Uxperts mobi 2013 how the f -_ do i start
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How the f*** do I Start?
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Transcript of Uxperts mobi 2013 how the f -_ do i start
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How the f*** do I Start?
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Hilde Van Dyck User experience architect & founder @monkeyshot
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It’s a mobile jungle…
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A user-centered approach for a better business case
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DIVERGENCE
CONVERGENCE
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DIVERGENCE
CONVERGENCE
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Step 1: Discover & inspire
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Discover
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Product box
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Touch
Accelerometer
Speech/Sound Camera
Social
Geolocation Inspire
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Inspire
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Step 2: De!ne your audience
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Persona’s
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Step 3: Map the journey’s
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Pre- experience
Experience Post- experience
The customer journey
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Step 4: Try & re!ne
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Prototyping
Prototype
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Companyweb Clickable design
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Agile development
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Don’t forget: Keep your strategy alive
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Look ahead and not behind you