Video Tools in Tech Writing
-
Upload
stc-philadelphia-metro-chapter -
Category
Business
-
view
365 -
download
0
Transcript of Video Tools in Tech Writing
![Page 1: Video Tools in Tech Writing](https://reader031.fdocuments.us/reader031/viewer/2022030401/58ad9f241a28abde5e8b594d/html5/thumbnails/1.jpg)
VIDEO TOOLS IN TECHNICAL
WRITING :
DOUBLE YOUR MONEY
DON WOLF
WWW.WOLFMEDIAPRO.COM
![Page 2: Video Tools in Tech Writing](https://reader031.fdocuments.us/reader031/viewer/2022030401/58ad9f241a28abde5e8b594d/html5/thumbnails/2.jpg)
OVERVIEW OF THE SESSION
• The problem at hand in technical writing
• Why use video ?
• Process of recording your SMEs
• Extracting your data
• Value added proposals for your clients
![Page 3: Video Tools in Tech Writing](https://reader031.fdocuments.us/reader031/viewer/2022030401/58ad9f241a28abde5e8b594d/html5/thumbnails/3.jpg)
SOME PROBLEMS AT HAND IN TECHNICAL WRITING
Diversity – I’m not that smart
Limited time with Subject Matter Experts
Sensory overload – multiple projects
Inaccuracies in content – errors and omissions
Multiple review sessions required
Garbage in garbage out
![Page 4: Video Tools in Tech Writing](https://reader031.fdocuments.us/reader031/viewer/2022030401/58ad9f241a28abde5e8b594d/html5/thumbnails/4.jpg)
WHY USE VIDEO ?
EVERYTHING is documented
You interview and listen – no short hand
The invisible will appear
More accurate form of knowledge transfer (why ?)
Review content at your leisure
You may become a HERO - or the ENEMY …
Inexpensive and easy to use
![Page 5: Video Tools in Tech Writing](https://reader031.fdocuments.us/reader031/viewer/2022030401/58ad9f241a28abde5e8b594d/html5/thumbnails/5.jpg)
WHY USE VIDEO ?
Basic Equipment
![Page 6: Video Tools in Tech Writing](https://reader031.fdocuments.us/reader031/viewer/2022030401/58ad9f241a28abde5e8b594d/html5/thumbnails/6.jpg)
WHY USE VIDEO ?
![Page 7: Video Tools in Tech Writing](https://reader031.fdocuments.us/reader031/viewer/2022030401/58ad9f241a28abde5e8b594d/html5/thumbnails/7.jpg)
WHY USE VIDEO ?
![Page 8: Video Tools in Tech Writing](https://reader031.fdocuments.us/reader031/viewer/2022030401/58ad9f241a28abde5e8b594d/html5/thumbnails/8.jpg)
VIDEO RECORDING YOUR SUBJECT MATTER EXPERTS
Use wireless microphone
Extra batteries – in your pockets
Act as an investigative reporter
Let the video camera roll
Team approach ( 2 ) is ideal
Stay on scope – organize your subjects
![Page 9: Video Tools in Tech Writing](https://reader031.fdocuments.us/reader031/viewer/2022030401/58ad9f241a28abde5e8b594d/html5/thumbnails/9.jpg)
EXTRACTING YOUR DATA
Organization of files is very important
![Page 10: Video Tools in Tech Writing](https://reader031.fdocuments.us/reader031/viewer/2022030401/58ad9f241a28abde5e8b594d/html5/thumbnails/10.jpg)
EXTRACTING YOUR DATA
1 minute video = about 200mb
5 minute 1 Gig
2 hours 20 Gig
AVCHD File format noted above,
MP4 can be much smaller by about 1 / 3
FULL 1080p HD VIDEOS
![Page 11: Video Tools in Tech Writing](https://reader031.fdocuments.us/reader031/viewer/2022030401/58ad9f241a28abde5e8b594d/html5/thumbnails/11.jpg)
EXTRACTING YOUR DATA
Organization of files is very important
Re-name each file as to subject
Create folders for each subject matter/topic
Review the videos for content accuracy with SMEs
before transferring information to documents
![Page 12: Video Tools in Tech Writing](https://reader031.fdocuments.us/reader031/viewer/2022030401/58ad9f241a28abde5e8b594d/html5/thumbnails/12.jpg)
EXTRACTING YOUR DATA
Watch video
![Page 13: Video Tools in Tech Writing](https://reader031.fdocuments.us/reader031/viewer/2022030401/58ad9f241a28abde5e8b594d/html5/thumbnails/13.jpg)
EXTRACTING YOUR DATA
Organization of files is very important
Re-name each file as to subject
Create several folders for each subject
Review the videos for content accuracy with SMEs before transferring information to documents
Re-do if necessary
Get approval and sign off on accurate content
Use Snip tools to grab full freeze frame JPEGS for insertion into documents if needed – VALUE ADDED
![Page 14: Video Tools in Tech Writing](https://reader031.fdocuments.us/reader031/viewer/2022030401/58ad9f241a28abde5e8b594d/html5/thumbnails/14.jpg)
EXTRACTING YOUR DATA
HOW-TO INSTRUCTIONAL POSTERS OR
PRODUCT INSERTS
![Page 15: Video Tools in Tech Writing](https://reader031.fdocuments.us/reader031/viewer/2022030401/58ad9f241a28abde5e8b594d/html5/thumbnails/15.jpg)
VALUE ADDED SERVICES
Watch video
![Page 16: Video Tools in Tech Writing](https://reader031.fdocuments.us/reader031/viewer/2022030401/58ad9f241a28abde5e8b594d/html5/thumbnails/16.jpg)
VALUE ADDED SERVICES
Specialized “content video” is the hottest thing in marketing
today
1.8 Million Words - That’s the value of one minute of video,
according to Dr. James McQuivey of Forrester Research.
