UX UI - Wyncode · Interaction Brand-Driven Marketing Trust UX UI Functionality Business Design The...

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Transcript of UX UI - Wyncode · Interaction Brand-Driven Marketing Trust UX UI Functionality Business Design The...

Page 1: UX UI - Wyncode · Interaction Brand-Driven Marketing Trust UX UI Functionality Business Design The way it works or performs. Is it objective? Sucessful? Realistic? Does it yield

UX UI/

What is UX/UI?

Page 2: UX UI - Wyncode · Interaction Brand-Driven Marketing Trust UX UI Functionality Business Design The way it works or performs. Is it objective? Sucessful? Realistic? Does it yield

UIUX

What is it?

User Experience

Enhancing user

satisfaction by

improving the usability,

accessibility, and ease

of someone interacting

with a product.

Page 3: UX UI - Wyncode · Interaction Brand-Driven Marketing Trust UX UI Functionality Business Design The way it works or performs. Is it objective? Sucessful? Realistic? Does it yield

UX

What is it?

UI

User Interface

Designing interfaces for

devices, focused on the

interactions, visual

responsiveness, and

aesthetics to foster a

sucessful user experience.

Page 4: UX UI - Wyncode · Interaction Brand-Driven Marketing Trust UX UI Functionality Business Design The way it works or performs. Is it objective? Sucessful? Realistic? Does it yield

Goal-Driven

Effeciency

Relevance

Product-Driven

Usability

Interaction

Brand-Driven

Marketing

Trust

UX

UI

Functionality

DesignBusiness

The way it works or performs. Is

it objective? Sucessful?

Realistic? Does it yield results?

The way it looks and makes you

feel. Including pyschology,

aesthetics intuitiveness and

interaction.

The vision, marketing, goals,

demographic, stakeholders,

analytics, budget

What is composed of?

Page 5: UX UI - Wyncode · Interaction Brand-Driven Marketing Trust UX UI Functionality Business Design The way it works or performs. Is it objective? Sucessful? Realistic? Does it yield

History of

User Experience

You

are

here

4000 BC 500 BC 1940’s 1966 1970 1995 TODAY FUTURE

Ancient Greek

ergonomics

Toyota’s value of

human input

Walt Disney’s

magical user

experience

Apple and PC

Era of Technology

Don Norman

coins the term

‘User Experience’

Virtual Reality

(VR) in Real

Estate

Augmented Reality (AR)

for ‘Try at Home’

Shopping

Artificial Intelligence (AI)

self driving cars

Voice User Interfaces (VUI)

Feng Shui and

important of

placement

Page 6: UX UI - Wyncode · Interaction Brand-Driven Marketing Trust UX UI Functionality Business Design The way it works or performs. Is it objective? Sucessful? Realistic? Does it yield

www.wyncode.co

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