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Video Marketing Tips


The A to Z’s of Video Marketing


How to Kill Your Competion:Video Marketing Tips from A to Z

with Judy B and Peter Ivory

September 24, 2010

How to Kill Your Competion:Video Marketing Tips from A to Z

with Judy B and Peter Ivory

September 24, 2010







Who is Your Audience?

Who is Your Audience?







Emotional

Emotional

Visual

Visual

Engaging

Engaging

Tell a Story

Tell a Story







STAR

STAR

How to be a

Strategy Time Actions Results

How to be a

Strategy Time Actions Results







D E F

D E F

A B C

A B C

Audience

Audio

Attitude

Action

Appearance

Animoto

Brand

Benefits

Brief

Broadcast

Blog

Credible

Clear Story

Consistent

Channels

Cameras

Camtasia

Audience

Audio

Attitude

Action

Appearance

Animoto

Brand

Benefits

Brief

Broadcast

Blog

Credible

Clear Story

Consistent

Channels

Cameras

Camtasia

Distribute

Demonstrate

Downloadable

Easy

Edutainment

Editing

Free

Fresh

FAQ’s

Facebook

Final Cut

Distribute

Demonstrate

Downloadable

Easy

Edutainment

Editing

Free

Fresh

FAQ’s

Facebook

Final Cut







G H I

G H I

J K L

J K L

Google Juice

Give Away

Get Attention

Green Screen

How-to

Helpful

High Touch

Intimate

iMovie

iTunes

iPhone

iPad

Google Juice

Give Away

Get Attention

Green Screen

How-to

Helpful

High Touch

Intimate

iMovie

iTunes

iPhone

iPad

Just-in-Time

Jump In Now

Jing

Key words

Kinesthetic

Killer

Lighting

Likeable

Lively

LinkedIn

Just-in-Time

Jump In Now

Jing

Key words

Kinesthetic

Killer

Lighting

Likeable

Lively

LinkedIn







M N O

M N O

P Q

P Q

MP3/MP4

Memorable

Message

Microphone

Movie Maker

Narrow cast

Natural

New

Nurturing

Often

Opportunity

Organized

MP3/MP4

Memorable

Message

Microphone

Movie Maker

Narrow cast

Natural

New

Nurturing

Often

Opportunity

Organized

Personality

Professional

Profile

Production

Prezi

Promote

Quicktime

Quintessential

Quality

Personality

Professional

Profile

Production

Prezi

Promote

Quicktime

Quintessential

Quality







R S T

R S T

U V W

U V W

Rapid

Reality

Relevant

Results

Replay

Stories

Script

Share

Samples

Strategy

Slideshare

Smart Phones

Testimonials

Targeted

Tripod

Tips

Time

Techsmith

Tubemogul

Rapid

Reality

Relevant

Results

Replay

Stories

Script

Share

Samples

Strategy

Slideshare

Smart Phones

Testimonials

Targeted

Tripod

Tips

Time

Techsmith

Tubemogul

User Focus

Unexpected

Upbeat

Upload

Variety

Voice

Views

Vimeo

Woo

Who

Welcome

Wardrobe

User Focus

Unexpected

Upbeat

Upload

Variety

Voice

Views

Vimeo

Woo

Who

Welcome

Wardrobe







X Y Z

X Y Z

X marks the Spot

You

YouTube

Yelp

Zany

Zealousness

Zenith

X marks the Spot

You

YouTube

Yelp

Zany

Zealousness

Zenith

•

•







Peter IvoryStudio Arts Productions

[email protected]

415-599-6355

Peter IvoryStudio Arts Productions

[email protected]

415-599-6355







Judy BakerYour Guide on the Path to Profits

707 938 2586

Judy BakerYour Guide on the Path to Profits

707 938 2586

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