal skills enhancement. These skills help

understand one self and others better, and act accordingly. A development program

tries to develop employees all round personality. It stress on knowledge about

business environment, management principles and human relations.



PERFORMANCE APPRAISAL POLICY

The performance of an employee known only when it is evaluated by

employee himself or by his superior and the evaluation is made by adopting a method

for performance appraisal.

In VPL the performance of employee is appraised by selecting parameters and

rating them.

The practice is each departmental head has fixed the parameters for

performance appraisal, depending upon the nature of job and as per observation made

the rating is allotted to the employee’s performance.

The parameters selected can be as follows:

Behavior and dressing sense.

Communication skill.

Punctuality.

Pressure handling.

Co-operation and team work etc.

Added to the above mentioned parameters each department selects parameter

on job skill, there fore they differ for each of the department.

The department in charge prepares a confidential report and appraises the

performance of the employees and presents it to the concerned authority. As the name

it self specific, the report is confidential and is not made known to the employees.

They are not aware of their performance rating.

Based on report, reports are made and repot is forward to personnel

department. The employees receiving good remarks are given increment along with

the salary.



Codes of rating

Following are the codes, which are used to rate the performance of the employees.

‘A’ Signifies “Excellent”

‘B’ Represent good.

‘C’ stands normal.

EMPLOYEE WELFARE

VPL favors employee welfare because that bears a direct influence on the

employee and it motivates them to perform better.

VPL intra mural facilities are in other words welfare measures inside the work

place consist of:

1. Good working conditions

Safety and cleanliness

Good ventilation, lighting, temperature and elimination of smoke

etc.

Good sanitation

Provision for meal time and tea breaks

Various conveniences like provisions for drinking water, water

coolers and canteen services etc.

Workers health services: Factory health education, emergency aid and

medical examination for workers.

Employee recreation: In door Games and contests during festivals and

other occasions.



EMPLOYEE BENEFITS

VPL has several employee benefits such as gratuity and bonus and insurance

benefits, VPL offers live and health insurance programs to their employees. VPL also

offers a variety of incentives and fringe benefits such as:

Incentives:

These are the extra monetary rewards given to the employees apart from salary.

Objectives

To attract and retaining employees.

To improve their productivity.

To motivating them.

Giving recognition for their services.

Fringe benefits

Extra benefits given or provided for the employees to improve relation with

management and to improve his productivity and feeling job satisfaction.

In VPL following are the fringe benefits given to the workers.

ESI: Employee state insurance for below 6500 salary people.

Mobile sets to all managerial level.

Transportation facility.



PRODUCTION DEPARTMENT

Production department stands one of the most important departments of the

organization, located in Gangavathi which is engaged in printing Vijay Karnataka a

daily news paper. The machinery used for the printing the news paper is named as

‘News Line S30’. This ‘News line S30’ is of latest technology where it drawbacks the

late printing and installed news line S30 is also called as ‘slack unit’, which is brought

from Manu graph industries, Kolhapur. The cost of the machinery is 1crore.It has the

capacity of producing 30,000 copies per hour. Over all there are 3 printing units of

one S30 unit and two S12 units where it is controlled by operating panel and it is

capable of 2 lakhs copies without any break.

The colors of the print in these units are placed in the vertical line. The colours

being used for printing are blue, magenta, yellow & black & others are generated by

combination of these 3 colours. The paper used for printing is imported from Russia.

The department is having 20 workers and it is controlled by production manager and

works manager. It starts working at 10.30 P.M to 2.00 A.M.



PRODUCTION DEPARTMENT STRUCTURE

Production manager

Work Manager

Technician

Printers

Helpers

PRODUCTION DEPT CONSIST OF 4 SECTIONS

Production

Process Packing Machine Inventory

a) Plate makers a) Production in charge

b) Paste up artist b) Main painter

c) Assistants c) Assistant painter

d) Electricians d) Helpers



No of persons consisting in the process section are 4 members each person for

each process.

