Welcome to today’s webcast…

How Collaboration Tools and the BYOD Movement Are Reshaping the Way HR & Recruiting Pros Get S#*T Done

How to Participate Today

• Open and close your Panel

• View, Select, and Test your audio

• Join the conversation and submit your questions in the questions box

• Q&A addressed at the end of today’s session – please ask them in the questions box

• Follow on the back channel via Twitter using the hashtag #onmute

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Presenter Info

• Holland Dombeck• Marketing Manager at Kinetix • Editor at Fistful of Talent • Resident Gen Y aka The Kid

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Industry Expert

Jeremy MalanderThe Resume:- Director of Customer Success, Blue Jeans Network- Formerly at Salesforce.com, Yammer, YouSendIt- www.linkedin.com/in/jmalander- @BlueJeansNet

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A Quick Lesson in History - FOT Edition.

1981

1979

2001

19891990-2008

1982

1991

2012

The Takeaway:

The technology you never think will become universal, usually does.

So, what about video?

Organizations don’t look or operate like they used to…

Factors driving global/virtual workforces: • Increased access to technology globally • Growth of a fat broadband pipe• Cost savings from the decrease in space needed to

operate• Public incentives, like less traffic congestion and clean

air initiatives• Candidates starting to see/desire virtual workdays as

a benefit to working for an organization• Trends in “crowdsourcing” and entrepreneurial drive • With departments and project teams spread from

coast to coast or around the globe, how do you create a culture where employees can feel truly engaged?

• Creating a “globalized local” or “glocal” model for HR will be a key priority for organizations throughout the coming year

…and traditional conference calls just don’t cut it anymore.

Because meetings that used to be face-to-face no longer are, opening up the floor to disengaged & distracted participants.

So what do you do?

Because…

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How Smart Companies Are Already Using

Video Collaboration

Tools in Their Shops

(and how you can too)

1. Smart Companies Are: Replacing Written Communication• Average number of emails sent/received per day in

2012 = 110!*• In the time it takes you to read this – 20M emails

have been written• People have gotten comfortable living behind the

written wall and time spent sending & responding written messages depletes time for more creative and impactful projects

• Embedded excuses as a result of functionality of the medium – Have you ever heard: “Oh, it was in my junk folder!” or “I didn’t see it – must have been a glitch!”

How can video help? • Non verbal queues represent 80% retention. • Video collaboration strips away misinterpretation.

Smart Companies…• Non-Profit, Global Disease Prevention to Rural

Sites• Children’s Hospital On West Coast aiding the

hearing Impaired*Source The Radicati Group, Inc.

2. Smart Companies Are: Promoting Effective

Engagement• Nine out of 10 employees admit to

multitasking during an audio conference call. Many of the extra tasks cited in the survey are business-related: 70 percent of the respondents said they work on other projects; 51 percent read e-mail.*

How can video help? • You are in the room every time.• A remote workforce no more!• Tougher to hang up on someone.

Smart Companies…• Large Retailer embraces “no office” policy• Large Consulting Company adopts faces not

screens policy• Several companies are fully embracing face

to face.

*Source Russell Research

3. Smart Companies Are: Connecting to Talent Faster Than Their Competition• In the race for talent, you need effective and

highly personalized access to quickly move candidates through your recruiting process

• Your next star hire may not come from your organization’s backyard and you will need an outlet to connect with them

How can video help? • Limit coordination hours of onsite visits

through more efficient screenings• Save $$ in candidate travel & expenses• Access top talent on a global level

Smart Company…15 Candidates of 400 Resumes

400 Resumes60 Phone Screenings

10 Video Interview (Bus)5 Candidates

4. Smart Companies Are: Sharpening Their Talent Through Enhanced Learning

& Development• Decreased funding in Learning & Development

departments (L&D) has pushed training out of the classroom and towards self-guided, e-learning courses

• We need to strike a balance between cost and effectiveness

How can video help? • Video collaboration offers a solution to reshaping

L&D programs: – Fosters engagement and allows real-time,

interactive dialogue– Protects intellectual property– Improves ROI by minimizing resources and

decreasing travel expense

Smart Companies…• Pac 12 University uses Experts from Nepal• Coupon Company Uses video for global

onboarding

5. Smart Companies Are: Capturing & Sharing Their Brand

• We cant’ say it enough: Employment Brand Matters!

