Video Made Simple (MarketingProfs University)

#mprofsu Photo credits: acaben and Robert Scoble

http://www.flickr.com/photos/35034346178@N01/541334636/



#mprofsu Photo credit: sashafatcat


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?Can it do what you say it does…??Can I make it do

what you say it does…?

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!

#mprofsu Credit: Kathy Sierra

http://headrush.typepad.com/creating_passionate_users/2005/10/getting_users_p.html

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“ “Having a video is one of the best ways of showing up in the top results at Google.

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Gear 30-day free trial

Freeware

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Pre-production

Record what? application website PPT/Keynote anything on screen

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Pre-production

Notes to self Staging

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Pre-production

Audio saboteurs Popping toast Drying paint

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Production

Record Talk Click

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Production

Uhm! Speed mouse Editing black hole

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Distribution

#mprofsu Video copyright: Phil Nottingham

Click the thumbnail image above to view the online video

http://www.seomoz.org/blog/getting-stuff-done-by-video

http://www.youtube.com/watch?v=W2P2gU5WWHY

#mprofsu

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Gear

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Gear

Photo credit: Harlan Hogan

http://bit.ly/portabooth

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Gear

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Pre-production

Photo credit: pshutterbug



#mprofsu

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Pre-production

Photo credit: pshutterbug



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Pre-production

Stagnant visuals 30-sec snooze button

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Production

Audio first!

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Production

Then screen capture!

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Production

Then put it together!

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Production

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Distribution

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Distribution

From: MathWorks blog

http://blogs.mathworks.com/videos/

http://blogs.mathworks.com/videos/

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Distribution

http://bit.ly/tabletcapture



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Distribution

http://bit.ly/tabletcapture+


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Distribution

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Distribution

Naked video Filename titles Marketing-free zone

#mprofsu Video copyright: TechSmith


http://www.techsmith.com/camtasia

http://www.screencast.com/t/ns3dvO6u

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Gear

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Pre-production

Photo credit: Betsy Weber

http://www.flickr.com/photos/betsyweber/6101782109/in/set-72157627542195946/

#mprofsu Video copyright: TechSmith


http://www.techsmith.com/snagit

http://www.screencast.com/t/r8BFn90WMXI

#mprofsu Video copyright: DanNunez.com


http://www.dannunez.com/

http://www.screencast.com/t/ZcjvmfqxK

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Pre-production

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Pre-production

Prezi credit: Raf Stevens

http://prezi.com/ktdx_0jfnumc/storytelling-techniques-explained/

http://prezi.com/ktdx_0jfnumc/storytelling-techniques-explained/

#mprofsu Video copyright: Oscar Mager, Recruiting Essentials


http://www.recruitingessentials.nl/



http://www.youtube.com/watch?v=uDtFcgsy4N

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Pre-production

Copyright: Butterscotch.com


http://www.butterscotch.com/

http://www.screencast.com/t/KBiuLdefMvB

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Production

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Production


http://www.screencast.com/t/gfSQF2zqFsE

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Production

Click the thumbnail image above to view the online videoClick the thumbnail image above to view the online video

http://www.screencast.com/t/Uo6f9DWGyz

#mprofsu

Production

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Distribution

Image copyright: TubeMogul

http://www.tubemogul.com/

http://www.tubemogul.com/

#mprofsu

Distribution

#mprofsu

Distribution


http://www.screencast.com/t/KqW5gRp90nb

#mprofsu

#mprofsu Credit: Kathy Sierra

http://headrush.typepad.com/creating_passionate_users/2005/10/getting_users_p.html

#mprofsu

Daniel FosterNew Media Specialist, TechSmith

@fosteronomo@techsmith

http://gplus.to/fosteronomo

[email protected]

http://twitter.com/#!/fosteronomo

http://twitter.com/#!/fosteronomo

http://twitter.com/#!/techsmith

http://twitter.com/#!/techsmith

http://gplus.to/fosteronomo

mailto:[email protected]?subject=MPU%20class

Video Made Simple (MarketingProfs University)

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Transcript of Video Made Simple (MarketingProfs University)