Persons consisting in the machine section are as follows

Production In charge - 1

Main painter - 1

Assistant painter - 4

Helpers - 8

MATERIALS & MACHINERY

o MACHINERY

Image setter

Processor film

Plate processor

Exposure

Printing machines

1 Compressors

Generator (D.G.)

1 plate punching and bending Machines

2 packing Machines

Reel rewinding machine



SPARE PARTS

Cutter Blade

Bearing

Timer Bells

Foam rubber

Cutting

Tucker Blade

Cutting rubber

Catching pin

OTHER MATERIALS

Chemical Developer

Brown tape

Cello tape

CPF laser Printer Film



PR ODUCTION PROCESS

After final checking done by the news editor, the material plate will be printed

on the tracing paper and the following procedure is followed.

Step 1: From the exposing machines, the tracing paper placed on the aluminum

plates are subject to developing machine and the matter in the tracing paper will be

pasted automatically.

Step 2: The Aluminum plate is placed in bending machine and the edges of the

Aluminum plate are bent for its placement in next unit. The holes have been punched

using punching machine on the bent edges of Aluminum plate.

Step 3: Aluminum plate is placed in the web upset using the punched holes on the rod

and the news print is supplied from the bottom.

Step 4: The matter on the Aluminum plate is printed on the news paper in the required

colour fixed previously.

Step 5: All the pages of news paper, printed at different units meet at cutting machines

where the copies are separated and columns out folded.



DOCUMENTATION

Documents maintained by the production departments are:-

Gate inward

Purchase register

Consolidated register

News print register

Reel issue slip

Balance Sheets

Consumption report

Machine room stock register

Wastage register

WASTAGE OF THE DEPARTMENT

Print wastage - Wastage from wrong or unclear news Paper.

Core wastage - Brown thick cardboard used in the reel.

Peal wastage - Damage portion of the news print forms peal

Waste

Sweep waste – Waste near the machine forms sweep

Waste.

MAINTENANCE

Lubrication, Gearing, Roller setting etc., are under taken when there is no

printing. Everyday blanket wash on roller’s are done.



STRENGTHS

Human resource at its best.

Niche supplements for all the seven days of a week.

Good portfolio of writers in all areas.

Branches in various parts of Karnataka to satisfy local needs.

WEAKNESS

Improper distribution channels to reach village areas.

High expectations from the agents.

OPPORTUNITES

Targeting the youngsters by providing interesting information regarding

fashion trends, art, music, books, cinemas

Extension of newspaper publishing competency in to publishing of

periodicals.

Targeting Kannada readers in other states.

THREATS

Continues shift in consumers preference.

Upcoming of local newspapers.



ACHIEVEMENT

Vijay Karnataka HAS TOTAL READERSHIP OF 78, 12,000.

Vijay Karnataka is the only Kannada daily to have witnessed a Growth over last

IRS (2004, IR).

In Karnataka, three out of five Kannada Newspaper readers reads VIJAY

KARNATAKA.

54.37% of Kannada Daily readers having MHI of above RS 10,000/- read VIJAY

KARNATAKA.

VIJAY KARNATAKA has 48% more readers than the no 2 Kannada Daily

segment SEC AB.



MAXIMUM READERSHIP

MAXIMUM ADVANTAGE YOUR BRAND

VIJAY KARNATAKA 78,12,000

PRAJAVANI 33,76,000

UDAYAVANI 18,00,000

SAMYUKTA KARNATAKA 25,00,000

PREVIOUS READERSHIP

VIJAY KARNATAKA 70,12,000

PRAJAVANI 33,99,000

SAMYUKTA KARNATAKA 25 ,32,000

UDAYAVANI 15,00,00



Vijay Karnataka is the largest people read Kannada daily amongst:

Male readers with a readership of 44,20,000 (covering 73% males reading any

Kannada daily).