• Cisco predicts 90% of internet traffic will be from video in the next 3 years.

How can video help? • Video collaboration allows you to capture and

showcase that brand for all to see via third party recording tools and broadcasting systems

• Create a distribute videos describing what it takes to land a gig with your client or company

• Turn your text based product offerings into a quick-hitting video short to market to prospective clients

Smart Company…• TV program makes cooking personal• Small Agency uses video as marketing offer• Small Town Government

Of the five ways to get started with video collaboration, which will you use in your organization today?

A. Breaking down the written communication wall

B. Promoting engagement

C. Recruiting and interviewing

D. Training and development

E. Capturing and sharing your brand

3#onmute

Okay, I’m sold on this video thing –

but how do I get my team on board?

“Awareness + Interest

+ Understanding = Adoption”

- FOT Favorite, William J. Tincup

Create a roadmap for adoption of video collaboration tools before getting started. Here’s a sample: • When will you implement? • Who owns the process? • Who will be impacted by the rollout? • How will adopting impact the organization as a whole? By

department? • What do you hope to achieve short term? Long term? • Will you measure or track anything? • What will be the recourse if not adopted? What will be the reward? • How will you gather and communicate best practices moving

forward? • What’s in it for the company? What’s in it for the individual?

Work the plan. FOTx FOTxFOTx

Make it Easy• Establish your key players in the implementation

process & get them involved early• Establish a timeline for rolling out the your plan,

with 30, 60 & 90 day goals defined– Ex. 30 Day Goals:

• Host live training with all teams involved

• Teams replace 3 written conversations with face-to-face, video interactions

• Recruiting teams should host 3 video interviews

– Ex. 60 Day Goals:• All teams are fully familiar with the

platform and have submitted two best-practice observations

• Teams replace 6 written conversations with video interactions

• Team leaders should host 2 video meetings with virtual teams or clients

- Ex. 90 Day Goals:• Written conversations are being

replaced frequently – goal of 12 total by this date

• Implementation team hosts a follow up meeting to discuss success and areas for improvement

• Recruiting team has conducted 12 video interviews

Make it Accessible• Kick the wonk talk & tailor process

documents and training guides in your organization’s vernacular – tech team not necessary

• Give departments advanced notice of the rollout so they can carve out the time to introduce to their teams

• Don’t be a process spammer - host live and interactive training sessions (one of the reasons you’ve adopted video collaboration, right?...)

• Define expectations and goals clearly in the training

• Don’t compromise. Stick to your guns and work your plan.

**FOT Guarantee – 60% of the time it works every time.

Top-Down Adoption• Have department/team leadership should

send out a recap note post-training that reinforces goals & objectives of the session

• Senior team members should take first step in adoption & share their experience with their team and the company as a whole

• Implementation team should work with leadership to establish a plan to share best practices & offer continual training

• Recognize challenges early & tackle them, don’t let issues fester or team members fall behind

• Don’t make it a “to-do” have fun with it – create a commercial spot with some leadership outtakes to drive interest

Stimulate New Users• Build the hype for the “shiny new toy” • Highlight the benefits of adopting for the

company as a whole AND highlight the benefits of adopting as an individual – what’s in it for them? (This should be in your roadmap….)

