Value yourself value your business
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Transcript of Value yourself value your business
Michelle Post, Ph.D.
Value Yourself – Value Your Business How to value yourself What is a platform? Why is a platform important? Key components of creating a platform The Conversation Prism Social media and your platform Networking ideas to build your platform Recommended Reading References
10/26/2012 2 Michelle Post, Ph.D.
Building a successful business, begins with building a successful you!
The mistakes women make: We undervalue our experience
We consider ourselves so lucky
We buy into lack thinking What women need to do! Determine your worth
Charge what you’re worth
Raise your rates -- regularly
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Setting your priorities Setting guilt free boundaries Take care of yourself – Mind, Body, & Spirit Personal development
Healthy lifestyle (diet and exercise)
Meditation or quite time Surrounding yourself with people who lift you
up Find a mentor or become a mentor Give back or pay it forward
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The traditional definition of platform is, “A raised level surface on which people or things can stand.”
For this presentation we are going to use this traditional definition, with the added caveat your platform is not just a physical one, but a virtual one too.
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In no other time has the playing field been leveled for an ordinary woman to become an extraordinary woman in her business.
The Internet has provided everyone an opportunity to build a virtual platform, which can be used to build a physical platform.
Discover your passion (purpose) and use it to build your platform.
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Create a great product that produces WOW
Create products you would personally use, that solve problems, and exceed customer’s expectations
Plan for success Overcome obstacles by utilizing your strengths Build a team – you don’t have to know or do it all
by yourself Passion draws Passion Demonstration + Proclamation = Credibility
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There are many channels of social media, and you do not have to be on all of them, just the ones that will help you grow your business.
The top social media platforms for small businesses are:
Web page LinkedIn Facebook Twitter Blog Pinterest Video
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Create a networking plan
Have an accountability partner
Join networking groups
Volunteer Join a Chamber of
Commerce Sponsor Events Host Events
Become the expert Create presentations,
newsletters, whitepapers, reports
Create a blog Endorse others and
seek endorsements Create a powerful PR
Media Kit Guest speak Guest lecture
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Platform, Get Noticed in a Noisy World, by Michael Hyatt
Standout: The Groundbreaking New Strengths Assessment from the Leader of the Strengths Revolution, by Marcus Buckingham
The 29% Solution: 52 Weekly Networking Success Strategies, by Ivan R. Misner and Michelle R. Donovan
Off Balance: Getting Beyond the Work-Life Balance Myth to Personal and Professional Satisfaction, by Matthew Kelly
Boundaries: When to Say Yes, When to Say No, To Take Control of Your Life, by Henry Cloud and John Townsend
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The E*Type Woman: How to Overcome the Stress of Being Everything to Everybody, by Harriet Braiker
Be the Change: How Meditation Can Transform You and The World, by Ed Shapiro, Deb Shapiro, Dalai Lama and Robert Thurman
The Charge: Activating the 10 Human Drives That Make You Feel Alive, by Brendon Burchard
Women Achieving Dreams, by Dianna Huff, (http://profitablefemaleconsultant.com/dreams-ebook/)
Man’s Search for Meaning, by Viktor E. Frankl
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Huff, D. (2012). Why low self-worth drives lower wages for women freelancers, and what you can do about it. Retrieved from http://internationalfreelancersacademy.com/why-low-self-worth-drives-lower-wages-for-women-freelancers-and-what-you-can-do-about-it/
Hyatt, M. (2012). Platform: Get noticed in a noisy world. Nashville, TN: Thomas Nelson.
Kelly, M. (2011). Off balance: Getting beyond the work-life balance myth to personal and professional satisfaction. New York, NY: Hudson Street Press.
Misner, I. R., & Donovan, M. R. (2008). The 29% solution: 52 weekly networking success strategies. Austin, TX: Greenleaf Book Group Press.
Solis, B., & JESS3. (n.d.). The conversation prism: The art of listening, learning and sharing. Retrieved from http://www.theconversationprism.com/
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Michelle Post, Ph.D., MBA Email: [email protected] Web: http://reachyourpotential.info/ Linkedin: http://www.linkedin.com/in/michellepostphd Twitter: http://twitter.com/michellepost Slideshare.net: http://www.slideshare.net/mpostphd
10/26/2012 14 Michelle Post, Ph.D.