75% of executives told Forbes Magazine that they watch
work-related videos on business websites at least once a
week
of those :
50% watch business-related videos on YouTube
65% then visit the promoted website after viewing a video
“How To” videos viewed on Youtube are up 70% year over
year eMarketer
THEASE SAME TRENDS CAN APPLY TO YOUR
DELIVERABLES
![Page 17: Video Tools in Tech Writing](https://reader031.fdocuments.us/reader031/viewer/2022030401/58ad9f241a28abde5e8b594d/html5/thumbnails/17.jpg)
VALUE ADDED SERVICES
Leverage your video content
You now have hours and hours of footage
demonstrating processes and procedures that you
have documented
![Page 18: Video Tools in Tech Writing](https://reader031.fdocuments.us/reader031/viewer/2022030401/58ad9f241a28abde5e8b594d/html5/thumbnails/18.jpg)
VALUE ADDED SERVICES
![Page 19: Video Tools in Tech Writing](https://reader031.fdocuments.us/reader031/viewer/2022030401/58ad9f241a28abde5e8b594d/html5/thumbnails/19.jpg)
VALUE ADDED SERVICES
VIDEO
CONTENT
![Page 20: Video Tools in Tech Writing](https://reader031.fdocuments.us/reader031/viewer/2022030401/58ad9f241a28abde5e8b594d/html5/thumbnails/20.jpg)
VALUE ADDED SERVICES
Watch video
![Page 21: Video Tools in Tech Writing](https://reader031.fdocuments.us/reader031/viewer/2022030401/58ad9f241a28abde5e8b594d/html5/thumbnails/21.jpg)
VALUE ADDED SERVICES
Leverage your video content
You now have hours and hours of footage
demonstrating processes and procedures
Content for Youtube / Vimeo company channels
Training department deliverables
Online web based training modules
![Page 22: Video Tools in Tech Writing](https://reader031.fdocuments.us/reader031/viewer/2022030401/58ad9f241a28abde5e8b594d/html5/thumbnails/22.jpg)
VALUE ADDED SERVICES
Some Examples
![Page 23: Video Tools in Tech Writing](https://reader031.fdocuments.us/reader031/viewer/2022030401/58ad9f241a28abde5e8b594d/html5/thumbnails/23.jpg)
VALUE ADDED SERVICES
![Page 24: Video Tools in Tech Writing](https://reader031.fdocuments.us/reader031/viewer/2022030401/58ad9f241a28abde5e8b594d/html5/thumbnails/24.jpg)
VALUE ADDED SERVICES
![Page 25: Video Tools in Tech Writing](https://reader031.fdocuments.us/reader031/viewer/2022030401/58ad9f241a28abde5e8b594d/html5/thumbnails/25.jpg)
VALUE ADDED SERVICES
![Page 26: Video Tools in Tech Writing](https://reader031.fdocuments.us/reader031/viewer/2022030401/58ad9f241a28abde5e8b594d/html5/thumbnails/26.jpg)
VALUE ADDED SERVICES
![Page 27: Video Tools in Tech Writing](https://reader031.fdocuments.us/reader031/viewer/2022030401/58ad9f241a28abde5e8b594d/html5/thumbnails/27.jpg)
VALUE ADDED SERVICES
![Page 28: Video Tools in Tech Writing](https://reader031.fdocuments.us/reader031/viewer/2022030401/58ad9f241a28abde5e8b594d/html5/thumbnails/28.jpg)
VALUE ADDED SERVICES
Rig up video
Watch video
![Page 29: Video Tools in Tech Writing](https://reader031.fdocuments.us/reader031/viewer/2022030401/58ad9f241a28abde5e8b594d/html5/thumbnails/29.jpg)
VALUE ADDED SERVICES
![Page 30: Video Tools in Tech Writing](https://reader031.fdocuments.us/reader031/viewer/2022030401/58ad9f241a28abde5e8b594d/html5/thumbnails/30.jpg)
VALUE ADDED SERVICES
![Page 31: Video Tools in Tech Writing](https://reader031.fdocuments.us/reader031/viewer/2022030401/58ad9f241a28abde5e8b594d/html5/thumbnails/31.jpg)
VALUE ADDED SERVICES
![Page 32: Video Tools in Tech Writing](https://reader031.fdocuments.us/reader031/viewer/2022030401/58ad9f241a28abde5e8b594d/html5/thumbnails/32.jpg)
VALUE ADDED SERVICES
Watch video
![Page 33: Video Tools in Tech Writing](https://reader031.fdocuments.us/reader031/viewer/2022030401/58ad9f241a28abde5e8b594d/html5/thumbnails/33.jpg)
VALUE ADDED SERVICES
If you are not dealing with or using
video in your writing or technical
communications products today…
you will be in the next few years
Summary
![Page 34: Video Tools in Tech Writing](https://reader031.fdocuments.us/reader031/viewer/2022030401/58ad9f241a28abde5e8b594d/html5/thumbnails/34.jpg)
VALUE ADDED SERVICES
Questions ?