Vermont case study team 6
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Transcript of Vermont case study team 6
Team-6
Information Systems AnalysisAssignment - I
InnovationThe objective behind innovation has been
harnessing the core competencies across various sectors , utilising local talent, resources and capabilities to create new opportunities.It constitutes of:-
Benefits of knowledge sharing and its co-creationNew and unique applications of old technologiesDesign for developing new products New processes and structures for performance
enhancement in diverse areasOrganisational creativity and public sector initiatives
to enhance delivery of services
Expert TalkAccording to Susan Wojcicki , Google's Senior Vice
President of Advertising identified innovation as:-1. Having a meaningful mission2. Set the targets high and work slow and steady3. Innovation cannot be instant , rather it is a continuous
process4. Look for ideas everywhere5. Share and communicate everything to the employees6. Imaginative ideas should always be supported by data7. Have an openness towards technology8. Failures will happen and learn from those mistakes
New IT “system/project/etc.” innovation
Need :- To reduce hospital acquired infectionsMission:- Improving patient care by improving
hand hygiene effectivenessNew Idea :- This product will check whether
the hospital staffs are washing their hands regularly.
Productivity :- By educating workers about the hand hygiene we will increase the service effectiveness.
Hygiene Band
Features of the productWaterproof WristbandAnti-MicrobialInstant Data TransmissionIndicator for stuffs to wash their handsReal time dataEasily rechargeable batteryCustomizable ReportsEducational tool for workers
RequirementsHardware:- SensorPowerIndicatorTimerMicroprocessorSoftware:-To capture real time data Provide the middleware to convert the real time
data into storable database systemData :-Data Connection(Network)Central Database
RequirementsBusiness Process :-To generate the customised reports based on the real
time employee data to check for the compliance of high hand hygiene standards
To monitor individual hand washing habitsTo produce weekly reports , show average compliance
level
People :-DevelopersMaintenance Experts Customer Relationship Management
Business Model FrameworkCustomer Relations
hip
Compliance to hand
hygiene
Hospital:- Fortis, Apollo
Direct Selling(B
2B)
Revenue :-Price/unit =
Rs.1000
Costs:- Target Costing
Capabilities
Partners :-
Supply
Chain
PESTEL Analysis• Growing need for healthcare• Increasing pressure on pricing
Political• Increased pressure on pricing• In long run with economies of scale
the cost can be decreased substantially.
• Hospitals like Apollo, Fortis are known for their hygienic environment, will enhance it.
Economic
• Educational tool for workers as progress data can be sent to each worker Social
• Disruptive technology• Hardware required easily available • Software can be taken care off by Java• Data can be supported by Oracle
Database Management SystemTechnological
• Increased sanitation
Environmental
• Need to focus on education• Quality becomes key• Maintain high hand hygiene
standardsLegal
Vermont Teddy BearCase Analysis
Team-6
SUMMARY OF THE CASE:Case deals with challenges in installing strategic IT solutions in Vermont Teddy Bear.
The company deals with providing pajamas, teddy bears, flowers and other gifts placed through telephone, mail-order and web
The sales are highly seasonal, generally peaking during Christmas, Valentine’s day and Mother’s day
Stetzel, the Vice-President of IT at the firm, is responsible for strategic decision to handle the situation
Strong IT architecture especially required for control process, requesting system modifications, development and testing
IT architecture at VTB incomplete and change controls minimal
A major problem faced by the architecture is ‘Shadow’ application that were either connected to middleware or were independent.
Complete current catalog of hardware and shared application required
Approach taken to introduce separate packages of ERP with optimal functionality connected via middleware
CEO John Gilbert remains unconvinced with Stetzel’s idea and wants to avoid complicated middleware and incompatible applications by using full featured ERP instead
Gilbert is also interested in introducing new products, cross selling and using CRM, which Stetzel does not agree with.
Gilbert also interested in promoting e-commerce stability by improving the system
The basic challenge is to decide whether to use slow yielding, costly ERP in face of strong competition and constrained resources or use the alternative provided by Stetzel to produce quicker results.
• By CIO Stetzel:• Which project to do first?• Selection of new enterprise software to replace
the accounting systems• Whether to invest in full featured ERP software
• Buying or building new supply chain software
• Building a CRM package• How to convince the CEO and the Board of
Directors for necessary resources?
QUESTIONS AND SUB-QUESTIONS FACED
By CEO Gilbert:• What strategy to follow?
To cross sell products To produce toys with Artificial Intelligence To produce simple Plush toys
• Which problem should be solved first? Stability and reliability of ecommerce platform Supply chain management efficiency Improper customer support system
QUESTIONS AND SUB-QUESTIONS FACED
What project to do first?
Options facing Bob Stetzel are, implementation of: Enterprise software Supply-chain software CRM package Data warehousing for business analytics
CIO long term focus Implement full featured ERP Pros Cons
No middleware High cost
Total Operational efficiency
Longer time
First step:-Implement Supply chain software.
Stability and reliability are primary concerns in e-commerce.
Current state Late arrival and poor quality.
Desired state Enhance operational efficiency.
Data warehouse for business analytics.
What strategy to follow?
Produce simple plush toys.Easy to produce.No database of customer preferences- other
options are not viable.
Enable cross-selling of products after data warehousing.
Implementing Supply chain
software
Data warehouse
CRM
Step by step process:
Long term solution:Implementing full featured ERP.
Thank You