Female readers with a readership of 14,29,000(covering 55% females reading

any Kannada Daily).

Graduates / post graduates and above segment with a readership of 7,15,000

and SCC but not graduate with a readership of 32,02,000.

Rural masses with a readership of 32,24,000.

Urban masses with a readership of 27,12,000.

Towns with population greater than 15 lakhs with a readership of 4,15,000.

The age group of 12-19 years with a readership of 15,15,000.

The age group of 20-44 years with a readership of 27,45,000.

The age group of 45 and above with a readership of 9,02,000.

People with MHI greater than RS.5000/-with a readership of 9,03,000.

People with MHI lesser than RS.5000/- with a readership of 51,50,000.

TURNOVER (in crores)



GRAPH

The turnover of the company is as follows:-

2003-04 Rs 81,45,9719 cr

2004-05 Rs 89, 67, 10,170 cr

2205-06 Rs 122, 44, 47,920 cr

A STUDY ON EMPLOYEES RESPONSE TOWARDS OCCUPATIONAL

FACTORS BEFORE & AFTER ACQUISITION.



The Vijayananda Printers Ltd is one of the well established company and has

grown from time to time with all its constrains and difficulties. The company is now a

pioneered one and now this company is acquired by Times groups.

The problem here is to study “the employees’ status of mind and working

condition before and after acquiring”. This study is an attempt to study sincerely the

different department of the organization as a whole and the different departments in

turn.

OBJECTIVE OF THE STUDY: -

To know the employees openion regarding working environment in

VPL both before & after acquisition

To know the benefits of acquisition to the employees with respect to

welfare activities

SCOPE OF THE STUDY: -

The study is limited to the internal practices and mind set of employees before

& after acquisition which is a purely internal factor.

SOURCES OF DATA COLLECTION: -

The methods of sources adopted for collecting the data during the period of

organization study training are mentioned below.

1. PRIMARY SOURCE : -

The information has been gathered with the help of primary resources such as

questionnaires, interviews and discussions with the managers and staff. To know

about the functioning of the organization.

2. SECONDARY SOURCE: -



The information has also been gathered through secondary sources such as

broachers, manuals, various documents and annual reports of the organization, which

are available in company’s library.

LIMITATIONS OF THE STUDY: -

1. The time duration prescribed by the University for the Study is 6 weeks but

deeply studying on organization in 6 weeks is rather impossible.

2. Response given in the questionnaires may not be that accurate because the

employees are working for some special projects all the time.

3. As this firm is public concern, all the valuable information are not available,

the conclusions are accurate to that extent.



DATA ANALYSIS AND INFERENCE

1.TABLE SHOWING THE WORKING ENVIRONMENT

FEEDBACK BEFORE ACQUISITION AFTER ACQUISITION

AVERAGE 16 18

GOOD 22 16

POOR 12 16

TOTAL 50 50

Analysis : - The above table shows that out of 50 respondents 16 told that the

working environment before acquisition is average and 22 said it was good and

remaining 12 said it was poor after acquisition only 16 respondents said that working

environment in the company is good.

INFERENCE : - It can be observed that working environment was good before

acquisition, but the difference is not much.



2. TABLE SHOWING THE WORK LOAD

FEEDBACKBEFORE

ACQUISITIONAFTER ACQUISITION

HEAVY 26 29

NORMAL 24 21

TOTAL 50 50

ANALYSIS: The above table shows that out of 50 respondents 26 told that the

workload before acquisition was heavy and 24said that it was normal.

After acquisition 29 respondents said that workload in the company is heavy.

INFERENCE: It can be observed that there is no much change workload

after acquisition



3. TABLE SHOWING THE SATISFACTION REGARDING

WELFARE ACTIVITIES

FEEDBACK BEFORE

ACQUISITION

AFTER

ACQUISITION

YES 17 27

NO 33 23

TOTAL 50 50

ANALYSIS: The above table shows that out of 50 respondents 17 were satisfied

& 33 were not satisfied regarding welfare activities before acquisition.

