Video is the New Radio Overview

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EMPOWER YOUR TEAM TO OWN THE FUTURE Customized Video Content Creation and Curation Video Content Distribution Video Content Inventory and Monetization Radio Influencers become Video Influencers Overview Nothing can beat Broadcast Radio’s reach. But radio needs to modernize and find new ways to engage audiences, drive broadcast ratings, and create new inventory for sales. Video IS the New Radio! This training program empowers Broadcast Managers, Marketers, Programmers, and Sellers with the knowledge and know- how to leverage the impact of video content creation and utilize it across powerful social platforms. Topics & Skill-Set Advancement Results & Benefits Implement a modern method for using social media and digital video to drive broadcast ratings Create frictionless new inventory for Sales Empower Marketers with the tools to utilize the reach of Influencers and social media for B2B and B2C Marketing Competitive research and analysis to inspire teams with video content opportunities across all platforms McCormackMedia.net VIDEO IS THE NEW RADIO “The impact upon how we have aggressively taken on an ever changing media landscape cannot be understated. Armed with our new found knowledge and understanding, we expect nothing but success.” Peter Burton General Manager 100.3 The Sound

Transcript of Video is the New Radio Overview

Page 1: Video is the New Radio Overview

EMPOWER YOUR TEAM TO OWN THE FUTURE

Customized Video Content Creation and Curation !Video Content Distribution !Video Content Inventory and Monetization !Radio Influencers become Video Influencers

Overview

Nothing can beat Broadcast Radio’s reach. But radio needs to modernize and find new ways to engage audiences, drive broadcast ratings, and create new inventory for sales. Video IS the New Radio! This training program empowers Broadcast Managers, Marketers, Programmers, and Sellers with the knowledge and know-how to leverage the impact of video content creation and utilize it across powerful social platforms.

Topics & Skill-Set Advancement

Results & Benefits

Implement a modern method for using social media and digital video to drive broadcast ratings !Create frictionless new inventory for Sales !Empower Marketers with the tools to utilize the reach of Influencers and social media for B2B and B2C Marketing !Competitive research and analysis to inspire teams with video content opportunities across all platforms

McCormackMedia.net

VIDEO IS THE NEW RADIO

“The impact upon how we have aggressively taken on an ever changing media landscape cannot be understated. Armed with our new found knowledge and understanding, we expect nothing but success.”

Peter Burton General Manager 100.3 The Sound