• Illustrate the practical uses and how it makes their job better or easier

• Offer incentives for early adopters & a rewards program for users whose best practices make the cut– Virtual workdays– Bonus compensation for ideas that are

adopted– Make them a thought leader in the

organization through leadership recognition

Plan AheadWork the PlanMake it Easy

Make it AccessibleIncorporate Senior

LeadershipBuild the Hype and Offer

Rewards

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BYOD & The Mobile Era

The Final Definition…

(& How It’s Driving the Need for Video Collaboration

Tools)

My company currently does the following…

A. Encourages employees to bring and use their own mobile phone, tablet or laptop

B. Employees to work remote and dial in to meetings

C. Offers a device allowance to pay for my hardware, mobile or internet plan

BYODBYOTBYOB

Taste is indisputableSystems of Engagement

Equipment of Engagement

Methods of Engagement

• IM, Blogs, Video, Email, PDA, Public Social, Enterprise Social, Phone…flavor of the day.

• Technology Half Life • Doing what’s best for

the business.

So?• Data Protection– Stolen Devices– Ex-Employees

• Security Concerns– Spyware– Viruses

• Performance Issues– Network Bandwidth– Compatibility Issues

Check Yourself

• Understand the Demand

• Consider MDM/MAM• Reimburse Guidelines• Employee Exit Strategy• Usage Policy is a Must– What apps?– What devices?

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Stock Your Toolbox:Cheap, Easy &

Accessible Video Collaboration Tools

My Organization Currently ProvidesVideo Collaboration Tools to Communicate.

A. YesB. NoC. No, but I

currently use them for personal use

Toolbox: FaceTimeApple FaceTime• Free video calling between Apple

products e.g. Mac, iPhone, iPad• One click command with Apple ID• Small fee to join and acquire the

app• Great for one-on-one quick

communication between teams and clients with Apple products

Use it in your shop: • To host video interviews with candidates• Replace a written communication with

teammates that also have Apple products

Toolbox: SkypeSkype• Free video calling between two parties, paid

option allows you to add up to 10 video users at a time; must have Skype account

• Share files using the chat feature and screen share enabled

• Screen share functionality between video users for collaboration

• Video call Facebook friends • 3rd party software allows you to record the video

for later useUse it in your shop: • Host video or chat interviews with candidates • Capture brand elements or create a video job

description using third party recorder like VodBurner for display on career site or distribution to prospective candidates

• Host live training with up to 10 team members or record a training for distribution to the company

Toolbox: Google+ Hangouts

Google+ Hangouts• Allow you to connect with anyone that has a G+

account; limited to 10 users at a time• Ability to record and broadcast hangout for future

use. Great for training and capturing your brand. • Google Drive document share enabled, option to

add in additional diagram apps like Cacoo and Scoot & Doodle that all parties can access/update

• Mobile app availableUse it in your shop: • Host video or chat interviews with candidates • Capture brand elements or create a video job

description using built in YouTube recording feature

• Broadcast live training or events to YouTube with up to 10 team members or record a training for distribution to the company

• Collaborate on documents and presentations by incorporating Google Drive

Toolbox: There’s a lot of players …

Toolbox: Blue Jeans • Blue Jeans

– Cloud based video conferencing software eliminates the need for expensive infrastructure

– System Agnostic system works with a number of business and consumer endpoints, just BYOD

– Frustration Free intuitive web based interface

– Scalable and Secure allows you to invite up to 25 people from anywhere in the world; built in guard against uninvited attendees

The right software + BYOD & Mobile

Technology =

Accessibility, Portability, Flexibility for Your

Organization and Teams

6#onmute

The Toolkit• FOT Toolkit:

“How to Run an Effective Video Meeting”

• Hitting your inbox December 7, 2012

• Complete with a plan to help you execute seamless meetings via video and a offer up deeper dive into BYOD and Mobile Era

Thanks to our webcast sponsor!

Schedule a demo today!Shadi Baqleh, Head of Sales, shadi@bluejeans.com

30 Days FREE!

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Holland, Editor:hdombeck@kinetixhr.comwww.fistfuloftalent.comTwitter: @Holland_DombeckLinkedIn: www.linkedin.com/in/hollanddombeck

Kris, Founder:kdunn@kinetixhr.comwww.fistfuloftalent.comTwitter: @kris_dunnLinkedIn: www.linkedin.com/in/krisdunn