UT Fact Sheet 2011
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Transcript of UT Fact Sheet 2011
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8/3/2019 UT Fact Sheet 2011
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FACT SHEETTEXAS STUDENT MEDIA
OFFICERetail AdvertisingP 512.471.1865F 512.471.1576
ClassifedsP 512.471.5244F 512.471.1576E [email protected] dailytexanonline.com/classifeds
Physical Address2500 Whitis Avenue
Austin, Texas 78712
Mailing AddressPO Box D
Austin, Texas 78713
PERSONNELJalah GoetteAdvertising DirectorP 512.471.3851
Brad CorbettAdvertising ManagerP 512.475.6719
Carter GossBroadcast Manager &SponsorshipsP 512.475.6721
Joan BowermanCampus/National Adv. Rep &
Advertising ConsultantP 512.232.2229
CJ Salgado
National Adv. RepP 512.471.8590
Elena WattsLayout & ProductionP 512.232.8351
Felimon HernandezCreative ServicesE [email protected]
Adrienne LeeSpecial Editions CoordinatorP 512.471.5887
PRINTTHE DAILY TEXANWeb dailytexanonline.com
Fall/Spring Circulation 15,000
Summer Circulation 15,000
Audience 48,000 readership
Weekly Reach 95% UT Community
Non UT Readershipo27% other colleges/ 73%proessionals
PRINTTEXAS TRAVESTYWeb texastravesty.com
Circulation 14,000 per issue
Reach72% UT readers, 28% proes-sionals, alumni, parents
Audience 90,000 Monthly Readers
Published7 times/yr/ (3 in all, 3 inspring, 1 Best o Summer
Selling Points
Largest college humor
publication in the nation Won Chronicles Best of
Austin 03, 04, 05, 06, 09 Distributed & handed out
on campus
PRINTOUR CAMPUSWeb insideourcampus.com
Audience 22,000 aculty & sta
Average Faculty Income $85,949
ReachDistributed to departmentalmailboxes
Published 8 issues per year
Selling PointsOnly way to reach just UTProessionals
DIGITALTHE DAILY TEXANWeb dailytexanonline.com
Avg Daily Impressions 16,607
Avg Weekly Impressions 116,250
Avg Monthly Impressions 465,000
Avg Daily Unique User
Sessions10,600
Selling Points NA
BROADCASTKVRX 91.7Web kvrx.org
Audience 62,000 weekly listeners
Type of AdvertisingUnderwriting only (no call taction)
HoursOn air: M-F 7pm-9am // SaSun 10pm-9am // ONLINE24/7
Most Popular Programming 7pm-1am/ 7am-9am
Most Popular TSM WebsiteRates are hal o Daily TexaOnline
Underwriting rates
:15 second spot $15.00:30 second spot $30.0099 name mentions $200.0(mentioned at top o hourevery hour Mon-Sun)
Selling Points
None of the hits all the tim International following
Listeners will support bus
nesses that Underwrite KV
BROADCASTTSTVWeb texasstudenttv.com
Reach
30% o UT students watch(17,127) // primarily dormaudience250,000+ Austin residenceantenna channel 29.1
Channels 29.1 Digital Antenna Channel 15 dorms: 24/7
Type of Advertising
:15+ :30 second commerc
Just Like Regular TV.
Rates$250 or 120 commercialsrun Mon-Sun (high requen
Selling Points
Most affordable way to
reach new students Captive audience in all UT
on campus dorms High frequency for afford
able rate
TEXAS
STUDEN
MEDI
Modifed March 17, 2011 8:2