After acquisition 27 respondents said that they are satisfied and remaining are not

satisfied.

INFERENCE: It can be observed that the satisfaction regarding the welfare

activities is more after acquisition.46%of employees after acquisition are satisfied.



4. TABLE SHOWING THE CHANGES IN TERMS OF

AUTHORITY & FREEDOM.


authority & freedom is changed.

Only 11 respondents said that authority and freedom in the company is changed.


FEEDBACK NO. OF

RESPONDENTS

YES 39

NO 11

TOTAL 50


INFERENCE: It can be observed that there is a change in authority &

freedom after acquisition

5.TABLE SHOWING THE CHANGES IN SYMBOL OF STATUS:


symbol of status is changed. Only 22 respondents said that the symbol of status is not


FEEDBACK NO. OF

RESPONDENTS

YES 28

NO 22

TOTAL 50


changed.

INFERENCE: Regarding status symbol 44%of employees are felt that there is

no change in it after acquisition.



6.TABLE SHOWING EXTRA BENEFITS ENJOYED BY

THE EMPLOYEES AFTER ACQUIRING

ANALYSIS: The above table shows that out of 50 respondents 32 told that they are

enjoying extra benefits

Only 22 respondents said that they are not getting any extra benefits.


FEEDBACK NO. OF

RESPONDENTS

YES 32

NO 18

TOTAL 50


INFERENCE: 64% employees said that they are benefited with the acquisition. It

means acquisition brought some extra benefits to the major portion of the employees.

FINDINGS:

VPL is one of the major players in the newspaper industry in Karnataka which is

grown day by day.

It has adopted modern technology for printing.

It has 8 production centers in various parts of Karnataka.

In spit of cost of production is high company is selling newspaper copies at less

price. It recovers the cost through advertisements.

Vijaya Karnataka is no.1 on Karnataka in terms of number of circulation.

Employees have not adjusted with the new environment created by acquisition of

VPL by TIMES GROUP.

Majority of the employees in the organization are benefited with the acquisition in

terms of welfare activities, workload etc.

SUGGESTIONS:



The six weeks training program at Vijayananda Printers Limited was a great

experience. During this training period, I was exposed to the various functions of the

departments.

The various aspects that were found at the VPL are clearly mentioned in the

previous pages of this project.

I would like to conduct this report by recommending further suggestion, which

may be useful to the management for enhancing the efficiency of the organization.

Company should improve it’s channel to reach village areas in time.

Company can think of publishing periodicals targeting women regarding

fashion and home making.

The company should provide good canteen facilities.



CONCLUSIONS:

Apart from various material needs & comforts, human beings have 4 basic

desires & carvings. They have desire to feel important, obtain appreciation, to earn

love &liking & avoid effort & exertion as possible. The VRL Group has understood

the basics of human nature & has designed the infrastructure of Vijay Times & Vijay

Karnataka accordingly.

The company is based on certain values such as innovation & creativity,

customer satisfaction, & time consciousness, trust &team spirit, integrity & respect

for individual.

The managers at Vijay Times &Vijay Karnataka are responsible for its

Success because they believe in what they do & trust their subordinates & obey their

seniors.

With a Firm, POSITIVE, ENTHUSIASTIC & HELPFUL ATTITUDE they

develop the right Aptitude. Being in such an Organization for a short period of time

has given me the working KNOWLEDGE.

“IF you are willing to work towards your goal you will surely succeed, if the

Good things in Life can be yours, if u has strong MOTIVISATION to achieve them,

Ones Attitude determines ones Future”. This is what one learns from a Good company

like the VRL GROUP.

The people found to be energetic interested in their job and wanting to

improve.


Vijaya Karnataka Project Report

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Transcript of Vijaya Karnataka Project Report